swastika investmart

Name

swastika investmart

Legal name

Swastika Investmart Limited

Website

https://swastika.co.in

Company type

Public

Founded year

1992

Operating status

Operating

Headcount range

251–500 employees

Ownership category

akta.pro rank

Product category

Retail Brokerage

NAICS

Investment Banking and Securities Intermediation (52315), Securities and Commodity Contracts Intermediation and Brokerage (5231), Portfolio Management and Investment Advice (523940)

SIC

Security Brokers, Dealers & Flotation Companies (6211), Security & Commodity Brokers, Dealers, Exchanges & Services (6200), Investment Advice (6282)

akta.pro primary industry

Full-Service Retail Brokerage & Wealth Platforms (FSAAAAAA)

akta.pro secondary industries

Investor Education, Research & Portfolio Analytics Services (Retail) (FSAAAAAO), Risk, Compliance & Controls for Embedded Finance (KYB/KYC/AML, Fraud, Disputes) (FSAGALAK)

Keywords

• Retail stock broking
• Commodity trading
• Investment advisory
• Wealth management
• Portfolio management

Headquarters

HQ city

Indore

HQ country

India

HQ region

Asia

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Technology or R&D, Marketing or Sales, Infrastructure, Others

Go-to-market motion1 record

Core offering

Swastika Investmart Limited operates a multi-product financial services platform built around a SEBI-registered online stock broking franchise spanning equity, derivatives (F&O), currency, and commodity trading across NSE, BSE, MCX, NCDEX, and MSEI. The core trading platform is delivered through three client-facing channels — the Justrade 2.0 mobile app, the browser-based Swastika Web platform, and the Windows desktop trading software — with integrated AI-powered Sarthi Trade Ideas recommendations. Adjacent services include mutual fund distribution, IPO subscriptions, insurance distribution, investment banking, portfolio management services, algo trading, gold loans, personal loans, and wealth management via the Avisa Wealth sub-brand.

Product overview

Swastika Investmart Limited operates a multi-product financial services platform built around a core online stock broking franchise spanning equity, derivatives (F&O), currency, and commodity trading across NSE, BSE, MCX, NCDEX, and MSEI. The core trading platform is delivered through three client-facing channels: the Justrade 2.0 mobile app, the browser-based Swastika Web platform, and the Windows desktop trading software (Swastika Client App). Layered atop this trading core are numerous add-on product modules, including IPO Services (via dedicated portal), Mutual Funds, Insurance (via hellopolicy.com partner portal), Investment Banking, Portfolio Management Services (PMS), Algo Trading, and the AI-powered Sarthi Trade Ideas recommendation engine embedded in the mobile app. Supporting modules include Wealthbags (curated portfolios), Bonds/FDs, and the Avisa Wealth sub-brand for wealth management. Adjacent product lines extend into NBFC services via Gold Loans (RBI NBFC license B-03.00174) and Personal Loans, plus a robust research offering (SEBI Research Analyst INH000024073) with free Telegram-distributed equity, F&O, and commodity research. Trader-tools include a Trading API, an eKYC mobile app for authorized persons, Financial Calculators (16+ variants), JOSH quarterly magazine, and Sub-Broker/Sales Partner programs. Distribution is supported by a 500+ branch network across 200+ cities and 22 states in India.

Differentiator

Problem solved

Functional benefit

Brands

• Avisa Wealth: Wealth management arm of Swastika Investmart; crossed USD 10 million in Assets Under Management within six months of launch.
• Justrade (Swastika Mobile App)
• Sarthi
• Wealthbags
• Josh

