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Queo

Full company profile

uuid000ajud

Namestring
Queo
Legal namestring
queo ventures GmbH
Websiteurl
queo.de
Company typeenum
Private
Founded yearint
2004
Descriptiontext

Queo is an owner-managed German digital services group founded in 2004 and headquartered in Dresden. Operating through its holding and service company queo ventures GmbH, the group runs six specialized sub-brands — queo valueTec (custom software development), queonext (integrated communications and technology agency), intolight (interactive installations), Procunia (process management and controlling consulting), admoderate (creative digital services for mid-market clients), and the non-profit Social Web macht Schule — across five locations in Germany and Romania with over 180 employees.

The group's core technology offering centers on customer-centric custom software development (queo valueTec) integrated with brand communication and customer journey strategy (queonext), alongside interactive digital installations (intolight) and process consulting (Procunia). The group emphasizes New Work practices, hybrid work, sustainability, and the integration of generative AI in everyday workflows, though no proprietary AI products, platforms, or APIs are disclosed. Technical delivery appears to be project-based custom development rather than a unified software platform.

Queo monetizes primarily through B2B project-based professional services for enterprise and mid-market clients, supplemented by recurring application hosting and technical support services formalized in updated 2025 AGBs. The go-to-market is direct enterprise field sales with a hybrid segmentation approach, distributed through brand-specific channels across the DACH region and Romania. Pricing is quote-based and not publicly disclosed. The group reports no external PE, VC, or institutional investor involvement.

Short descriptiontext

Queo is an owner-managed German digital services group that delivers custom software development, integrated communications agency work, interactive installations, and process consulting through six sub-brands to enterprise and mid-market B2B clients across the DACH region and Romania.

Operating statusenum
Operating
Ownership categoryenum
Headcount rangeband
101–250
akta.pro rankint
HeadquartersDresden, Germany
HQ citystring
Dresden
HQ countrystring
Germany
HQ regionstring
Europe
Markets served

Serves global market

Offices5 records

Each record includes

City, Country, Type, Description, Source

Keyword5 values
digital agency services, custom software development, brand communication, interactive installations, digital transformation
Industry1 code
1IT Program/Project Management (PMO) & Delivery Assurance
CodeBPAEAAAOPrimaryYes
NAICS code3 codes
  • Custom Computer Programming Services541511
  • Computer Systems Design Services541512
  • Computer Systems Design and Related Services54151
SIC code3 codes
  • Services-Computer Programming, Data Processing, Etc.7370
  • Services-Computer Integrated Systems Design7373
  • Services-Management Services8741
Product category
Digital Agency and Custom Software Services
Social media profiles2 records
GTM motion1 record

Each record includes

Type, Description, Source

Revenue model2 records
1Project Business
TypeProfessional Services
Description

Custom software development and agency services provided to enterprise clients on a project basis.

queo.de
2Application Hosting and Support
TypeSubscription Recurring
Description

Ongoing hosting services and technical support for deployed applications and software solutions.

queo.de
Marketing channels3 records

Each record includes

Title, Type, Stage, Description, Source

Distribution channels2 records

Each record includes

Title, Type, Scope, Target buyer, Description, Source

Cost components6 values
Personnel, Operations, Infrastructure, Marketing or Sales, Technology or R&D, Others
GTM typeB2B
B2B
Offering typeServices
Services
Brand1 of 6 records shown
1queo valueTec
Description

Software development brand focused on customer-centric solutions

queo.de
+5 more records
Core offering1 text field

Queo is an owner-managed German group operating a portfolio of agency and software development brands. Its core work spans custom enterprise software development (queo valueTec), integrated brand communication and customer journey services (queonext), interactive digital installations (intolight), process management consulting (Procunia), and agile creative services for mid-market clients (admoderate). Deliveries are structured as project-based engagements with optional recurring application hosting and support.

Differentiator
Functional benefit
Problem solved
Product overview1 text field

Queo is an owner-managed group (queo ventures GmbH as holding/service company) operating a multi-brand portfolio in the agency and software development space. The portfolio comprises six distinct sub-brands: queo valueTec (custom software development), queonext (integrated agency/comms services), intolight (interactive installations), Procunia (process/controlling consulting), Social Web macht Schule (non-profit social media education), and admoderate (agile creative digital services for mid-market). The group employs over 180 people across five locations (Dresden, Berlin, Munich, Bad Liebenstein, Cluj-Napoca) and was founded in 2004. The offering is structured as a collection of specialized brands under unified ownership rather than a single unified software product or platform.

