CarDon & Associates

What CarDon & Associates does

CarDon & Associates is a privately-held, family-owned senior living provider headquartered in Bloomington, Indiana, operating 20 communities across central and southern Indiana. Founded approximately 1977-1980, the company has accumulated over 45 years of operating experience in the Indiana senior care market. It offers a full continuum of care spanning six service lines: independent living, assisted living, rehabilitation (physical, occupational, speech, respiratory, and IV therapy), long-term skilled nursing, memory support, and on-site dialysis delivered through a partnership with DaVita. Each community operates under a unified operational platform, with service offerings varying by location from single-service skilled nursing facilities to full-service campuses that allow residents to transition between care levels as needs evolve.

The company's revenue model is anchored in recurring monthly residential fees ($2,040-$5,130/month for independent and assisted living) and per-diem skilled nursing rates ($258-$369/day). It operates a direct-to-consumer go-to-market motion targeting seniors and their families through phone inquiries, website contact forms, virtual tours, and scheduled community visits. Marketing is supported by digital channels (website, SEO, YouTube-hosted virtual tours), an email newsletter program, and a branded wellness video series called "CarDon Conditioning." The company integrates third-party technology platforms for care needs assessment (Roobrik), resident billing (Patient Notebook), and conversational lead capture (TalkFurther), but operates no proprietary AI/ML infrastructure.

CarDon's primary customer base consists of individual seniors and their families across five care-level segments: independent living seniors, assisted living residents, rehabilitation patients, long-term care residents, and memory support residents. A secondary dialysis patient segment is served through the DaVita on-site partnership at five locations. The company maintains a workforce of 1,001-5,000 employees and operates with no disclosed external institutional ownership, parent company, or public market listing.

Name

CarDon & Associates

Legal name

CarDon & Associates

Website

https://cardon.us

Company type

Private

Founded year

1980

Operating status

Operating

Headcount range

1,001–5,000 employees

Short description

CarDon & Associates is a family-owned, Indiana-based senior living provider operating 20 communities offering independent living, assisted living, rehabilitation, skilled nursing, memory support, and on-site dialysis services across central and southern Indiana, serving individual seniors and their families.

Ownership category

akta.pro rank

Product category

Senior Living Services

NAICS

Continuing Care Retirement Communities (623311), Nursing and Residential Care Facilities (623)

SIC

Services-Nursing & Personal Care Facilities (8050)

akta.pro primary industry

Affordable / Middle-Market CCRCs (HLADAEAJ)

akta.pro secondary industries

Market-Rate Independent Living (Private Pay) Communities (HLADAAAA), Continuing Care Retirement Communities (CCRC) with Memory Care (HLADACAD)

Keywords

• Senior living services
• Assisted living facilities
• Memory care support
• Skilled nursing care
• Rehabilitation therapy

Headquarters

HQ city

Bloomington

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Infrastructure, Supply Chain, Marketing or Sales

Revenue model

1. Senior Living Residential Fees: Monthly rental fees for senior living accommodations across multiple care levels including independent living, assisted living, memory care, skilled nursing, and rehabilitation services. Pricing varies by community and care type, with monthly rates ranging from approximately $2,455 to $5,130 for residential care, and per-diem rates for skilled nursing.

Pricing tiers

Go-to-market motion1 record

Distribution channels1 record

Marketing channels6 records

Core offering

CarDon & Associates operates 20 senior living communities across central and southern Indiana, delivering a full continuum of care that includes Independent Living, Assisted Living, short-term Rehabilitation, Long Term Care / Skilled Nursing with hospice, Memory Support, and On-Site Dialysis (via DaVita partnership). Residents pay recurring monthly fees for residential care and per-diem rates for skilled nursing, with services ranging from maintenance-free apartment living to 24-hour nursing and specialized dementia programming. The company also offers the CarDon Conditioning wellness video program to engage seniors both inside and outside its communities.

Product overview

CarDon & Associates operates a network of 20 senior living communities across central and southern Indiana, offering a full continuum of care through six interconnected service lines: Independent Living provides maintenance-free apartment homes with amenities; Assisted Living offers personalized support with 24-hour staffing in spacious apartment homes; Rehabilitation delivers state-of-the-art therapy services including physical, occupational, speech, respiratory, and IV therapy; Long Term Care provides around-the-clock skilled nursing; Memory Support offers specialized programming for residents with memory needs; and On-Site Dialysis (via DaVita partnership) brings convenient kidney treatment to five locations. The company also provides CarDon Conditioning, a wellness video program. Communities range from specialized single-service facilities to full-service campuses offering multiple care levels, allowing residents to transition between services as needs evolve.

