DRB Systems
DRB Systems provides car wash point-of-sale software, tunnel management, vehicle identification, and marketing automation primarily to tunnel/conveyor and in-bay automatic car wash operators in the U.S. and Canada, operating as a subsidiary of Vontier and claiming dominance among top conveyor car wash chains.
- Company typePrivate
- Founded1984
- HeadquartersAkron, United States
- Headcount501–1,000
- GTM typeB2B
- OfferingSoftware
What DRB Systems does
DRB Systems is a North American car wash point-of-sale and business optimization technology provider founded in 1984 and headquartered in Akron, Ohio, operating as a subsidiary of Vontier Corporation. The company serves tunnel/conveyor and in-bay automatic car wash operators in the United States and Canada, claiming to be trusted by more top 50 conveyor car wash chains than all other technology providers combined. Its portfolio spans three core POS platforms — Patheon (browser-based hybrid-cloud), SiteWatch (Windows-based legacy POS that introduced unlimited wash plans to the market), and Washify (entry-level cloud POS for single-site operators) — supported by tunnel management software (TunnelWatch, NoPileups, CarPics, Sgt. Sudz motor control centers, VacIQ), vehicle identification (AI-LPR with claimed 99.9% accuracy and FastPass RFID at 99% read accuracy), marketing automation (Catalyst), mobile apps (Beacon), payment processing integrations (CardConnect, Vantiv, Buypass, Worldpay), and proprietary hardware (Xpress Pay Terminal 5+, outdoor and touchscreen terminals). Two patents protect Patheon and NoPileups, and the product ecosystem is anchored by a Certified Interface Developer program for third-party integrations.
DRB monetizes through a mix of subscription software (annual SiteWatch Software Assurance at $362/site/year and TunnelWatch at $130/site/year, bundled into Patheon packages), one-time hardware sales, on-site installation and training services, 24/7/365 technical support via the Knowledge Center, and a broad catalog of add-on modules (ARM automatic recharge, FastID, FastPass, CarPics Touch, Website Connect, SmartCodes, WashCAP, Quick Lube Pro, Multi-Site Replication). The go-to-market combines direct enterprise sales (dedicated tunnel sales team at 800-336-6338, in-bay sales/support at 443-561-1200), distributor and reseller channels, and a self-serve Washify motion targeting SMBs. Customers range from large multi-site chains (GO Car Wash, Mint Smartwash, Cheetah Clean, Gleam, Splash Xpress) to mid-market single-site operators (Sgt. Clean, Canton, Magic Wash, Mr C's, Complete Autowash Philly) and SMB independents (Drive and Shine, Jet Splash, General Grant, Carolina Springs, Golden Nozzle, Star Wash). Inorganic growth has been active, including the 2011 Washify acquisition and the September 2022 Beacon Mobile acquisition, while organic R&D has accelerated with the 2023 Catalyst launch, 2024 Patheon Tablet, and continuous TunnelWatch and SiteWatch release cadences.
DRB Systems firmographics
Firmographics- Name
- DRB Systems
- Legal name
- DRB
- Website
- https://drb.com
- Company type
- Private
- Founded year
- 1984
- Operating status
- Operating
- Headcount range
- 501–1,000 employees
- Short description
- DRB Systems provides car wash point-of-sale software, tunnel management, vehicle identification, and marketing automation primarily to tunnel/conveyor and in-bay automatic car wash operators in the U.S. and Canada, operating as a subsidiary of Vontier and claiming dominance among top conveyor car wash chains.
- Ownership category
- akta.pro rank
DRB Systems industry classification
Industry- Product category
- Car Wash POS Software and Technology
- NAICS
- Computer Systems Design and Related Services (54151), Computing Infrastructure Providers, Data Processing, Web Hosting, and Related Services (518)
- SIC
- Services-Computer Programming, Data Processing, Etc. (7370)
- akta.pro primary industry
- Biller Direct EBPP Platforms (FSAMAJAA)
Keywords
Where DRB Systems is headquartered
LocationHeadquarters
- HQ city
- Akron
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
DRB Systems business model
Business model- GTM type
- B2B
- Offering type
- Software
- Cost components
- Personnel, Technology or R&D, Operations, Supply Chain, Marketing or Sales, Infrastructure
Revenue model
- POS Software Subscriptions: Annual or multi-year software subscriptions for Patheon, SiteWatch, and Washify POS platforms that manage car wash operations including plan memberships, payments, reporting, and customer management. Includes Software Assurance programs for automatic updates.