Products and services

• Stock Trading Equity broking service enabling clients to buy and sell listed shares across NSE and BSE through the Swastika web, mobile (Justrade) and Windows desktop platforms. Targeted at individual retail investors and active traders.
• Futures and Options (F&O) Trading Futures and Options trading service across equity, index, currency and commodity derivatives segments for active retail and HNI traders.
• Currency Trading Currency derivatives trading on authorized currency segments via exchange memberships for retail traders seeking exposure to forex futures and options.
• Commodity Trading Commodity derivatives trading on MCX and NCDEX covering agri-commodities, metals, energy and bullion for retail traders and hedgers.
• Mutual Fund Distribution Distribution of diversified, professionally managed mutual fund products to retail investors under AMFI registration 38847.
• IPO Services Dedicated IPO application portal enabling retail clients to apply for primary market IPOs including UPI-based online applications.
• Insurance Distribution Insurance advisory and distribution service for retail clients delivered via the hellopolicy.com partner portal under IRDA registration 713.
• Investment Banking Investment banking services for businesses including business valuation, funding advisory and IPO management under SEBI Merchant Banking registration INM000012102.
• Algo Trading Automated algorithmic and high-frequency trading solution enabling clients to build and execute custom strategies through the Swastika Trading API and desktop platform.
• Portfolio Management Services (PMS) Discretionary Portfolio Management Services for HNI clients under SEBI PMS registration INP000008181.
• Avisa Wealth Wealth management arm of Swastika Investmart offering diversified wealth management solutions to HNI clients; crossed USD 10 million in AUM within six months of launch.
• Gold Loan Secured loan offering instant credit against pledged gold jewellery, certified gold bars and coins at low interest rates, operated under RBI NBFC license B-03.00174 and available through the Indore branch.
• Personal Loan Personal loan product offered to customers with prior repayment track record based on repayment capacity and CIBIL score at affordable interest rates under RBI NBFC license B-03.00174.
• Justrade Mobile Trading App Swastika's proprietary mobile trading application (Justrade 2.0) on iOS and Android providing on-the-go trading across equity, derivatives, currency and commodity segments with integrated AI-powered Sarthi recommendations.
• Swastika Web Trading Platform Browser-based proprietary trading platform with customisable dashboard enabling clients to trade across all asset classes and segments via web.
• Swastika Desktop Trading Software Windows desktop proprietary trading application (NetTrader exe) supporting equity, derivatives, currency and commodity segments for active traders.
• Trading API Programmatic Trading API enabling developers and algo traders to build custom trading applications and automate order execution across equities, derivatives, currency and commodity segments.
• Stock Market Research Fundamental and technical research service delivered via free Telegram channels covering equity cash, F&O and commodity/currency segments, under SEBI Research Analyst registration INH000024073.
• Investment Advisory Service Personalized investment advisory delivered by dedicated relationship managers providing stock recommendations, mutual fund and trading portfolio reviews, buy/hold/exit guidance and custom SIP plans under SEBI Investment Adviser registration INA000009843.
• Sub-Broker Program Partnership program enabling individuals to register as sub-brokers (₹25K registration) and earn a percentage of brokerage generated by onboarded clients, supported by a Sub-Broker Dashboard for managing clients and tracking brokerage.
• eKYC Mobile Application Mobile application for authorized persons enabling new client account opening via eKYC with Aadhaar-based in-person verification including face-data liveness capture.

Ideal customer profiles4 records

Technology focussed Yes

API detail

Has API

Yes

API docs

API detail

Core technology

AI maturity

App detail

Integration6 records

AI capability6 records

Feature4 records

Recent moves6 records

Expansion highlights6 records

Emerging players

• Groww: Tech-first Indian discount broker rapidly expanding into mutual funds, IPOs, and wealth — direct competitor to Swastika's younger retail cohorts and a structural threat to full-service pricing.

Direct peers

• 5paisa Capital: Listed Indian discount-to-mid broker offering equities, derivatives, MF, and insurance on a digital platform — comparable in license breadth (stock broking, MF distribution, insurance) and listed-equity status but at a smaller, more tech-led scale.
• Zerodha: India's largest discount broker with technology-led, low-cost retail platform — competes directly with Swastika on price-sensitive trading volumes and is the primary force compressing industry brokerage economics.
• Geojit Financial Services: Listed Indian broker offering equities, derivatives, commodities, mutual funds, and wealth advisory across retail and institutional clients — similar mid-tier, multi-asset, multi-license profile to Swastika.
• Angel One: Indian listed full-service broker with multi-exchange membership, mobile-first platform, sub-broker network, and wealth/PMS offerings — directly comparable to Swastika in product breadth, target retail/HNI customer base, and SEBI license stack.
• Sharekhan: Long-standing Indian full-service broker with extensive branch and sub-broker network, multi-asset trading, and research-led retail proposition — closely comparable to Swastika's traditional assisted-trading model and pan-India physical footprint.

Broad incumbents

• HDFC Securities: Subsidiary of HDFC Bank offering equities, derivatives, IPO, mutual funds, and demat services — directly competes with Swastika in retail and HNI broking with the advantage of bank-distribution synergy.
• ICICI Securities (ICICI Direct): Bank-backed Indian broker and wealth manager offering trading, IPO, mutual funds, loans, and PMS — overlaps with Swastika's retail broking and wealth services but operates with stronger capital base and brand.
• Motilal Oswal Financial Services: Larger diversified Indian financial services group spanning broking, wealth, asset management, investment banking, and home finance — comparable in license stack and product breadth but materially larger scale than Swastika.
• Anand Rathi Financial Services: Diversified listed Indian financial services group covering broking, wealth, investment banking, and NBFC lending — overlaps with Swastika's investment banking, PMS, and lending products but at meaningfully greater scale.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat5 records

Key risks5 records

Key highlights6 records

Customer concentration

• Xx.com/swastikainvest
• YouTubeyoutube.com/c/SwastikaInvestmartin
• Facebookfacebook.com/2560090144
• LinkedInlinkedin.com/company/swastika-investmart-limited
• Instagraminstagram.com/swastikainvestmart

Compliance11 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles9 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments2 records

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about swastika investmart