Pri Med
Pri-Med is a Boston-based accredited CME/CE provider serving 168,000+ primary care clinicians across the US and Canada through in-person conferences, virtual events, on-demand courses, and subscription bootcamps, operating as a division of Diversified Communications.
- Company typePrivate
- Founded1995
- HeadquartersBoston, United States
- Headcount51–100
- GTM typeB2C
- OfferingServices
What Pri Med does
Pri-Med is a Boston-based continuing medical education (CME) and continuing education (CE) provider founded in 1995, operating as a division of Diversified Communications under the legal entity DBC Pri-Med, LLC. The company serves a community of 168,000+ actively practicing clinicians across the United States and Canada, with primary customer segments including primary care physicians, nurse practitioners, physician assistants, and (for free, non-credit access) medical students and residents. Pri-Med's content is certified by its affiliated accreditor, Pri-Med Institute, LLC, against AMA, ACCME, AANP, AAFP, and ABIM standards, and is produced in collaboration with academic medical center faculty from Baylor College of Medicine, Northwestern University Feinberg School of Medicine, and David Geffen School of Medicine.
The platform is built around a web-based learning management system at pri-med.com and bootcamp.pri-med.com, with a Pri-Med Events mobile application for conference attendees, a personalized credit tracker that records CME credits earned across live and on-demand activities, and state-specific CME requirement pages covering all 50 states. The product surface spans 400+ on-demand courses across 70+ topic areas, weekly podcasts, webcasts, and a blog; 12 annual in-person conferences across five major US markets (East/Boston, South/Fort Lauderdale, Southwest/Houston, West/Anaheim, Midwest/Rosemont) plus 8 regional cities; two branded virtual conference series (PrimaryCareNOW and CardiologyNOW); and subscription-based Bootcamps for NP/PA, Mental Health, and Cardiology audiences. A new product line of expert-curated 90-day CME/CE Packages extends the monetization surface.
Pri-Med monetizes through conference registration fees (with free access for cardiology-focused clinicians and for medical students/residents), annual Bootcamp subscriptions with a 14-day refund window, CME/CE Packages, and event sponsorships and exhibitions sold through sponsor.pri-med.com, with an additional institutional channel via Pri-Med Academy purchase orders. Go-to-market combines self-serve digital acquisition through free account creation and content marketing with an event-driven motion anchored on in-person and virtual conferences. The company has been recognized through the Clusivity "Certified Inclusive Events" designation and operates under the Pledge to NetZero Carbon Events by 2050 initiative through its parent.
Pri Med firmographics
Firmographics- Name
- Pri Med
- Legal name
- DBC Pri-Med, LLC
- Website
- https://pri-med.com
- Company type
- Private
- Founded year
- 1995
- Operating status
- Operating
- Headcount range
- 51–100 employees
- Short description
- Pri-Med is a Boston-based accredited CME/CE provider serving 168,000+ primary care clinicians across the US and Canada through in-person conferences, virtual events, on-demand courses, and subscription bootcamps, operating as a division of Diversified Communications.
- Ownership category
- akta.pro rank
Pri Med industry classification
Industry- Product category
- Continuing Medical Education
- NAICS
- Colleges, Universities, and Professional Schools (6113), Colleges, Universities, and Professional Schools (61131)
- SIC
- Services-Misc Health & Allied Services, Nec (8090)
- akta.pro primary industry
- Healthcare & Clinical Professional Development (CME/CE) (EDAGANAJ)
- akta.pro secondary industry
- Healthcare Clinical Professions (CME/CE for Nurses, Allied Health, Pharmacy) (EDAAALAC)
Keywords
Where Pri Med is headquartered
LocationHeadquarters
- HQ city
- Boston
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
Pri Med business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Personnel, Operations, Marketing or Sales, Technology or R&D, Infrastructure, Others
Revenue model
- Conference Registration Fees: Pri-Med generates revenue through registration fees for annual and regional in-person CME/CE conferences. Annual conferences (3-4 days) feature multiple tracks and exhibit halls; regional conferences (1-2 days) are in convenient locations. Cardiology Updates are complimentary for cardiology-focused clinicians. Medical students and residents can register free without CME credit.
- Bootcamp Digital Subscriptions: One-year subscription access to on-demand curricula including expert-led courses, downloadable resources, and faculty Q&A. Bootcamp subscriptions may be cancelled with refund within 14 calendar days if less than 20% of curriculum completed, with a $25 non-refundable processing fee.
- CME/CE Packages: Expert-curated course packages offering 90-day access to hand-picked courses bundled together for convenience at a combined price.