- Unlimited Wash Plan Management: DRB's POS solutions support unlimited/subscription wash plans with automatic credit card recharging, vehicle recognition (RFID/LPR), and membership management. This recurring revenue model for car wash operators is a core part of DRB's value proposition.
- Hardware Sales: Sale of POS hardware including Xpress Pay Terminals, cashier terminals, touchscreen terminals, outdoor terminals, tablet terminals, and manager workstations. Hardware is sold separately from software.
- Support and Training Services: Best-in-class support, training, resources, industry expertise, and technical knowledge through the Knowledge Center offering 24/7/365 technical support. Includes on-site installation and training services.
- Add-On Modules and Features: Additional revenue from optional add-ons including Vehicle Identification (FastPass RFID, FastID LPR), CarPics vehicle queuing, TunnelWatch tunnel control, NoPileups optimization, Beacon mobile apps, Catalyst marketing automation, and specialized modules like Quick Lube Pro.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Annual | SiteWatch Software Assurance - $362/year |
| Subscription | Annual | TunnelWatch Software Assurance - $130/year |
| Subscription | Annual | Patheon Tunnel Base Package |
| Subscription | Monthly | Washify Entry-Level POS |
Go-to-market motion2 records
Distribution channels6 records
Marketing channels8 records
DRB Systems product offering
Product offeringCore offering
DRB Systems provides point-of-sale software, tunnel control systems, payment processing hardware, and marketing automation solutions purpose-built for the professional car wash industry. Its portfolio spans enterprise hybrid-cloud POS (Patheon), mid-market POS (SiteWatch), entry-level cloud POS (Washify), tunnel management (TunnelWatch/NoPileups), vacuum management (VacIQ), RFID/LPR vehicle identification (FastPass/FastID), and white-label mobile applications (Beacon Mobile). The company also sells proprietary payment terminals and motor control hardware that integrate with its software platforms.
Product overview
DRB Systems offers a comprehensive portfolio of car wash point-of-sale and business optimization solutions organized into two main product lines: Tunnel Solutions (for conveyor/express exterior car washes) and In-Bay Solutions (for in-bay automatic and self-serve car washes). The core POS platforms are Patheon (a browser-based, hybrid-cloud platform with Patheon Portal, POS, payment processing, TouchQueueing, and Catalyst marketing automation), SiteWatch (a Windows-based POS with extensive add-on modules including ARM, FastID LPR, FastPass RFID, Website Connect, Mobile Connect, SmartCodes, StatWatch, and SiteWatch Web reporting), and Washify (a cloud-based entry-level POS for single-site operations). Supporting the POS are tunnel management products including TunnelWatch (cloud-based tunnel controller), TCS2 (relay station), Vehicle Profile Detection, CarPics Touch (vehicle queuing), and NoPileups (patented collision prevention). Hardware offerings include XPT 5+ pay stations, cashier terminals, and outdoor/tablet terminals. DRB also offers Sgt. Sudz Motor Control Centers with Smart MCC technology and VacIQ for intelligent vacuum and motor management. In-Bay Solutions include X-Start, Sierra POS, C-Start, and Portal TI+ hardware. Business optimization is supported through Knowledge Center 24/7/365 support, Advisory Analytics, and PrecisionPricing tools.
Differentiator
Problem solved
Functional benefit
Brands
- Patheon: Browser-based, hybrid-cloud car wash management software platform for tunnel car washes featuring payment processing, wash plan management, marketing tools, and consumer experience enhancements.
