Swemac
Swemac is a Swedish medical device company that develops and distributes orthopaedic implants for fracture fixation and wrist joint replacement, distributes Samsung Healthcare X-ray equipment in Scandinavia, and sells VR surgical simulators, serving orthopaedic surgeons and hospitals across approximately 30 international markets.
- Company typePrivate
- Founded1985
- HeadquartersLinköping, Sweden
- Headcount11–50
- GTM typeB2B
- OfferingHardware or Manufacturing
What Swemac does
Swemac is a privately held Swedish medical device company headquartered in Linköping that develops, manufactures, and distributes orthopaedic implants for fracture treatment and joint replacement. Its core proprietary portfolio centers on the Hansson hook-pin family for femoral neck fractures (with the original Hansson Pin System introduced in 1975 and the Hansson Pin 2, Hansson Pinloc 2, Dynaloc, Hansson Twin Hook, and Swemac CHS variants extending the line) and the Motec Wrist Prosthesis System for wrist arthroplasty and arthrodesis salvage. The newer Hansson Dynamic Cephalomedullary (DC) Nail System adds seven patented technologies for trochanteric and subtrochanteric fractures. Cumulatively, the Hansson Pin System has been used to treat more than 300,000 patients since its introduction at Lund University.
The company's go-to-market combines direct wholly-owned subsidiaries in Sweden, Norway, Denmark, and Japan for both proprietary and distributed third-party products, with a global distributor network reaching approximately 30 international markets. Beyond orthopaedic implants, Swemac operates two adjacent verticals: Swemac Vision, the exclusive distributor of Samsung Healthcare digital radiography systems (GC85A, GM85) in Scandinavia, and Swemac Simulation, which sells TraumaVision and ArthroVision VR surgical simulators with haptic feedback for orthopaedic trauma and arthroscopy training. Swemac Education operates a cadaver-lab and Samsung-equipped training facility at Linköping headquarters that has trained over 1,500 orthopaedic surgeons globally over the past decade.
The group is structured around Swemac Innovation AB as the parent and CE-marking entity, with the Hansson family as long-term controlling owners since their 1997 acquisition from Saab. The company is ISO 13485:2016 certified, MDR 2017/745 compliant, and received its first disclosed institutional capital from Priveq Investment in 2021. Revenue is generated through one-time implant sales, hardware distribution of Samsung imaging equipment, VR simulator sales and licensing, third-party orthopaedic product distribution, and fee-based professional training, with pricing conducted via quote-based, multi-year contracts to hospitals and surgical centers.
Swemac firmographics
Firmographics- Name
- Swemac
- Legal name
- Swemac Innovation AB
- Website
- https://swemac.com
- Company type
- Private
- Founded year
- 1985
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Swemac is a Swedish medical device company that develops and distributes orthopaedic implants for fracture fixation and wrist joint replacement, distributes Samsung Healthcare X-ray equipment in Scandinavia, and sells VR surgical simulators, serving orthopaedic surgeons and hospitals across approximately 30 international markets.
- Ownership category
- akta.pro rank
Swemac industry classification
Industry- Product category
- Orthopaedic Medical Devices
- NAICS
- Surgical Appliance and Supplies Manufacturing (339113), Irradiation Apparatus Manufacturing (334517)
- SIC
- Orthopedic, Prosthetic & Surgical Appliances & Supplies (3842), X-Ray Apparatus & Tubes & Related Irradiation Apparatus (3844)
- akta.pro primary industry
- Orthopedic Trauma & Extremities Fixation (Plates/Screws/Nails/External Fixation) (HLAHAEAB)
- akta.pro secondary industry
- Orthopedic Joint Reconstruction Implants (Hip/Knee/Shoulder/Elbow/Ankle) (HLAHAEAA)
Keywords
Where Swemac is headquartered
LocationHeadquarters
- HQ city
- Linköping
- HQ country
- Sweden
- HQ region
- Europe
Offices4 records
Markets served
Swemac business model
Business model- GTM type
- B2B
- Offering type
- Hardware or Manufacturing
- Cost components
- Personnel, Technology or R&D, Supply Chain, Operations, Marketing or Sales
Revenue model
- Orthopaedic implant sales: Sale of proprietary orthopaedic implants including the Hansson Pin family, Motec Wrist prostheses, hip fracture fixation systems, and related surgical instruments. Products are sold globally through distributors and directly in Scandinavia.
- Medical imaging equipment distribution: Distribution of Samsung Healthcare digital radiography products (GC85A, GM85) in Sweden, Norway, and Denmark through Swemac Vision, including equipment sales, installation, and after-sales service.
- Third-party orthopaedic product distribution: Distribution of quality orthopaedic products from international partners (Acumed, Orthofix, Bonalive, Königsee, Lepine, Exactech, Osteointegration) across Scandinavia through local subsidiaries.
