LawPivot
LawPivot is a Palo Alto-based legal technology startup founded in 2009 that raised approximately $1.6M across two early-stage rounds in 2010 and 2011 from investors including Google Ventures and Sand Hill Angels. The company operates privately with 1-10 employees.
- Company typePrivate
- Founded2005
- HeadquartersPalo Alto, United States
- Headcount1–10
- GTM typeB2C
- OfferingServices
What LawPivot does
LawPivot is a Palo Alto, California-based private legal technology venture founded in 2009 with a headcount of 1-10 employees. Per its website positioning, the company states it will "take care of the legal matters so you can focus on what really matters," indicating a consumer- or small-business-facing legal service or marketplace orientation, though no specific product, feature, or technology stack is documented in the input data.
The company has raised approximately $1.6 million in aggregate across two early-stage venture rounds. On 2010-12-15, LawPivot closed a $600,000 round led by participation from Google Ventures, Hinge Capital, MI Ventures, Sand Hill Angels, and Wasabi Ventures. On 2011-12-01, the company closed a follow-on $1,000,000 round with participation from Hinge Capital, Quotidian Ventures, Rainfall Ventures, and Sand Hill Angels. The repetition of Sand Hill Angels and Hinge Capital across both rounds suggests continuity of lead-backer conviction in the early period.
The available LawPivot-specific data does not disclose revenue, products, services, integrations, certifications, partnerships, leadership, M&A, or restructuring activity. The firm operates as a privately held, for-profit entity. Note: the input also contains detailed firmographic and case-result data for MJQLAW (Law Offices of Matthew J. Quinlan), a separate San Francisco personal injury practice founded in 2005; that material has been excluded from this LawPivot analysis as it pertains to a different entity.
LawPivot firmographics
Firmographics- Name
- LawPivot
- Legal name
- Law Offices of Matthew J. Quinlan
- Website
- https://lawpivot.com
- Company type
- Private
- Founded year
- 2005
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- LawPivot is a Palo Alto-based legal technology startup founded in 2009 that raised approximately $1.6M across two early-stage rounds in 2010 and 2011 from investors including Google Ventures and Sand Hill Angels. The company operates privately with 1-10 employees.
- Ownership category
- akta.pro rank
Where LawPivot is headquartered
LocationHeadquarters
- HQ city
- Palo Alto
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
LawPivot business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Personnel, Operations, Marketing or Sales, Technology or R&D, Infrastructure
Revenue model
- Legal Services - Personal Injury Representation: Contingency fee-based legal representation for personal injury victims. No upfront fees charged to clients; firm receives percentage of settlement or judgment only upon successful recovery.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Outcome Based/ Performance | Multi-year contract | Contingency Fee Structure |
Go-to-market motion1 record
Distribution channels1 record
Marketing channels6 records
LawPivot product offering
Product offeringCore offering
LawPivot is a legal services company that takes care of clients' legal matters on their behalf so they can focus on what really matters to them. Founded in 2009 in Palo Alto as a small private practice with 1-10 employees, the company operates in the legal services sector with early venture backing from investors including Google Ventures and Sand Hill Angels.
Differentiator
Problem solved
Functional benefit
Products and services
- Legal Matter Handling Services End-to-end handling of clients' legal matters on their behalf, allowing clients to focus on other priorities. Targeted at individuals and small businesses needing outsourced legal support.
Quantifiable outcome
- Recovered tens of millions for clients
- +1 more outcomes
Companies that use LawPivot
Customer profileNamed customers4 records
Segments1 record
Ideal customer profiles1 record
LawPivot technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
LawPivot partnerships and signals
Strategic signalScale indicators3 records
Recent moves3 records
Expansion highlights3 records
LawPivot competitors and assessment
Company assessmentDirect peers
- Walkup Melodia Kelly Wecht Schoenberger: San Francisco-based personal injury boutique specializing in catastrophic injury, wrongful death, and mass tort cases. Operates on a contingency-fee model and serves the same Bay Area plaintiff market with similar case mix, making it a direct comparable to MJQLAW.
- GJEL Accident Attorneys: Boutique San Francisco personal injury firm focused on auto, motorcycle, bicycle, and pedestrian accidents plus wrongful death. Highly comparable to MJQLAW given overlapping Bay Area focus, contingency-fee model, and nearly identical case-type mix.
- Panish Shea & Boyle: Leading Los Angeles plaintiffs' firm known for high-profile catastrophic injury, wrongful death, and mass tort cases. Operates on contingency and shares California PI focus and complex-case expertise relevant to MJQLAW's wildfire litigation ambitions.
- Lieff Cabraser Heimann & Bernstein: San Francisco-based plaintiffs' firm specializing in personal injury, mass torts, and consumer protection cases. Operates on contingency and shares Bay Area base, with comparable complex-litigation scope that intersects with MJQLAW's wildfire class-action posture.
- Arash Law (Arash Khorshidian): California-based personal injury firm handling auto, motorcycle, pedestrian, and other negligence cases on contingency. Comparable to MJQLAW in practice area, fee structure, and California market overlap.
- Sally Morin Personal Injury Lawyers: Bay Area personal injury boutique specializing in auto, bicycle, motorcycle, and pedestrian accidents plus wrongful death. Direct comparable in terms of regional focus, contingency-fee model, and case-type mix.
Broad incumbents
- Morgan & Morgan: Largest U.S. personal injury firm with a national footprint, hundreds of attorneys, and massive paid-advertising budgets. Operates contingency and competes for California plaintiffs via TV, billboard, and digital spend that no boutique like MJQLAW can match.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat1 record
Key risks6 records
Key highlights6 records
Customer concentration
LawPivot social profiles
Digital presenceLawPivot financial estimates
Financial estimateRevenue estimate
Valuation estimate
LawPivot leadership team
Management profileNumber of profiles
LawPivot funding detail
Funding detailFunding overview
Funding rounds2 records
Investors7 records
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
LawPivot M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about LawPivot
What does LawPivot do?
LawPivot is a legal services company that takes care of clients' legal matters on their behalf so they can focus on what really matters to them. Founded in 2009 in Palo Alto as a small private practice with 1-10 employees, the company operates in the legal services sector with early venture backing from investors including Google Ventures and Sand Hill Angels.
Is LawPivot a public or private company?
LawPivot is a private company. It is classified as venture growth investor backed and is currently operating.
When was LawPivot founded?
LawPivot was founded in 2005. It employs 1 to 10 people.
Where is LawPivot based?
LawPivot is headquartered in Palo Alto, United States, in the North America region.
How does LawPivot make money?
One revenue line is on record: legal Services - Personal Injury Representation.
Who are LawPivot's main competitors?
Direct peers on record are Walkup Melodia Kelly Wecht Schoenberger, GJEL Accident Attorneys, Panish Shea & Boyle, Lieff Cabraser Heimann & Bernstein, Arash Law (Arash Khorshidian) and Sally Morin Personal Injury Lawyers. Morgan & Morgan is listed as a broad incumbent.
Does LawPivot have an API?
No public API is recorded for LawPivot.