International Theme Park Services

What International Theme Park Services does

International Theme Park Services, Inc. (ITPS) is a privately held, Cincinnati, Ohio-based consulting firm founded in 1983 by Dennis L. Speigel that provides end-to-end advisory and management services to the global leisure and attractions industry. The firm serves theme parks, amusement parks, waterparks, resorts, aquariums, zoos, family entertainment centers, investment banks, and hedge funds, with disclosed project activity spanning 55+ countries and a cumulative portfolio exceeding $5 billion USD in development value. Core service lines include Feasibility Analysis, Design and Masterplanning, Pre-Opening Operations Planning, Management Services, and Operations Audits, delivered through its proprietary "12 Steps of Leisure Development" methodology and a senior team with 200+ years of collective industry experience. Revenue is generated on a professional-services basis via direct consulting engagements and longer-term management contracts, with a supporting thought-leadership channel in the ITPS Leisure News daily e-newsletter (distributed to over 2,000 industry executives for 28+ years). The firm is founder-owned, operates with a small core team of 6 listed senior professionals (within an 11–50 employee range), and has no disclosed institutional investors, subsidiaries, or public filings.

Name

International Theme Park Services

Legal name

International Theme Park Services, Inc.

Website

https://interthemepark.com

Company type

Private

Founded year

1983

Operating status

Operating

Headcount range

11–50 employees

Short description

ITPS is a privately held Cincinnati-based consulting firm founded in 1983 that provides feasibility, design, pre-opening, and management services to theme parks, waterparks, zoos, aquariums, and family entertainment centers across 55+ countries.

Ownership category

akta.pro rank

Headquarters

HQ city

Cincinnati

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D, Others

Revenue model

1. Consulting Services: ITPS provides full-service consulting and management services including feasibility analysis, design/masterplan, operations planning, and management for theme parks, amusement parks, waterparks, resorts, aquariums, zoos, and family entertainment centers. Services are provided from initial project conception through daily operations.

Go-to-market motion2 records

Distribution channels2 records

Marketing channels6 records

Core offering

International Theme Park Services (ITPS) is a full-service consulting firm for the leisure and attractions industry, providing feasibility analysis, design and masterplanning, pre-opening operations planning, ongoing management, operations audits, and M&A/transaction advisory for theme parks, amusement parks, waterparks, resorts, aquariums, zoos, and family entertainment centers worldwide. The firm follows a proprietary 12 Steps of Leisure Development methodology and also publishes the ITPS Leisure News daily industry e-newsletter.

Product overview

ITPS is a full-service leisure and attractions consulting firm offering a portfolio of integrated professional services. Core offerings include Feasibility Analysis, Design/Masterplanning, Pre-Opening Operations Planning, and Management Services. The firm also provides specialized services such as Operations Audits and distributes the ITPS Leisure News, an industry e-newsletter. Services address Theme Parks, Amusement Parks, Resorts, Waterparks, Specialty Attractions, Family Entertainment Centers, Aquariums, and Zoos. The company follows its proprietary '12 Steps of Leisure Development' methodology.

Differentiator

Problem solved

Functional benefit

Products and services

• Feasibility Analysis
• Design and Masterplanning
• Pre-Opening Operations Planning
• Management Services
• Operations Audits
• ITPS Leisure News

Quantifiable outcome

• 500+ projects completed across 55+ countries
• +3 more outcomes

Named customers14 records

Segments6 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

Seven partnerships are on record, tiered core and minor.

• Sun GroupcoreStrategic or Co-development PartnerSun Group, a property developer based in Da Nang City, Vietnam, developed Dragon Park Ha Long Bay - the largest theme park in Southeast Asia. ITPS provided theme park design concept planning, masterplanning, and schematic design services. Also providing services for Typhoon Water Park (part of the complex).
• Parques ReunidoscoreStrategic or Co-development PartnerITPS has been the prime consultant for Parques Reunidos, responsible for acquiring more than 40 leisure properties. Transactions have resulted in approximately $700 million USD of capital transactions. Ongoing relationship since Parques Reunidos began US expansion in 2007.
• Amtrust HoldingscoreStrategic or Co-development PartnerAmtrust Holdings, developers of Enchanted Kingdom in Manila, Philippines, retained ITPS to provide all pre-opening operations planning and ongoing management. Enchanted Kingdom was the first true theme park developed in Manila.
• Playcenter GroupcoreStrategic or Co-development PartnerThe owners and operators of Playcenter contracted ITPS to conduct feasibility analysis for moving portions of existing Playcenter to a new location outside Sao Paulo, Brazil. ITPS provided all design and masterplanning services for the resulting Hopi Hari Theme Park ($220 million USD facility).
• HersheyparkcoreStrategic or Co-development PartnerITPS was retained by Hersheypark to conduct ride operations audits for a period of 3 years. Services include three in-depth audits over the course of each operating season, observing 70+ rides and attractions.
• Doha Oasis Mall Project DevelopercoreStrategic or Co-development PartnerITPS was retained to provide overall design services for an indoor theme park anchor of Doha Oasis Mall. Services included concept design, master plan, schematic design, design development, and rides and attractions selection and procurement assistance.
• Kennywood Inc.minorStrategic or Co-development PartnerITPS was retained by Kennywood, Inc. to develop a comprehensive design and masterplan for Lake Compounce (America's oldest amusement park) to transform the park into a regional theme park with historic theme.

Scale indicators8 records

Recent moves6 records

Expansion highlights5 records

Direct peers

• Forrec: Canadian-based leisure design and masterplanning firm specializing in theme parks, water parks, and entertainment destinations globally — direct competitor to ITPS on feasibility, design, and masterplanning mandates.
• Thinkwell Group: Strategy, design, and production firm for the entertainment industry, including theme parks, museums, and destination attractions — competes with ITPS on masterplanning and operational consulting.
• PGAV Destinations: Global leader in master planning, design, and strategy for theme parks, attractions, and resorts — directly comparable to ITPS on feasibility and masterplanning services for major operators.
• The Hettema Group: Theme park planning and experience design firm led by Phil Hettema — directly competes with ITPS on new park development and large-scale themed entertainment projects.
• Legacy Entertainment: Themed entertainment design and production firm focused on theme parks, resorts, and entertainment destinations in Asia and globally — comparable to ITPS on international theme park design work.
• Jack Rouse Associates (JRA): Experience design and consulting firm serving the attractions industry, now part of the GES network — competes with ITPS on masterplanning and guest experience strategy for major venues.
• BRC Imagination Arts: Design and production agency for museums, brand experiences, and themed attractions — competes with ITPS on design services for cultural and entertainment venues like aquariums and zoos.

Broad incumbents

• AECOM: Global infrastructure and design consultancy with a dedicated themed entertainment division serving major theme park operators — competes with ITPS on large-scale design and masterplanning mandates as a broader, deeper-pocketed incumbent.

Emerging players

• WhiteWater: Water park design, engineering, and equipment supplier that increasingly offers consulting and concept development — partial overlap with ITPS on water park feasibility and design.

Regional players

• Martin & Vleminckx Rides: North American ride broker and consulting firm for the amusement industry — provides ride procurement and advisory services comparable to the rides/attractions procurement work ITPS has executed on projects such as Doha Oasis.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights6 records

Customer concentration

• Xx.com/with_replies

Revenue estimate

Valuation estimate

Number of profiles

Profiles6 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about International Theme Park Services