Crea Solution Srl

What Crea Solution Srl does

Crea Solution Srl is a privately held Italian software house and system integrator founded in 2004 and headquartered in Anzola dell'Emilia (Bologna). The company builds integrated digital tooling for industries that depend on precision pattern making and material cutting — chiefly fashion and luxury, but also sportswear, furniture and upholstery, leather goods, made-to-measure/on-demand, and automotive interiors. Its commercial footprint spans 2,140+ client companies, including marquee European luxury houses such as Dolce & Gabbana, Valentino, Moncler, Prada, Eton, Xacus, Turnbull & Asser, Alessandro Gherardi, and Elisabetta Franchi, alongside sportswear customers including PUMA, Joma, and Moncler. The company maintains an additional office in Madrid, Spain, and operates a worldwide channel of Executive Partners (resellers), Skilled Partners (trainers), and Pattern Digitization affiliates (referrers).

The core technology stack is a vertically integrated suite spanning 2D CAD pattern making (Create CAD Suite), product lifecycle management (Gooru PLM), AI-powered single-ply cutting with computer vision (IRIS, augmented in 2025 by AI TUNER for automatic fabric parameterization), made-to-measure automation (Creafit Plus, claimed to produce custom patterns and initiate cutting in 120 seconds for shirts and 155 seconds for suits), B2B/B2C e-commerce (W Fashion), and pricing management. Underlying capabilities include native connectors to enterprise ERP systems (SAP, TeamSystem, Navision, Dynamics AX, AS400, Stealth), integrations with twelve-plus sketching/design tools including Adobe Illustrator and Tex Design, and partnerships with Browzwear (VStitcher 3D CAD) and Metail (EcoShot photorealistic visualization). The technology is proprietary where it matters most — especially the IRIS vision pipeline and its AI TUNER layer — while complementary 3D and rendering capabilities are delivered through partner relationships.

Crea Solution's revenue mechanics combine one-time and subscription software licensing (CAD, PLM, MTM, e-commerce, pricing), hardware sales (automatic cutting machines, plotters, scanners, vision systems), and professional services (implementation, integration with ERP systems such as TeamSystem, SAP, Navision, Dynamics AX, AS400, customization, and training). Pricing is quote-based and engagement-scoped rather than published. Go-to-market is enterprise field sales augmented by case-study-driven demand generation, an active social presence (LinkedIn, Facebook, YouTube, Instagram), industry events, and the multi-tier Crea Partner Program. Funding history indicates organic growth: a single ~EUR 55K receipt from EISMEA in 2015, with subsequent capability expansion funded through operating cash, a 10% strategic stake in Shin Software in 2022, and the 2023 acquisition of Italian software house 8 One.

Name

Crea Solution Srl

Legal name

Crea Solution Srl

Website

https://creasolution.it

Company type

Private

Founded year

2004

Operating status

Operating

Headcount range

11–50 employees

Short description

Crea Solution Srl is an Italian vendor of integrated CAD, PLM, e-commerce, and AI-driven vision cutting systems serving fashion, luxury, sportswear, furniture, leather goods, automotive, and MTM manufacturers worldwide, with 2,140+ client companies.

Ownership category

akta.pro rank

Product category

Fashion Technology Software

NAICS

Software Publishers (513210), Custom Computer Programming Services (541511)

SIC

Services-Prepackaged Software (7372), Services-Computer Integrated Systems Design (7373)

akta.pro primary industry

Industry-Specific CRM (Vertical CRM Suites) (HDAEAFAH)

akta.pro secondary industries

CRM Implementation & Customization Services (BPAEAGAC), Marketing Automation & Campaign Management CRM (HDAEAFAB)

Keywords

• Fashion CAD software
• Product lifecycle management
• Artificial vision cutting
• Made to measure software
• Automatic fabric cutting

Headquarters

HQ city

Anzola

HQ country

Italy

HQ region

Europe

Offices2 records

Markets served

GTM type

B2B

Offering type

Software

Cost components

Technology or R&D, Personnel, Operations, Marketing or Sales, Supply Chain, Infrastructure

Revenue model

1. Software Licensing (CAD, PLM, MTM): Perpetual and subscription licensing of proprietary software suites including Create CAD Suite, Gooru PLM, Creafit Plus MTM, W Fashion e-commerce, and Pricing Management Platform. Sold directly to enterprise clients and through partner channel.
2. Hardware Sales: Sale of automatic cutting machines (single-ply and multi-ply), vision systems, industrial plotters, digital boards, scanners, and optical pens for pattern digitization. Hardware is sold as part of integrated solutions or standalone.
3. Professional Services and Implementation: Implementation, customization, training, and support services delivered through a structured workflow including kick-off meetings, process audits, project development with milestones, system integration, and customer training.
4. ERP Integration and Custom Development: Custom software integration projects connecting Crea platforms with client ERP systems (TeamSystem, SAP, Navision, Dynamics AX, AS400). Includes O-Data and SDK integration tools.