- Education and training services: Orthopaedic and image diagnostics training courses offered at state-of-the-art facilities in Linköping, Sweden, including cadaver lab and Samsung-equipped training rooms.
- Simulation products and training: Sale and licensing of VR surgical simulators (TraumaVision, ArthroVision) and related training modules for orthopaedic surgery and arthroscopy skills development.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Other | Multi-year contract | Direct sales through regional teams |
Go-to-market motion3 records
Distribution channels4 records
Marketing channels4 records
Swemac product offering
Product offeringCore offering
Swemac develops, manufactures, and globally distributes proprietary orthopaedic implants for fracture treatment (notably the Hansson Pin family for femoral neck fractures and the Hansson DC Nail system) and joint replacement (Motec Wrist prosthesis). The company also distributes Samsung Healthcare digital radiography equipment in Scandinavia through Swemac Vision, develops VR surgical simulators (TraumaVision, ArthroVision) for orthopaedic training, and provides surgical training courses at its Linköping facility.
Product overview
Swemac develops and manufactures orthopaedic implants for fracture treatment and joint replacement, distributed globally through a network of distributors in 30 markets. The product portfolio centers on hip and wrist solutions: the Motec wrist prosthesis and arthrodesis systems; the Hansson Pin family (Hansson Pin, Hansson Pin 2, Hansson Pinloc 2) for femoral neck fractures; the THF system with Hansson Twin Hook and various plate options; the Swemac CHS compression hip screw; and the Hansson DC Nail intramedullary system. Swemac also operates a medical imaging division distributing Samsung Healthcare digital radiography (GC85A, GM85) in Scandinavia, a simulation division offering TraumaVision and ArthroVision VR surgical trainers, and provides education and training services at its Linkoping facility.
Differentiator
Problem solved
Functional benefit
Brands
- Motec Wrist System: Wrist joint prosthesis system with modular design for ball and socket articulation
- Hansson Pin System
- Hansson Pin 2
- Hansson Pinloc 2
- Dynaloc
- Hansson Twin Hook
- Hansson DC Nail System
- TraumaVision
- ArthroVision
Products and services
- Hansson Pin System A hook pin implant with an inner sliding tongue pushed through an outer pin to achieve fixation in the femoral head, designed to minimize surgical trauma and provide strong stable fixation with reduced risk of healing complications. Used by orthopaedic surgeons for treating femoral neck fractures and slipped capital femoral epiphysis. More than 300,000 patients have been treated as of January 2021.
- Hansson Pin 2 Latest generation Hansson Pin implant based on 50 years of clinical use, featuring an end cap while maintaining the hook pin design with inner sliding tongue for femoral head fixation in femoral neck fractures and slipped capital femoral epiphysis.
- Hansson Pinloc 2
- Dynaloc Solid Femoral Neck Fracture System
- Hansson Twin Hook with Twin Hook Locking Plate
- Hansson Twin Hook with Swemac Hip Plate
- Swemac CHS (Compression Hip Screw) System
- Hansson Dynamic Cephalomedullary (DC) Nail System
- Motec Wrist Joint Prosthesis System
- Motec Wrist Arthrodesis System
- TraumaVision VR Surgical Simulator
- ArthroVision VR Surgical Simulator
- Samsung GC85A Digital Radiography System
- Samsung GM85 Mobile X-ray System
- Orthopaedic Training Courses
- Diagnostics Training Courses
Quantifiable outcome
- Over 300,000 patients treated with Hansson Pin System as of January 2021
- +1 more outcomes
Companies that use Swemac
Customer profileNamed customers2 records
Segments3 records
Ideal customer profiles3 records
Swemac technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature8 records
Swemac partnerships and signals
Strategic signalPartnerships
Ten partnerships are on record, tiered core and minor.
- Hansson Innovation Ltd. Co.coreJapanese subsidiary responsible for distributing Swemac orthopaedic products across Japan. Located in Tokyo, established in 2019 as the successor to the 2014 branch office.
- Samsung HealthcarecoreSwemac Vision is the exclusive distributor of Samsung Healthcare Digital Radiography products (GC85A, GM85) in Sweden, Norway, and Denmark. Swemac provides sales, installation, application training, and after-sales service support for Samsung X-ray equipment.
- AcumedminorThird-party orthopaedic product distributed by Swemac Orthopaedics AB in Sweden.
- OrthofixminorThird-party orthopaedic product distributed by Swemac Orthopaedics AB in Sweden.
- BonaliveminorThird-party orthopaedic product distributed by Swemac Orthopaedics AB in Sweden.
- KönigseeminorThird-party orthopaedic product distributed by Swemac Orthopaedics AB in Sweden.
