The Farm SoHo
The Farm SoHo is a New York-headquartered coworking and flexible workspace operator offering private offices, coworking memberships, event venues, virtual mailboxes across 8 US states, and business formation services, targeting freelancers, startups, enterprise teams, and remote founders.
- Company typePrivate
- Founded2013
- HeadquartersNew York, United States
- Headcount11–50
- GTM typeB2B and B2C
- OfferingServices
What The Farm SoHo does
The Farm SoHo, legally Soho Workspaces, INC., is a New York-headquartered coworking and flexible workspace operator founded in 2013 by Lucas Duykan Seyhun. The company provides physical workspace across multiple NYC locations — including a Soho flagship at 447 Broadway, Nomad rooftop, West Village garden, and Little Italy studio — plus a San Francisco site and nationwide virtual mailbox coverage in 8 US states. Its product portfolio spans hot desks ($150/month), dedicated desks ($419/month), private offices ($850/month), enterprise full-floor spaces ($10,000/month), day passes ($29/day), day offices ($65/hour), conference rooms, and event venues ($350/hour), targeting freelancers, startups, enterprise teams, event organizers, and remote founders.
The company operates a proprietary booking and management platform branded as SpaceYield, featuring a smart booking engine, client management system, automated payments, analytics dashboards, and a dedicated landlord portal. This platform underpins both internal operations and a new asset-light management offering where The Farm monetizes landlord- and hotel-owned vacant space under a 15% fee-only revenue-share structure. The company also provides business formation, registered agent, tax filing, and address verification services (for Stripe, Google My Business, and Amazon), creating a multi-product offering that extends beyond traditional coworking.
Revenue is generated through seven streams: subscription coworking memberships, subscription private office rentals, usage-based day passes and event venue bookings, subscription virtual mailbox/office services, subscription business formation and compliance products, transaction-fee broker commissions (12%, double industry average), and 15% management fees from landlord/hotel partners. Go-to-market combines self-serve online booking, direct enterprise sales, a broker partnership program, and channel partnerships with commercial landlords and hotels. The company reports no external funding, operates as an independent private entity, and lists Fortune 500 logos including Amazon, IBM, Nike, Chanel, American Express, Adidas, Delta Airlines, BMW, and Pepsi as customers.
The Farm SoHo firmographics
Firmographics- Name
- The Farm SoHo
- Legal name
- Soho Workspaces, INC.
- Website
- https://thefarmsoho.com
- Company type
- Private
- Founded year
- 2013
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- The Farm SoHo is a New York-headquartered coworking and flexible workspace operator offering private offices, coworking memberships, event venues, virtual mailboxes across 8 US states, and business formation services, targeting freelancers, startups, enterprise teams, and remote founders.
- Ownership category
- akta.pro rank
The Farm SoHo industry classification
Industry- Product category
- Flexible Workspace & Coworking Services
- NAICS
- Lessors of Nonresidential Buildings (except Miniwarehouses) (531120), Other Services to Buildings and Dwellings (56179), Administrative and Support Services (561)
- SIC
- Real Estate Operators (No Developers) & Lessors (6510), Real Estate Agents & Managers (For Others) (6531), Services-To Dwellings & Other Buildings (7340)
- akta.pro primary industry
- Coworking Cafes / Work Cafes (THAFADAJ)
- akta.pro secondary industry
- Space & Occupancy Services (Move/Add/Change, Seating, Wayfinding) (IMAIALAF)
Keywords
Where The Farm SoHo is headquartered
LocationHeadquarters
- HQ city
- New York
- HQ country
- United States
- HQ region
- North America
Offices9 records
Markets served
The Farm SoHo business model
Business model- GTM type
- B2B and B2C
- Offering type
- Services
- Cost components
- Operations, Infrastructure, Personnel, Marketing or Sales, Technology or R&D
Revenue model
- Coworking Memberships: Monthly recurring subscriptions for hot desks, dedicated desks, and team spaces. Includes 24/7 access, meeting room credits, fiber optic Wi-Fi, complimentary beverages, and pet-friendly amenities.
- Private Office Rentals: Move-in ready private suites priced from $850/month with flexible terms, 24/7 access, mail handling, and meeting room credits. Full-floor private spaces from $10,000/month for enterprise teams.
- Day Pass & Day Office: One-time daily access to shared desks ($29/day) or private offices ($65/hour, up to 4,000 sq ft). Conference rooms available from $50/hour. Event venues from $350/hour.
- Virtual Mailbox & Virtual Office: Mail handling, scanning, forwarding, and storage services available nationwide. Virtual office provides professional business address with on-demand shared office access.
