HomeRun
HomeRun is a Brooklyn-based emerging streetwear brand under ATM Holdings Inc., generating revenue through limited-edition apparel and footwear and leveraging 2026 collaborations with Supreme and Nike to build credibility.
- Company typePrivate
- Founded2009
- HeadquartersSan Francisco, United States
- Headcount51–100
- GTM typeB2C
- OfferingHardware or Manufacturing
What HomeRun does
HomeRun is a Brooklyn-based emerging streetwear brand that operates under the holding company ATM Holdings Inc. The company generates revenue through one-time sales of limited-edition apparel and footwear, with its public product footprint defined by 2026 collaborations including an official collaboration with Supreme and friends-and-family sneaker access with Nike. HomeRun targets streetwear enthusiasts and fashion-conscious consumers seeking exclusive, trend-driven urban apparel and positions itself in the premium streetwear segment by leveraging the scarcity and prestige of its collaboration partners.
The brand's go-to-market strategy is built around collaboration-driven credibility and earned media. HomeRun was profiled in 2026 fashion editorial coverage as one of 10 emerging streetwear brands positioned for growth, and its primary marketing channel is PR and editorial placements that compound the brand equity transferred through high-profile partnerships. Distribution occurs through the collaborating brands' retail and online networks and likely through direct-to-consumer channels, though specifics are not publicly disclosed. Underlying technology is not applicable; HomeRun does not disclose a proprietary platform, digital infrastructure, or AI/ML capabilities.
Operational transparency is limited. HomeRun.com currently functions as a domain-holding page operated by ATM Holdings Inc. rather than an active e-commerce or product catalog, with no public pricing, product range, funding history, or financial disclosures. The single disclosed funding entry (2010) records a $0 amount, and no investor base is identified. Note: input firmographic data describes HomeRun as a 2009-founded, San Francisco-based "members-only online social buying club" with 51–100 employees, which conflicts with the more detailed and multiply sourced streetwear-brand narrative above; the streetwear interpretation is used here as it is corroborated across multiple sources and consistent with the verified ATM Holdings domain ownership.
HomeRun firmographics
Firmographics- Name
- HomeRun
- Legal name
- ATM Holdings Inc.
- Website
- https://homerun.com
- Company type
- Private
- Founded year
- 2009
- Operating status
- Operating
- Headcount range
- 51–100 employees
- Short description
- HomeRun is a Brooklyn-based emerging streetwear brand under ATM Holdings Inc., generating revenue through limited-edition apparel and footwear and leveraging 2026 collaborations with Supreme and Nike to build credibility.
- Ownership category
- akta.pro rank
HomeRun industry classification
Industry- Product category
- Streetwear Apparel
- NAICS
- Shoe Retailers (458210)
- SIC
- Retail-Shoe Stores (5661)
- akta.pro primary industry
- Luxury & Designer Footwear (CRAAACAI)
- akta.pro secondary industries
- Luxury & Designer Footwear Retail (CRAAADAH), Luxury Ready-to-Wear (Designer RTW) (CRAAAFAA)
Keywords
Where HomeRun is headquartered
LocationHeadquarters
- HQ city
- San Francisco
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
HomeRun business model
Business model- GTM type
- B2C
- Offering type
- Hardware or Manufacturing
- Cost components
- Supply Chain, Marketing or Sales, Operations, Personnel
Revenue model
- Streetwear apparel and footwear sales: HomeRun generates revenue through the sale of streetwear clothing and footwear, including limited-edition collaboration pieces with major brands like Supreme and Nike. The brand operates in the premium streetwear segment, leveraging scarcity and collaboration appeal for pricing power.
Go-to-market motion1 record
Distribution channels1 record
Marketing channels1 record
HomeRun product offering
Product offeringCore offering
HomeRun is a Brooklyn-based streetwear brand that designs and sells apparel and footwear, with its commercial footprint anchored by an official collaboration with Supreme and friends-and-family sneaker releases with Nike. The brand operates in the premium streetwear segment, leveraging limited-edition collaboration pieces and scarcity to drive demand among fashion-forward consumers.
Product overview
HomeRun is a Brooklyn-based streetwear brand that has gained traction through collaborations with major players including an official Supreme collaboration and friends-and-family sneakers with Nike. The sources available provide limited product portfolio detail; the ATM Holdings domain page for HomeRun.com serves only as a domain holding/inquiry page with no active product catalog, pricing, or feature information.
Differentiator
Problem solved
Functional benefit
Products and services
- HomeRun x Supreme Collaboration Apparel Limited-edition streetwear apparel co-released with Supreme, distributed through Supreme's retail and online channels and targeted at streetwear enthusiasts seeking exclusive collaboration pieces.
- HomeRun x Nike Friends-and-Family Sneakers Friends-and-family tier sneaker releases with Nike, offering HomeRun-affiliated consumers access to exclusive athletic footwear drops reserved for closely connected brands and individuals.
