Senseta
Senseta is a US-headquartered Deep Tech company providing AI, big data analytics, and drone-based aerial surveillance solutions to government entities and large enterprises across telecom, defense, healthcare, banking, and AEC sectors in the Americas, UK, and Middle East.
- Company typePrivate
- Founded2012
- HeadquartersPalo Alto, United States
- Headcount11–50
- GTM typeB2B
- OfferingSoftware
What Senseta does
Senseta (legal entity Grupo Senseta Inc.) is a US-headquartered Deep Tech company providing AI, big data analytics, cybersecurity, and intelligent drone-based surveillance solutions to government entities and large organizations. Founded through the acquisition of two innovative data capture and analytics companies in the Americas (the name "Senseta" stands for "sense, think and act"), the company is headquartered at 2000 University Avenue, East Palo Alto, California, with additional presence in the United Kingdom and the Middle East. Its customer base spans the architecture, engineering and construction (AEC), telecommunications, financial, healthcare, education, and energy sectors, with named deployments including the Colombian Military, Ooredoo, STC (Saudi Telecom), the World Food Programme/UN, the US Defense Logistics Agency, Qatar Foundation, Bancolombia, and Keralty.
Senseta's product portfolio is built on the SENSEI AI/Natural Language Understanding and Processing (NLU-P) platform, which powers SinapSense (a managed big data analytics and visualization service with Secure Data Estate hardware and HyperND hyperwall), the MIT Award-winning GlobeSense (aerial surveillance and analytics with 1cm-resolution 3D reconstruction), Sensitive.AI (AI call center integrated with WhatsApp, Facebook Messenger, and Google Hangouts), OpinionSense (news and media sentiment analytics), ProductiveSense (workforce productivity tracking), and Mirartes (adaptive advertising with self-healing capabilities). The company also references the NASA-developed Senseta MAX 5.0A rover used by USGS in cold-case investigations. The company is recognized as an MIT Award winner for innovation and is a member of NVIDIA's Inception program for AI startups.
Senseta operates an enterprise field-sales GTM motion supplemented by channel partners (Ooredoo for Qatar enterprise distribution, NVIDIA Inception for AI startup go-to-market). Revenue mechanics are not publicly disclosed; pricing follows a contact-based model via "Request a Demo" calls to action with implied recurring/subscription elements tied to long-term contracts. Geographic operations span the Americas, United Kingdom, and the Middle East, and a multi-hundred-million-dollar merger with EnergyX was announced in June 2025 to integrate Senseta's AI capabilities into autonomous energy systems in the GCC and the US. Leadership includes Cesar Lopez as interim CEO; the company is privately held, with no disclosed institutional investors beyond an early-stage $3M round from T2M Holding in November 2013.
Senseta firmographics
Firmographics- Name
- Senseta
- Legal name
- Grupo Senseta Inc.
- Website
- https://senseta.com
- Company type
- Private
- Founded year
- 2012
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Senseta is a US-headquartered Deep Tech company providing AI, big data analytics, and drone-based aerial surveillance solutions to government entities and large enterprises across telecom, defense, healthcare, banking, and AEC sectors in the Americas, UK, and Middle East.
- Ownership category
- akta.pro rank
Senseta industry classification
Industry- Product category
- AI & Big Data Analytics Platform
- NAICS
- Computer Systems Design and Related Services (54151), Custom Computer Programming Services (541511)
- SIC
- Services-Computer Programming, Data Processing, Etc. (7370)
- akta.pro primary industry
- Remote Sensing & Geospatial Vision (satellite/drone imagery) (HDAAAEAL)
- akta.pro secondary industries
- Enterprise AI Data & Knowledge Platforms (Vector Databases, Knowledge Graphs) (HDAEANAH), AI/Analytics Video Surveillance (Detection, LPR, People Counting) (HSAHACAF), Data, Analytics & AI Consulting (BPAHAEAF)
Keywords
Where Senseta is headquartered
LocationHeadquarters
- HQ city
- Palo Alto
- HQ country
- United States
- HQ region
- North America
Offices4 records
Markets served
Senseta business model
Business model- GTM type
- B2B
- Offering type
- Software
- Cost components
- Personnel, Technology or R&D, Operations, Marketing or Sales, Infrastructure
Revenue model
- Enterprise Technology Services: Providing AI, big data analytics, and drone-based surveillance services to government entities and large organizations across multiple industries including AEC, telecom, financial, healthcare, education, and energy.
