FP&A Trends

What FP&A Trends does

FP&A Trends Group is a privately held, UK-based think tank and professional community operator that serves senior financial planning and analysis (FP&A) practitioners globally. Founded by Larysa Melnychuk in 2013 (with the parent FP&A Trends Group entity established in 2015), the company runs the International FP&A Board — a network of 33 chapters across 19 countries — alongside an editorial website, a webinar series, the FP&A Trends Digest newsletter, the AI FP&A Committee, Digital FP&A Circles, and a proprietary FP&A Trends Maturity Model framework. The platform is governed by a no-vendor editorial policy intended to preserve practitioner trust.

Its core technology surface is the fpa-trends.com Drupal-style content site that hosts articles, publications, video, newsletter sign-up, and event registration, supplemented by LinkedIn, YouTube, and email channels; no APIs, SDKs, mobile apps, or disclosed data assets are offered. The product mix is content- and community-driven rather than software-based — there are no modules, no pricing tiers, and no public product pricing.

Revenue is generated primarily through sponsorship of events, webinars, and content by FP&A software vendors and adjacent services firms (including CCH Tagetik/Wolters Kluwer, Anaplan, Planful, SAP, Board International, Jedox, Robert Half, and Michael Page/Page Executive), with venue and operational support from IWG (Regus/Spaces). All board meetings and webinars are free for qualified senior finance practitioners, making the GTM motion community-led and event-driven: the audience of CFOs, Finance Directors, and Heads of Finance is the asset, and sponsors underwrite its gathering. No public revenue, headcount, or capital-raise data are disclosed.

Name

FP&A Trends

Legal name

FP&A Trends Group

Website

https://fpa-trends.com

Company type

Private

Founded year

2015

Operating status

Operating

Headcount range

1–10 employees

Short description

FP&A Trends Group is a UK-based private think tank operating the International FP&A Board (33 chapters across 19 countries), a research site, webinars, and the AI FP&A Committee for senior finance practitioners, monetized via technology-vendor sponsorships.

Ownership category

akta.pro rank

Product category

Financial Planning & Analysis Advisory Services

NAICS

Marketing Research and Public Opinion Polling (541910)

SIC

Services-Management Consulting Services (8742)

akta.pro primary industry

Management Accounting & FP&A (EDABAJAC)

Keywords

• Financial planning analysis
• FP&A advisory services
• Finance professional community
• Corporate finance research
• Finance thought leadership

Headquarters

HQ city

Reading

HQ country

United Kingdom

HQ region

Europe

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Marketing or Sales, Operations, Technology or R&D, Infrastructure

Revenue model

1. Event Sponsorships: Technology vendors and consulting firms sponsor FP&A Board events, webinars, and content in exchange for brand visibility among senior finance practitioners. Events are free for practitioners to attend.
2. Content and Thought Leadership: The organization produces research papers, articles, webinars, and the FP&A Trends Digest newsletter, serving as a thought leadership platform for the FP&A profession.

Go-to-market motion2 records

Distribution channels3 records

Marketing channels7 records

Core offering

FP&A Trends Group operates as an international think tank and consultancy dedicated to advancing the practice of Financial Planning & Analysis (FP&A). It delivers value through a content platform (articles, publications, videos, newsletter), recurring webinars, a global network of 33 FP&A Board chapters across 19 countries for senior finance practitioners, an AI FP&A Committee, proprietary maturity frameworks, and sponsored events backed by technology partners.

Product overview

FP&A Trends is a knowledge and events platform rather than a traditional software product. It operates as a leading international think tank dedicated to advancing Financial Planning & Analysis (FP&A) practice. The organization offers a content platform delivering articles, publications, and a trends digest; hosts webinars featuring finance thought leaders; manages the International FP&A Board with 33 chapters across 19 countries for face-to-face and digital practitioner meetings; runs an AI FP&A Committee for exploring artificial intelligence in finance; and provides the FP&A Trends Maturity Model as a transformation framework. The core offering is community-driven knowledge sharing, events, and research rather than a unified software product with modules.

Differentiator

Problem solved

Functional benefit

Brands

• International FP&A Board: Global professional think-tank that brings together senior FP&A professionals to share knowledge and develop best practices in financial planning and analysis.
• FP&A Trends Digest
• FP&A Trends Webinars
• AI FP&A Committee
• Digital FP&A Circles

Products and services

• FP&A Trends Content Platform (FP&A Insights) Online resource platform providing FP&A articles, publications, the FP&A Trends Digest newsletter, short videos, and contributor-authored content for senior finance professionals.
• FP&A Trends Webinars

Quantifiable outcome

• Only 3% of organizations can run scenarios in real-time, highlighting the need for FP&A transformation guidance
• +3 more outcomes

Named customers23 records

Segments2 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature1 record

Partnerships

Nine partnerships are on record, tiered core and minor.