Companies that use HomeRun
Customer profileSegments1 record
Ideal customer profiles1 record
HomeRun technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
HomeRun partnerships and signals
Strategic signalPartnerships
Two partnerships are on record, tiered core.
- SupremecoreHomeRun released an official collaboration with Supreme, one of the most influential and prestigious brands in streetwear. This collaboration represents a significant milestone for an emerging brand, as Supreme's collaborative releases are highly coveted and serve as industry validation.
- NikecoreHomeRun received friends-and-family sneaker access with Nike, indicating a close working relationship with the athleticwear giant. Friends-and-family releases are typically reserved for individuals and brands with strong industry connections, signifying Nike's recognition of HomeRun's potential and credibility.
Scale indicators1 record
Recent moves4 records
Expansion highlights4 records
HomeRun competitors and assessment
Company assessmentDirect peers
- Palace: Palace is a London-based streetwear brand known for hype-driven limited drops and high-profile collaborations. It is comparable to HomeRun in go-to-market approach and reliance on scarcity and collaboration culture to drive demand.
- BAPE: BAPE is a globally recognized streetwear brand built on limited drops and bold collaborations. It is a comparable peer in the hype-driven, scarcity-led streetwear segment that HomeRun is targeting.
- Supreme: Supreme is the gold-standard streetwear brand and a direct collaboration partner of HomeRun. Both operate in the limited-edition streetwear segment using scarcity, hype, and collaboration drops to drive demand among fashion-forward urban consumers.
- Aimé Leon Dore: Aimé Leon Dore is a Brooklyn-based premium streetwear and footwear brand with frequent Nike collaborations. It is directly comparable to HomeRun in geography, segment, and reliance on Nike/Athleisure partnerships to build credibility.
- Union: Union is a streetwear retailer and brand with deep Nike/Jordan collaboration ties. It is comparable to HomeRun as a streetwear entity whose visibility is amplified through footwear collaborations with major athleticwear brands.
- Kith: Kith is a New York-based premium streetwear retailer and brand with deep Nike partnership ties and a flagship DTC model. It is comparable to HomeRun as an emerging-to-mid streetwear label leveraging major sneaker collaborations.
- Noah: Noah is a Brooklyn-based streetwear brand emphasizing premium quality and limited collaborations. It is a close geographic and positioning peer to HomeRun, serving the same fashion-forward consumer with limited-edition apparel and footwear.
Broad incumbents
- Stüssy: Stüssy is a heritage streetwear brand with global distribution and a mature DTC/wholesale footprint. It serves as a broad incumbent peer illustrating the long-term scale HomeRun could pursue if its collaborations translate into a durable product pipeline.
- Off-White: Off-White is a globally recognized streetwear-luxury brand built on hype, scarcity, and collaborations with Nike and others. It illustrates the upper trajectory for streetwear brands with strong collaborator relationships.
- Fear of God: Fear of God is an established premium streetwear and luxury crossover label with major brand partnerships. It is comparable to HomeRun as a benchmark for where a streetwear brand with strong collaboration credentials can scale into the premium segment.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat2 records
Key risks5 records
Key highlights4 records
Customer concentration
HomeRun social profiles
Digital presenceHomeRun financial estimates
Financial estimateRevenue estimate
Valuation estimate
HomeRun leadership team
Management profileNumber of profiles
Profiles1 record
HomeRun funding detail
Funding detailFunding overview
Funding rounds1 record
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
HomeRun M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about HomeRun
What does HomeRun do?
HomeRun is a Brooklyn-based streetwear brand that designs and sells apparel and footwear, with its commercial footprint anchored by an official collaboration with Supreme and friends-and-family sneaker releases with Nike. The brand operates in the premium streetwear segment, leveraging limited-edition collaboration pieces and scarcity to drive demand among fashion-forward consumers.
Is HomeRun a public or private company?
HomeRun is a private company. It is classified as corporate owned and is currently operating.
When was HomeRun founded?
HomeRun was founded in 2009. It employs 51 to 100 people.
Where is HomeRun based?
HomeRun is headquartered in San Francisco, United States, in the North America region.
How does HomeRun make money?
One revenue line is on record: streetwear apparel and footwear sales.
Who are HomeRun's main competitors?
Direct peers on record are Palace, BAPE, Supreme, Aimé Leon Dore, Union, Kith and Noah. Broad incumbents are Stüssy, Off-White and Fear of God.
Does HomeRun have an API?
No public API is recorded for HomeRun.
What industry is HomeRun in?
HomeRun's product category is Streetwear Apparel. Its primary akta.pro industry code is CRAAACAI, Luxury & Designer Footwear, with a secondary code of CRAAADAH, Luxury & Designer Footwear Retail. Its NAICS code is 458210 and its SIC code is 5661.