ATC Group

What ATC Group does

ATC Music Group Plc (formerly All Things Considered Group plc; LSE: ATC) is a UK-incorporated, AIM-listed full-service music company delivering representation, services, and creative solutions to over 800 artist businesses globally. The group operates a holding-company architecture of 16+ wholly-owned subsidiaries spanning three pillars: artist representation (ATC Management, ROAM, RAW POWER, ATC Composers, Real Life Management, Easy Life Records), creator-business services (Sandbag for merchandise and e-commerce; DRIIFT for premium livestream events; Circa for North American promotions; Familiar Music for film/TV/gaming/podcast licensing; companyx for brand partnerships; Turn the page ldn for PR), and technology/experiences (Cirkay Fan Pass, PUSH Entertainment, ATC Experience, JOY Entertainment Group, ATC LiveX).

The company monetizes through a diversified mix of revenue streams: management fees and commissions on artist representation, transaction-based merchandise and e-commerce sales (including its sole-partner role for ABBA Voyage), ticketing and livestream sales via DRIIFT (which alone has delivered approaching 1 million tickets across 190 countries totalling over $20 million), sync and licensing royalties routed through Familiar Music to clients including Apple, Netflix, Amazon, and Fortnite, and brand-partnership activation fees via companyx. Its proprietary technology stack — Cirkay's Fan Pass digital identity key, DRIIFT's BAFTA-winning livestream production platform, and the newly acquired PUSH Entertainment commerce/infrastructure layer — provides the connective tissue enabling direct-to-fan engagement and a la carte service bundling that management cites as the core differentiator versus traditional full-commitment agency models.

ATC Group was founded in 2021, is headquartered at The Hat Factory, 168a Camden Street, London, employs 101–250 people, and operates from offices in London, New York, Los Angeles, Chicago, Paris, and Glasgow with sales coverage across the UK, Europe, USA, Canada, and Australia. The group is backed by AE Industrial Partners, raised £8.6 million in November 2025 ahead of its planned AIM listing, and rebranded from All Things Considered Group plc to ATC Music Group plc effective 16 January 2026. Recent strategic activity includes the 2025 unification of ATC Live and Arrival Artists into ROAM and the March 2026 acquisition of Push Entertainment.

Name

ATC Group

Legal name

ATC Music Group Plc

Website

https://atcgroupplc.com

Company type

Public

Founded year

2021

Operating status

Operating

Headcount range

101–250 employees

Short description

ATC Music Group Plc is a UK-based, AIM-listed full-service music company delivering artist representation, merchandising, livestreaming, licensing, and fan engagement services to over 800 artist businesses globally through 16+ specialized subsidiaries.

Ownership category

akta.pro rank

Headquarters

HQ city

London

HQ country

United Kingdom

HQ region

Europe

Offices7 records

Markets served

GTM type

B2B and B2C

Offering type

Services

Cost components

Personnel, Operations, Technology or R&D, Marketing or Sales, Supply Chain

Revenue model

1. Artist Management Services: Artist-centric global representation services for recording artists, songwriters, producers and composers including PJ Harvey, Faithless, Nick Cave, The Smile, Johnny Marr and Black Country, New Road. Revenue generated through management fees and commissions.
2. Merchandise and E-commerce: Fully-managed service encompassing branding, merchandise, e-commerce, ticketing, touring and VIP services, retail and fan experiences. ABBA Voyage sole merchandise partner. Sales presence in UK, Europe, USA, Canada and Australia.
3. Live Events and Experiences: Production and management of artist-led live experiences including touring, music festivals and entertainment venues. JOY Entertainment Group has operated over 15 years delivering concerts for global touring artists.
4. Live Streaming: BAFTA Award winning DRIIFT platform for premium livestream events. Sales approaching 1m tickets across 190 countries totalling $20m+. Delivering shows for artists including Coldplay, Andrea Bocelli, Kylie Minogue.
5. Music Licensing: Full service music licensing company sourcing licensing opportunities for music in film, television, gaming and podcasts. Projects delivered for Apple, Netflix, Amazon, Sonos, Ford and Fortnite.

Go-to-market motion2 records

Distribution channels6 records

Marketing channels4 records

Core offering

ATC Music Group Plc is a progressive, independent, full-service music company delivering representation, services and creative solutions to over 800 artist businesses. It operates through a portfolio of subsidiaries spanning artist management (ATC Management, ROAM, RAW POWER, ATC Composers, Real Life Management), creator-business services (SANDBAG merchandise/e-commerce, DRIIFT livestreaming, Circa promotions, Familiar Music licensing, companyx brand partnerships, Turn the page ldn PR, Easy Life Records) and technology platforms (CIRKAY Fan Pass, PUSH Entertainment). Services are offered on an a la carte collaborative basis, enabling artists to select specific services across artist management, live touring, merchandising, e-commerce, live streaming, event promotion and direct-to-fan engagement.

