What Creatives does

Creatives SA is a privately held, integrated 360° communication agency headquartered in Lausanne (Prilly), Switzerland, with a second regional office in Sion (Valais) opened in 2025. Founded in 1998, the firm operates as a five-partner-owned professional services company delivering strategy, brand identity, integrated campaigns, web and mobile technology, social media, video, content, and traditional media services to Swiss enterprises, SMEs, public institutions, and startups.

The agency's service portfolio is centered on an end-to-end communication stack — brand platform development, creative campaign execution, digital marketing (SEO/SEA, display, lead generation, email, CRM), social media management, and production (TV, radio, print, outdoor), with open-source technology implementation (Typo3 CMS, e-commerce, mobile frameworks) via agile development. Proprietary assets include the Greentings phygital activation platform (developed for JUMBO's drive-to-store campaign) and an Inclusive Participative Branding Method. The firm markets itself as a single accountable partner versus coordinating multiple specialist vendors.

Revenue is generated on a project-fee, retainer, and consulting basis via direct B2B sales (consultative pitches, referrals, competitive tenders) within Swiss Romandie and Valais. Notable client work spans enterprise accounts (easyJet, Nestlé, Nespresso, JUMBO, Loterie Romande, UEFA, Vaudoise Assurances), government and institutional clients (Canton de Vaud, TL, MBC, HES-SO), healthcare (EHC, Adent, Vivapp/Groupe Mutuel), and SMEs/startups (Ludwiig, Dr. Gab's, No1 Sports). Following the 2021 merger with ELK Agency, the firm employs 30+ experts; no external institutional investors, PE backing, or parent-company ownership have been disclosed.

Name

Creatives

Legal name

Creatives SA

Website

https://creatives.com

Company type

Private

Founded year

1998

Operating status

Operating

Headcount range

11–50 employees

Short description

Creatives SA is a privately held Swiss integrated 360° communication agency based in Lausanne (Prilly), serving Swiss enterprises, SMEs, and public institutions with strategy, branding, integrated campaigns, digital and social media marketing, web/mobile technology, and production services across Romandie and Valais.

Ownership category

akta.pro rank

Product category

Integrated Marketing Services

NAICS

Advertising Agencies (54181), Graphic Design Services (541430)

SIC

Services-Advertising Agencies (7311)

akta.pro primary industry

Integrated Full-Service Creative Agencies (MPAAAAAA)

akta.pro secondary industries

Creative Concepting & Campaign Development (BPAFAEAD), Digital Creative & Experience Design Agencies (Web/App/UX) (MPAAAAAD)

Keywords

• Integrated marketing services
• Brand strategy consulting
• Digital marketing agency
• Creative campaign production
• Web development services

Headquarters

HQ city

Lausanne

HQ country

Switzerland

HQ region

Europe

Offices2 records

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D

Revenue model

1. Integrated Communication Services: Full-service agency offering including strategy, creative campaigns, digital marketing, social media management, content creation, and web development. Revenue generated through project fees, retainers, and consulting engagements.

Go-to-market motion1 record

Distribution channels2 records

Marketing channels8 records

Core offering

Creatives is a 360° communication and integrated marketing agency that designs, produces, and deploys brand strategy, digital marketing campaigns, creative content, and web/mobile platforms for Swiss enterprises, SMEs, public institutions, and startups. Following the 2021 merger with ELK, the agency operates with 30+ staff across Lausanne (Prilly) and Sion, and differentiates through open-source technology foundations, a proprietary Phygital Activation / Greentings Platform, and the Inclusive Branding Method.

Product overview

Creatives is an integrated communication agency based in Lausanne, Switzerland, operating as a single unified service offering rather than a modular software platform. The agency provides a comprehensive suite of communication services organized around seven core areas: Strategy (competitive analysis, target definition, communication axes, editorial strategy, media strategy, digital ecosystem), Web & Mobile Technologies (content management systems, e-commerce platforms, libraries/frameworks, mobile development), Design & UX (experience design and visual material creation), Content (storytelling in text, images, and video), Creation (multi-channel campaign execution), Social Networks (full social media value chain), Digital Marketing (SEO, SEA, display, lead generation, email, CRM, analytics), Branding (inclusive and participative methodology), and Traditional Media (TV/radio scripts, print, events). The agency also develops proprietary campaign platforms such as the Greentings digital-physical greeting card system. Services are delivered to Swiss and international clients including Nestle, Nespresso, easyJet, JUMBO, Loterie Romande, and UEFA.

Differentiator

Problem solved

Functional benefit

Brands

• Creatives Valais: Regional office in Sion, Valais, opened in 2025 to serve the local market.