- Business Formation & Compliance: Company formation (LLC/C-Corp), registered agent, tax filing, and business address verification services. Includes Stripe compliance, Google My Business setup, and Amazon seller verification support.
- Broker Partnership Commission: 12% brokerage commission on deals facilitated through the broker partnership program — double the industry average — with fast 60-day signing timeline.
- Property Management (Landlord-Owned Spaces): Revenue-share model: The Farm takes 15% fee on income generated from day offices, conference rooms, and event spaces. Landlords retain 85% with zero upfront cost and 30-day termination flexibility. Potential revenue of $70/sqft.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Monthly | Hot Desk - Flexible shared workspace access |
| Subscription | Monthly | Dedicated Desk - Permanent personal desk |
| Subscription | Monthly | Team Dedicated - Team workspace for 6 people |
| Subscription | Monthly | Private Office - Move-in ready private suite |
| Subscription | Monthly | Full Floor - Exclusive branded private floor |
| Usage-based | Pay-as-you-go | Day Pass - Shared desk for the day |
| Usage-based | Pay-as-you-go | Day Office - Private office by the day |
| Usage-based | Pay-as-you-go | Conference Rooms - Hi-tech meeting rooms |
| Usage-based | Pay-as-you-go | Event Venues - Unique social and corporate event spaces |
| Other | Multi-year contract | Direct Lease - Office space brokerage |
| Transaction based/ take rate | Multi-year contract | Broker Partnership Commission |
| Transaction based/ take rate | Pay-as-you-go | Landlord Property Management - Space monetization |
Go-to-market motion4 records
Distribution channels5 records
Marketing channels6 records
The Farm SoHo product offering
Product offeringCore offering
The Farm SoHo operates a portfolio of flexible workspace products including coworking memberships, private offices, full-floor enterprise suites, day passes, conference rooms, and event venues across NYC and San Francisco. It also offers nationwide virtual mailbox and virtual office services, company formation/registered agent/tax filing services, and real estate services such as office brokerage, landlord space monetization, and hotel venue management.
Product overview
The Farm SoHo is a coworking and flexible workspace platform offering a comprehensive suite of workspace and business services. The core product portfolio includes private offices and coworking memberships (Hot Desk, Dedicated Desk, Team Dedicated), full-floor enterprise solutions, day passes and day offices, conference rooms, and event venues across multiple NYC and San Francisco locations. The platform extends into virtual business services including virtual mailbox and virtual office addresses available nationwide in 8 states. Business formation and compliance solutions cover registered agent services, tax filing, company formation (LLC/C-Corp), and verification services for Stripe, Google My Business, and Amazon sellers. Real estate services include landlord property management, hotel venue management, office lease brokerage, and turnkey office solutions. The company operates proprietary booking and management technology for its property management offerings.
Differentiator
Problem solved
Functional benefit
Products and services
- Coworking Membership Flexible shared workspace subscriptions including Hot Desk ($150/month), Dedicated Desk ($419/month), and Team Dedicated for six ($1,800/month), with 24/7 keyless access, meeting room credits, fiber optic Wi-Fi, phone booths, pet-friendly amenities, and complimentary beverages. Targets freelancers, remote workers, and small teams.
- Private Offices Move-in ready private suites from $850/month with flexible terms, 24/7 access, high-speed Wi-Fi, mail/package handling, meeting room credits, complimentary beverages, and onsite support. Targets small to mid-sized businesses needing dedicated space.
- Full Floor (Enterprise) Exclusive branded private floors with custom build-out from $10,000/month, fully private amenities, daily cleaning, 24/7 keyless access, mail handling, and complimentary beverages. Targets enterprise teams and large organizations.
- Day Pass Instant same-day access to a shared desk for $29/day with high-speed Wi-Fi, keyless entry, and complimentary beverages. Bundles save up to 74%. Targets traveling professionals, freelancers, and visitors needing short-term workspace.
- Day Office Hourly ($65/hour) or daily bookings of private offices ranging from 1-person rooms to full-floor spaces up to 4,000 sq ft, with A/V setup included. Targets traveling professionals and teams needing on-demand private space.
- Conference Rooms Hi-tech meeting rooms seating 1-50 guests from $50/hour with AV equipment, video conferencing, projector/large screen options, and catering available. Targets corporate teams and event organizers needing professional meeting space.
- Event Venues Unique NYC venues for social and corporate events from $350/hour accommodating up to 75 guests, including Soho Loft, Nomad Rooftop, Little Italy, and West Village Garden spaces. Includes AV equipment, catering options, and customizable setups. Targets corporate event organizers, wedding planners, and private hosts.