Differentiator

Problem solved

Functional benefit

Products and services

• Independent Living Maintenance-free apartment living with restaurant-style dining, fitness programs, social activities, and scheduled transportation, offered to active seniors seeking amenities and convenient access to healthcare when needed.
• Assisted Living Personalized support services with 24-hour staff availability in spacious one- and two-bedroom apartment homes with private baths, kitchenettes, free laundry, housekeeping, maintenance, planned meals, and amenities such as fitness centers, lounges, beauty salons, and bistro dining.
• Rehabilitation State-of-the-art short-term and post-acute rehabilitation including physical therapy, occupational therapy, speech therapy, respiratory therapy, intravenous therapy, and Anodyne therapy for neuropathy, wounds, chronic pain, and arthritis.
• Long Term Care Skilled nursing care delivered 24 hours a day, 7 days a week with compassionate support for comfort, safety, and well-being, including hospice care with multiple layers of support for terminally ill residents.
• Memory Support

Named customers1 record

Segments6 records

Ideal customer profiles5 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration3 records

Feature1 record

Partnerships

One partnership is on record.

• MedlinecoreStrategic or Co-development Partner · 24 March 2026Prime Vendor Agreement signed March 24, 2026 establishing Medline as the primary supplier for CarDon's 20 Indiana communities. Through this arrangement, CarDon gains access to Medline's medical-surgical portfolio including textiles and advanced wound care products, with distribution support from Medline's Jeffersonville facility. The partnership supports CarDon's commitment to quality medical supply provision for its senior living residents.

Scale indicators2 records

Recent moves6 records

Expansion highlights5 records

Direct peers

• Trilogy Health Services: Multi-site U.S. operator of senior living campuses offering independent living, assisted living, memory care, skilled nursing, and rehabilitation under one umbrella — a near-identical operating model to CarDon's six-tier continuum, concentrated in the Midwest.
• American Senior Communities: Indiana-based, family-influenced senior living operator running a comparable network of independent living, assisted living, memory care, and skilled nursing communities across Indiana. Most directly comparable on geography, payor mix (private pay + Medicaid), and continuum-of-care model.
• Enlivant: U.S. assisted living and memory care operator with a similar mid-market positioning and a multi-site operating model. Comparable on resident demographic and core service lines, though Enlivant has a narrower skilled-nursing footprint than CarDon.
• Life Care Services: Large U.S. CCRC and senior living management/operator with a continuum-of-care model very similar to CarDon's, including independent living, assisted living, memory care, and skilled nursing, serving the same customer demographic.
• Five Star Senior Living: Mid-market senior living operator offering independent living, assisted living, and memory care across the U.S. Closely comparable to CarDon on pricing tier, service mix, and multi-site community platform with rehabilitation services.

Broad incumbents

• Atria Senior Living: Major U.S. senior living operator focused on independent living, assisted living, and memory care. Comparable services to CarDon's lower-acuity offerings and competes for the same private-pay resident demographic, but national rather than regional in scope.
• Brookdale Senior Living: The largest U.S. senior living operator with independent living, assisted living, memory care, and skilled nursing at national scale. Overlaps with CarDon's continuum-of-care positioning but operates far more communities across broader geographies.
• Sunrise Senior Living: Established U.S. senior living operator with assisted living and memory care as core services and a strong brand in the private-pay segment. Comparable resident demographic and service offering to CarDon's assisted living and memory support lines.

Regional players

• Aspen Valley Living (Regional Senior Living Operators): Mid-sized regional senior living operators in the Midwest/Indiana region running assisted living, memory care, and skilled nursing communities. Highly comparable to CarDon on community size, payer mix, and operating model, even where overlap geography is limited.

Others

• DaVita Integrated Kidney Care: Strategic partner of CarDon, providing on-site dialysis at five CarDon communities. Comparable on the dialysis service line and relevant as an ecosystem participant that channels nephrology referrals into CarDon's skilled nursing and assisted living communities.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights7 records

Customer concentration

• Facebookfacebook.com/CarDon-Senior-Living-254987594649989
• LinkedInlinkedin.com/company/cardon-and-associates

Revenue estimate

Valuation estimate

Number of profiles

Profiles3 records

Subsidiaries20 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A2 records

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about CarDon & Associates