What Genesis Lifestyle Medicine does

Genesis Lifestyle Medicine is a privately held, multi-specialty medical practice that operates 18 owned clinics across 8 U.S. states (Tennessee, Nevada, Colorado, Texas, Indiana, Utah, Georgia, and Florida), serving more than 50,000 patients cumulatively with a 4.8 Google rating across 4,000+ reviews. The company organizes care around seven horizontal service lines—medical weight loss, hormone therapy (men's and women's), general wellness, hair restoration, aesthetics, sexual wellness (men's and women's), and diagnostic lab testing—delivered through provider-led consultations, in-person procedures, and a telehealth platform at genesislifestyle.com.

Core clinical technology is concentrated in two areas: GLP-1-mediated weight management (FDA-approved Zepbound and Wegovy plus compounded semaglutide and tirzepatide formulations) and bio-identical hormone replacement (injectable testosterone, sustained-release pellets, and topical gels/creams). Adjacent capabilities include PRP regenerative therapies (P-Shot, O-Shot, Vampire Facial, Cellenis Derma PRP), radiofrequency platforms (Morpheus8, Morpheus8V, Forma V, Aviva, Agnes RF), cryolipolysis (CoolSculpting), electromagnetic muscle stimulation (EMSELLA, Emsculpt NEO, CoolTone), laser hair removal (Diolaze XL), IPL (Lumecca), microneedling, IV nutrient infusions, and NAD+ therapy. Clinic operations run on third-party Zenoti scheduling software.

The business model is direct-to-consumer cash-pay medical services. Revenue derives from per-procedure fees for in-clinic treatments, dispensing of prescription medications (GLP-1s, hormones, ED therapies such as TriMix and Priapus Toxin), recurring aesthetic maintenance (Botox, fillers, body contouring), and DTC e-commerce of at-home lab test kits via genesislifestylelabs.com. Patients are acquired through organic website content, online booking CTAs, phone inquiry, YouTube education, and reviews/referrals; pricing is quote-based per treatment plan rather than publicly disclosed. The company remains under founder control (co-CEOs Alex Spinoso and Brent Messer) and has added a CFO (Andrew Schreiner, Dec 2025) and VP of Operations/COO (Kara McClanahan, Oct 2025) to support nationwide scaling.

Name

Genesis Lifestyle Medicine

Legal name

Genesis Lifestyle Medicine

Website

https://genesislifestylemedicine.com

Company type

Private

Operating status

Operating

Headcount range

11–50 employees

Short description

Genesis Lifestyle Medicine is a privately held multi-specialty medical practice operating 18 owned clinics across 8 U.S. states, serving more than 50,000 patients with medical weight loss, hormone therapy, aesthetics, sexual wellness, hair restoration, and general wellness services under a single provider-consultation model.

Ownership category

akta.pro rank

Product category

Medical Wellness Services

NAICS

Offices of Physicians (6211)

SIC

Services-Offices & Clinics Of Doctors Of Medicine (8011)

akta.pro primary industry

Medical Wellness & Longevity (Health Screening, Biohacking, Anti-aging Programs) (THAJAHAI)

akta.pro secondary industry

Medical Nutrition Therapy (Registered Dietitian) (HSADAFAE)

Keywords

• Medical weight loss
• Hormone replacement therapy
• GLP-1 medication programs
• Aesthetic medicine services
• Sexual wellness treatments

Headquarters

HQ city

Henderson

HQ country

United States

HQ region

North America

Offices18 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Supply Chain, Infrastructure, Technology or R&D

Revenue model

1. Office Consultation and Procedure Fees: Revenue is generated from in-person consultations, follow-up visits, and medical procedures administered at the 18 clinic locations across the U.S. Treatment plans are personalized and may span multiple visits over time, creating ongoing provider-patient relationships.
2. Prescription Medications (GLP-1, Hormones, ED Treatments): The company dispenses prescription medications including GLP-1 therapies (Zepbound, Wegovy, compounded semaglutide and tirzepatide), bio-identical testosterone, TriMix, and other clinical formulations. Medication dispensing represents a recurring revenue stream tied to ongoing treatment plans.
3. Aesthetic and Wellness Procedures: Aesthetic treatments including Botox, dermal fillers, CoolSculpting, laser hair removal, Morpheus8, PRP therapies, and skin rejuvenation generate per-procedure revenue. Many of these are repeat treatments requiring maintenance sessions (e.g., Botox every 3-4 months).
4. Health Test Products (Genesis Labs E-commerce): Genesis Labs (genesislifestylelabs.com) sells direct-to-consumer health testing kits including hormone panels, testosterone tests, and insulin/thyroid labs online, generating e-commerce revenue from at-home specimen collection products.

