Deposit Power
Deposit Power is Australia's largest deposit bond provider, issuing digital financial guarantees that replace cash deposits for residential, commercial, and off-the-plan property purchases, serving individual buyers through direct online channels and a network of mortgage brokers, agents, developers, and legal representatives.
- Company typePrivate
- Founded1994
- HeadquartersSydney, Australia
- Headcount11–50
- GTM typeB2C
- OfferingServices
What Deposit Power does
Deposit Power, operated by Credeq Australia Pty Ltd (ABN 39 625 083 810), is Australia's largest specialist provider of deposit bonds — financial guarantees that substitute a 10% cash deposit when purchasing residential, commercial, or off-the-plan property. The company has issued deposit bonds in Australia for more than 30 years (sources indicate founding around 1989–1994) and claims over 1 million Australians served. Its products are split into short-term bonds (0–6 months) for established property and auction/private-treaty purchases, and long-term bonds (7–66 months, up to 5.5 years) for off-the-plan, under-construction, home-and-land, and vacant land transactions.
The platform is delivered as a fully digital, self-serve flow: applicants complete an online eligibility assessment, receive instant approval for short-term bonds, and obtain a digital deposit bond certificate with a QR code verifiable through the Verify Bond portal by agents, vendors, and legal representatives. Supporting tools include a free Fee Calculator, a Savings Calculator (modelling offset-account interest retention), sample bond documents, and dedicated Partner Hub portals for mortgage brokers, legal representatives, real estate agents, and property developers. Underwriting capacity is provided by HDI Global Specialty SE (part of Talanx Group), which carries an AA- (Very Strong) S&P credit rating — the same as Australia's Big 4 banks and the highest credit rating in the Australian deposit bond category.
Deposit Power monetizes via a one-time fee per bond issued — short-term bonds are priced as a percentage of the bond amount, long-term bonds on amount and term — with no ongoing fees or interest. Distribution is hybrid: direct-to-consumer through apply.depositpower.com.au, plus channel partnerships with major mortgage aggregators (Finsure, Connective, Mortgage Choice, AFG, LMG, Specialist Finance Group, Viking Aggregation, YBR) and industry bodies (MFAA, FBAA), real estate agent referrals, property developer partnerships (including Sekisui House), and legal representative referrals. Following the April 2026 acquisition of Deposit Assure, Deposit Power operates as part of the London-headquartered Credeq Group, an international credit insurance agency, and is positioned as the largest deposit bond provider in Australia.
Deposit Power firmographics
Firmographics- Name
- Deposit Power
- Legal name
- Credeq Australia Pty Ltd
- Website
- https://depositpower.com.au
- Company type
- Private
- Founded year
- 1994
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Deposit Power is Australia's largest deposit bond provider, issuing digital financial guarantees that replace cash deposits for residential, commercial, and off-the-plan property purchases, serving individual buyers through direct online channels and a network of mortgage brokers, agents, developers, and legal representatives.
- Ownership category
- akta.pro rank
Deposit Power industry classification
Industry- Product category
- Deposit Bond / Property Financial Guarantee Services
- NAICS
- Mortgage and Nonmortgage Loan Brokers (522310)
- SIC
- Mortgage Bankers & Loan Correspondents (6162)
- akta.pro primary industry
- Notary / Bail / Miscellaneous Consumer Bonds (FSAJAIAK)
Keywords
Where Deposit Power is headquartered
LocationHeadquarters
- HQ city
- Sydney
- HQ country
- Australia
- HQ region
- Oceania
Offices2 records
Markets served
Deposit Power business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Personnel, Operations, Technology or R&D, Marketing or Sales
Revenue model
- Deposit Bond One-Time Fee: Deposit Power charges a one-off fee to issue deposit bonds. There are no ongoing fees or interest charges. Short-term bond fees are calculated as a percentage of the deposit bond amount. Long-term bond fees are based on both the deposit bond amount and the term required.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Transaction based/ take rate | Pay-as-you-go | Short-term deposit bonds (up to 6 months) - percentage-based fee |
| Transaction based/ take rate | Pay-as-you-go | Long-term deposit bonds (7-66 months) - amount and term-based fee |
Go-to-market motion2 records
Distribution channels5 records
Marketing channels7 records
Deposit Power product offering
Product offeringCore offering
Deposit Power issues digital deposit bonds — financial guarantees that substitute for a 10% cash deposit when purchasing Australian property. The product is available as short-term bonds (0–6 months) for established property and auction purchases, and long-term bonds (7–66 months) for off-the-plan and under-construction purchases. Customers apply online, receive instant approval for short-term bonds, and obtain a digital certificate with a QR code that vendors and agents can verify through an online portal. The bonds are underwritten by HDI Global Specialty SE and are distributed directly via the company's online portal and through partner networks of mortgage brokers, real estate agents, developers, and legal representatives.
