Kestone

What Kestone does

Kestone is an integrated B2B marketing agency founded in 1997 and headquartered in New Delhi, operating as a division of CL Educate Limited (a publicly listed Indian parent). The company serves enterprise clients — predominantly Fortune 500 multinationals — across North America, South Asia, Southeast Asia, and the Middle East, with regional offices in Santa Clara (US), Singapore, Dubai, Jakarta, and Bengaluru. Its service portfolio spans experiential marketing (corporate summits, product launches, trade shows, roadshows), lead generation (account-based marketing, appointment setting, database profiling), digital marketing (SEO, PPC, social media, UI/UX), and creative designing (motion graphics, video production, content writing).

The company's technology layer centers on a proprietary Virtual Events Platform branded VOSMOS (vosmos.world), which digitizes the full event lifecycle including registration, RSVP management, multi-channel invitations, real-time app customization, push notifications, agenda management, networking features, polling, and intelligent campaign reporting. Kestone also markets Virsa, an AI-driven conversational bot for virtual events that handles delegate queries and live polling. The AI stack extends to predictive models for ROI-driven B2B marketing and AI-assisted ABM (ICP enrichment and account profiling), plus generative AI tooling for content writing and graphic design workflows.

Kestone monetizes primarily through project-based and retainer professional services engagements, supplemented by platform access fees for the virtual events technology. Pricing is quote-based, communicated by email rather than published. Customer segments are dual-track: established enterprise clients with defined processes seeking integrated multi-channel marketing, and (newer) self-funded or seed-funded B2B startups targeted via the GTM Acceleration Program. The company does not use channel partner or reseller models, maintaining direct enterprise sales through regional account teams. Notable customer relationships include Salesforce, IBM, Microsoft, Google, AWS, Apple, Samsung, Dell, Cisco, SAP, and Tata Steel, among roughly 45+ named enterprise logos across sectors.

Name

Kestone

Legal name

Kestone Integrated Marketing Services (A Division of CL Educate Limited)

Website

https://kestoneglobal.com

Company type

Private

Founded year

1997

Operating status

Operating

Headcount range

1,001–5,000 employees

Short description

Kestone is an integrated B2B marketing agency founded in 1997, serving Fortune 500 enterprises across the US, India, Singapore, Dubai, and Indonesia with experiential marketing, lead generation, digital marketing, and a proprietary virtual events platform (VOSMOS).

Ownership category

akta.pro rank

Headquarters

HQ city

New Delhi

HQ country

India

HQ region

Asia

Offices6 records

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D

Revenue model

1. Integrated Marketing Services: Project-based and retainer-based marketing services including B2B marketing, experiential marketing, digital marketing, lead generation, creative designing, and virtual events. Services are delivered to enterprise clients across multiple geographies.
2. Event Platform Access: Platform access fees for their proprietary virtual event technology platform, including event website creation, mobile app customization, and analytics reporting capabilities.

Pricing tiers

Go-to-market motion2 records

Distribution channels1 record

Marketing channels6 records

Core offering

Kestone is an integrated B2B marketing agency delivering end-to-end marketing solutions including lead generation, experiential marketing (physical and virtual events), digital marketing, creative designing, and social media listening. It complements these services with a proprietary Virtual Events Platform (VOSMOS) and an AI-driven bot (Virsa) for virtual event engagement. The company serves enterprise clients and B2B startups on project-based and retainer engagements across the US, Singapore, India, Dubai, and Indonesia.

Product overview

Kestone is an Integrated Experiential and B2B Marketing Agency established in 1997, operating as a unified platform-plus-services model. The core offering consists of their proprietary Virtual Events Platform, which digitizes the entire event management lifecycle from registration through reporting. Complementing this are integrated B2B marketing services including Experiential Marketing (physical events and virtual events), Lead Generation (account-based marketing, appointment setting, tele-marketing), Digital Marketing (SEO, PPC, social media, UI/UX), and Creative Designing (motion graphics, video production, content writing). Additional offerings include the GTM Acceleration Program for B2B startups, Virsa (an AI-driven chatbot for virtual events), Social Media Listening, and Investor Services. The services are designed to work together as an integrated marketing solution, from awareness through conversion.

Differentiator

Problem solved

Functional benefit

Brands

• GTM Acceleration Program: A program designed to help B2B startups scale globally with proven strategies and expert execution in the Indian market.
• Virsa

Products and services

• Virtual Events Platform (VOSMOS)

Quantifiable outcome

• Serving Fortune 500 companies globally with integrated marketing campaigns
• +1 more outcomes

Named customers50 records

Segments2 records

Ideal customer profiles2 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration3 records

AI capability9 records

Feature2 records

Partnerships

Four partnerships are on record, tiered core and supporting.

• AWS (Amazon Web Services)coreTechnology or IntegrationAWS is used as the cloud infrastructure platform for the Kestone Virtual Event Platform. User personal data is stored on or accessed by Amazon Web Services as part of the event registration processing.
• RazorPaysupportingTechnology or IntegrationRazorPay is one of the third-party payment gateways integrated with the Kestone platform for processing client payments.
• Atom PaymentsupportingTechnology or IntegrationAtom Payment is one of the third-party payment gateways integrated with the Kestone platform for processing client payments.
• CC AvenuesupportingTechnology or IntegrationCC Avenue is one of the third-party payment gateways integrated with the Kestone platform for processing client payments.

Scale indicators2 records

Recent moves7 records

Expansion highlights5 records

Broad incumbents

• WPP plc: Global marketing services holding company with B2C/B2B creative, media, and digital agencies. Comparable as a broad incumbent offering integrated marketing services at much greater scale across similar service lines.
• Publicis Groupe: One of the 'big four' advertising holding companies with extensive B2B and B2C marketing services. Operates in overlapping service categories including creative, digital, events, and data-driven marketing.
• Dentsu: Global marketing services group with a strong B2B and customer experience practice including the gyro B2B specialist agency. Comparable for its integrated service model across creative, media, and events.
• Omnicom Group: Global advertising holding company serving Fortune 500 clients across advertising, media planning, and experiential marketing. Comparable at the holding company level for integrated multi-discipline marketing service delivery.
• Interpublic Group: Holding company for B2B and B2C marketing services networks like Mediabrands and MullenLowe. Comparable as a broad agency operator competing for similar enterprise marketing budgets.

Direct peers

• Stein IAS: B2B-focused marketing agency delivering integrated creative, content, and digital services to enterprise technology clients. Most directly comparable as a specialist B2B marketing agency operating in similar buyer categories.
• Gyro (Dentsu): B2B marketing agency within the Dentsu network specializing in complex buyer journeys and account-based marketing. Directly comparable as a specialist B2B agency serving Fortune 500 enterprise clients.
• Ansira: B2B marketing agency focused on relationship marketing, channel, and demand generation. Comparable for its integrated marketing services targeting mid-market and enterprise clients across similar campaigns.
• Hotwire Global: Global marketing and communications agency with strong B2B technology client roster. Comparable for its integrated approach combining PR, content, digital, and experiential marketing for tech clients.
• CIENCE: B2B lead generation and outsourced SDR services provider. Comparable as a B2B specialist for outsourced lead generation, appointment setting, and database profiling services similar to Kestone's lead gen offering.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights7 records

Customer concentration

• Xx.com/kestoneims
• LinkedInlinkedin.com/company/kestone-integrated-marketing-services-pvt--ltd

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Kestone