- SiteWatch
- Washify
- Beacon Mobile
- TunnelWatch
- NoPileups
- Sgt Sudz
- Sierra
- CarPics
- Unitec
- Catalyst
- FastPass
- FastID
- ARM
- SmartCodes
- VacIQ
- X-Start
- C-Start
- Portal TI+
Products and services
- Patheon POS Enterprise hybrid-cloud point-of-sale platform for multi-site express-exterior and flex-serve conveyor car wash chains; supports central administration, recurring billing, EMV payments, and offline operation at the site level.
- SiteWatch POS Mid-market on-premise point-of-sale system for in-bay automatics and small express tunnels; supports EMV payments, recurring plans, marketing integrations, and wash chemistry/equipment integrations.
- Washify Cloud-native, entry-level point-of-sale and subscription management platform for small car wash operators and self-serve sites; onboarded and subscribed to online.
- TunnelWatch Tunnel control system that orchestrates car wash equipment and vehicle flow through express-exterior conveyor washes to maximize throughput and uptime.
- NoPileups Computer-vision tunnel optimization product that uses cameras and analytics to prevent vehicle pileups and keep cars flowing through the wash safely.
- VacIQ Vacuum management system that brings online controls, payment, and remote management to self-serve vacuum stations at car wash sites.
- Sgt. Sudz Motor Control Centers Proprietary motor control center hardware that powers and coordinates car wash equipment in tunnels and in-bay automatics.
- Catalyst Marketing automation subscription for car wash operators that drives customer acquisition, retention, and unlimited wash plan engagement through the DRB POS ecosystem.
- Beacon Mobile White-label consumer mobile application platform that enables car wash operators to offer branded mobile apps for unlimited wash plans, payments, and customer engagement.
- FastID / AI-LPR AI-based license plate recognition (LPR) product that identifies vehicles at the wash entry and ties them to customer accounts for frictionless re-entry.
- FastPass RFID RFID-based vehicle identification system (FastPass) that automatically recognizes monthly wash plan members as they enter the wash.
- StatWatch Enterprise reporting and analytics subscription that delivers multi-site operational and financial reporting on top of the DRB POS platforms.
- Xpress Pay Terminal 5+ Next-generation EMV-compliant payment terminal hardware designed for car wash entry and exit lanes, integrated with the DRB POS platforms.
- Sierra In-Bay POS In-bay automatic point-of-sale system designed for self-serve and in-bay automatic car wash operators.
- X-Start In-Bay POS Entry-tier in-bay automatic point-of-sale solution for value-focused car wash operators.
Quantifiable outcome
- Reduce damage claims and increase throughput with NoPileups collision prevention system
- +7 more outcomes
Companies that use DRB Systems
Customer profileNamed customers16 records
Segments4 records
Ideal customer profiles3 records
DRB Systems technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- Yes
- API docs
- API detail
Core technology
AI maturity
App detail
Integration9 records
AI capability13 records
Feature11 records
DRB Systems partnerships and signals
Strategic signalPartnerships
Two partnerships are on record, tiered core and minor.
- Car Wash DistributorscoreDRB works with car wash distributors who source products from manufacturers and suppliers for car wash investors and operators. Choosing a great distributor is emphasized as important to business success.
- Gas Stations and Convenience StoresminorIn-bay car washes are often found as part of gas stations and/or convenience stores. DRB's solutions support this business model including gas pump integration for selling washes.
Scale indicators7 records
Recent moves6 records
Expansion highlights5 records
DRB Systems competitors and assessment
Company assessmentDirect peers
- Sonny's CarWash Technology: Largest direct competitor in car wash POS and tunnel control. Sonny's offers tunnel controllers, POS software, vehicle ID, and site management solutions for conveyor and in-bay car washes in North America. Closest comparable to DRB's Tunnel Solutions and SiteWatch/Patheon platforms.
- Innovative Control Systems (ICS): Direct competitor specializing in car wash POS, tunnel control, and vehicle identification. ICS serves express exterior and in-bay car wash operators with comparable hardware and software solutions, competing with both SiteWatch and Patheon.
- Micrologic Associates: Car wash technology provider offering POS, tunnel control, and timer systems for express exterior and self-serve car washes. Competes directly with DRB in the in-bay and smaller-tunnel operator segments.