Product and service1 record
1queo valueTec
Scale indicator3 records

Each record includes

Type, Value, Description, Source

Partnership3 partners
1CAS Merlin
Strategic tierCoreTypeTechnology or IntegrationAnnounced on2024-01-01
Description

queonext partnered with CAS Merlin to provide CPQ (Configure Price Quote) solutions for complex product configuration, enabling clear configurations for complex products.

2fischerAppelt, performance
Strategic tierStrategicTypeGTM or Marketing Partner
Description

queo group has a cooperation with fischerAppelt, performance - a marketing and communication agency partnership in the Berlin market.

3intolight
Strategic tierCoreTypeStrategic or Co-development Partner
Description

intolight is a group brand specializing in interactive installations. queo and intolight have bundled their forces to ensure specialized knowledge moves beyond niche status, with combined strengths in interactive digital experiences.

Recent move7 records

Each record includes

Date, Type, Title, Description, Source

Expansion highlight5 records

Each record includes

Type, Description

Market position
Competitive moat3 records

Each record includes

Type, Details

Key risks5 records

Each record includes

Headline, Details, Source

Key highlights6 records

Each record includes

Headline, Details, Source

Customer concentration

Classification, Details

Named customers1 record

Each record includes

Name, Industry, Type, Use case, Source, UUID

Segment1 record

Each record includes

Title, Type, Primary, Description, Pain point addressed, Use case, Source

Ideal customer profile1 record

Each record includes

Profile, Firmographic size, Sales motion, Sales cycle length, Buying structure, Purchase trigger, Buyer persona, Geography, Industry vertical, Primary use case, Description, Pain points, Evidence proof points, Target buyer

Technology focused
No
API detail
Has APIbool
No

Docs URL, Description

AI maturity
App detail

Has app

Core technology
Revenue estimate
Valuation estimate
Number of profiles
Profiles4 records

Each record includes

Name, Designation, Designation category, Overview, Profile commentary, Source

Subsidiaries6 records

Each record includes

Name, Acquired on, Relationship type, Type, Business focus

No data
Funding overview

Funding stage, Last funding date, Total funding USD

Funding rounds1 record

Each record includes

Round, Amount USD, Date, Pre money valuation, Total investors, Investors, News

Investors1 record

Each record includes

Name, Type, Date of entry, Rounds participated, Website

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Each record includes

Name, Acquisition type, Announced date, Completed date, Status, Website, News

Investment

Each record includes

Name, Round, Announced date, Lead investor, Website, News

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Queo

Digital Agency and Custom Software Servicesqueo.de

Queo is an owner-managed German digital services group that delivers custom software development, integrated communications agency work, interactive installations, and process consulting through six sub-brands to enterprise and mid-market B2B clients across the DACH region and Romania.

What Queo does

Queo is an owner-managed German digital services group founded in 2004 and headquartered in Dresden. Operating through its holding and service company queo ventures GmbH, the group runs six specialized sub-brands — queo valueTec (custom software development), queonext (integrated communications and technology agency), intolight (interactive installations), Procunia (process management and controlling consulting), admoderate (creative digital services for mid-market clients), and the non-profit Social Web macht Schule — across five locations in Germany and Romania with over 180 employees.

The group's core technology offering centers on customer-centric custom software development (queo valueTec) integrated with brand communication and customer journey strategy (queonext), alongside interactive digital installations (intolight) and process consulting (Procunia). The group emphasizes New Work practices, hybrid work, sustainability, and the integration of generative AI in everyday workflows, though no proprietary AI products, platforms, or APIs are disclosed. Technical delivery appears to be project-based custom development rather than a unified software platform.

Queo monetizes primarily through B2B project-based professional services for enterprise and mid-market clients, supplemented by recurring application hosting and technical support services formalized in updated 2025 AGBs. The go-to-market is direct enterprise field sales with a hybrid segmentation approach, distributed through brand-specific channels across the DACH region and Romania. Pricing is quote-based and not publicly disclosed. The group reports no external PE, VC, or institutional investor involvement.

Queo firmographics

Firmographics
Name
Queo
Legal name
queo ventures GmbH
Website
https://queo.de
Company type
Private
Founded year
2004
Operating status
Operating
Headcount range
101–250 employees
Short description
Queo is an owner-managed German digital services group that delivers custom software development, integrated communications agency work, interactive installations, and process consulting through six sub-brands to enterprise and mid-market B2B clients across the DACH region and Romania.
Ownership category
akta.pro rank

Queo industry classification

Industry
Product category
Digital Agency and Custom Software Services
NAICS
Custom Computer Programming Services (541511), Computer Systems Design Services (541512), Computer Systems Design and Related Services (54151)
SIC
Services-Computer Programming, Data Processing, Etc. (7370), Services-Computer Integrated Systems Design (7373), Services-Management Services (8741)
akta.pro primary industry
IT Program/Project Management (PMO) & Delivery Assurance (BPAEAAAO)

Keywords

  • Digital agency services
  • Custom software development
  • Brand communication
  • Interactive installations
  • Digital transformation

Where Queo is headquartered

Location

Headquarters

HQ city
Dresden
HQ country
Germany
HQ region
Europe

Offices5 records

Markets served

Queo business model

Business model
GTM type
B2B
Offering type
Services
Cost components
Personnel, Operations, Infrastructure, Marketing or Sales, Technology or R&D, Others

Revenue model

  1. Project Business: Custom software development and agency services provided to enterprise clients on a project basis.
  2. Application Hosting and Support: Ongoing hosting services and technical support for deployed applications and software solutions.

