Brooke's Place

What Brooke's Place does

Brooke's Place is a 501(c)(3) nonprofit organization founded in April 1999 in Indianapolis, Indiana, that provides peer-based grief support services to children, teens, young adults (ages 3-29), and their families who have experienced the death of a significant person. The organization was created following the 1994 American Eagle Flight #4184 crash and has served over 38,000 children and families since inception. Operations are housed at a single Indianapolis headquarters (8935 N. Meridian Street, Suite 200) with a co-located therapy services office (Suite 111), supplemented by Ongoing Grief Support Group partnerships at four geographically distributed locations across north, south, east, and west Indianapolis (Christ Indianapolis United Methodist Church, Westside Church of the Nazarene, Rock Community Center at Eastern Star Church's Campus, and an additional north-side site).

The organization's core product set comprises five integrated program lines: (1) Ongoing Grief Support Groups—peer-based cohorts for ages 3-29 at the four regional partner sites; (2) BP8 outreach—an 8-week, school- and community-hosted peer support model that has enrolled 1,254 families since 2015, with explicit focus on underserved populations and homicide-impacted families; (3) Therapy Services—individual grief counseling delivered by 11+ licensed mental health therapists and grief care specialists via in-person and telehealth, with 20,247+ sessions completed since launch in 2008; (4) Camp experiences—Camp Healing Tree (overnight weekend for ages 7-17) and Camp Day (single-day for ages 13-17), with 595 youth served since 2018; and (5) Community Education—volunteer facilitator training, continuing education, and presentation programs. The underlying service model combines trained peer facilitators with evidence-informed grief methodologies, supported by 190+ volunteers, a clinical leadership team, and a bilingual (English/Spanish) resources library.

Brooke's Place generates revenue primarily through individual, corporate, and foundation donations, including monthly recurring gifts, one-time contributions, and legacy/planned giving, with corporate matching programs amplifying donor impact. Therapy services are fee-based, with receipts provided for client-initiated insurance reimbursement filing; support groups, camps, and most community presentations are free or low-cost. The go-to-market motion is community-led—relying on word-of-mouth referrals, school and healthcare provider referrals, volunteer recruitment, and donor relationships—rather than conventional sales. Distribution is regional, limited to Central Indiana, with no global footprint. Documented participant outcomes include 87% reporting improved coping skills, 91% reporting increased sense of belonging, and 96% reporting increased empathy.

Name

Brooke's Place

Legal name

Brooke's Place for Grieving Young People

Website

https://brookesplace.org

Company type

Private

Founded year

1999

Operating status

Operating

Headcount range

11–50 employees

Short description

Brooke's Place is a 501(c)(3) nonprofit founded in 1999 in Indianapolis that provides peer-based grief support groups, individual therapy, school outreach, and camp experiences to grieving children, teens, young adults (ages 3-29), and their families across Central Indiana.

Ownership category

akta.pro rank

Product category

Grief Support Services

NAICS

Other Individual and Family Services (624190), Outpatient Mental Health and Substance Abuse Centers (621420)

SIC

Services-Social Services (8300), Services-Health Services (8000)

akta.pro primary industry

Bereavement & Grief Support Services (Hospice-Affiliated/Independent) (HLADAHAL)

akta.pro secondary industry

Palliative Care, Hospice & Serious Illness Support (BPAGACAK)

Keywords

• Grief support services
• Bereavement counseling
• Peer support groups
• Childhood grief programs
• Family therapy services

Headquarters

HQ city

Indianapolis

HQ country

United States

HQ region

North America

Offices2 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Others

Revenue model

1. Donations and Charitable Contributions: As a 501(c)(3) nonprofit organization, Brooke's Place is primarily supported through donations from individuals, corporations, and foundations. The organization receives monthly recurring donations, one-time gifts, and legacy/planned gifts. Corporate matching programs are also utilized to multiply donor impact.

Pricing tiers

Go-to-market motion1 record

Distribution channels4 records

Marketing channels5 records

Core offering

Brooke's Place provides peer-based grief support groups, individual therapy, camp experiences, and community education for grieving children, teens, young adults (ages 3-29), and their families in Central Indiana. Services are delivered through ongoing support groups at four Indianapolis locations, an 8-week BP8 outreach program at community partner sites, fee-based Therapy Services with licensed mental health therapists, overnight and day camps, and professional training.

