County of Marin

What County of Marin does

County of Marin is a county-level government entity in California that provides public administration services to the residents, businesses, and visitors within its jurisdictional boundaries. The county is governed by an elected five-member Board of Supervisors and delivers services including elections administration, property tax assessment and collection, recorded documents, emergency information dissemination, public health and safety oversight, employment services, and contracting/procurement.

The county's primary digital platform is marincounty.gov, which has been progressively modernized around a civic-services architecture. Key digital products include the FixItMarin issue-reporting tool that allows residents to submit and track non-emergency service requests, a multilingual website delivered in seven languages, online streaming and broadcast of Board of Supervisors meetings, and a dedicated immigration resources portal. In 2024, the county received the National Association of Counties (NACo) Digital Services and Innovation Honor for these modernization efforts. The technology stack appears to be standard government web infrastructure (web forms, content management, video streaming) without disclosed AI, machine learning, or advanced automation components.

As a tax-funded governmental entity, County of Marin's operating model is fundamentally different from a commercial enterprise. It has no product pricing, no go-to-market motion, and no customer acquisition cost structure; instead, funding flows from property taxes, sales taxes, intergovernmental transfers, fees, and charges, and 'customers' are the mandatory resident and business population within the county's legal jurisdiction. Traditional PE/VC metrics such as ARR, growth rate, gross margin, and customer concentration do not apply in their conventional sense; fiscal performance is measured against budget appropriations and service delivery KPIs rather than revenue growth.

Name

County of Marin

Legal name

County of Marin

Website

https://marincounty.org

Company type

Private

Operating status

Operating

Headcount range

1,001–5,000 employees

Short description

County of Marin is a California county government providing public services to Marin County residents through marincounty.gov, including elections administration, property tax collection, emergency information, the FixItMarin issue-reporting platform, and multilingual digital service delivery.

Ownership category

akta.pro rank

Product category

Local Government Services

NAICS

Legislative Bodies (921120), Administration of Housing Programs, Urban Planning, and Community Development (9251), Regulation, Licensing, and Inspection of Miscellaneous Commercial Sectors (926150)

SIC

Services-Social Services (8300)

akta.pro primary industry

Mayor/City Manager & General Administration (BPAIACAA)

akta.pro secondary industries

Municipal Tax & Revenue Administration (Local) (BPAIACAD), Local Public Health & Human Services Administration (BPAIACAK)

Keywords

• Local government services
• Property tax collection
• Election administration
• Emergency management
• Public civic services

Headquarters

HQ city

San Rafael

HQ country

United States

HQ region

North America

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Infrastructure, Technology or R&D, Others

Distribution channels1 record

Marketing channels4 records

Core offering

The County of Marin provides essential local government services to Marin County residents through a unified digital portal and in-person channels. Its core offerings include election administration and certified results, property tax collection, emergency information and preparedness, a mobile-friendly civic issue reporting system (FixItMarin), live Board of Supervisors meeting broadcasts, county employment and contracting opportunities, and immigrant rights resources. Services are funded through public taxation and supported in seven languages with ADA accessibility accommodations.

Product overview

The County of Marin operates a unified government services web portal that aggregates civic engagement tools, administrative services, and public information resources. The core platform serves as the central hub connecting residents to eight distinct service modules: FixItMarin for issue reporting, Elections for voter services, Property Tax Payments for financial transactions, Board Meetings for legislative transparency, Emergency Information for public safety, Employment for careers, Contracting for vendor opportunities, and Immigrant Resources for community support. These services are integrated within a single responsive website with multilingual support (English, Simplified Chinese, Korean, Russian, Spanish, Filipino, and Vietnamese) and accessibility accommodations including ADA-compliant features and CA Relay support.

Differentiator

Problem solved

Functional benefit

Products and services

• FixItMarin A mobile-friendly civic issue reporting tool that allows Marin County residents to submit and track non-emergency issues such as potholes, graffiti, and abandoned vehicles directly to the County.
• Marin County Elections Provides voter registration information, election schedules, candidate filing procedures, and certified election results for Marin County residents.
• Property Tax Payments Online portal enabling Marin County property owners to view and pay property taxes to the County.
• Board of Supervisors Meetings Live and archived video broadcasts of County Board of Supervisors meetings, including agendas and meeting recordings for public transparency.
• Emergency Information Portal Real-time emergency alerts, preparedness resources, and critical incident updates for Marin County residents.
• County Employment Portal Job listings, application portal, and career resources for employment opportunities within Marin County government.
• Contracting Opportunities Portal listing available government contracts and procurement opportunities for vendors seeking to do business with Marin County.
• Immigrant Rights Resources Information and resources for immigrant residents including legal assistance referrals, Know Your Rights materials, and support service contacts.

Segments1 record

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Scale indicators1 record

Recent moves6 records

Expansion highlights4 records

Emerging players

• Granicus: Gov-tech vendor providing legislative meeting management, civic engagement, and communications platforms to U.S. counties — directly comparable to the technology layer behind Marin's board meeting broadcasts and resident communications.
• OpenGov: Government transparency and budgeting platform used by state and local agencies — comparable to the financial-transparency and board-meeting-broadcast capabilities that underpin Marin's public-facing portal.
• CivicPlus: Vendor of municipal and county government websites, including civic engagement and issue-reporting modules comparable to Marin's FixItMarin tool — a direct adjacency as either incumbent or future partner.

Broad incumbents

• Tyler Technologies: Large government-software vendor whose ERP, property tax, and civic engagement modules are used by hundreds of U.S. counties — representing the broad incumbent ecosystem that either supplies or competes with Marin's in-house digital capabilities.

Regional players

• City of San Rafael: The Marin County seat and largest municipality; while it operates at city rather than county level, it provides overlapping digital government services (permits, issue reporting, council meetings) to the same residents and competes for their attention.

Direct peers

• County of Sonoma: Northern California county government operating the same suite of statutory services (elections, property tax, permitting, emergency management) for a comparable population size, making it a direct functional peer for benchmarking digital service delivery.
• County of Contra Costa: Bay Area county government offering the same core county services to a suburban population profile that overlaps with Marin's, and competing for the same regional pool of civic-tech talent and grant funding.
• County of Alameda: Large Bay Area county government providing the same statutory services (elections, property tax, public health, emergency info) at significantly larger scale, making it a useful upper-bound benchmark for Marin's digital transformation trajectory.
• County of San Mateo: Adjacent Bay Area county government with a comparable service portfolio (property tax, elections, civic issue reporting, emergency portal) and a similar mix of affluent suburban jurisdiction and digital-first resident engagement. The most natural structural peer for Marin.
• County of Santa Clara: Another large Bay Area county with parallel service modules (tax, elections, emergency, employment portal) — directly comparable to Marin in service structure, though operating at substantially greater population scale.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat2 records

Key risks5 records

Key highlights5 records

Customer concentration

• Xx.com/maringov
• Facebookfacebook.com/CountyOfMarin
• LinkedInlinkedin.com/company/county-of-marin

Revenue estimate

Valuation estimate

Number of profiles

Profiles5 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about County of Marin