Product overview
Deposit Power offers a single core product—the Deposit Power Deposit Bond—available in two forms: Short-term bonds (0–6 months) for established properties, auctions, and private treaty purchases; and Long-term bonds (7–66 months/5.5 years) for off-the-plan, under-construction properties, and home and land packages. The product is supported by digital tools including a Fee Calculator and Savings Calculator, along with partner-facing portals (Broker Hub, Legal Representative Hub, Real Estate Agent Hub, Developer Hub). Deposit Assure, acquired in April 2026, is being integrated as part of the combined business.
Differentiator
Problem solved
Functional benefit
Products and services
- Deposit Power Deposit Bonds A digital certificate issued as a financial guarantee that acts as a substitute for a cash deposit when purchasing Australian property. It is not a loan and requires an eligibility assessment to ensure financial capacity to settle. Available as short-term (0–6 months) or long-term (7–66 months) variants with a one-time fee.
- Short-Term Deposit Bonds Bonds valid from 0 to 6 months used to secure established residential, commercial, or investment properties; suitable for auctions and private treaty purchases. Often approved instantly online with digital certificate delivered within seconds.
- Long-Term Deposit Bonds Bonds valid from 7 to 66 months (up to 5.5 years) designed for off-the-plan purchases, properties under construction, home and land packages, and vacant land. Priced based on deposit bond amount and required term.
Quantifiable outcome
- Trusted by over 1 million Australians
- +4 more outcomes
Companies that use Deposit Power
Customer profileNamed customers6 records
Segments10 records
Ideal customer profiles5 records
Deposit Power technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature4 records
Deposit Power partnerships and signals
Strategic signalPartnerships
13 partnerships are on record, tiered core, primary and secondary.
- Deposit AssurecoreAcquired by Deposit Power in April 2026. Brings scale and expertise to create Australia's largest deposit bond provider. Known for digital deposit bond innovation and concierge-led service model. Operated in Australia for 11+ years.
- HDI Global Specialty SEcoreUnderwriting partner providing financial backing for all deposit bonds. Holds AA- (Very Strong) credit rating from S&P. Part of Talanx Group with €53 billion annual insurance revenue and 120+ years of experience.
- FinsureprimaryMajor mortgage aggregation group whose brokers distribute deposit bonds to clients
- ConnectiveprimaryMajor mortgage aggregation group whose brokers distribute deposit bonds to clients
- Mortgage ChoiceprimaryMortgage broker franchise network distributing deposit bonds to home buyers
- AFG (Australian Finance Group)primaryMajor mortgage aggregation group whose brokers distribute deposit bonds to clients
- LMGprimaryAggregation group whose brokers distribute deposit bonds
- Specialist Finance GroupsecondaryFinance aggregation group whose brokers distribute deposit bonds
- Viking AggregationsecondaryAggregation group whose brokers distribute deposit bonds
- YBR (Your Brokerage)secondaryAggregation group whose brokers distribute deposit bonds
- Finance Brokers Association of Australia (FBAA)primaryPeak industry body for finance brokers - members use deposit bonds for clients
- MFAA (Mortgage & Finance Association of Australia)primaryPeak industry body for mortgage brokers - members use deposit bonds
- Sekisui HousesecondaryProperty developer partner offering deposit bonds to buyers of their developments
Scale indicators5 records
Recent moves6 records
Expansion highlights5 records
Deposit Power competitors and assessment
Company assessmentBroad incumbents
- Commonwealth Bank of Australia: Australia's largest bank; offers property finance products and could feasibly offer in-house deposit guarantees, representing both a partner channel and a potential vertical competitor.
