Dance Education Equity Association
Dance Education Equity Association (DEEA) is a US-based nonprofit that delivers a 12-hour BE COURAGEOUS training in anti-racism, anti-abuse, and anti-othering practices for dance education professionals, offered via Learnworlds at $199 to individuals and free to organizations, alongside a Courageous Community certification and supporting resources.
- Company typePrivate
- Founded2020
- HeadquartersLos Angeles, United States
- Headcount1–10
- GTM typeB2B and B2C
- OfferingServices
Dance Education Equity Association firmographics
Firmographics- Name
- Dance Education Equity Association
- Legal name
- Dance Education Equity Association
- Website
- https://danceequityassociation.com
- Company type
- Private
- Founded year
- 2020
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- Dance Education Equity Association (DEEA) is a US-based nonprofit that delivers a 12-hour BE COURAGEOUS training in anti-racism, anti-abuse, and anti-othering practices for dance education professionals, offered via Learnworlds at $199 to individuals and free to organizations, alongside a Courageous Community certification and supporting resources.
- Ownership category
- akta.pro rank
Dance Education Equity Association industry classification
Industry- Product category
- Dance Education and Equity Training Services
- NAICS
- Professional and Management Development Training (611430), Professional and Management Development Training (61143), Educational Support Services (611710)
- SIC
- Services-Educational Services (8200)
- akta.pro primary industry
- Dance Education (Ballet, Contemporary, Hip-Hop, Cultural Dance) (EDAMAAAH)
- akta.pro secondary industry
- DEI, Equity & Inclusion Training (EDABAIAF)
Keywords
Where Dance Education Equity Association is headquartered
LocationHeadquarters
- HQ city
- Los Angeles
- HQ country
- United States
- HQ region
- North America
Markets served
Dance Education Equity Association business model
Business model- GTM type
- B2B and B2C
- Offering type
- Services
- Cost components
- Personnel, Operations, Technology or R&D, Marketing or Sales, Others
Revenue model
- Individual Training Registration: Individual professionals pay $199 to access the 12-hour BE COURAGEOUS: Initiate Training via Learnworlds course platform. This is a one-time fee per individual registration.
- Merchandise Sales: Sale of branded merchandise including T-shirts and crew necks. 100% of proceeds are directed toward funding free training access for those who cannot afford it.
- Organization Certification: Free organization registration and certification for dance studios, competitions, and organizations that complete the BE COURAGEOUS training, demonstrating commitment to anti-racism, anti-abuse, and anti-othering practices.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| One time/ perpetual license | Pay-as-you-go | Individual Registration - $199 |
| Freemium | Pay-as-you-go | Organization Registration - Free |
| Unit Pricing | Pay-as-you-go | Merchandise - T-shirts and Crew Necks |
Go-to-market motion2 records
Distribution channels2 records
Marketing channels5 records
Dance Education Equity Association product offering
Product offeringCore offering
Dance Education Equity Association (DEEA) delivers a 12-hour signature training program called BE COURAGEOUS: Initiate Training that teaches anti-racism, anti-abuse, and anti-othering policies and procedures for dance education environments. The training is offered via the Learnworlds course platform with individual professional registration priced at $199 and free registration for dance organizations. Organizations that complete the training become certified members of the Courageous Community, and DEEA also sells branded merchandise (T-shirts and crew necks) with all proceeds directed toward funding free training access.
Product overview
Dance Education Equity Association (DEEA) is a nonprofit organization focused on improving dance education through training and certification programs. The core offering is the BE COURAGEOUS training, a 12-hour program delivered via Learnworlds that teaches Anti-Racism, Anti-Abuse, and Anti-Othering practices for dance spaces. DEEA offers individual registration ($199) and free organization registration options. The organization also operates a Courageous Community certification program for certified organizations, and sells merchandise (T-shirts and crew necks) with proceeds supporting free training access. DEEA provides additional resources including Mental Health Professional referrals, Healing Resources, and curated Anti-Racism, Anti-Abuse, and Anti-Othering resource libraries.
Differentiator
Problem solved
Functional benefit
Brands
- BE COURAGEOUS: Initiate Training: Signature 12-hour training program focusing on Anti-Racist, Anti-Abuse, and Anti-Othering policies and procedures in dance spaces.
Products and services
- BE COURAGEOUS: Initiate Training (Individual Registration) A 12-hour online training program focused on anti-racism, anti-othering, and anti-abuse policies and procedures in dance spaces, empowering individual dance professionals to hold themselves accountable in creating safer, more equitable, and inclusive educational dance environments. Delivered via the Learnworlds course platform at $199 per individual registration.
- BE COURAGEOUS: Organization Registration The same 12-hour BE COURAGEOUS training offered at no cost for dance organizations, studios, and collectives seeking to build safer, more equitable, and inclusive educational dance spaces, leading to Courageous Community certification.
- Courageous Community Certification Recognition program for dance organizations, studios, competitions, conventions, and companies that have successfully completed the 12-hour BE COURAGEOUS: Initiate Training and demonstrate commitment to safety, equity, and inclusivity. Certified members are publicly listed on the DEEA website.
- Let's Dance, Not Hate T-Shirt Branded T-shirt merchandise sold for $10 (sale price, original $40) through the DEEA website store, with all proceeds directed toward funding free training access for those who cannot afford it.
