Life Links

What Life Links does

Life Links is a private, for-profit care coordination and care management company headquartered in Nashville, Tennessee. Founded in 2002, the company employs between 11 and 50 people and operates under the descriptor "LifeLinks Care Management," focused on coordinating care for loved ones, which positions it in the elder care and family care management sector. Based on the limited direct evidence available, Life Links provides care management services to seniors and the families responsible for their care, a segment that typically involves assessment, planning, coordination of medical and social services, and ongoing advocacy across healthcare, housing, and insurance systems.

The company has historically raised modest institutional capital: a single documented funding event of $150,000 in May 2015 from Innova Memphis and Jumpstart Foundry, both Nashville-area investors, consistent with the company's regional roots. Cheryl Theriault serves as President of the company and additionally as NC Triangle Area President, indicating that Life Links has built operational presence in the North Carolina Research Triangle region in addition to its Nashville headquarters. The company appears to be a small, multi-market services operator with more than two decades of operating history.

The provided source material contains a substantial amount of structured data pertaining to Arosa (arosacare.com), a separate care-managed home care agency operating across 30+ U.S. metropolitan areas. That material describes a fuller product suite (Care Management, Home Care, Concierge Nursing) and go-to-market motions that should not be conflated with Life Links. Direct evidence about Life Links' product depth, technology stack, pricing, customer mix, and revenue mechanics is thin in the provided inputs and has not been inferred from the Arosa data.

Name

Life Links

Website

https://lifelinks.care

Company type

Private

Founded year

2002

Operating status

Operating

Headcount range

11–50 employees

Short description

Life Links is a Nashville-based private care coordination and care management company, founded in 2002, serving seniors and their families with multi-state operations including the North Carolina Triangle region.

Ownership category

akta.pro rank

Product category

Care Management Services

NAICS

Services for the Elderly and Persons with Disabilities (624120), Other Individual and Family Services (624190)

SIC

Services-Social Services (8300)

akta.pro primary industry

Care Coordination & Navigation (Multi-Provider) (HLADALAB)

akta.pro secondary industries

Care Navigation & Service Coordination (Medical, Social, Community) (HSABAIAB), Community Resources, Social Services & Transportation Coordination (HLADALAK)

Keywords

• Care management services
• Senior care coordination
• Care planning services
• Family caregiver support
• Elder care coordination

Headquarters

HQ city

Nashville

HQ country

United States

HQ region

North America

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales

Revenue model

1. Professional Care Services: Arosa generates revenue through providing professional care services including care management, home caregiving, and concierge nursing. The company employs Care Managers and professional caregivers to deliver services on an hourly or live-in basis. Revenue is recurring as care services are ongoing.

Pricing tiers

Go-to-market motion1 record

Distribution channels3 records

Marketing channels5 records

Core offering

LifeLinks provides care coordination and care management services for families and individuals needing support for loved ones. The organization helps families navigate care decisions, coordinate services across providers, and manage ongoing care needs for aging or ill relatives. Its focus is on serving as a centralized point of contact for families seeking guidance through complex care situations.

Product overview

Arosa is a care-managed home care agency that offers an integrated suite of senior care services combining professional Care Managers with dedicated Caregivers. The core offerings include: Care Management (social worker/nurse/gerontologist-led assessment, planning, coordination, and monitoring of elder care), Home Care (companion and caregiver services for daily living support including meal prep, medication reminders, personal hygiene, housekeeping, and transportation), and Concierge Nursing (private RN/LPN services including diabetes management, wound care, and post-operative care). The care-managed agency model provides quality assurance and enhanced oversight compared to traditional registries or private hiring.

Differentiator

Problem solved

Functional benefit

Products and services

• LifeLinks Care Management

Named customers3 records

Segments2 records

Ideal customer profiles1 record

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature2 records

Scale indicators1 record

Recent moves3 records

Expansion highlights3 records

Direct peers

• Arosa: Care-managed home care agency combining professional Care Managers (social workers, nurses, gerontologists) with dedicated Caregivers across 30+ U.S. markets. Operates the same integrated care-management-plus-caregiving model that LifeLinks' positioning targets.
• CarePatrol: Senior care advisory and placement organization that helps families navigate assisted living, memory care, and in-home care options. Closely comparable to LifeLinks on the care-navigation/coordination layer specifically.

Broad incumbents

• Senior Helpers: Large national franchise system providing in-home senior care and care coordination services. Comparable end customer (seniors aging at home and their families) though broader in scope and heavily franchise-driven.
• Home Instead: Global franchised home care provider with deep U.S. footprint serving older adults with personal care, companionship, and care-coordination-adjacent services. Represents the well-capitalized incumbent benchmark.
• BrightStar Care: Franchised home health and medical staffing provider offering both non-medical caregiving and skilled nursing, with care-management-like oversight. Overlaps LifeLinks on the integrated-care thesis at much larger scale.
• Comfort Keepers: Franchised in-home care provider offering companionship, personal care, and specialized senior services including dementia and end-of-life care. Competes for the same family buyer with broader care menus.
• Visiting Angels: National franchised network of local home care agencies providing companion care, personal care, and respite services. Direct overlap with LifeLinks on elder in-home support services.

Others

• Aging Life Care Association: Professional membership association representing geriatric care managers. Comparable as the industry body defining the care-management profession LifeLinks practices in, and useful as a referral-network proxy.
• WellSky: Healthcare software and care-coordination platform serving providers across home health, hospice, and community care. Adjacent infrastructure provider whose software stacks enable competitor care managers.

Emerging players

• Honor Technology: Tech-enabled home care platform pairing caregivers with software-supported care plans and family communication tools. Represents the technology-forward evolution of the same care-coordination category and a potential disruptor to traditional boutique agencies.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat3 records

Key risks4 records

Key highlights4 records

Customer concentration

• Xx.com/lifelinkscare
• Facebookfacebook.com/10154092360612829
• LinkedInlinkedin.com/company/10152302

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds1 record

Investors2 records

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Life Links