Go-to-market motion2 records
Distribution channels2 records
Marketing channels4 records
Senseta product offering
Product offeringCore offering
Senseta is a Deep Tech company that builds and operates AI-powered big data analytics and intelligent drone surveillance software, anchored by its SENSEI AI/Natural Language Understanding platform and delivered through products such as SinapSense, GlobeSense, OpinionSense, ProductiveSense, Mirartes, and Sensitive.AI. It services government entities and large enterprises in the AEC, telecommunications, financial, healthcare, education, and energy sectors with real-time actionable intelligence, mission-critical aerial surveillance, and managed analytics infrastructure.
Product overview
Senseta is a Deep Tech company offering a unified AI and Big Data analytics platform with specialized modules. The core SENSEI technology platform powers the product portfolio, which includes SinapSense (big data analytics), GlobeSense (aerial surveillance via drones), and specialized solutions like Sensitive.AI (call center), OpinionSense (media analytics), ProductiveSense (workforce tracking), and Mirartes (adaptive advertising). GlobeSense and SinapSense serve as the primary enterprise offerings for government and military clients, while Mirartes, ProductiveSense, and OpinionSense address specific industry vertical needs.
Differentiator
Problem solved
Functional benefit
Brands
- SinapSense: World's leading high-performance, fully-managed data analysis and visualization service using Artificial Intelligence to provide real-time actionable intelligence.
- GlobeSense
- Mirartes
- OpinionSense
- ProductiveSense
- Sensitive.AI
Products and services
- SinapSense High-performance, fully-managed AI-powered data analysis and visualization service for real-time actionable intelligence, housed in Secure Data Estate hardware with HyperND hyperwall, used by government, military, telecom, and large enterprise clients including STC and the Colombian Military.
- GlobeSense MIT Award-winning critical aerial surveillance and analytics solution using drone technologies and full-sized aircraft for high-precision imagery, video capture, and 3D reconstruction at 1 cm resolution, with intelligent flight guidance and threat, surface, and object detection for defense, government, and enterprise missions.
- Mirartes Adaptive advertisement platform that tracks audience demographics in real-time, integrates with digital display screens, and projects optimized advertising content with intelligent self-healing, fault detection, and auto-configuration capabilities for maximum ROI.
- OpinionSense News and media analytics platform that uses sentiment analysis of news and social media to provide 360-degree views of breaking stories, identify incidents through media content analysis, and transform findings into real-time actionable intelligence.
- ProductiveSense Productivity and performance tracking platform that maximizes performance reviews, optimizes team time, implements productivity KPIs, and tracks employee performance in real-time for data-driven workplace decisions.
- Sensitive.AI AI-powered call center solution that processes customer inquiries instantly through social media messaging apps including WhatsApp, Facebook Messenger, and Google Hangouts, deployed by healthcare insurers such as Keralty to scale customer service.
- SENSEI Core AI technology platform combining Artificial Intelligence and Natural Language Understanding and Processing (NLU-P) that powers Senseta's portfolio with deep learning, pattern recognition, and contextual analysis capabilities for human-like understanding and decision-making.
Quantifiable outcome
- 3D reconstruction with world-leading resolution of 1 cm
- +3 more outcomes
Companies that use Senseta
Customer profileNamed customers15 records
Segments7 records
Ideal customer profiles5 records
Senseta technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration4 records
AI capability11 records
Feature7 records
Senseta partnerships and signals
Strategic signalPartnerships
Three partnerships are on record, tiered core.
- EnergyXcoreEnergyX planning a merger with Senseta, an AI company spun out of Carnegie Mellon University. The multi-hundred-million-dollar merger aims to integrate Senseta's AI capabilities into EnergyX's platform, supporting sustainable, autonomous energy systems and infrastructure in the GCC and the US.
- NVIDIAcoreSenseta joined NVIDIA Inception, an acceleration platform for AI, data science and HPC startups providing critical go-to-market support, expertise, and technology access. Senseta is excited to work with NVIDIA to deliver world-leading AI and Big Data Analytics solutions.
- OoredoocoreStrategic partnership between Ooredoo and Senseta to offer comprehensive data analytics solutions to Qatar's leading enterprises. The partnership enables Ooredoo to provide enterprise customers with Senseta's big data analytics capabilities.