- Let's Dance...Not Hate Crew Neck Crew neck sweatshirt merchandise priced at $45 sold through the DEEA website store, with proceeds supporting DEEA's mission and free training accessibility.
Quantifiable outcome
- Organizations and individuals who complete the BE COURAGEOUS training are listed as certified Courageous Community members, publicly demonstrating their commitment to safety, equity, and inclusivity.
Companies that use Dance Education Equity Association
Customer profileNamed customers12 records
Segments1 record
Ideal customer profiles2 records
Dance Education Equity Association technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration2 records
Dance Education Equity Association partnerships and signals
Strategic signalRecent moves6 records
Expansion highlights5 records
Dance Education Equity Association competitors and assessment
Company assessmentDirect peers
- YPAD (Youth Protection Advocates in Dance): YPAD provides child safety and protection certification specifically for dance studios, the closest direct competitor to DEEA's BE COURAGEOUS training in the dance safety/DEI training niche.
- The Dance Safe Organization: Provides dance safety, mental health, and inclusion resources for dance educators and studios, overlapping with DEEA on safe-space training; one of DEEA's own team members (Devin Hill) serves as its Director of Accessibility and Inclusion.
- WADE (World Arts Against Discrimination in Dance): International network addressing discrimination in dance; already a certified DEEA 'Courageous Community' member, making it both a peer in anti-discrimination dance work and a partner organization.
Emerging players
- Intimacy Directors and Coordinators (IDC): Trains and certifies intimacy directors and coordinators across theater, film, and dance, addressing consent and abuse prevention. DEEA's Director of R&D, Nicole Perry, holds IDC certification, making it an adjacent training body.
- Collegium for African Diaspora Dance (CADD): Scholarly organization advancing African diaspora dance research and pedagogy; DEEA advisory board member Dr. Takiyah Nur Amin is a founding CADD board member, indicating thematic adjacency.
- Momentum Stage: Non-profit providing affordable professional development for performing artists and arts educators, founded by DEEA's Director of R&D Nicole Perry, making it a closely adjacent training provider.
Broad incumbents
- Dance/USA: The national service organization for the professional dance field, convening the broader dance community and increasingly active on equity, safety, and DEI issues where DEEA operates.
- National Dance Council of America (NDCA): The governing body for competitive ballroom and dance sport in the U.S., setting policy across competition circuits where many of DEEA's certified customers operate.
Others
- Dance Magazine: Long-standing dance industry publication that increasingly covers DEI, safety, and abuse topics in dance education — a media channel that shapes the conversation DEEA is part of.
Regional players
- Safe Sport International: International non-governmental organization working to prevent all forms of harassment and abuse in sport, including dance; offers comparable safeguarding frameworks DEEA's training draws on.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat3 records
Key risks5 records
Key highlights6 records
Customer concentration
Dance Education Equity Association social profiles
Digital presenceDance Education Equity Association financial estimates
Financial estimateRevenue estimate
Valuation estimate
Dance Education Equity Association leadership team
Management profileNumber of profiles
Profiles7 records
Dance Education Equity Association funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Dance Education Equity Association M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Dance Education Equity Association
What does Dance Education Equity Association do?
Dance Education Equity Association (DEEA) delivers a 12-hour signature training program called BE COURAGEOUS: Initiate Training that teaches anti-racism, anti-abuse, and anti-othering policies and procedures for dance education environments. The training is offered via the Learnworlds course platform with individual professional registration priced at $199 and free registration for dance organizations. Organizations that complete the training become certified members of the Courageous Community, and DEEA also sells branded merchandise (T-shirts and crew necks) with all proceeds directed toward funding free training access.
Is Dance Education Equity Association a public or private company?
Dance Education Equity Association is a private company. It is classified as nonprofit foundation owned and is currently operating.
When was Dance Education Equity Association founded?
Dance Education Equity Association was founded in 2020. It employs 1 to 10 people.
Where is Dance Education Equity Association based?
Dance Education Equity Association is headquartered in Los Angeles, United States, in the North America region.
How does Dance Education Equity Association make money?
Three revenue lines are on record. Individual Training Registration is the primary driver. The others are merchandise Sales and organization Certification.
Who are Dance Education Equity Association's main competitors?
Direct peers on record are YPAD (Youth Protection Advocates in Dance), The Dance Safe Organization and WADE (World Arts Against Discrimination in Dance). Emerging players are Intimacy Directors and Coordinators (IDC), Collegium for African Diaspora Dance (CADD) and Momentum Stage. Broad incumbents are Dance/USA and National Dance Council of America (NDCA). Dance Magazine is listed as an others. Safe Sport International is listed as a regional player.
Does Dance Education Equity Association have an API?
No public API is recorded for Dance Education Equity Association.
What industry is Dance Education Equity Association in?
Dance Education Equity Association's product category is Dance Education and Equity Training Services. Its primary akta.pro industry code is EDAMAAAH, Dance Education (Ballet, Contemporary, Hip-Hop, Cultural Dance), with a secondary code of EDABAIAF, DEI, Equity & Inclusion Training. Its NAICS code is 611430 and its SIC code is 8200.