Product overview

ATC Music Group is a progressive, independent, full-service music company delivering representation, services and creative solutions to over 800 artist businesses. The company operates a platform-plus-services architecture comprising artist representation divisions (ATC Management, ROAM, RAW POWER, ATC Composers, Real Life Management) and service divisions (SANDBAG for merchandise/e-commerce, DRIIFT for livestreaming, Circa for promotions, Familiar Music for licensing, companyx for brand partnerships, Turn the page ldn for PR). The company also operates technology products including CIRKAY/Fan Pass (fan engagement technology) and PUSH Entertainment (digital commerce/platform infrastructure), as well as experience divisions (ATC Experience, JOY Entertainment Group, ATC LiveX) for live and virtual events. The portfolio enables artists to access representation, live touring, merchandising, e-commerce, live streaming, event promotion and direct-to-fan services through a collaborative, a la carte model.

Differentiator

Problem solved

Functional benefit

Brands

• ATC Management: Artist representation subsidiary managing award-winning recording artists, songwriters, producers and composers.
• ROAM
• RAW POWER
• ATC Composers
• SANDBAG
• DRIIFT
• Circa
• CIRKAY
• PUSH Entertainment

Products and services

• ATC Management

Quantifiable outcome

• Over 800 artist businesses represented globally
• +4 more outcomes

Named customers12 records

Segments5 records

Ideal customer profiles2 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature3 records

Partnerships

Five partnerships are on record, tiered core and flagship.

• PAS MROcoreOthersPAS MRO is a provider of bearing repair services acquired by ATC Group to expand its MRO capabilities and footprint in high-value aircraft component repair. The acquisition enhances ATC Group's service offerings and operational synergies, with PAS MRO continuing operations in Oklahoma under its existing team.
• The Royal Shakespeare CompanyflagshipStrategic or Co-development PartnerATC Experience collaboration with The Royal Shakespeare Company for the inaugural stage production of 'Hamlet' orchestrated by Thom Yorke and inspired by Radiohead's album Hail to the Thief, launched September 2024.
• Joy Entertainment Group - On The Beach FestivalcoreStrategic or Co-development PartnerJOY Entertainment Group operates On The Beach Festival staged annually on Brighton's iconic beachfront welcoming over 60,000 concert-goers each year. JOY has operated over 15 years delivering concerts for global touring artists.
• Push EntertainmentcoreOthersPush Entertainment was acquired by ATC Music Group to expand its technology-driven music services. The team behind Push Entertainment also founded Cirkay, a fan engagement technology company.
• ATC Live and Arrival Artists (ROAM)coreStrategic or Co-development PartnerUK-based ATC Live and North America-based Arrival Artists united in 2025 to form ROAM, a new global agency with offices in London, New York, Los Angeles, Chicago, Paris, and Glasgow.

Scale indicators4 records

Recent moves7 records

Expansion highlights6 records

Direct peers

• WME (Endeavor Group Holdings): World's largest talent agency representing musicians, actors and creators across management, touring and brand deals — directly competes with ATC Management and ROAM for artist representation contracts.
• Creative Artists Agency (CAA): Global talent and sports agency with deep music roster across management, touring and brand partnerships — competing directly with ATC's artist representation and live booking divisions.
• United Talent Agency (UTA): Major talent agency with strong music representation, live touring and brand partnership practices — directly comparable across ATC's management, ROAM, and companyx divisions.
• Primary Wave Music Publishing: Independent music publisher and talent management firm offering full-service representation, publishing administration and brand partnerships — directly comparable to ATC's publishing/licensing and management businesses.
• Create Music Group: Technology-enabled music services company covering distribution, publishing administration, rights management and label services — comparable to ATC's e-commerce/merch, sync and rights-adjacent offerings.
• Kobalt Music Group: Independent music services and publishing platform with tech-driven royalty tracking and sync — directly comparable to ATC's music publishing/licensing technology stack via Familiar Music and ATC Composers.
• Secretly Group: Independent music company spanning recorded music, publishing, distribution and artist services — overlaps with ATC's management, merchandise and label (Easy Life Records) operations.
• Downtown Music Holdings: Music services platform offering publishing administration, distribution, sync and royalty services — comparable to ATC's publishing (Familiar Music) and sync licensing offerings.

Broad incumbents

• Concord Music Group: Independent music company spanning recorded music, publishing, theatrical rights and sync licensing — overlaps with ATC Composers and Familiar Music's sync business at a much larger scale.
• AWAL (Sony Music-owned): Artist services and distribution business (now part of Sony) offering recordings, marketing and distribution support to independent artists — comparable in offering scope though backed by a major label.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights7 records

Customer concentration

• LinkedInlinkedin.com/company/about

Revenue estimate

Valuation estimate

Number of profiles

Profiles2 records

Subsidiaries17 records

Funding overview

Funding rounds2 records

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A1 record

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about ATC Group