HotelGyms.com

What HotelGyms.com does

HotelGyms.com is a Switzerland-headquartered (Baden) travel fitness platform founded in 2016, operating with a 1-10 person team across global markets including North America, Europe, Asia, Oceania, and Africa. The platform catalogs gym facilities at 100,000+ hotels worldwide and serves fitness-conscious travelers—primarily leisure, business, and digital-nomad personas—who want to maintain workout routines without surprise fitness-quality deficits when booking accommodation. The flagship product is the GymFactor, a proprietary 1-5 scoring system that evaluates each hotel gym across 50+ objective data points covering equipment variety, weight range, cardio machine counts, workout stations, available space, opening hours, maintenance state, cleanliness, and natural daylight. Hotels cannot purchase improved scores; the algorithm credits facilities based on what physically exists on-site.

The core platform is paired with the Gymr browser extension, launched in 2024, which surfaces GymFactor scores, photos, videos, and equipment details directly on Booking.com, Expedia, KAYAK, Priceline, and HotelPlanner as users browse third-party inventory. A gamified community of 10,000+ contributors produces reviews, photos, and videos under a points/badges system with perks from BODDY and Gymverse; the company also publishes a travel-fitness blog and a Nearby Fitness Options feature for off-property gym alternatives. Equipment-brand alliances with LifeFitness, Matrix, and Technogym provide benchmarking data, and marketing partnerships with Fitbod, Hevy, BODDY, and a planned Under Armour tie-in extend the ecosystem.

HotelGyms.com is a freemium, consumer-facing service with no direct user fees. Monetization is entirely affiliate-based: the platform refers bookings to Booking.com, KAYAK, HotelPlanner, and Tripadvisor and earns referral commissions, with the Gymr extension operating as the conversion point on third-party booking interfaces. The company is privately held, operates with capital-light bootstrapped economics, and has not disclosed institutional venture funding, revenue, or a defined headcount trajectory in the available data.

Name

HotelGyms.com

Legal name

HotelGyms.com

Website

https://hotelgyms.com

Company type

Private

Founded year

2016

Operating status

Operating

Headcount range

1–10 employees

Short description

Switzerland-based travel fitness platform providing GymFactor-scored assessments of hotel gyms across 100,000+ properties globally. Serves fitness-conscious travelers via a web platform and browser extension, monetizing primarily through affiliate commissions from major online travel agencies including Booking.com, KAYAK, Tripadvisor, and HotelPlanner.

Ownership category

akta.pro rank

Product category

Travel Fitness Platform

NAICS

Hotels (except Casino Hotels) and Motels (72111), Traveler Accommodation (7211), Other Traveler Accommodation (72119)

SIC

Hotels & Motels (7011), Hotels, Rooming Houses, Camps & Other Lodging Places (7000)

akta.pro primary industry

Hotel & Accommodation Booking Platforms (THALAFAB)

Keywords

• Hotel gym ratings
• Travel fitness platform
• Hotel booking platform
• Hotel search engine
• Gym quality scores

Headquarters

HQ city

Baden

HQ country

Switzerland

HQ region

Europe

Offices1 record

Markets served

GTM type

B2C

Offering type

Digital Commerce or Content

Cost components

Technology or R&D, Marketing or Sales, Personnel, Operations

Revenue model

1. Affiliate/Referral Commissions: Partnership with major booking platforms (Booking.com, HotelPlanner, KAYAK, Tripadvisor) generates referral commissions when users click through to complete bookings. The company earns a commission on referred bookings without charging users for platform access.

Pricing tiers

Go-to-market motion3 records

Distribution channels6 records

Marketing channels10 records

Core offering

HotelGyms.com operates a free travel fitness platform that helps travelers find and book hotels with quality gym facilities. Its core product is the proprietary GymFactor algorithm, which rates 100,000+ hotels on a 1-5 scale using 50+ objective data points (equipment, weights, cardio, space, hours, cleanliness, maintenance, daylight). The company monetizes through affiliate commissions from major booking partners when users complete hotel bookings referred via the platform or the Gymr browser extension.

Product overview

HotelGyms.com operates as a unified travel fitness platform with the HotelGyms.com Platform as the core product, supported by the proprietary GymFactor rating algorithm. The ecosystem includes the Gymr Browser Extension (Chrome/Edge) that integrates with major travel booking sites to display gym scores inline. The Community module enables user-generated reviews and photos with gamification, while the Blog provides fitness app reviews and travel guides. Nearby Fitness Options provides alternative gym listings when hotel gyms are insufficient. All products feed into the GymFactor system, which provides the standardized rating foundation across the entire platform.

Differentiator

Problem solved

Functional benefit

Brands

• GymFactor: The proprietary hotel gym rating system that evaluates hotel gyms on 50+ objective data points including equipment, space, cleanliness, and maintenance, producing a score from 1 to 5.
• Gymr

Products and services

• HotelGyms.com Platform Free web platform for finding and booking hotels with quality gym facilities. Provides GymFactor scores, detailed gym equipment information, user reviews and photos, and click-through booking integration with partner booking sites. Targets fitness-conscious individual travelers globally.
• GymFactor Rating System Proprietary hotel gym rating algorithm that scores 100,000+ hotels on a 1-5 scale using 50+ objective data points covering equipment variety, weight range, cardio availability, space, opening hours, cleanliness, maintenance, and natural daylight. Scores cannot be bought or influenced by hotels.
• Gymr Browser Extension Free browser extension for Chrome and Edge (Safari planned) that overlays GymFactor scores, gym photos, equipment details, and nearby fitness alternatives on third-party booking websites so travelers can evaluate hotel gyms without leaving the booking flow.
• GymFactor Community Gamified contributor program where travelers earn points (+10 per review, +15 per detailed review, +5 per photo up to 5, +10 per video review), unlock levels and badges, and receive perks such as gym day passes from BODDY and Gymverse in exchange for submitting hotel gym reviews, photos, and videos.