Emerging players
- Washlava: Cloud-native car wash subscription and mobile platform competing in digital wash plan management and customer engagement. Overlaps with DRB's Beacon Mobile, Mobile Connect, and Catalyst marketing automation offerings from a digital-first angle.
- EverWash: Subscription and member management platform focused on unlimited wash plans, with operator-side tooling. Adjacent to DRB's ARM, Beacon Mobile, and Catalyst offerings, with a digital-first go-to-market.
Broad incumbents
- PDQ Manufacturing: Major manufacturer of car wash tunnel and in-bay equipment, with vehicle wash systems, controls, and chemistry. While not a software-first player, PDQ integrates with car wash POS systems and represents the broader tunnel equipment incumbent space.
- Belanger: Established tunnel car wash equipment manufacturer offering wash systems, controls, and water treatment. Comparable to DRB's tunnel management portfolio at the equipment/controls layer, with adjacent but not identical offerings.
- Hamilton Manufacturing: Long-standing manufacturer of self-service and in-bay car wash equipment, controls, and payment systems. Competes in the in-bay segment where DRB sells X-Start, Sierra, and related hardware/POS.
- Motor City Wash Works: Manufacturer of express conveyor car wash equipment with controls and chemistry packages. Adjacent to DRB's tunnel business on the equipment side, with growing software/controls overlap.
Regional players
- WashTec: European-headquartered global leader in car wash equipment, with growing North American presence. Operates primarily outside the U.S./Canada but competes in the same equipment and digital/connected car wash space.
Market position
Strengths5 records
Weaknesses4 records
Competitive moat5 records
Key risks6 records
Key highlights7 records
Customer concentration
DRB Systems social profiles
Digital presenceDRB Systems financial estimates
Financial estimateRevenue estimate
Valuation estimate
DRB Systems leadership team
Management profileNumber of profiles
DRB Systems subsidiaries and ownership
Company hierarchySubsidiaries11 records
DRB Systems funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
DRB Systems M&A and investment
M&A and investmentM&A1 record
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about DRB Systems
What does DRB Systems do?
DRB Systems provides point-of-sale software, tunnel control systems, payment processing hardware, and marketing automation solutions purpose-built for the professional car wash industry. Its portfolio spans enterprise hybrid-cloud POS (Patheon), mid-market POS (SiteWatch), entry-level cloud POS (Washify), tunnel management (TunnelWatch/NoPileups), vacuum management (VacIQ), RFID/LPR vehicle identification (FastPass/FastID), and white-label mobile applications (Beacon Mobile). The company also sells proprietary payment terminals and motor control hardware that integrate with its software platforms.
Is DRB Systems a public or private company?
DRB Systems is a private company. It is classified as corporate owned and is currently operating.
When was DRB Systems founded?
DRB Systems was founded in 1984. It employs 501 to 1,000 people.
Where is DRB Systems based?
DRB Systems is headquartered in Akron, United States, in the North America region.
How does DRB Systems make money?
Five revenue lines are on record. POS Software Subscriptions are the primary driver. The others are unlimited Wash Plan Management, hardware Sales, support and Training Services and add-On Modules and Features.
Who are DRB Systems's main competitors?
Direct peers on record are Sonny's CarWash Technology, Innovative Control Systems (ICS) and Micrologic Associates. Emerging players are Washlava and EverWash. Broad incumbents are PDQ Manufacturing, Belanger, Hamilton Manufacturing and Motor City Wash Works. WashTec is listed as a regional player.
Does DRB Systems have an API?
Yes. SiteWatch API is available and documented. Supports integrations with third-party systems and is used by MobileConnect and other partner-facing applications. The SiteWatch API has been upgraded to use Aurora MySQL 3 for its databases. InfoBridge API supports generating sales for multiple sites from a single instance, allowing a single website interface to create sales on behalf of multiple sites. Developer documentation is at drb.com/tunnel_solutions/point-of-sale/sitewatch/car_wash_reporting.
What industry is DRB Systems in?
DRB Systems's product category is Car Wash POS Software and Technology. Its primary akta.pro industry code is FSAMAJAA, Biller Direct EBPP Platforms. Its NAICS code is 54151 and its SIC code is 7370.