- Event Sponsorships: Pri-Med generates revenue through exhibition and sponsorship opportunities at conferences, with dedicated sponsor portal (sponsor.pri-med.com) and partner programs for CME/CE collaboration.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| One time/ perpetual license | Multi-year contract | Annual Conference Registration |
| One time/ perpetual license | Multi-year contract | Regional Conference Registration |
| Freemium | Pay-as-you-go | Cardiology Updates |
| Freemium | Pay-as-you-go | Medical Students and Residents |
| Subscription | Annual | Pri-Med Bootcamps |
| Subscription | Annual | Pri-Med Academy |
Go-to-market motion3 records
Distribution channels6 records
Marketing channels7 records
Pri Med product offering
Product offeringCore offering
Pri-Med delivers accredited continuing medical education (CME/CE) to primary care clinicians through a portfolio that includes 400+ on-demand courses, 12 annual in-person conferences across major US healthcare markets, virtual conferences, and subscription-based Bootcamps. Content is produced under accreditation from AMA, ACCME, AANP, AAFP, and ABIM via the Pri-Med Institute, and is delivered alongside a personalized credit tracking system and a dedicated conference mobile application.
Differentiator
Problem solved
Functional benefit
Brands
- Pri-Med Bootcamp: On-demand CME/CE curriculum offering flexible, focused learning for primary care clinicians with one-year subscription access to expert-led courses, downloadable resources, and faculty Q&A.
- PrimaryCareNOW
- CardiologyNOW
Products and services
- On-Demand CME/CE Courses Accredited self-paced online CME/CE courses covering primary care topics such as cultural competency, geriatrics, infectious diseases, orthopedics, pain management, pharmacology, and additional specialties. Designed for individual primary care physicians, NPs, PAs, and other clinicians seeking to earn AMA, ABIM MOC, AAFP, AANP, and AANP Pharmacology credits.
- In-Person CME/CE Conferences Annual (3-4 day) and regional (1-2 day) in-person CME/CE conferences held in convenient US locations including Boston, Rosemont, Orlando, Houston, Anaheim, Atlanta, Charleston, Fort Lauderdale, Irving, Nashville, Philadelphia, Phoenix, Providence, Tampa, and Washington D.C. Includes multiple clinical tracks, exhibit halls, breakfast and lunch, and access to world-renowned faculty. Targeted at primary care physicians and clinicians.
- Virtual Conferences (PrimaryCareNOW and CardiologyNOW) Live virtual CME/CE conferences accessible from home or office, featuring expert clinician-educators and timely medical updates. PrimaryCareNOW focuses on primary care topics; CardiologyNOW is tailored to cardiology-focused clinicians with complimentary registration.
- Pri-Med Bootcamps Subscription-based on-demand curricula providing one-year access to expert-led courses, downloadable resources, and faculty Q&A. Available tracks include NP and PA (2nd Ed), Mental Health, and Cardiology. Refundable within 14 calendar days if less than 20% of curriculum completed, minus a $25 processing fee.
- CME/CE Packages Curated bundles of on-demand CME/CE courses hand-picked by experts, providing 90-day access at a combined price for convenience and value. Designed for clinicians seeking a focused set of courses on a specific topic or specialty area.
- Pri-Med Academy Institutional subscription access to Pri-Med's CME/CE content portfolio, procured through purchase orders by hospitals, medical schools, and healthcare systems for affiliated clinicians.
- CME/CE Podcasts Weekly podcast series discussing timely medical developments and clinical updates, available as a free clinical resource for clinicians consuming CME-eligible audio content.
- CME/CE Webcasts Webcast resources delivering clinical education content to clinicians, available through the Pri-Med Clinical Resources library.
Quantifiable outcome
- 168,000+ actively practicing clinicians rely on Pri-Med for CME/CE
- +1 more outcomes
Companies that use Pri Med
Customer profileNamed customers3 records
Segments4 records
Ideal customer profiles4 records
Pri Med technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature3 records
Pri Med partnerships and signals
Strategic signalPartnerships
Five partnerships are on record, tiered core and minor.
- Baylor College of MedicinecoreAcademic partnership providing expert clinician-educators and content development for Pri-Med's CME/CE programs. Baylor College of Medicine faculty contribute to course curriculum and instruction.
- Northwestern University Feinberg School of MedicinecoreAcademic partnership providing expert clinician-educators and content development for Pri-Med's CME/CE programs. Northwestern faculty contribute to course curriculum and instruction.
- David Geffen School of MedicinecoreAcademic partnership providing expert clinician-educators and content development for Pri-Med's CME/CE programs. David Geffen School of Medicine faculty contribute to course curriculum and instruction.