Go-to-market motion1 record

Distribution channels3 records

Marketing channels5 records

Core offering

Genesis Lifestyle Medicine is a multi-specialty medical practice delivering medically supervised weight loss (including GLP-1 medications such as compounded semaglutide, compounded tirzepatide, Zepbound, Wegovy, and Phentermine), bio-identical hormone replacement therapy for men and women, aesthetic and skin rejuvenation treatments (Botox, dermal fillers, Morpheus8, CoolSculpting, laser hair removal), sexual wellness services (P-Shot, O-Shot, EMSELLA, shockwave, TriMix), hair restoration (transplants, PRP), and IV/NAD+ wellness therapy. Services are delivered through 18 owned clinic locations across 8 U.S. states plus a telehealth platform, with a direct e-commerce channel (Genesis Labs) for at-home health tests.

Product overview

Genesis Lifestyle Medicine is a multi-location medical practice offering a comprehensive suite of weight loss, hormone therapy, wellness, aesthetics, and sexual health treatments across 18 U.S. locations. The core offerings include medical weight loss programs with GLP-1 medications (Zepbound®, Wegovy®, Phentermine, and compounded Semaglutide/Tirzepatide), hormone replacement therapy (testosterone for men, estrogen/progesterone for women, and growth hormone optimization), and aesthetic treatments. Aesthetic services span injectables (Botox, dermal fillers), body contouring (CoolSculpting, Emsculpt NEO), skin rejuvenation (Morpheus8, microneedling, laser treatments), and hair restoration (transplants, PRP). Sexual wellness treatments include the O-Shot and EMSELLA for women, and the P-Shot, Priapus Toxin, shockwave therapy, and TriMix for men. The company also offers IV therapy, NAD+ therapy, and regenerative medicine options including stem cell therapies. Services are delivered through in-person clinic visits at 18 locations and via telehealth platform.

Differentiator

Problem solved

Functional benefit

Products and services

• Medical Weight Loss Program Comprehensive medically supervised weight loss programs providing personalized treatment plans, body composition analysis, nutritional counseling, and ongoing coaching for individuals seeking sustainable weight loss under provider guidance.
• Zepbound Weight Loss Program FDA-approved GLP-1/GIP dual receptor agonist medication program for adults seeking medically supervised weight management with appetite suppression and significant weight loss.
• Wegovy Weight Loss Program FDA-approved GLP-1 receptor agonist medication program for chronic weight management, delivered under provider supervision with ongoing coaching and lab testing.
• Compounded Semaglutide Program Compounded semaglutide (GLP-1 receptor agonist) prescribed when FDA-approved options are not clinically appropriate, allowing customized dosing and formulations prepared by licensed compounding pharmacies.
• Compounded Tirzepatide Program Compounded tirzepatide (dual GLP-1/GIP receptor agonist) prescribed when FDA-approved options are not medically appropriate, with customized dosing prepared by a licensed compounding pharmacy.
• Women's Hormone Therapy Bio-identical hormone replacement therapy for women to address perimenopause, menopause, and general hormonal imbalance using estrogen, progesterone, and delivery methods including creams, gels, injections, and pellets.
• Testosterone Therapy for Men Bio-identical testosterone replacement therapy for men to restore energy, strength, libido, and combat symptoms of low testosterone using injections, pellets, or topical gels.
• Growth Hormone Optimization Subcutaneous injection therapy for growth hormone deficiency in adults, used to address symptoms associated with GH deficiency.
• Sermorelin Therapy Growth hormone-releasing hormone analog therapy that stimulates the body's natural production of growth hormone.
• Botox Injectable Treatment FDA-approved botulinum toxin injectable treatment to reduce dynamic wrinkles and prevent formation of new ones, typically administered in cycles every 3-4 months.
• Dermal Filler Treatment Non-surgical cosmetic treatment using hyaluronic acid dermal fillers to enhance facial contours, smooth wrinkles, and restore lost facial volume.
• Morpheus8 RF Microneedling Fractional radiofrequency microneedling treatment to tighten skin, smooth wrinkles, and improve texture on face, neck, and body.
• CoolSculpting Body Contouring Non-invasive body contouring treatment using cryolipolysis to eliminate stubborn fat cells without surgery.
• Emsculpt NEO Body Contouring Non-invasive body contouring treatment that simultaneously builds muscle and reduces stubborn fat using combined electromagnetic and radiofrequency energy.
• Laser Hair Removal Long-term hair reduction using Diolaze XL laser technology, with full treatment plans designed to achieve 90-95% permanent hair reduction.
• P-Shot (Priapus Shot) Treatment Platelet-rich plasma (PRP) injection treatment for male sexual wellness that regenerates penile tissues and improves erectile function.
• O-Shot Treatment PRP regenerative treatment for female sexual wellness that enhances sensitivity, improves vaginal tissue health, and addresses urinary incontinence.
• EMSELLA Pelvic Floor Treatment Non-invasive treatment using electromagnetic technology delivered via the EMSELLA chair to strengthen pelvic floor muscles and improve bladder control.
• Vaginal Rejuvenation Program Non-surgical vaginal rejuvenation program combining Morpheus8V fractional RF microneedling, Forma V/Aviva radiofrequency, V-Tone electrical stimulation, and shockwave therapy to address vaginal laxity, dryness, urinary incontinence, and reduced sensation.
• Shockwave Therapy for Erectile Dysfunction Non-invasive FDA-cleared treatment using low-intensity sound waves to improve blood flow and address erectile dysfunction in men.
• Priapus Toxin (ED) Treatment Off-label botulinum toxin injectable for erectile dysfunction that relaxes smooth muscle tissue in the penile area to improve blood flow and erection quality.
• Hair Transplant Hand-harvested hair transplant treatment performed by providers with a combined 100+ years of experience, offered with no visible scars and no downtime.
• PRP Hair Restoration Platelet-rich plasma hair restoration using the patient's own blood to stimulate natural hair growth at the follicle level, with extended exosome-based protocols offered in some locations.
• IV Therapy Intravenous delivery of vitamins, minerals, and fluids directly into the bloodstream for hydration, nutrient absorption, and general wellness.
• NAD+ Therapy NAD+ infusion therapy designed to boost energy, sharpen mental clarity, and support healthy aging at the cellular level.
• Regenerative Therapies Advanced regenerative treatments including stem cell therapies, PRP injections, and electromuscular stimulation (EMS) therapy to support natural tissue repair and healing.
• Nerve Block Therapies Minimally invasive nerve block treatments that target specific nerves to interrupt pain signals and reduce inflammation, offered at the Orlando, FL clinic.
• Telehealth Consultations Virtual healthcare consultations and remote patient care delivered through genesislifestyle.com, supporting patients outside the physical clinic footprint or who prefer remote access.
• Genesis Labs At-Home Health Tests Direct-to-consumer health test kits sold through genesislifestylelabs.com, including hormone panels, testosterone LC-MS/MS tests, and insulin and thyroid lab panels for at-home specimen collection.

