University of Baltimore

Higher Educationubalt.edu

The University of Baltimore is a public university serving career-focused working adults in Maryland with 70+ undergraduate, graduate, law, and certificate programs across four schools, plus an AI business accelerator for startups.

Company typePublic
Founded1925
HeadquartersBaltimore, United States
Headcount51–100
GTM typeB2C
OfferingServices

What University of Baltimore does

The University of Baltimore (UBalt) is a public university founded in 1925 and operated as part of the University System of Maryland. It is headquartered at 1420 N. Charles St. in Baltimore with additional regional sites at the Universities at Shady Grove in Rockville and the Hagerstown Regional Higher Education Center. The institution delivers more than 70 undergraduate, graduate, doctoral, and certificate programs across four academic units: the Merrick School of Business, the ABA-accredited School of Law, the College of Public Affairs, and the Yale Gordon College of Arts & Sciences. Programs are organized around five Professional Pathways and emphasize career-connected, flexible, and accelerated formats targeting working adults, transfer students, first-generation college students, and prospective law students.

The underlying technology stack is a standard higher-education operating model: an online learning management system supporting hybrid and remote program delivery, supplemented by best-of-breed integrations including Turnitin, Grammarly, Vector Solutions, Zoom, Microsoft Teams, Microsoft Office 365, Everfi, GivePulse, and the Candid Career / UBworks / Clifton Strengths career services stack. Differentiated technology and research assets are concentrated in the Center for AI Learning and Community-Engaged Innovation (CAILI), which published a novel AI personas research framework in partnership with Mindgrub Technologies, and in 12+ law clinics and six specialized law centers (Applied Feminism, Criminal Justice Reform, Families/Children/Courts, International & Comparative, IP & Technology, Sport & The Law). The School of Law operates an Experiential Learning Platform integrating clinical programs, externships, and community engagement across all disciplines.

Revenue is generated primarily through tuition and fees billed annually across undergraduate, graduate, and law programs, supplemented by administration of federal and state financial aid and charitable contributions / institutional grants. The go-to-market combines a self-service online admissions model with academic advisors and enrollment counselors, plus event-driven demand generation (AI summits, pitch competitions). Distribution occurs through on-campus instruction at the Baltimore main campus, the Learn Online At UBalt platform, and the Shady Grove and Hagerstown regional centers. In January 2026 UBalt extended its commercial surface area by launching a TEDCO-funded AI-Enabled Business Accelerator for early-stage Baltimore startups, marking a new adjacent revenue line beyond traditional degree programs.

University of Baltimore firmographics

Firmographics

Name: University of Baltimore
Legal name: The University of Baltimore
Website: https://ubalt.edu
Company type: Public
Founded year: 1925
Operating status: Operating
Headcount range: 51–100 employees
Short description: The University of Baltimore is a public university serving career-focused working adults in Maryland with 70+ undergraduate, graduate, law, and certificate programs across four schools, plus an AI business accelerator for startups.
Ownership category
akta.pro rank

University of Baltimore industry classification

Industry

Product category: Higher Education
NAICS: Colleges, Universities, and Professional Schools (611310), Colleges, Universities, and Professional Schools (6113)
SIC: Services-Educational Services (8200)
akta.pro primary industry: Public Research Universities with Comprehensive Graduate & Professional Schools (EDAHAAAF)
akta.pro secondary industries: Law & Legal Studies Research Universities (EDAHABAF), Business & Management Research Universities (EDAHABAE), Urban/Metropolitan Public Research Universities (EDAHAAAH)

Keywords

Higher education
Professional degree programs
Legal education
Business education
Continuing education

Where University of Baltimore is headquartered

Location

Headquarters

HQ city: Baltimore
HQ country: United States
HQ region: North America

Offices3 records

Markets served

University of Baltimore business model

Business model

GTM type: B2C
Offering type: Services
Cost components: Personnel, Operations, Technology or R&D, Marketing or Sales, Infrastructure, Others

Revenue model

Tuition and Fees: The university generates primary revenue through tuition and fees charged to undergraduate, graduate, and law students for educational programs and services.
Financial Aid Administration: The university administers federal and state financial aid programs including grants, loans, and scholarships to support student enrollment.
Private Donations and Grants: The university receives charitable contributions and institutional grants from foundations, corporations, and individual donors to support programs and student emergency funds.

Pricing tiers

Model	Billing	Price
Subscription	Annual	Standard undergraduate and graduate tuition rates with financial aid options
Other	Pay-as-you-go	Law Student Emergency Fund - up to $1,000 per semester with potential additional $500 for extenuating circumstances
Other	Pay-as-you-go	Student Emergency Assistance Fund - maximum $500 award, once per academic year

Go-to-market motion3 records

Distribution channels4 records

Marketing channels8 records

University of Baltimore product offering

Product offering

Core offering

The University of Baltimore is a public higher education institution that delivers undergraduate, graduate, doctoral, and certificate programs across four academic units (Merrick School of Business, School of Law, College of Public Affairs, and Yale Gordon College of Arts & Sciences) in more than 70 areas of study. Programs are offered through on-campus instruction at its Baltimore campus, online delivery, and regional centers, with experiential learning via 12+ law clinics, entrepreneurship programs, and community-engaged AI research initiatives.

Product overview

The University of Baltimore is a higher education institution offering undergraduate, graduate, doctoral, and certificate programs through four academic units: Merrick School of Business, School of Law, College of Public Affairs, and Yale Gordon College of Arts & Sciences. The institution provides over 70 academic programs organized into five Professional Pathways (Business and Entrepreneurship, Communication and Design, Cybersecurity/Gaming/Technology, Law/Justice/Public Affairs, and Psychology/Health/Human Services). The School of Law operates over 12 clinical programs and six specialized law centers. Student support services include the Career and Internship Center, UBalt Connects mentorship program, and emergency financial assistance funds. Technology-focused initiatives include the Center for AI Learning and Community-Engaged Innovation (CAILI) and an AI-Enabled Business Accelerator.

