Zosi Technology

What Zosi Technology does

Zosi Technology is a US-headquartered manufacturer of consumer and small-business video surveillance systems that has been in operation for more than 13 years. The company sells through direct-to-consumer e-commerce storefronts across multiple regions, including the United States, Germany, the United Kingdom, the broader European Union, and Japan, with a separate B2B portal serving resellers and dealers. Its catalog spans four primary product lines: 4K PoE systems, 5MP PoE systems, WiFi cameras, and analog DVR systems, with pricing ranging from entry-level cameras under $30 to enterprise-grade 64-channel NVR systems priced above $5,000.

The company's core technology combines IP and analog cameras with network and digital video recorders, integrating on-device edge AI for person and vehicle detection, auto-tracking, and proprietary color night vision branded as AuroraLux. The architecture supports both local storage and optional cloud backup, with most tiers positioned around a "no monthly fees" model that competes against subscription-heavy incumbents. Product compatibility with ONVIF standards allows the cameras and recorders to interoperate with third-party systems, expanding the addressable use case beyond Zosi-branded hardware.

The business model is primarily transactional hardware revenue through owned regional e-commerce sites and a wholesale B2B channel, with potential incremental recurring revenue from optional cloud storage subscriptions. Customer segments span individual homeowners, prosumers, small businesses, and light commercial buyers purchasing cameras and recorders as one-time purchases. No enterprise contracts, institutional customers, or large-anchor accounts are disclosed in available data, and revenue, headcount, and management information are not publicly available.

Name

Zosi Technology

Legal name

Zosi Technology

Website

https://zositech.com

Company type

Private

Founded year

2006

Operating status

Operating

Headcount range

501–1,000 employees

Short description

Zosi Technology is a US-headquartered manufacturer of consumer and small-business video surveillance systems, selling 4K PoE, WiFi, and DVR/NVR camera systems direct-to-consumer across the US, Germany, UK, EU, and Japan via owned regional e-commerce storefronts and a B2B reseller portal.

Ownership category

akta.pro rank

Headquarters

HQ city

Shiqi

HQ country

China

HQ region

Asia

Offices1 record

Markets served

GTM type

B2B and B2C

Offering type

Hardware or Manufacturing

Cost components

Supply Chain, Technology or R&D, Marketing or Sales, Operations, Personnel, Infrastructure

Revenue model

1. Hardware Sales: Primary revenue stream from selling security cameras, PoE systems, WiFi cameras, analog systems, video doorbells, and accessories directly to consumers and businesses through e-commerce

Pricing tiers

Go-to-market motion1 record

Distribution channels6 records

Marketing channels5 records

Core offering

Zosi Technology designs, sells, and supports DIY video surveillance hardware and software, including PoE NVR systems, analog DVR systems, standalone WiFi/battery-powered cameras, PT/PTZ cameras, and WiFi video doorbells. Offerings are sold directly through regional e-commerce storefronts and a dedicated B2B wholesale portal, and pair with the ZOSI App plus optional ZOSI Cloud storage subscription.

Product overview

Zosi Technology provides a comprehensive security camera and surveillance system portfolio comprising four main product lines: (1) 4K PoE Security Systems - professional-grade NVR-based systems using Power over Ethernet for power/data over single CAT5e/CAT6 cable, available in 8CH to 64CH configurations supporting up to 64 cameras with AI person/vehicle detection; (2) 5MP PoE Systems - HD surveillance with person/vehicle detection and color night vision; (3) WiFi/IP Cameras - wireless options including PTZ cameras, battery-powered cameras (C291, C306 Pro), video doorbells, and dual-lens cameras (C298) with Edge AI; (4) Analog DVR Systems - budget-friendly coaxial-based CCTV systems for 1080p monitoring without network dependency. All systems feature no monthly fees with free local storage, compatible with ZOSI Smart App for remote viewing, and support add-on accessories including NVRs, DVRs, PoE switches, and cloud storage subscriptions.

Differentiator

Problem solved

Functional benefit

Brands

• ZOSI Smart App: Mobile application for remote viewing, alerts, and control of Zosi security systems

