Num Pang Sandwich Shop

What Num Pang Sandwich Shop does

Num Pang Sandwich Shop is a privately held, for-profit restaurant company founded in 2009 by Ratha Chaupoly and headquartered in New York City. The company's core product is a line of sandwiches served on a freshly toasted semilina flour baguette, distinguished by a signature chili mayo and Cambodian-inspired flavor profile. The concept is positioned in the premium fast-casual sandwich segment, competing in a dense New York City food market against a wide range of independent and chain sandwich operators.

Operationally, Num Pang runs as a small multi-location restaurant business with 11–50 employees, consistent with a handful of company-owned storefronts in the New York metropolitan area. The business model is straightforward retail food service: direct-to-consumer sales of sandwiches and likely complementary beverages and sides through physical store traffic, with no disclosed catering, wholesale, franchising, or e-commerce revenue stream in the available data. There is no publicly disclosed pricing, unit count, revenue figure, funding history, or ownership structure.

From a digital posture, the company's website at numpangkitchen.com currently resolves to a non-functional Clover Hospitality redirect splash page (sourced), indicating that the prior BentoBox-hosted site is no longer active. This could reflect an in-progress platform migration, a hosting or vendor change, or a potential operational disruption — but the available data does not allow definitive interpretation. The company has no disclosed app, API, technology integrations, AI capabilities, or management team information beyond the founder. Overall, the data set describes a small, single-city, founder-led sandwich concept with limited public visibility into its current scale or strategic direction.

Name

Num Pang Sandwich Shop

Website

https://numpangkitchen.com

Company type

Private

Founded year

2009

Operating status

Operating

Headcount range

11–50 employees

Short description

Num Pang Sandwich Shop is a privately held New York City fast-casual restaurant chain founded in 2009 by Ratha Chaupoly, serving Cambodian-inspired sandwiches on toasted semolina flour baguettes with a signature chili mayo to urban walk-in consumers.

Ownership category

akta.pro rank

Product category

Fast Casual Sandwich Restaurant

SIC

Retail-Eating Places (5812)

akta.pro primary industry

Delis & Sandwich Specialty Stores (CRAHAGAF)

Keywords

• Banh mi sandwiches
• Specialty sandwich shop
• Cambodian-Vietnamese fusion
• Fast casual dining
• Artisan baguette sandwiches

Headquarters

HQ city

New York

HQ country

United States

HQ region

North America

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Supply Chain, Infrastructure, Marketing or Sales

Core offering

Num Pang Sandwich Shop is a New York City-based sandwich shop founded in 2009 that serves sandwiches on freshly toasted semolina flour baguettes with Num Pang's signature chili mayo. The shop specializes in Cambodian-inspired Vietnamese-style sandwiches, offering a fusion take on the classic banh mi format.

Product overview

No product or service information available for Num Pang Sandwich Shop from the provided source data.

Differentiator

Problem solved

Functional benefit

Products and services

• Num Pang Sandwiches Sandwiches served on freshly toasted semolina flour baguettes with Num Pang's signature chili mayo, featuring Cambodian-Vietnamese fusion flavors. Sold directly to consumers through physical restaurant locations in New York City.

Ideal customer profiles1 record

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Recent moves2 records

Expansion highlights1 record

Direct peers

• Firehouse Subs: U.S. sub sandwich franchise serving hot and cold submarine-style sandwiches. Comparable product format and fast-casual positioning to Num Pang.
• Potbelly Sandwich Shop: U.S. sandwich chain serving toasted sub-style sandwiches in a fast-casual format. Closest direct comparable to Num Pang in terms of category (sandwiches), service model (fast-casual counter), and target customer (urban lunch crowd).
• Jersey Mike's Subs: Large U.S. sub sandwich franchise. Directly comparable on core product (made-to-order hot/cold subs) and fast-casual dining model, though at vastly larger scale than Num Pang.
• Jimmy John's: National franchise chain selling sub-style sandwiches with a fast-casual/delivery-oriented model. Direct competitor for sub-sandwich occasions in dense urban markets like NYC.
• Dos Toros Taqueria: NYC-based fast-casual chain serving made-to-order tacos and burritos. Comparable as a NYC-born fast-casual concept competing for the same lunchtime occasion as Num Pang, but in Mexican cuisine rather than Asian-fusion sandwiches.
• Le Pain Quotidien: Bakery-café chain serving tartines, sandwiches, and breads, with NYC presence. Comparable on baguette-based sandwich format and café counter-service model, though Le Pain Quotidien positions more on bakery/breakfast than Asian-fusion lunch.

Broad incumbents

• Subway: Largest U.S. sub sandwich chain by store count. Overlaps with Num Pang on sub-sandwich format and value/quick-service positioning, though much broader and lower-priced.
• Pret a Manger: Global fast-casual sandwich and café chain with deep NYC presence. Comparable on baguette-style sandwiches and urban lunch audience, but operates a much broader menu (salads, hot items, coffee) than Num Pang.
• Sweetgreen: Tech-enabled fast-casual salad/bowl chain with strong NYC footprint. Comparable as a fast-casual urban lunch concept competing for the same midday customer, though Sweetgreen's menu centers on salads and warm bowls rather than sandwiches.

Emerging players

• Dig: NYC-born fast-casual chain serving grain bowls, salads, and sandwiches. Comparable on NYC urban lunch audience and fast-casual counter service model, though Dig's signature is bowls rather than sandwiches.

Market position

Strengths3 records

Weaknesses4 records

Competitive moat2 records

Key risks4 records

Key highlights3 records

Customer concentration

• Xx.com/NumPang
• Facebookfacebook.com/144185338962497

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Num Pang Sandwich Shop