Scale indicators3 records
Recent moves6 records
Expansion highlights3 records
Senseta competitors and assessment
Company assessmentBroad incumbents
- Esri: Esri is a broad incumbent in GIS, geospatial analytics, and remote sensing software for government, AEC, and infrastructure customers. Both companies serve overlapping AEC, government, and infrastructure verticals with mapping and geospatial analytics capabilities.
- Databricks: Databricks is a broad incumbent in big data and AI platform infrastructure serving enterprise and government customers with data lakehouse capabilities. Both companies deliver AI-powered analytics on large structured and unstructured data, though Databricks operates at vastly larger scale as horizontal infrastructure.
Direct peers
- Anduril Industries: Anduril is a direct peer in defense-focused AI and autonomous drone/surveillance technology serving government and military clients. Both companies combine AI software with intelligent aerial platforms for national security, border surveillance, and critical infrastructure monitoring.
- Skydio: Skydio is a direct peer in autonomous drone technology serving defense, public safety, infrastructure inspection, and AEC markets. Both companies combine intelligent aerial platforms with AI-driven analytics for high-precision autonomous flight and data capture.
- DroneDeploy: DroneDeploy is a direct peer providing drone-based aerial data capture, 3D mapping, and analytics primarily for the AEC, construction, and infrastructure inspection verticals. Both companies leverage drone imagery and AI for precision site surveying and asset visualization.
- Palantir Technologies: Palantir is a direct peer as a leading AI and big data analytics platform serving government, defense, and enterprise customers. Both companies build data integration and analytics platforms for mission-critical intelligence and operational use cases.
Emerging players
- Planet Labs: Planet Labs is an emerging peer in geospatial and remote sensing analytics, operating a satellite constellation that produces high-cadence earth imagery. Both companies deliver geospatial analytics for government, defense, agriculture, and infrastructure monitoring use cases.
- Capella Space: Capella Space is an emerging peer in high-resolution SAR (synthetic aperture radar) satellite imagery and analytics for defense, intelligence, and infrastructure monitoring. Both companies provide sub-meter precision imagery and analytics for mission-critical government and commercial use cases.
- Descartes Labs: Descartes Labs is an emerging peer applying AI to geospatial and remote sensing data for government, agriculture, and enterprise analytics. Both companies combine satellite/aerial imagery with machine learning to deliver actionable intelligence at scale.
- Observable AI: Observable is an emerging peer in data analytics and visualization platforms for AI-driven business intelligence. Both companies share a focus on real-time, AI-powered data visualization for enterprise and government decision-making use cases.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks5 records
Key highlights7 records
Customer concentration
Senseta social profiles
Digital presenceSenseta financial estimates
Financial estimateRevenue estimate
Valuation estimate
Senseta leadership team
Management profileNumber of profiles
Profiles1 record
Senseta funding detail
Funding detailFunding overview
Funding rounds1 record
Investors1 record
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Senseta M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Senseta
What does Senseta do?
Senseta is a Deep Tech company that builds and operates AI-powered big data analytics and intelligent drone surveillance software, anchored by its SENSEI AI/Natural Language Understanding platform and delivered through products such as SinapSense, GlobeSense, OpinionSense, ProductiveSense, Mirartes, and Sensitive.AI. It services government entities and large enterprises in the AEC, telecommunications, financial, healthcare, education, and energy sectors with real-time actionable intelligence, mission-critical aerial surveillance, and managed analytics infrastructure.
Is Senseta a public or private company?
Senseta is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Senseta founded?
Senseta was founded in 2012. It employs 11 to 50 people.
Where is Senseta based?
Senseta is headquartered in Palo Alto, United States, in the North America region.
How does Senseta make money?
One revenue line is on record: enterprise Technology Services.
Who are Senseta's main competitors?
Broad incumbents on record are Esri and Databricks. Direct peers are Anduril Industries, Skydio, DroneDeploy and Palantir Technologies. Emerging players are Planet Labs, Capella Space, Descartes Labs and Observable AI.
Does Senseta have an API?
No public API is recorded for Senseta.
What industry is Senseta in?
Senseta's product category is AI & Big Data Analytics Platform. Its primary akta.pro industry code is HDAAAEAL, Remote Sensing & Geospatial Vision (satellite/drone imagery), with a secondary code of HDAEANAH, Enterprise AI Data & Knowledge Platforms (Vector Databases, Knowledge Graphs). Its NAICS code is 54151 and its SIC code is 7370.