Go-to-market motion3 records

Distribution channels5 records

Marketing channels7 records

Core offering

Crea Solution develops and sells an integrated suite of proprietary fashion-technology software (CAD for pattern making, PLM, AI-powered vision cutting, MTM/MTO automation, e-commerce and pricing management) and complementary hardware (automatic cutting machines, vision systems, plotters, scanners and digital boards). The offering is targeted at luxury fashion houses, sportswear brands, furniture manufacturers and automotive interior suppliers, with implementation, training, ERP integration and ongoing support delivered as part of each engagement.

Differentiator

Problem solved

Functional benefit

Brands

• IRIS: Integrated vision and single-ply cutting system powered by AI for fabric cutting
• Gooru
• Create CAD Suite
• W Fashion
• Creafit Plus

Products and services

• Create CAD Suite 2D and 3D CAD software for creating, editing and developing patterns in fashion and upholstery design, with automated size grading (Expander), high-performance automatic nesting, instant CAD format import/export and Adobe Illustrator integration; designed for fashion houses, sportswear brands and furniture manufacturers.
• Gooru PLM Platform End-to-end product lifecycle management platform for fashion and luxury that manages collections, costing, pricing, supply chain, quality control, order management, merchandising planning, and business intelligence, with embedded Machine Learning algorithms for customer behavior analysis; available via O-Data and SDK for ERP and e-commerce integration.
• IRIS Artificial Vision System AI-driven vision and single-ply cutting system for fabrics that automatically detects fabric defects, aligns plaid and striped patterns, reads printed graphics and cuts contour panels with real-time repositioning; used by luxury fashion houses and furniture manufacturers for patterned fabric and leather cutting.
• Creafit Plus MTM/MTO Platform Fully automated made-to-measure and made-to-order system that generates custom-fit patterns from customer measurements in 120 seconds (shirts) or 155 seconds (suits), integrates with IRIS for automated nesting and cutting, and manages unlimited stores worldwide from a centralized database; used by MTM brands, bespoke tailors and luxury menswear houses.
• W Fashion E-commerce Platform B2B and B2C e-commerce platform for fashion companies, built on C#, Ajax, HTML 5 and Microsoft SQL Server, integrated with ERP and PLM systems, supporting multi-language, multi-currency, SEO tools and real-time warehouse status for agents and customers.
• Pricing Management Platform International pricing platform managing multiple price lists by model, prefix, geographic zone and color variant, with sell-in/sell-out pricing, target costing, multi-currency conversion, mark-up calculation and integration with ERP and e-commerce; used by luxury fashion brands including Dolce & Gabbana.
• Tex Design Fashion Software Fashion design software used by over 3,500 designers globally for drawing, coloring and presenting collections, including plugins for vector graphics (Tex Line), knitted fabric design (Tex Knit), realistic fabric simulation and integrations with more than 12 sketching tools.
• Automatic Cutting Machines and Hardware Automatic cutting machines (single-ply and multi-ply), industrial plotters, digital boards, scanners and optical pens for pattern digitization, sold as part of integrated CAD/IRIS solutions or as standalone hardware; supplied to fashion, furniture, leather goods and automotive clients.
• AI TUNER AI module for automatic parameterization of fabric properties used with the IRIS artificial vision cutting system, continuously learning and adjusting fabric handling parameters to accelerate changeover and improve cutting quality on novel materials.

Quantifiable outcome

• 35% reduction in model development time with the CAD suite
• +5 more outcomes

Named customers25 records

Segments7 records

Ideal customer profiles4 records

Technology focussed Yes

API detail

Has API

Yes

API docs

API detail

Core technology

AI maturity

App detail

Integration15 records

AI capability18 records

Feature8 records

Partnerships

Ten partnerships are on record, tiered core, major and standard.