- Insurance Australia Group (IAG): Major Australian insurer offering surety and guarantee products within its broader portfolio; an incumbent that could expand into the deposit bond niche given its distribution scale.
- ANZ Banking Group: Big 4 Australian bank active in mortgages and adjacent finance; potential vertical competitor and current broker-network partner that influences deposit bond referrals.
- Westpac: Major Australian bank with mortgage origination scale; potential competitor if it bundles deposit bonds into home loan offerings, and a current partner channel via mortgage brokers.
- Allianz Australia: Large multinational insurer with Australian surety capabilities; competes with Deposit Power in adjacent guarantee/surety categories and could enter the deposit bond market.
- QBE Insurance Group: One of Australia's largest general insurers with a surety bond division; competes indirectly with Deposit Power via broader surety/guarantee products available to property buyers and developers.
- HSBC Bank Australia: International bank with Australian mortgage operations; offers guarantees and bonds in adjacent categories and serves as a potential competitor or partner for high-value property buyers.
Others
- HDI Global Specialty SE: Sole underwriting partner providing AA- rated financial backing for all Deposit Power bonds; an enabling ecosystem participant rather than a competitor, but a critical dependency.
- Credeq Group: Parent company and London-based international credit insurance agency; provides strategic backing, AI-driven risk platform, and cross-market infrastructure enabling Deposit Power's Australian operations.
Direct peers
- Deposit Assure: Direct deposit bond competitor in Australia; recently acquired by Deposit Power (April 2026) but historically operated as an independent specialist in the same niche category, offering digital deposit bonds with concierge-led service.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks6 records
Key highlights6 records
Customer concentration
Deposit Power social profiles
Digital presenceDeposit Power financial estimates
Financial estimateRevenue estimate
Valuation estimate
Deposit Power leadership team
Management profileNumber of profiles
Profiles6 records
Deposit Power subsidiaries and ownership
Company hierarchySubsidiaries1 record
Deposit Power funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Deposit Power M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Deposit Power
What does Deposit Power do?
Deposit Power issues digital deposit bonds — financial guarantees that substitute for a 10% cash deposit when purchasing Australian property. The product is available as short-term bonds (0–6 months) for established property and auction purchases, and long-term bonds (7–66 months) for off-the-plan and under-construction purchases. Customers apply online, receive instant approval for short-term bonds, and obtain a digital certificate with a QR code that vendors and agents can verify through an online portal. The bonds are underwritten by HDI Global Specialty SE and are distributed directly via the company's online portal and through partner networks of mortgage brokers, real estate agents, developers, and legal representatives.
Is Deposit Power a public or private company?
Deposit Power is a private company. It is classified as corporate owned and is currently operating.
When was Deposit Power founded?
Deposit Power was founded in 1994. It employs 11 to 50 people.
Where is Deposit Power based?
Deposit Power is headquartered in Sydney, Australia, in the Oceania region.
How does Deposit Power make money?
One revenue line is on record: deposit Bond One-Time Fee.
Who are Deposit Power's main competitors?
Broad incumbents on record are Commonwealth Bank of Australia, Insurance Australia Group (IAG), ANZ Banking Group, Westpac, Allianz Australia, QBE Insurance Group and HSBC Bank Australia. Others are HDI Global Specialty SE and Credeq Group. Deposit Assure is listed as a direct peer.
Does Deposit Power have an API?
No public API is recorded for Deposit Power.
What industry is Deposit Power in?
Deposit Power's product category is Deposit Bond / Property Financial Guarantee Services. Its primary akta.pro industry code is FSAJAIAK, Notary / Bail / Miscellaneous Consumer Bonds. Its NAICS code is 522310 and its SIC code is 6162.