- LepineminorThird-party orthopaedic product distributed by Swemac Orthopaedics AB in Sweden.
- ExactechminorThird-party orthopaedic product distributed by Swemac Orthopaedics AS in Norway.
- OsteointegrationminorThird-party product distributed by Swemac Osmedic ApS in Denmark.
- Linköping University Hospital Orthopaedic DepartmentcoreStrategic cooperation between Swemac Education and the Orthopaedic Department at Linköping University Hospital for surgical training courses and demonstrations.
Scale indicators4 records
Recent moves16 records
Expansion highlights6 records
Swemac competitors and assessment
Company assessmentBroad incumbents
- Stryker Corporation: One of the largest global orthopaedic OEMs with broad trauma, hip-fracture, extremities, and surgical-equipment portfolios that overlap directly with Swemac's Hansson hip-fracture and Motec wrist families.
- Smith & Nephew: Multinational orthopaedic and extremities specialist whose trauma and extremities franchises (including hip-fracture nailing systems) compete with Swemac's hip-fracture fixation portfolio.
- DePuy Synthes (Johnson & Johnson): J&J's orthopaedic subsidiary with one of the broadest trauma and hip-fracture lines globally, directly competing with the Hansson Pin, DC Nail, and Twin Hook systems.
- Zimmer Biomet: Large orthopaedic OEM whose hip-fracture and joint-reconstruction portfolios (and broad Scandinavian sales infrastructure) overlap with Swemac's core hip and wrist implant franchises.
Emerging players
- Acumed: US-based extremities specialist that is both a competitor in upper/lower extremity fracture care and a current distribution partner of Swemac Orthopaedics AB in Sweden.
- Orthofix: Extremities and trauma device company that competes in hip-fracture fixation while also being one of Swemac's distributed third-party brands in Scandinavia.
- Exactech: Hip, knee, and extremities orthopaedic device manufacturer that competes with Swemac while also being one of Swemac's distributed brands in Norway.
- Osso VR: VR surgical-training platform focused on orthopaedic and other procedures, directly competing with Swemac Simulation's TraumaVision and ArthroVision simulators for surgeon-training budgets.
Direct peers
- Arthrex: Extremely large extremities-and-arthroscopy specialist whose arthroscopy training and implant lines directly address the same surgeon segments targeted by Swemac's ArthroVision simulator and Motec wrist system.
- LimaCorporate: European-headquartered orthopaedic specialist with strong extremities and shoulder/elbow/wrist focus; competes with Swemac in niche European joint replacement and trauma markets.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks6 records
Key highlights7 records
Customer concentration
Swemac social profiles
Digital presenceSwemac compliance and trust
Trust signalCompliance3 records
Swemac financial estimates
Financial estimateRevenue estimate
Valuation estimate
Swemac leadership team
Management profileNumber of profiles
Profiles6 records
Swemac subsidiaries and ownership
Company hierarchySubsidiaries9 records
Swemac funding detail
Funding detailFunding overview
Funding rounds1 record
Investors1 record
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Swemac M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Swemac
What does Swemac do?
Swemac develops, manufactures, and globally distributes proprietary orthopaedic implants for fracture treatment (notably the Hansson Pin family for femoral neck fractures and the Hansson DC Nail system) and joint replacement (Motec Wrist prosthesis). The company also distributes Samsung Healthcare digital radiography equipment in Scandinavia through Swemac Vision, develops VR surgical simulators (TraumaVision, ArthroVision) for orthopaedic training, and provides surgical training courses at its Linköping facility.
Is Swemac a public or private company?
Swemac is a private company. It is classified as family owned and is currently operating.
When was Swemac founded?
Swemac was founded in 1985. It employs 11 to 50 people.
Where is Swemac based?
Swemac is headquartered in Linköping, Sweden, in the Europe region.
How does Swemac make money?
Five revenue lines are on record. Orthopaedic implant sales are the primary driver. The others are medical imaging equipment distribution, third-party orthopaedic product distribution, education and training services and simulation products and training.
Who are Swemac's main competitors?
Broad incumbents on record are Stryker Corporation, Smith & Nephew, DePuy Synthes (Johnson & Johnson) and Zimmer Biomet. Emerging players are Acumed, Orthofix, Exactech and Osso VR. Direct peers are Arthrex and LimaCorporate.
Does Swemac have an API?
No public API is recorded for Swemac.
What industry is Swemac in?
Swemac's product category is Orthopaedic Medical Devices. Its primary akta.pro industry code is HLAHAEAB, Orthopedic Trauma & Extremities Fixation (Plates/Screws/Nails/External Fixation), with a secondary code of HLAHAEAA, Orthopedic Joint Reconstruction Implants (Hip/Knee/Shoulder/Elbow/Ankle). Its NAICS code is 339113 and its SIC code is 3842.