Quantifiable outcome

• Patients have reported losing 17–38 lbs within 4–6 months of starting Genesis weight loss programs, according to patient testimonials on the Stuart clinic page.
• +4 more outcomes

Named customers12 records

Segments7 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature5 records

Scale indicators4 records

Recent moves7 records

Expansion highlights6 records

Broad incumbents

• Hims & Hers Health: Public telehealth platform offering direct-to-consumer weight loss (including GLP-1 access), men's hormone/sexual wellness, hair loss, and aesthetic products. Largest scaled DTC competitor to Genesis's core services, particularly in weight loss and hormone therapy.
• Ro: Telehealth platform providing weight management (including GLP-1 programs), men's hormone optimization, and women's health. Directly comparable to Genesis's medical weight loss and hormone therapy offerings via a digital-first model.
• LifeTime Fitness (LifeMD): Telehealth platform offering weight management (including GLP-1 access), men's and women's hormone therapy, and primary care. Comparable telehealth-only competitor that overlaps directly with Genesis's GLP-1 and hormone offerings.

Direct peers

• Medi-Weightloss: Multi-location medical weight loss franchise with physician-supervised programs including pharmacotherapy and nutritional counseling. Closest direct peer to Genesis's medical weight loss service line in terms of brick-and-mortar, provider-led model.
• Restore Hyper Wellness: Multi-state wellness franchise offering IV therapy, cryotherapy, hormone optimization, aesthetics, and recovery services. Comparable in store count, service breadth, and integrated wellness positioning to Genesis.
• BodyLogicMD: Network of physician-owned practices specializing in bio-identical hormone replacement therapy, integrative medicine, and weight management. Most direct competitor to Genesis's hormone therapy and wellness service lines.
• IV Nutrition: IV therapy franchise with multiple clinic locations offering vitamin infusions, NAD+, and wellness drips. Overlaps directly with Genesis's IV therapy and NAD+ service line, particularly its cash-pay wellness positioning.
• Ideal Protein: Provider-supervised weight loss franchise combining structured nutrition protocols with coaching across hundreds of North American clinic locations. Closest peer to Genesis's medical weight loss service line based on provider-led, in-clinic delivery.
• Novus Anti-Aging Center: Multi-location anti-aging and wellness practice offering bio-identical hormone replacement, medical weight loss, IV therapy, and aesthetics. Closest comparable to Genesis's integrated hormone + wellness + aesthetic model in a smaller-scale, multi-clinic footprint.

Emerging players

• QC Kinetix: Multi-location regenerative medicine franchise offering non-surgical joint pain, hair restoration, and wellness treatments (PRP, exosomes). Comparable to Genesis's regenerative therapy, hair restoration, and pain management service lines.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights7 records

Customer concentration

• Facebookfacebook.com/genesislifestylemedicine
• LinkedInlinkedin.com/company/genesis-lifestyle-medicine

Revenue estimate

Valuation estimate

Number of profiles

Profiles11 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Genesis Lifestyle Medicine