Walks

Name

Walks

Legal name

Walks LLC

Website

https://takewalks.com

Company type

Private

Founded year

2008

Operating status

Operating

Headcount range

101–250 employees

Ownership category

akta.pro rank

Product category

Sightseeing Tour Services

NAICS

Tour Operators (56152), Scenic and Sightseeing Transportation, Land (48711)

SIC

Services-Amusement & Recreation Services (7900)

akta.pro primary industry

Walking City Tours (Highlights & Orientation) (THAJAAAA)

akta.pro secondary industries

Culinary Walking & Market Tours (THAJAGAA), Private Guided Tours & Personal Tour Guides (THAJALAA)

Keywords

• Sightseeing tours
• Food tours
• Walking tours
• Private guided tours
• Cooking classes

Headquarters

HQ city

Austin

HQ country

United States

HQ region

North America

Offices16 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D, Infrastructure

Revenue model

1. Tour Bookings: Customers pay one-time fees for tour participation. The company generates revenue through individual tour bookings across multiple cities and tour types (city tours, food tours, cooking classes, private tours). Revenue is transactional and consumption-based per booking.

Pricing tiers

Go-to-market motion2 records

Distribution channels3 records

Marketing channels4 records

Core offering

Walks (operating as WalksDevour) is a tour operator that sells expert-led small group and private tours across 15+ European and North American cities. The portfolio includes guided tours of iconic attractions (Colosseum, Vatican, Sagrada Familia, Louvre, Eiffel Tower), city walking tours, food tours, and cooking classes led by local experts such as art historians, archaeologists, chefs, and foodies. The company offers 160 tours, was founded in 2008 starting in Rome, and operates as Walks LLC.

Product overview

WalksDevour operates as a single unified platform offering expert-led small group and private tours. The portfolio includes various tour types spanning iconic attractions (Colosseum, Vatican, Sagrada Familia, Louvre), cooking classes, city tours, and food tours. The company also maintains related brands including Walks of Italy (walksofitaly.com) and Devour Tours (devourtours.com), which operate as sister companies under the Walks LLC parent entity. Tours are concentrated in major European and North American destinations including Rome, Florence, Venice, Paris, London, Barcelona, Madrid, New York City, and Niagara Falls.

Differentiator

Problem solved

Functional benefit

Brands

• Walks of Italy: Related brand website for Italian tours, mentioned in footer as part of the Walks network.
• Devour Tours

Products and services

• WalksDevour Small Group Tours Expert-led small group tours of iconic attractions and cities led by local art historians, archaeologists, and foodies. Includes skip-the-line VIP access and curated historical/cultural storytelling for individual tourists across cities such as Rome, Vatican, Florence, Venice, Paris, London, Barcelona, Madrid, New York City, and Niagara Falls.
• WalksDevour Private Tours Customized private guided tours for individuals, couples, and families seeking a personalized experience. Available across all destination cities (Rome, Vatican, Venice, Florence, Milan, Pompeii, Barcelona, Madrid, San Sebastian, Seville, Lisbon, Paris, London).
• Food Tours Curated food and culinary tours led by local foodies, food artisans, and chefs across Rome, Florence, Venice, Barcelona, Madrid, San Sebastian, Seville, Lisbon, Paris, and London. Tours focus on local flavors, history, and storytelling through cuisine.
• Cooking Classes Hands-on cooking classes including pasta-making and wine sampling with local chefs and ingredients. Offered alongside food tours in select European cities.

Quantifiable outcome

• 4.5 star average rating from guests across all tours
• +1 more outcomes

Named customers1 record

Segments1 record

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

Two partnerships are on record, tiered minor.

• Walks of ItalyminorOthersRelated brand under Walks LLC umbrella, focused specifically on Italy tours. Listed as a separate website (walksofitaly.com) alongside WalksDevour. Represents a sibling brand within the same corporate entity.
• Devour ToursminorOthersRelated food tour brand under Walks LLC umbrella, focused on culinary experiences. Listed as a separate website (devourtours.com). Represents a sibling brand within the same corporate entity.

Scale indicators4 records

Recent moves6 records

Expansion highlights6 records

Broad incumbents

• Airbnb Experiences: Online-led experiences marketplace embedded within Airbnb's platform. Competes for the same experiential traveler customer and includes many local walking, food, and cultural tours.
• Klook: Asia-headquartered global OTA for tours, attractions, and travel services. Competes with Walks in the online tour and activity booking space, though with a broader category footprint and stronger Asia presence.

Direct peers

• Withlocals: Online marketplace for private local-guide tours and experiences across Europe and Asia. Directly comparable in private-tour positioning and reliance on local host quality.
• City Wonders: Tour operator offering small-group and skip-the-line guided tours in major European cities (Rome, Florence, Venice, Paris, London). Closely comparable operating model, product mix, and target destinations.
• Peek.com: Online platform for booking tours, activities, and experiences, with a strong curated operator marketplace. Comparable as both a competitor and a potential distribution channel for tour operators like Walks.
• Context Travel: Expert-led small-group walking tours across major European and North American cities, staffed by scholars, historians, and architects. Closest comparable to Walks' small-group expert-guide model and target customer.
• ToursByLocals: Marketplace connecting travelers with private local tour guides in destinations worldwide. Comparable in private-tour model and direct engagement with credentialed local guides.
• GetYourGuide: Berlin-based global OTA for tours, activities, and attractions with strong presence in Europe. Competes for the same tourist customer base and supplies many of the same local operators.
• Viator (TripAdvisor): Global OTA for tours, attractions, and experiences, owned by TripAdvisor. Directly comparable as a distribution and discovery channel competing with Walks' DTC bookings.
• Atlas Obscura: Media and experiences brand offering unique, story-driven tours and food experiences across global cities. Comparable in content-led brand marketing and curated-experience positioning.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks5 records

Key highlights6 records

Customer concentration

• Xx.com/walks
• LinkedInlinkedin.com/company/walks-llc

Revenue estimate

Valuation estimate

Number of profiles

Profiles2 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Walks