- Virtual Mailbox Mail handling, scanning, forwarding, and storage services available nationwide across locations in New York, California, Delaware, Florida, Nashville, Washington DC, Wyoming, and Texas. Targets remote founders and businesses needing a professional mailing address.
- Virtual Office On-demand access to shared office space combined with a professional business address and mail handling services across multiple US locations. Targets remote business owners and distributed teams.
- Registered Agent Low-cost registered agent service to maintain business compliance, available in New York, California, Delaware, Florida, Wyoming, Washington DC, and Texas. Targets incorporated US businesses needing statutory agent representation.
- Tax Filing Expert tax preparation services for business compliance. Targets small business owners and incorporated entities.
- Company Formation Remote LLC or C-Corp formation with dedicated account manager, including EIN and registered agent services at $0 service fee. Targets US and international founders launching US companies.
- Physical Office Lease Signed leased office space provided as proof of business address verification for non-CMRA professional address needs. Targets businesses requiring verified physical address documentation.
- Utility Bill Service Phone utility bills provided to support business address verification. Targets businesses needing address verification documentation.
- Stripe Compliance Stripe setup support for payment platform compliance and business verification. Targets online sellers needing Stripe account verification.
- Google My Business Setup and verification support for Google business listing, including address validation and remote video recording. Targets local businesses needing Google profile verification.
- Amazon Seller Setup Amazon seller account setup with address and document verification support. Targets e-commerce sellers needing Amazon marketplace onboarding.
- Landlord-Owned Spaces Management Turnkey property management that converts vacant commercial spaces into day offices, conference rooms, and event venues, with up to $70/sqft revenue potential and a 15% fee-only structure. Targets commercial property landlords and owners with underutilized space.
- Hotel Conference Venue Management Management service for underused hotel conference rooms converting them into revenue with claimed 520% ROI and 15% fee structure. Targets hotel owners and operators with underperforming meeting space inventory.
- Office Space for Lease Expert brokerage services to secure commercial leases with access to thousands of NYC spaces ranging from 100-6,600+ sq ft with 1-10 year lease terms. Targets businesses seeking traditional long-term office leases.
- Turnkey Offices Move-in ready office solution including strategy planning, buildout, furniture, and ongoing space management with claimed 30% savings versus traditional office setup. Targets businesses needing fully managed custom offices.
Quantifiable outcome
- 12% brokerage commission — double the industry average of 5%
- +6 more outcomes
Companies that use The Farm SoHo
Customer profileNamed customers19 records
Segments8 records
Ideal customer profiles7 records
The Farm SoHo technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature3 records
The Farm SoHo partnerships and signals
Strategic signalPartnerships
15 partnerships are on record, tiered core and minor.
- FlexspacecoreThird-party booking platform integration for meeting rooms, event spaces, and day offices. The Farm's spaces are listed and bookable through Flexspace's platform, enabling automated reservations and calendar management.
- Amazon Web Services (AWS)minorAWS provides $5,000 in cloud credits to Farm members as a perk of membership. AWS is a strategic partner offering credits to support startup and business growth of coworking members.
- EquinoxminorFarm members receive Equinox membership benefits including waived initiation fees, complimentary Equifit assessment, private Pilates session, personal training session, and discounts on Spa treatment and Shop purchases under the High Performance Living Program.
- Mercury (Banking)minorMercury provides full-stack banking for startups. Farm members receive a $250 cash reward when spending $10K within 90 days, plus no monthly/account fees for life with free wires.
- Hive (Collaboration Software)minorHive is a collaboration software platform. Farm members receive an exclusive 20% off discount on the Hive Teams package.
- SpotHerominorFeatured parking partner providing convenient and affordable parking reservations for Farm members through the SpotHero app.
- BuildergroopminorBuildergroop Perks Program provides Farm members access to over $29k in perks from companies like Stripe, Docsend, and Cal through a Discord community.
- Bond VetminorBond Vet offers pet care services with Farm member discounts. Since Farm is pet-friendly, Bond Vet complements the pet-friendly workspace environment.
- NordLockerminorFarm members receive 30% off NordLocker Business encrypted cloud yearly plan or 3-year subscription for the price of 2 years.
- Trinet (HR & Payroll)minorTrinet provides HR services, payroll support, and health insurance for small companies through The Farm. Also offers Trinet Marketplace as a free sales channel for Trinet clients.
- The Weird Company (Web Development)minorDigital marketing agency offering Farm members 15% off all packages for the first 2 months using a value-based pricing strategy.