• CCH Tagetik (Wolters Kluwer)coreGTM or Marketing PartnerCCH Tagetik, a Wolters Kluwer solution, is a key sponsor for FP&A Trends webinars and content. The partnership provides thought leadership content on FP&A technology and AI, with CCH Tagetik featured as sponsor in webinar series and content marketing.
• PlanfulcoreGTM or Marketing PartnerPlanful sponsors FP&A Trends webinars, particularly around FP&A Storytelling and planning topics. The partnership enables Planful to reach senior finance practitioners through branded webinar content.
• AnaplancoreGTM or Marketing PartnerAnaplan sponsors FP&A Trends webinars focused on data strategy and AI-readiness. Roger Copleston, Director of Business Value and Strategy at Anaplan, participates as panel speaker on data-related topics.
• SAPcoreGTM or Marketing PartnerSAP sponsors FP&A Board events in North America and San Francisco, providing support for FP&A team building and driver-based planning discussions. SAP representatives participate as speakers.
• Robert HalfcoreGTM or Marketing PartnerRobert Half sponsors FP&A Board events in San Francisco and provides venue support. The partnership includes participation from Robert Half executives on FP&A talent and skills topics.
• JedoxminorGTM or Marketing PartnerJedox is a sponsor and partner for Dubai FP&A Board events. Registration data is shared with Jedox as part of the sponsorship agreement.
• Michael Page / Page ExecutiveminorGTM or Marketing PartnerMichael Page and Page Executive are partners for Dubai FP&A Board events. Registration data may be shared with these recruitment partners for marketing communications.
• Board InternationalcoreGTM or Marketing PartnerBoard International sponsors San Francisco FP&A Board events, particularly those focused on data visualization and FP&A storytelling.
• IWG (Regus/Spaces)coreOthersIWG (operating Regus and Spaces brands) provides venue hosting for FP&A Board meetings globally. The partnership enables face-to-face meetings in professional workspace locations across multiple cities.

Scale indicators4 records

Recent moves7 records

Expansion highlights5 records

Direct peers

• IMA (Institute of Management Accountants): Global professional association for management accountants and finance professionals, offering the CMA certification, publications, training, and conferences. Directly comparable to FP&A Trends as both serve the management-accounting profession through education, networking, and thought leadership.
• Association for Financial Professionals (AFP): One of the largest US associations for treasury, corporate finance, and FP&A professionals — operates CTP certification, annual conferences, training, and member content. Mirrors FP&A Trends' community/education model targeted at senior corporate finance leaders.
• FEI (Financial Executives International): Membership organization of senior financial executives (CFOs, controllers, treasurers) in large enterprises, providing networking, conferences, and benchmarking. Mirrors FP&A Trends' mission of advancing the finance profession through peer-driven content and events.
• CIMA (Chartered Institute of Management Accountants): UK-headquartered global professional body for management accountants offering the CGMA designation, research, events, and training. Overlaps heavily with FP&A Trends in management accounting/FP&A, and is in fact represented on the founder's qualification stack.
• The CFO Alliance: Member community running private peer advisory groups for CFOs and finance leaders at midsize and enterprise companies. Closely comparable as a vetted, sponsor-funded peer-networking model targeting the same senior finance practitioner profile.
• CFO Leadership Council: Peer-driven membership organization for CFOs and senior finance executives across major US metros, operating council meetings, roundtables, and content. Closely mirrors FP&A Trends' geographic-chapter model and senior-finance targeting.
• Ventana Research: Independent analyst and research firm focused on finance, FP&A, and operational applications — producing benchmarks, research papers, and advisory. Closely aligned with FP&A Trends' research-and-thought-leadership outputs.
• CFO.com (Deloitte): Long-running online resource for senior finance executives offering articles, webinars, and research, now part of Deloitte. Very similar content-plus-events model targeting the same FP&A/CFO buyer persona.

Broad incumbents

• Gartner Finance Practice: Gartner's division covering CFO priorities, FP&A, and finance transformation via research, advisory, and conferences. Targets the same senior finance buyer as FP&A Trends but at much larger scale and broader scope.
• AICPA (American Institute of CPAs): The largest US accounting/finance professional association spanning audit, tax, consulting, and management accounting. Houses the CIMA joint venture and FP&A certificate programs — overlapping audience and FP&A training content with FP&A Trends.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights6 records

Customer concentration

• Xtwitter.com/Larysamelnychuk?lang=en
• YouTubeyoutube.com/channel/UC03uGOGUAZTvcqR0PU3R0kg
• LinkedInlinkedin.com/company/10910759

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about FP&A Trends