Evergreen Packaging
Evergreen Packaging manufactures paper, paperboard, and cartons for the food and beverage industry, operating under multiple sustainability-focused sub-brands including EarthChoice, Greenware, PlantCarton, and Recycleware. It serves enterprise customers globally via direct B2B sales as part of the Novolex platform.
- Company typePrivate
- Founded-
- HeadquartersMemphis, United States
- Headcount1,001–5,000
- GTM typeB2B
- OfferingHardware or Manufacturing
What Evergreen Packaging does
Evergreen Packaging manufactures paper, paperboard, and cartons for food and beverage applications, operating from Memphis, United States, with a headcount band of 1001-5000 employees. The company's product platform is organized around six sub-brands targeting different sustainability claims: EarthChoice (eco-friendly packaging), Greenware (plant-based disposable food-service items), PlantCarton (plant-based cartons), Recycleware (recyclable packaging for circular-economy applications), Newspring (multi-market packaging), and Reynolon (specialty packaging film). Underlying technology centers on carton-based converting and material science for fiber-based substrates, with proprietary brand-level positioning around renewable inputs and recyclability rather than disclosed process patents.
The company is privately held and operates commercially as Pactiv Evergreen, with its legal name cited as Novolex and website copyright attributed to Novolex, indicating integration into a larger packaging platform. Go-to-market is direct B2B sales to enterprise food and beverage customers with a stated global distribution reach; pricing is not publicly disclosed and customer logos, deal sizes, and segment-level revenue mix are not available in the source data. Customer segmentation is vertical (food and beverage) and the company addresses pain points around sustainable packaging, recyclability, and replacement of single-use plastics. No patents, certifications, awards, partnerships, funding rounds, M&A activity, or leadership disclosures are present in the supplied material, limiting visibility into corporate structure, capital history, and governance beyond the Novolex affiliation.
Evergreen Packaging firmographics
Firmographics- Name
- Evergreen Packaging
- Legal name
- Novolex
- Website
- https://evergreenpackaging.com
- Company type
- Private
- Operating status
- Operating
- Headcount range
- 1,001–5,000 employees
- Short description
- Evergreen Packaging manufactures paper, paperboard, and cartons for the food and beverage industry, operating under multiple sustainability-focused sub-brands including EarthChoice, Greenware, PlantCarton, and Recycleware. It serves enterprise customers globally via direct B2B sales as part of the Novolex platform.
- Ownership category
- akta.pro rank
Evergreen Packaging industry classification
Industry- Product category
- Food and Beverage Packaging
- NAICS
- Paperboard Container Manufacturing (32221), Paperboard Mills (322130), Folding Paperboard Box Manufacturing (322212), Converted Paper Product Manufacturing (3222)
- SIC
- Paperboard Mills (2631), Paperboard Containers & Boxes (2650), Papers & Allied Products (2600)
- akta.pro primary industry
- Paper-Based Foodservice Packaging (Cups, Lids, Trays, Takeout Containers) (IMALACAJ)
- akta.pro secondary industries
- Paper-Based Packaging & Single-Use Paper Products (Paper Bags, Wraps, Cartons) (CRADALAL), Molded Fiber & Pulp Packaging (Trays, Clamshells, Cups) (IMAMAKAJ), Recycled Containerboard (Testliner) Manufacturing (IMAMAFAB)
Keywords
Where Evergreen Packaging is headquartered
LocationHeadquarters
- HQ city
- Memphis
- HQ country
- United States
- HQ region
- North America
Markets served
Evergreen Packaging business model
Business model- GTM type
- B2B
- Offering type
- Hardware or Manufacturing
- Cost components
- Supply Chain, Operations, Personnel, Infrastructure, Marketing or Sales, Technology or R&D
Distribution channels1 record
Marketing channels1 record
Evergreen Packaging product offering
Product offeringCore offering
Evergreen Packaging manufactures paper, paperboard, and carton packaging for the food and beverage industry, organized into six brands: EarthChoice (eco-friendly packaging), Greenware (plant-based food service packaging), Newspring (multi-market packaging), PlantCarton (plant-based cartons), Recycleware (recyclable packaging), and Reynolon (packaging films). The offering centers on sustainable, plant-based, and recyclable packaging substrates for liquid and food applications.
Product overview
Pactiv Evergreen (operating under Novolex) offers a portfolio of sustainable packaging brands serving the food and beverage industry. The product lineup consists of six distinct brands: EarthChoice (sustainable packaging solutions), Greenware (plant-based disposable food service items), Newspring (multi-market packaging), PlantCarton (plant-based cartons), Recycleware (recyclable packaging), and Reynolon (specialized packaging). The company organizes offerings by product type, material, and market segment, providing comprehensive packaging capabilities for various industry needs.