- Consultport AcademyminorExpert-developed online learning platform providing Farm members free access to one certified management consulting course including certificate. Courses cover Internationalization Strategy, Innovation Strategy, and business-level strategy.
- NextGen Counsel (Legal)minorVirtual law firm serving small businesses with accessible legal services through a monthly subscription. Farm members receive 25% off their first 3 months.
- Flash Pic Me (Photography)minorPhotography services for events, headshots, and business visual content. Farm members receive 15% off with 24-hour delivery.
- Global Coworking Partner NetworkcoreThe Farm membership provides free full-day coworking passes at 240+ partner locations across 4 countries. Farm members receive 5 full-day passes per coworking location at partner spaces internationally. Accessible through Lexc.co network.
Scale indicators9 records
Recent moves6 records
Expansion highlights6 records
The Farm SoHo competitors and assessment
Company assessmentDirect peers
- WeWork: Largest global coworking and flexible workspace operator with extensive NYC presence. Directly comparable product mix — private offices, coworking memberships, day passes, event venues — and overlapping enterprise customer target.
- The Yard: NYC-focused coworking operator with multiple Manhattan locations serving creative professionals and small businesses. Comparable NYC concentration and freelancer/startup customer base.
- Spaces: Global flexible workspace brand under IWG, offering coworking, private offices, and meeting rooms in NYC. Direct competitor on core product set with broader geographic footprint.
- NeueHouse: Premium members' club and coworking brand with locations in NYC and LA, focused on creative industries. Comparable premium positioning, curated environments, and event-driven programming.
- Convene: NYC-headquartered operator combining premium meeting and event venues with flexible workspaces. Closest peer on the curated event venue + workspace hybrid model that anchors The Farm's premium positioning.
- Industrious: Premium flexible workspace operator with strong NYC enterprise footprint, including Fortune 500 accounts. Closest peer on enterprise full-floor positioning and quality of physical product.
Emerging players
- Croissant: Booking platform offering pay-as-you-go and monthly access to coworking and meeting spaces across multiple cities. Comparable digital distribution layer for flexible workspace supply.
- Liquidspace: On-demand marketplace for meeting rooms, day offices, and coworking spaces. Comparable in usage-based booking model and Flexspace platform integration referenced in The Farm's data.
- Deskpass: Subscription-based platform providing access to a network of coworking spaces. Comparable to The Farm's Global Coworking Membership in providing multi-location flexible access, but as a pure marketplace rather than operator.
Broad incumbents
- IWG plc: Parent of Regus, Spaces, HQ, and Signature — the largest global flexible workspace operator. Overlapping capabilities but operating at vastly greater scale and with multiple brands across price tiers.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks7 records
Key highlights7 records
Customer concentration
The Farm SoHo social profiles
Digital presenceThe Farm SoHo financial estimates
Financial estimateRevenue estimate
Valuation estimate
The Farm SoHo leadership team
Management profileNumber of profiles
Profiles1 record
The Farm SoHo funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
The Farm SoHo M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about The Farm SoHo
What does The Farm SoHo do?
The Farm SoHo operates a portfolio of flexible workspace products including coworking memberships, private offices, full-floor enterprise suites, day passes, conference rooms, and event venues across NYC and San Francisco. It also offers nationwide virtual mailbox and virtual office services, company formation/registered agent/tax filing services, and real estate services such as office brokerage, landlord space monetization, and hotel venue management.
Is The Farm SoHo a public or private company?
The Farm SoHo is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was The Farm SoHo founded?
The Farm SoHo was founded in 2013. It employs 11 to 50 people.
Where is The Farm SoHo based?
The Farm SoHo is headquartered in New York, United States, in the North America region.
How does The Farm SoHo make money?
Seven revenue lines are on record. Coworking Memberships are the primary driver. The others are private Office Rentals, day Pass & Day Office, virtual Mailbox & Virtual Office, business Formation & Compliance, broker Partnership Commission and property Management (Landlord-Owned Spaces).
Who are The Farm SoHo's main competitors?
Direct peers on record are WeWork, The Yard, Spaces, NeueHouse, Convene and Industrious. Emerging players are Croissant, Liquidspace and Deskpass. IWG plc is listed as a broad incumbent.
Does The Farm SoHo have an API?
No public API is recorded for The Farm SoHo.
What industry is The Farm SoHo in?
The Farm SoHo's product category is Flexible Workspace & Coworking Services. Its primary akta.pro industry code is THAFADAJ, Coworking Cafes / Work Cafes, with a secondary code of IMAIALAF, Space & Occupancy Services (Move/Add/Change, Seating, Wayfinding). Its NAICS code is 531120 and its SIC code is 6510.