Quantifiable outcome

• 51% of business travelers actively seek hotels with gym/pool/spa facilities when choosing accommodation (BCD Travel Hotel Booking Trends 2025)
• +3 more outcomes

Named customers4 records

Segments3 records

Ideal customer profiles2 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration5 records

AI capability5 records

Feature3 records

Partnerships

Nine partnerships are on record, tiered core and minor.

• Booking.comcoreChannel Partner/ Reseller/ DistributorAffiliate partnership providing hotel booking functionality. Users can book hotels through HotelGyms.com with referral tracking to Booking.com, generating commission on referred bookings. Described as one of the most trusted travel brands.
• KAYAKcoreChannel Partner/ Reseller/ DistributorAffiliate partnership for hotel booking referrals. Part of the company's strategy to provide the best possible deals in the travel industry.
• HotelPlannercoreChannel Partner/ Reseller/ DistributorAffiliate partnership for hotel booking referrals. Enables users to access competitive pricing through HotelPlanner's booking platform.
• TripadvisorcoreChannel Partner/ Reseller/ DistributorAffiliate partnership for hotel booking referrals. Expands distribution reach for hotel bookings through Tripadvisor's platform.
• FitbodminorGTM or Marketing PartnerFitness app partnership providing workout planning companion. HotelGyms.com promotes Fitbod as a partner for keeping fit while traveling with limited hotel gym equipment. Includes referral code (HOTELGYMS) for integration tracking.
• HevyminorGTM or Marketing PartnerWorkout tracking app partnership. Hevy app (used by 9+ million athletes) integrated as a travel fitness companion for HotelGyms.com users. Includes referral code (hotelgyms) for user tracking.
• Under ArmourminorGTM or Marketing PartnerFitness apparel brand listed as 'Coming Soon' partner on About page. Planned integration for fitness equipment and apparel recommendations.
• BODDYminorGTM or Marketing PartnerProvides Gym Day Passes as community rewards for HotelGyms.com users who contribute reviews and content. Partnership drives community engagement through tangible fitness perks.
• GymverseminorGTM or Marketing PartnerFitness app partner providing perks for HotelGyms.com community members. Contributes to gamified reward system encouraging user content contributions.

Scale indicators3 records

Recent moves6 records

Expansion highlights5 records

Broad incumbents

• KAYAK: Meta-search travel platform and HotelGyms.com affiliate partner. Comparable because both operate as decision-support layers above OTAs, and KAYAK could add similar quality-based filtering functionality.
• Tripadvisor: Dominant hotel review platform and one of HotelGyms.com's affiliate partners. Comparable because both monetize traveler decision-making via reviews and book-onward referrals, and Tripadvisor already references the same gym-quality gap that HotelGyms.com targets.
• Booking.com: World's largest OTA. Comparable because HotelGyms.com depends on Booking.com as a core affiliate distribution partner, and Booking.com could trivially add a gym-quality filter to compete directly with the core proposition.
• Trivago: Hotel meta-search engine. Comparable because both help travelers filter and compare hotels before booking, and Trivago could expand from price-led comparison into amenity-quality comparison.
• Mindbody: Leading fitness and wellness business management platform with consumer booking. Comparable because Mindbody connects travelers and locals to fitness providers via a software/marketplace model, similar in spirit to HotelGyms.com's hotel-gym marketplace.
• Trip.com: Major global OTA. Comparable because Trip.com serves overlapping traveler segments (including Asia-Pacific, where HotelGyms.com operates) and competes for the same hotel-booking affiliate economics.
• Expedia: Major global OTA and Gymr integration partner. Comparable because Expedia controls the same hotel booking funnel that HotelGyms.com seeks to influence at the browsing stage, and could natively offer amenity-based gym filtering.

Emerging players

• Gympass: Corporate wellness platform giving employees access to gyms and fitness apps globally. Comparable because Gympass and HotelGyms.com both bridge fitness and travel for end users, though Gympass focuses on corporate/B2B2C subscriptions while HotelGyms.com is consumer/affiliate-led.
• ClassPass: Subscription-based fitness studio and gym booking app. Comparable because ClassPass addresses the same 'find a good gym away from home' need that HotelGyms.com targets, though ClassPass focuses on urban fitness rather than hotel gyms specifically.
• WellnessTravel.com (Wellness Tourism Association): Wellness-focused travel directory and booking resource. Comparable because both serve the fitness/wellness-minded traveler persona and curate hotels around specific wellness amenities, though WellnessTravel leans into spa/wellness retreats.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks5 records

Key highlights6 records

Customer concentration

• Xx.com/hotelgyms_com
• Facebookfacebook.com/hotelgyms
• LinkedInlinkedin.com/company/hotelgyms
• Instagraminstagram.com/hotelgyms_com

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds1 record

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about HotelGyms.com