Differentiator
Problem solved
Functional benefit
Brands
- EarthChoice: Brand featuring eco-friendly packaging solutions
- Greenware
- Newspring
- PlantCarton
- Recycleware
- Reynolon
Products and services
- EarthChoice Sustainable packaging brand offering eco-friendly paper-based packaging solutions for food and beverage applications.
- Greenware Brand of disposable food service packaging made from plant-based materials, targeted at foodservice operators seeking sustainable tableware and containers.
- Newspring Packaging brand serving various market segments with specialized paper-based packaging solutions beyond food and beverage.
- PlantCarton Carton packaging brand utilizing plant-based materials, marketed for sustainable liquid and food carton applications.
- Recycleware Recyclable packaging brand designed for circular-economy applications, providing recyclable substrate options to packaging buyers.
- Reynolon Packaging film product line offering specialized film-based packaging solutions for various market needs.
Companies that use Evergreen Packaging
Customer profileSegments1 record
Ideal customer profiles1 record
Evergreen Packaging technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature6 records
Evergreen Packaging partnerships and signals
Strategic signalRecent moves3 records
Expansion highlights2 records
Evergreen Packaging competitors and assessment
Company assessmentDirect peers
- Tetra Pak: Global leader in carton packaging for food and beverage liquids (milk, juice, broth). Directly comparable to Evergreen's PlantCarton and Newspring brands given shared paperboard carton format and F&B end-market focus.
- SIG Group: Major aseptic carton packaging supplier to beverage and liquid food customers worldwide. Directly comparable in paperboard carton format, sustainability positioning, and F&B customer base.
- Elopak: Pure-play renewable carton packaging company serving dairy, juice, and liquid food customers. Closely aligned with Evergreen's plant-based and recyclable carton positioning.
- Graphic Packaging: U.S. paperboard packaging manufacturer with a strong focus on folding cartons for food and beverage. Comparable in paperboard converting technology and F&B customer verticals.
- Huhtamaki: Global foodservice and consumer goods packaging company with strong fiber-based and plant-based product lines (including paper cups and clamshells). Directly comparable to Evergreen's Greenware foodservice portfolio.
- WestRock: Major U.S. paperboard and corrugated packaging producer serving food, beverage, and consumer goods. Comparable scale and converting capability with overlap in carton formats.
Broad incumbents
- Smurfit Kappa: Global paper-based packaging giant with deep presence in corrugated and paperboard packaging, including sustainable and recyclable product lines. Overlaps with Evergreen across paperboard converting and sustainability positioning.
- Sonoco: Diversified global packaging company with significant paperboard, fiber, and sustainable packaging offerings serving consumer and industrial end markets including food and beverage.
- Pactiv Evergreen (parent organization): Broader foodservice and beverage packaging parent within Novolex. Comparable across foodservice packaging (Greenware overlaps) and carton formats, though it operates at broader portfolio scale.
- Sealed Air: Protective and food packaging major with growing sustainable packaging portfolio. Comparable as a broad incumbent moving into fiber-based and recyclable packaging for F&B applications.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat3 records
Key risks6 records
Key highlights6 records
Customer concentration
Evergreen Packaging social profiles
Digital presenceEvergreen Packaging financial estimates
Financial estimateRevenue estimate
Valuation estimate
Evergreen Packaging leadership team
Management profileNumber of profiles
Evergreen Packaging funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Evergreen Packaging M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Evergreen Packaging
What does Evergreen Packaging do?
Evergreen Packaging manufactures paper, paperboard, and carton packaging for the food and beverage industry, organized into six brands: EarthChoice (eco-friendly packaging), Greenware (plant-based food service packaging), Newspring (multi-market packaging), PlantCarton (plant-based cartons), Recycleware (recyclable packaging), and Reynolon (packaging films). The offering centers on sustainable, plant-based, and recyclable packaging substrates for liquid and food applications.
Is Evergreen Packaging a public or private company?
Evergreen Packaging is a private company. It is classified as corporate owned and is currently operating.
When was Evergreen Packaging founded?
Evergreen Packaging was founded in -1. It employs 1,001 to 5,000 people.
Where is Evergreen Packaging based?
Evergreen Packaging is headquartered in Memphis, United States, in the North America region.
Who are Evergreen Packaging's main competitors?
Direct peers on record are Tetra Pak, SIG Group, Elopak, Graphic Packaging, Huhtamaki and WestRock. Broad incumbents are Smurfit Kappa, Sonoco, Pactiv Evergreen (parent organization) and Sealed Air.
Does Evergreen Packaging have an API?
No public API is recorded for Evergreen Packaging.
What industry is Evergreen Packaging in?
Evergreen Packaging's product category is Food and Beverage Packaging. Its primary akta.pro industry code is IMALACAJ, Paper-Based Foodservice Packaging (Cups, Lids, Trays, Takeout Containers), with a secondary code of CRADALAL, Paper-Based Packaging & Single-Use Paper Products (Paper Bags, Wraps, Cartons). Its NAICS code is 32221 and its SIC code is 2631.