• 8 OnecoreTechnology or Integration · 1 January 2023Crea Solution acquired the Italian software house 8 One in 2023, expanding its software portfolio and development capabilities.
• Shin SoftwarecoreStrategic or Co-development Partner · 1 January 2022Crea Solution holds a 10% share in Shin Software and partners with them to provide highly immersive experiences for custom garment configuration, both online and in-store, significantly boosting conversion and sales for MTM clients.
• BrowzwearmajorTechnology or IntegrationPartnership for VStitcher and Lotta 3D CAD software distribution and integration. Crea Solution promotes Browzwear's 3D CAD tools for fashion design and prototyping, with joint case studies on clients like PUMA and Joma.
• MetailmajorTechnology or IntegrationPartnership for EcoShot technology that enables simulation of 3D garments on real people for photo-realistic previews. Integrated with Browzwear's ecosystem and offered to Crea clients for e-commerce and design visualization.
• TeamSystemstandardTechnology or IntegrationPre-built ERP integration connectors developed by Crea Solution for TeamSystem ERP, enabling seamless data exchange between Crea PLM and TeamSystem management systems.
• SAPstandardTechnology or IntegrationPre-built ERP integration connectors for SAP systems, enabling Crea PLM to exchange data with SAP-based enterprise resource planning environments.
• Microsoft (Navision, Dynamics AX)standardTechnology or IntegrationPre-built integration connectors for Microsoft Navision and Dynamics AX ERP platforms, enabling Crea's PLM to synchronize with Microsoft-based enterprise management systems.
• IBM (AS/400)standardTechnology or IntegrationPre-built integration connector for IBM AS/400 (AS400) systems, enabling Crea PLM to exchange data with legacy IBM enterprise environments.
• Adobe (Illustrator)majorTechnology or IntegrationNative integration with Adobe Illustrator for direct import and editing of graphics within Crea CAD. Also integrates with Tex Design for sketching and design workflows.
• StealthstandardTechnology or IntegrationPre-built ERP integration connectors developed by Crea Solution for Stealth ERP systems.

Scale indicators7 records

Recent moves11 records

Expansion highlights5 records

Direct peers

• Lectra: Lectra is the leading global supplier of CAD/CAM and PLM solutions for fashion, furniture, and automotive — directly competing with Crea's Create CAD Suite, Gooru PLM, and IRIS cutting systems across the same verticals and customer base.
• Centric Software: Centric Software is a leading fashion PLM vendor serving luxury, retail, and footwear brands globally — directly comparable to Crea's Gooru PLM platform in the same fashion/luxury customer segments.
• Gerber Technology: Gerber offers integrated CAD, PLM, and automated cutting solutions for apparel and industrial fabrics — directly comparable to Crea's end-to-end CAD/PLM/cutting stack, including pattern matching and nesting capabilities.
• Tukatech: Tukatech provides CAD/CAM pattern making, marker making, and automated cutting solutions for apparel — directly comparable to Crea's Create CAD, automatic nesting, and single-ply cutting offerings.
• Optitex (EFI Optitex): Optitex provides 2D/3D CAD and virtual prototyping for fashion and apparel, overlapping directly with Crea's Create CAD Suite and its integrations with Browzwear/Metail 3D ecosystems.
• Browzwear: Browzwear offers 3D fashion CAD (VStitcher, Lotta) for digital prototyping and virtual sampling — a direct competitor in 3D garment simulation and an integration partner via Crea's distribution arrangement.

Regional players

• Audaces: Audaces is a Latin American leader in fashion CAD, PLM, and automated cutting — comparable product scope to Crea's CAD/PLM/IRIS suite, primarily serving the South American market rather than the European luxury segment.

Emerging players

• Style3D (Linctex): Style3D is a fast-growing 3D fashion design and digital collaboration platform — an emerging competitor to Crea's 3D CAD capabilities and increasingly adopted by global apparel brands.
• Clo3D (CLO Virtual Fashion): CLO Virtual Fashion provides 3D garment simulation and digital design software to apparel brands — an emerging competitor to Crea's 3D CAD integrations and virtual prototyping use cases.

Broad incumbents

• Dassault Systèmes: Dassault Systèmes (including its CENTRIC PLM-acquired footprint) provides broad enterprise PLM/CAD solutions across multiple industries — overlapping with Crea's PLM offering but as a much larger, multi-vertical incumbent.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat6 records

Key risks7 records

Key highlights7 records

Customer concentration

• YouTubeyoutube.com/user/CreaSolution
• Facebookfacebook.com/creasolution.web
• LinkedInlinkedin.com/company/crea-solution
• Instagraminstagram.com/crea_solution
• Xx.com/crea_solution

Revenue estimate

Valuation estimate

Number of profiles

Profiles5 records

Subsidiaries2 records

Funding overview

Funding rounds1 record

Investors1 record

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Crea Solution Srl