Go-to-market motion1 record

Distribution channels2 records

Marketing channels3 records

Queo product offering

Product offering

Core offering

Queo is an owner-managed German group operating a portfolio of agency and software development brands. Its core work spans custom enterprise software development (queo valueTec), integrated brand communication and customer journey services (queonext), interactive digital installations (intolight), process management consulting (Procunia), and agile creative services for mid-market clients (admoderate). Deliveries are structured as project-based engagements with optional recurring application hosting and support.

Product overview

Queo is an owner-managed group (queo ventures GmbH as holding/service company) operating a multi-brand portfolio in the agency and software development space. The portfolio comprises six distinct sub-brands: queo valueTec (custom software development), queonext (integrated agency/comms services), intolight (interactive installations), Procunia (process/controlling consulting), Social Web macht Schule (non-profit social media education), and admoderate (agile creative digital services for mid-market). The group employs over 180 people across five locations (Dresden, Berlin, Munich, Bad Liebenstein, Cluj-Napoca) and was founded in 2004. The offering is structured as a collection of specialized brands under unified ownership rather than a single unified software product or platform.

Differentiator

Problem solved

Functional benefit

Brands

  • queo valueTec: Software development brand focused on customer-centric solutions
  • queonext
  • intolight
  • Procunia
  • admoderate
  • Social Web macht Schule

Products and services

  • queo valueTec

Companies that use Queo

Customer profile

Named customers1 record

Segments1 record

Ideal customer profiles1 record

Queo technology and API

Technology

Technology focussed No

API detail

Has API
No
API docs
API detail

Core technology

AI maturity

App detail

Queo partnerships and signals

Strategic signal

Partnerships

Three partnerships are on record, tiered core and strategic.

  • CAS MerlincoreTechnology or Integration · 1 January 2024queonext partnered with CAS Merlin to provide CPQ (Configure Price Quote) solutions for complex product configuration, enabling clear configurations for complex products.
  • fischerAppelt, performancestrategicGTM or Marketing Partnerqueo group has a cooperation with fischerAppelt, performance - a marketing and communication agency partnership in the Berlin market.
  • intolightcoreStrategic or Co-development Partnerintolight is a group brand specializing in interactive installations. queo and intolight have bundled their forces to ensure specialized knowledge moves beyond niche status, with combined strengths in interactive digital experiences.

Scale indicators3 records

Recent moves7 records

Expansion highlights5 records

Queo competitors and assessment

Company assessment

Market position

Competitive moat3 records

Key risks5 records

Key highlights6 records

Customer concentration

Queo social profiles

Digital presence

Queo financial estimates

Financial estimate

Revenue estimate

Valuation estimate

Queo leadership team

Management profile

Number of profiles

Profiles4 records

Queo subsidiaries and ownership

Company hierarchy

Subsidiaries6 records

Queo funding detail

Funding detail

Funding overview

Funding rounds1 record

Investors1 record

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

Queo M&A and investment

M&A and investment

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Queo

What does Queo do?

Queo is an owner-managed German group operating a portfolio of agency and software development brands. Its core work spans custom enterprise software development (queo valueTec), integrated brand communication and customer journey services (queonext), interactive digital installations (intolight), process management consulting (Procunia), and agile creative services for mid-market clients (admoderate). Deliveries are structured as project-based engagements with optional recurring application hosting and support.

Is Queo a public or private company?

Queo is a private company. It is classified as founder individual operated bootstrapped and is currently operating.

When was Queo founded?

Queo was founded in 2004. It employs 101 to 250 people.

Where is Queo based?

Queo is headquartered in Dresden, Germany, in the Europe region.

How does Queo make money?

Two revenue lines are on record. Project Business are the primary driver. The others are application Hosting and Support.

Does Queo have an API?

No public API is recorded for Queo.

What industry is Queo in?

Queo's product category is Digital Agency and Custom Software Services. Its primary akta.pro industry code is BPAEAAAO, IT Program/Project Management (PMO) & Delivery Assurance. Its NAICS code is 541511 and its SIC code is 7370.

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