Products and services

• 4K PoE Security Camera System (C296) A 4K-resolution PoE (Power-over-Ethernet) NVR security camera system that bundles PoE IP cameras with an NVR for plug-and-play installation, remote viewing via the ZOSI App, and AI-based person/vehicle detection. Targeted at homeowners and small businesses that want a wired, always-on surveillance setup with local recording.
• 5MP PoE Security Camera System (C186) A 5-megapixel PoE NVR security camera system positioned between entry-level and 4K offerings, pairing PoE IP cameras with an NVR for wired, local-recording surveillance. Aimed at value-oriented residential and small-business buyers wanting higher resolution than 1080p without paying 4K prices.
• WiFi Security Camera System A wireless (WiFi) IP camera-based surveillance system that connects to an NVR or the ZOSI App over the home network, intended for renters and homeowners who want surveillance without running Ethernet cabling.
• Analog DVR Security Camera System A traditional analog (HD-over-coax) CCTV camera system that pairs wired analog cameras with a DVR for local recording. Targeted at users upgrading existing coaxial-cable installations or new sites where analog wiring is preferred.
• 2.5K Plug-in WiFi Video Doorbell (VD111) A 2.5K-resolution WiFi video doorbell that connects over the home network for front-door live viewing, two-way audio, and recording to local storage or ZOSI Cloud. Built for homeowners wanting a smart doorbell that fits into a Zosi camera ecosystem.
• C291 4MP 100% Wireless Battery Powered Camera A 4MP standalone camera powered by rechargeable batteries and connected over WiFi, requiring no power or Ethernet cabling. Designed for renters and homeowners needing flexible camera placement in locations lacking outlets or wiring.
• C290 4K PTZ WiFi Security Camera A 4K WiFi camera with motorized pan-tilt-zoom (PTZ) functionality that lets users remotely sweep and zoom the camera via the ZOSI App. Suited to coverage of larger indoor or outdoor areas from a single mount point.
• C298 2.4GHz WiFi PT Camera with Dual Lens A WiFi pan-tilt (PT) camera with a dual-lens design that combines two optical streams for broader coverage and situational awareness from one device. Targeted at users wanting wider field of view and multi-zone monitoring without installing multiple cameras.
• C306 Pro 3MP Battery Powered Spotlight Camera A 3MP wire-free, battery-powered outdoor camera with an integrated spotlight used for deterrence and color night recording. Designed for outdoor locations without power access where active lighting and remote monitoring are required.
• C518 4MP WiFi Security Camera A 4MP WiFi security camera positioned as a mid-range indoor/outdoor everyday surveillance unit, offering higher-than-1080p resolution with the ZOSI App for remote viewing and recording.
• ZOSI Cloud Storage Service A subscription-based cloud storage add-on that lets Zosi camera owners back up recorded footage off-site rather than relying solely on local NVR/DVR or SD-card storage. Sold to existing Zosi hardware customers who want remote, redundant recording.

Quantifiable outcome

• 98% alert accuracy for AI person detection
• +3 more outcomes

Segments4 records

Ideal customer profiles2 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

AI capability7 records

Feature7 records

Scale indicators2 records

Recent moves5 records

Expansion highlights5 records

Broad incumbents

• Ring (Amazon): Smart-home security incumbent owned by Amazon, dominant in video doorbells and battery cameras. Competes via deep Alexa integration, mass-market retail presence, and subscription-driven model — the structural rival to Zosi's no-fee positioning.
• Arlo Technologies: Premium smart-home security brand selling wireless cameras, doorbells, and floodlights. Competes at the higher-end consumer/SMB tier with a subscription-heavy model and broader retail distribution.
• Google Nest: Google-owned smart-home camera line (indoor, outdoor, doorbell, battery) integrated with Google Home. Competes on AI features and ecosystem lock-in rather than on price — direct substitute at the consumer end of Zosi's market.
• Hikvision: Global CCTV and video surveillance leader offering PoE NVR systems, IP cameras, and AI analytics across residential, SMB, and enterprise segments. Sets the price-performance baseline that Zosi must clear at the 8–64CH product tier.

Direct peers

• Lorex Technology: Long-standing North American security camera brand offering 4K PoE systems, WiFi cameras, and doorbells through DTC and retail (Costco, Best Buy). Overlaps on the 8–32 channel PoE NVR product line and SMB positioning.
• Swann Communications: Established DIY security brand offering wired and wireless surveillance kits, video doorbells, and NVR systems. Directly competes on PoE camera systems for homeowners and SMBs, with similar feature marketing (4K, AI detection, color night vision).
• Eufy (Anker Innovations): Smart-home security sub-brand of Anker selling battery/solar cameras, video doorbells, and HomeBase NVRs with a strong 'no monthly fee, local storage' message. Headline-level positioning mirror of Zosi.
• Amcrest: Sells PoE NVR systems, WiFi IP cameras, and video doorbells through DTC and Amazon. Overlaps Zosi on PoE systems at the SMB/prosumer tier and competes on similar price points.
• Reolink: DTC-focused security camera brand with a nearly identical product mix — 4K PoE NVR systems, WiFi/PTZ cameras, battery/solar cameras, and video doorbells — selling directly to homeowners and SMBs globally. Closest direct competitor by catalog, pricing tier, and go-to-market.

Emerging players

• Wyze: DTC budget smart-home camera brand selling indoor/outdoor cameras, doorbells, and floodlight cams primarily to homeowners at sub-$100 price points. Competes with Zosi's entry-level WiFi lineup.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights6 records

Customer concentration

• Xx.com/Zosi_Technology
• Facebookfacebook.com/ZosiTechnology
• LinkedInlinkedin.com/company/zosi-technology-co.-ltd

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Zosi Technology