- ClusivityminorData-driven workplace strategy firm that certifies Pri-Med's conferences as inclusive events, provides DEI benchmarking, and supports diversity and inclusion strategy development.
- Diversified CommunicationscorePri-Med is a division of Diversified Communications, which recently joined the Pledge to NetZero Carbon Events by 2050 initiative. Diversified Communications provides corporate oversight and sustainability direction.
Scale indicators8 records
Recent moves6 records
Expansion highlights6 records
Pri Med competitors and assessment
Company assessmentDirect peers
- Medscape Education: Medscape is the largest free online CME provider for clinicians globally, offering accredited continuing education across all major specialties. Directly competes with Pri-Med's on-demand and Bootcamp offerings for clinician time and attention, especially given Medscape's zero-cost positioning.
- CME Outfitters: CME Outfitters is an accredited provider of live, online, and journal-based CME/CE activities across therapeutic areas. Comparable to Pri-Med in accreditation model, multi-channel delivery, and pharma-sponsored educational programming.
- Answers in CME: Answers in CME is a digital-first accredited CME platform delivering case-based, interactive learning for clinicians. Directly comparable to Pri-Med Bootcamp's on-demand subscription model and primary care clinician target.
- Clinical Care Options: Clinical Care Options provides CME/CE and medical education for healthcare professionals, with strong focus on infectious diseases, HIV, and oncology. Comparable business model with accredited content, virtual conferences, and pharma sponsorship revenue.
- Forefront Collaborative: Forefront Collaborative is a medical education company that develops accredited CME/CE programs and live/virtual events. Comparable in accredited content production, conference-based delivery, and primary care clinician targeting.
- Haymarket Medical Education: Haymarket Medical Education delivers accredited CME/CE activities across primary care and specialty audiences, often in partnership with medical journals. Comparable in multi-channel CME delivery and pharma-sponsored programming.
- MedIQ Group: MedIQ is an accredited provider of CME/CE, performance improvement, and medical education programs. Comparable to Pri-Med in serving primary care and specialty clinicians with digital-first accredited content and pharma sponsorship.
- Vindico Medical Education: Vindico Medical Education provides accredited CME/CE programs for healthcare professionals, with emphasis on specialty-focused continuing education. Comparable in accredited content production, sponsorship-supported model, and clinician-targeted delivery.
- Global Education Group: Global Education Group is an accredited provider of live, online, and journal-based CME/CE activities across multiple therapeutic areas. Comparable accreditation model and multi-format delivery to Pri-Med.
Broad incumbents
- WebMD Professional: WebMD (through Medscape parent) is the dominant broad digital health information platform serving both clinicians and consumers. While broader than Pri-Med, it competes directly for clinician CME attention via Medscape and adjacent professional tools.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks1 record
Key highlights7 records
Customer concentration
Pri Med social profiles
Digital presencePri Med financial estimates
Financial estimateRevenue estimate
Valuation estimate
Pri Med leadership team
Management profileNumber of profiles
Profiles1 record
Pri Med funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Pri Med M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Pri Med
What does Pri Med do?
Pri-Med delivers accredited continuing medical education (CME/CE) to primary care clinicians through a portfolio that includes 400+ on-demand courses, 12 annual in-person conferences across major US healthcare markets, virtual conferences, and subscription-based Bootcamps. Content is produced under accreditation from AMA, ACCME, AANP, AAFP, and ABIM via the Pri-Med Institute, and is delivered alongside a personalized credit tracking system and a dedicated conference mobile application.
Is Pri Med a public or private company?
Pri Med is a private company. It is classified as corporate owned and is currently operating.
When was Pri Med founded?
Pri Med was founded in 1995. It employs 51 to 100 people.
Where is Pri Med based?
Pri Med is headquartered in Boston, United States, in the North America region.
How does Pri Med make money?
Four revenue lines are on record. Conference Registration Fees are the primary driver. The others are bootcamp Digital Subscriptions, CME/CE Packages and event Sponsorships.
Who are Pri Med's main competitors?
Direct peers on record are Medscape Education, CME Outfitters, Answers in CME, Clinical Care Options, Forefront Collaborative, Haymarket Medical Education, MedIQ Group, Vindico Medical Education and Global Education Group. WebMD Professional is listed as a broad incumbent.
Does Pri Med have an API?
No public API is recorded for Pri Med.
What industry is Pri Med in?
Pri Med's product category is Continuing Medical Education. Its primary akta.pro industry code is EDAGANAJ, Healthcare & Clinical Professional Development (CME/CE), with a secondary code of EDAAALAC, Healthcare Clinical Professions (CME/CE for Nurses, Allied Health, Pharmacy). Its NAICS code is 6113 and its SIC code is 8090.