Product overview

Brooke's Place offers a comprehensive grief support ecosystem centered on peer-based support groups and professional therapy services. The core offerings include: Ongoing Grief Support Groups providing ongoing peer support for ages 3-29 at multiple Indianapolis locations; BP8 Outreach Grief Support Groups delivering 8-week short-term programs at schools and community sites; Therapy Services offering individual grief counseling with licensed therapists via in-person or telehealth sessions; Camp Experiences including overnight Camp Healing Tree (ages 7-17) and single-day Camp Day (ages 13-17); and Community Education providing professional training and facilitator workshops. All programs are specifically focused on children, teens, young adults, and families grieving the death of a significant person.

Differentiator

Problem solved

Functional benefit

Brands

• Camp Healing Tree: Overnight weekend camp experience for grieving youth ages 7-17, intertwining camp activities with grief-related programming.
• BP8

Products and services

• Ongoing Grief Support Groups
• BP8 Outreach Grief Support Groups
• Therapy Services
• Camp Healing Tree
• Camp Day
• Community Education

Quantifiable outcome

• 87% of Brooke's Place participants report increased healthy coping skills after attending programs
• +2 more outcomes

Named customers3 records

Segments4 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

Four partnerships are on record, tiered minor and core.

• Christ Indianapolis United Methodist ChurchminorOthers · 1 April 2026Location partner for ongoing grief support groups added April 2026.
• Rock Community Center at Eastern Star Church's CampusminorOthers · 1 August 2023Location partner hosting ongoing grief support groups since August 2023.
• Westside Church of the NazareneminorOthers · 1 January 2018Location partner hosting ongoing grief support groups on the west side of Indianapolis since January 2018.
• Schools and Community SitescoreStrategic or Co-development PartnerBP8 outreach program partners that host 8-week grief support groups at their locations. Program specifically designed to reach underserved populations and those impacted by homicide.

Scale indicators9 records

Recent moves6 records

Expansion highlights6 records

Direct peers

• Judi's House: Judi's House in Denver offers comprehensive grief support for children and families including peer support groups, individual counseling, and community education. Its evidence-based outcomes approach parallels Brooke's Place's documented metrics.
• Bo's Place: Bo's Place in Houston provides peer-support grief groups, individual counseling, and camps for children, teens, and adults. Its multi-modality grief support model for grieving families is directly comparable to Brooke's Place's programs.
• Camp Erin (Eluna Network): Camp Erin is the largest national network of free bereavement camps for children and teens, operated under the Eluna Network. Directly comparable to Brooke's Place's Camp Healing Tree camp programming model.
• The Children's Room: The Children's Room in Arlington, MA provides peer support groups, education, and community programs for bereaved children, teens, and families. Its age-based group model and community education offerings align closely with Brooke's Place's programs.
• Experience Camps: Experience Camps is a national nonprofit providing free summer camp programs for grieving children who have experienced the death of a parent, sibling, or primary caregiver. Comparable to Camp Healing Tree and Brooke's Place's bereavement programming for youth.
• Comfort Zone Camp: Comfort Zone Camp operates bereavement camps and programs for children and families who have experienced the death of a loved one. Its camp-based grief support model is comparable to Brooke's Place's Camp Healing Tree.
• The Dougy Center: The Dougy Center in Portland, Oregon is widely considered the pioneer of peer-based grief support for children and families. Its service model — age-based peer support groups, training programs, and community education — closely mirrors Brooke's Place's core offerings.
• Kids Konnected: Kids Konnected provides peer support, summer camps, and online resources for children who have lost a parent. Comparable to Brooke's Place's age-segmented peer support and camp programming.

Broad incumbents

• Tragedy Assistance Program for Survivors (TAPS): TAPS is a large national nonprofit providing bereavement support for families of fallen military service members, including peer support, counseling, and camps. It is broader and federally connected, but addresses overlapping childhood grief support needs.
• National Alliance for Grieving Children: The National Alliance for Grieving Children is a membership and advocacy umbrella organization supporting children's bereavement programs nationwide. It functions as a peer ecosystem leader rather than a direct service competitor.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights7 records

Customer concentration

• Xx.com/brookesplace
• Facebookfacebook.com/brookesplace

Revenue estimate

Valuation estimate

Number of profiles

Profiles15 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Brooke's Place