Differentiator

Problem solved

Functional benefit

Quantifiable outcome

Top 10% national ranking for student economic and social mobility
+2 more outcomes

Companies that use University of Baltimore

Customer profile

Named customers5 records

Segments5 records

Ideal customer profiles4 records

University of Baltimore technology and API

Technology

Technology focussed No

API detail

Has API: No
API docs
API detail

Core technology

AI maturity

App detail

Integration14 records

AI capability4 records

Feature2 records

University of Baltimore partnerships and signals

Strategic signal

Partnerships

Four partnerships are on record, tiered core and flagship.

Mindgrb TechnologiescoreTechnology or Integration · 10 June 2026Baltimore tech company Mindgrub Technologies partnered with UBalt's Center for AI Learning and Community-Engaged Innovation (CAILI) to publish research identifying six distinct AI personas among city residents. The research combines focus groups and survey responses to inform community-based AI education initiatives.
York College of PennsylvaniaflagshipStrategic or Co-development Partner · 8 June 2026New partnership establishes a streamlined 3+3 dual-degree law program allowing students to complete undergraduate and law degrees in six years. The partnership creates pathways for York College students to seamlessly transfer to UBalt School of Law.
University System of MarylandflagshipOthersUBalt is part of the University System of Maryland, a consortium of 12 universities serving Maryland. The system provides shared governance, policy framework, and collaborative opportunities across institutions.
Baltimore Community OrganizationscoreStrategic or Co-development PartnerUBalt serves as an urban anchor institution with reciprocal, mutually beneficial collaborations with community partners including nonprofits, government agencies, and businesses through service learning, clinics, and community engagement programs.

Scale indicators8 records

Recent moves7 records

Expansion highlights6 records

University of Baltimore competitors and assessment

Company assessment

Broad incumbents

Johns Hopkins University: Major Baltimore-based private research university with broad undergraduate, graduate, and professional programs. Comparable as a regional incumbent that competes for top Baltimore-area talent and graduate students.
University of Maryland, Baltimore: Flagship University System of Maryland campus focused on health, law, and public affairs graduate/professional education. Comparable as a sister USM institution with overlapping professional school offerings, particularly law.

Direct peers

Coppin State University: Baltimore-based University System of Maryland institution focused on urban-serving higher education and career mobility. Comparable as a regional public HBCU with similar urban-anchor mission.
Towson University: University System of Maryland peer institution located near Baltimore offering a broader portfolio of undergraduate and graduate programs. Comparable as a regional public university competing for similar Maryland adult learners.
University of Maryland Global Campus (UMGC): University System of Maryland institution specializing in online and adult-learner education. Comparable as the primary direct competitor for working-adult, online, and transfer students in Maryland.
Loyola University Maryland: Baltimore-based private university with strong business and pre-law programs targeting similar regional undergraduate populations. Comparable as a competing metro-area institution with career-focused offerings.
Morgan State University: Another Baltimore-based public university serving a similar urban, diverse student population with undergraduate and graduate programs. Comparable as a Maryland public higher education institution focused on access and career outcomes.

Regional players

Salisbury University: University System of Maryland institution serving Eastern Maryland with undergraduate and graduate programs. Comparable as a USM peer competing in the broader Maryland higher education market.
Goucher College: Maryland private liberal arts college near Baltimore offering undergraduate programs. Comparable as a regional private alternative for Baltimore-area prospective students.
Notre Dame of Maryland University: Baltimore private university historically serving women with education, nursing, and pharmacy programs. Comparable as a regional institution competing for similar Baltimore-area adult and graduate students.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat5 records

Key risks5 records

Key highlights6 records

Customer concentration

University of Baltimore compliance and trust

Trust signal

Compliance6 records

University of Baltimore financial estimates

Financial estimate

Revenue estimate

Valuation estimate

University of Baltimore leadership team

Management profile

Number of profiles

Profiles6 records

University of Baltimore subsidiaries and ownership

Company hierarchy

Subsidiaries10 records

University of Baltimore funding detail

Funding detail

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

University of Baltimore M&A and investment

M&A and investment

M&A

Investments1 record

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about University of Baltimore

What does University of Baltimore do?

Is University of Baltimore a public or private company?

University of Baltimore is a public company. It is classified as state government owned and is currently operating.

When was University of Baltimore founded?

University of Baltimore was founded in 1925. It employs 51 to 100 people.

Where is University of Baltimore based?

University of Baltimore is headquartered in Baltimore, United States, in the North America region.

How does University of Baltimore make money?

Three revenue lines are on record. Tuition and Fees are the primary driver. The others are financial Aid Administration and private Donations and Grants.

Who are University of Baltimore's main competitors?

Broad incumbents on record are Johns Hopkins University and University of Maryland, Baltimore. Direct peers are Coppin State University, Towson University, University of Maryland Global Campus (UMGC), Loyola University Maryland and Morgan State University. Regional players are Salisbury University, Goucher College and Notre Dame of Maryland University.

Does University of Baltimore have an API?

No public API is recorded for University of Baltimore.

What industry is University of Baltimore in?

University of Baltimore's product category is Higher Education. Its primary akta.pro industry code is EDAHAAAF, Public Research Universities with Comprehensive Graduate & Professional Schools, with a secondary code of EDAHABAF, Law & Legal Studies Research Universities. Its NAICS code is 611310 and its SIC code is 8200.