Products and services

• Brand Strategy Consulting Strategic brand positioning, identity systems, and brand architecture services delivered through the proprietary Inclusive Branding Method for Swiss enterprises, SMEs, and institutions.
• Digital Marketing Services Integrated digital marketing campaigns spanning paid, owned, and earned channels, executed for Swiss clients across enterprise, SME, and startup segments.
• Creative Production End-to-end creative campaign production including concept, copywriting, art direction, and content production for advertising and brand communications.
• Web Development Website design and development using open-source technologies and Typo3 CMS for Swiss enterprise, institutional, SME, and startup clients.
• Mobile Application Development Custom mobile application design and development as part of the integrated digital offering, supporting client engagement and campaign initiatives.
• Greentings Platform (Phygital Activation) Proprietary Phygital Activation Platform branded as Greentings, enabling physical-to-digital engagement experiences in venues and events for brand activation programs.

Quantifiable outcome

• EHC website: 50% session increase and doubled mobile sessions post-launch
• +4 more outcomes

Named customers19 records

Segments3 records

Ideal customer profiles2 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature3 records

Partnerships

Five partnerships are on record, tiered core and minor.

• ELK AgencycoreStrategic or Co-development Partner · 25 January 2021Fusion in January 2021 combining Creatives' strategic communication and creative expertise with ELK's 19 digital development specialists. ELK brought 15+ years of expertise in web technologies, UX/UI design, and audiovisual production. The merger created a full-service 360° agency.
• PangaeaX (Mike Horn)minorStrategic or Co-development PartnerCommunication partner supporting PangaeaX youth sustainability initiative. Program supports young people developing innovative solutions for environmental challenges. Creatives contributes communication expertise to amplify program impact and finalist visibility.
• The Content SocietyminorStrategic or Co-development PartnerPR agency partnership for ASG (Swiss Golf Association) campaign collaboration. The Content Society handled public relations while Creatives managed overall communication strategy and execution.
• Filaos (Ansam Group)minorStrategic or Co-development PartnerIncubator partnership during 2018-2020 period before ELK Agency fusion. Filaos is part of Ansam group and provided business model innovation support.
• ImaginastudiominorStrategic or Co-development PartnerSwiss studio collaboration for SwissLoto campaign with Tabasco Directors (Corentin Parmentier, Basile Vuillemin). Studio bridges communication and cinema, recently nominated for César 2024 with 'Les Silencieux'.

Scale indicators8 records

Recent moves12 records

Expansion highlights5 records

Direct peers

• ViznerBorel: Swiss creative/branding agency known for luxury and lifestyle clients, offering integrated brand and communication services — comparable to Creatives on integrated full-service creative work in the Swiss market.
• Wirz Group: One of Switzerland's largest independent full-service advertising agencies, also headquartered and historically Romandie-oriented, serving major Swiss and international brands with integrated creative, digital and media services — directly comparable to Creatives on geography, scale tier and offering.
• Jung von Matt: European independent creative agency network with Swiss leadership roots, delivering integrated brand strategy, campaigns and digital experience work for international clients — comparable to Creatives on integrated 360° creative services and brand campaign orientation.
• Hotz brandconsulting: Swiss brand consultancy providing brand strategy, identity and integrated communication — closely comparable to Creatives on Swiss market focus and brand strategy / creative development services.

Broad incumbents

• Havas Switzerland: Swiss operations of Havas Creative Network, delivering integrated creative and media services — operates in Creatives' Swiss market with broader portfolio and global backing.
• Serviceplan Group: Europe's largest independent agency group operating across creative, digital, media and technology — overlaps with Creatives' integrated offering but at significantly larger scale and international footprint.
• Publicis Communications Switzerland: Swiss arm of the Publicis global network, providing advertising, digital and media services to enterprise clients — comparable offering but as part of a much larger global holding company.
• TBWA\Switzerland: Swiss office of the TBWA\Worldwide creative network, delivering disruptive creative campaigns and brand strategy — overlaps with Creatives' creative campaign work at a larger network scale.
• Ogilvy Switzerland: WPP-owned Ogilvy network presence in Switzerland offering advertising, PR, consulting and experience — matches Creatives on integrated brand services from a global holding company perspective.
• Dentsu Switzerland: Swiss arm of dentsu, providing integrated creative, media and digital services — competes for the same enterprise Swiss client budgets as Creatives but with global resources and tooling.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

• LinkedInlinkedin.com/company/73362
• Instagraminstagram.com/creativesagency

Compliance1 record

Revenue estimate

Valuation estimate

Number of profiles

Subsidiaries2 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Creatives