RapidFire Safety & Security
RapidFire Safety & Security is a St. Louis-based commercial fire protection and electronic security services platform founded in 2022 in partnership with Concentric Equity Partners, executing a Buy & Build roll-up across seven U.S. states.
- Company typePrivate
- Founded2022
- HeadquartersSt Louis, United States
- Headcount1–10
- GTM typeB2B
- OfferingServices
What RapidFire Safety & Security does
RapidFire Safety & Security is a commercial fire protection and electronic security services platform headquartered in St. Louis, Missouri. Founded on April 5, 2022 by Mike McLeod and Colin Harrold in partnership with Concentric Equity Partners (the direct investing arm of Financial Investments Corp., a family office managing more than $2 billion in assets under management), the company operates a multi-regional "Buy & Build" consolidation strategy that acquires owner-operated fire and security businesses across the Midwest, Southwest, and Western United States. Its integrated portfolio spans four core service areas: video surveillance, access control and keyless entry, fire systems (alarms, sprinklers, suppression, extinguishers), and intrusion protection, supplemented by 24/7 UL-listed alarm monitoring. The technology stack includes cloud-based access control platforms, video management software, mobile surveillance units, and Genetec AutoVu Cloudrunner license plate recognition accessed via RapidFire's Genetec Elite Partner status.
The business model combines one-time installation revenue with recurring inspection, maintenance, and subscription-based alarm monitoring contracts. Go-to-market is enterprise field sales via 14+ regional offices across California, Illinois, Missouri, New Mexico, Oklahoma, and Texas, reinforced by direct inbound through the website quote funnel and a dedicated M&A outreach program targeting owner-operators with at least $250k of operating income. Customers span enterprise and mid-market commercial segments including VRBO, NASA, Saint Louis Zoo, Golden State Warriors, Whole Foods, Costco, Extra Space Storage, Clayco, and the University of San Francisco, with multi-site operators active across retail, hospitality, government, education, healthcare, and industrial verticals.
Since founding, RapidFire has acquired and integrated multiple regional operators — Pacific Auxiliary Fire Alarm in San Francisco, SDS Security in Dallas-Fort Worth, Wiring Solutions in Oklahoma City, Advanced Security Contractors in El Paso, Kane Fire Protection and Pro-Alarm in Illinois, and All Source Fire Protection in Kerrville, among others — retaining local brand identity while centralizing back-office functions (accounting, payroll, HR, managed IT, legal, and inventory) under the "ONE RAPID" umbrella. The company carries multi-state regulatory licensing across California, Illinois, Missouri, New Mexico, Oklahoma, Texas, and Virginia and was ranked on the 2026 SDM 100 list of top U.S. security companies.
RapidFire Safety & Security firmographics
Firmographics- Name
- RapidFire Safety & Security
- Legal name
- RapidFire Safety & Security
- Website
- https://rapidfiress.com
- Company type
- Private
- Founded year
- 2022
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- RapidFire Safety & Security is a St. Louis-based commercial fire protection and electronic security services platform founded in 2022 in partnership with Concentric Equity Partners, executing a Buy & Build roll-up across seven U.S. states.
- Ownership category
- akta.pro rank
RapidFire Safety & Security industry classification
Industry- Product category
- Commercial Fire Protection and Security Services
- NAICS
- Security Systems Services (except Locksmiths) (561621), Security Systems Services (56162)
- SIC
- Services-Detective, Guard & Armored Car Services (7381)
- akta.pro primary industry
- Fire Alarm Systems (Inspection/Testing/Monitoring/Service) (IMAIAJAC)
- akta.pro secondary industry
- Fire Alarm Monitoring & Dispatch (BPAKAFAC)
Keywords
Where RapidFire Safety & Security is headquartered
LocationHeadquarters
- HQ city
- St Louis
- HQ country
- United States
- HQ region
- North America
Offices15 records
Markets served
RapidFire Safety & Security business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Operations, Technology or R&D, Marketing or Sales, Supply Chain
Revenue model
- Fire Protection Services: One-time and recurring revenue from design, installation, inspection, maintenance, and monitoring of fire alarm systems, fire sprinklers, fire extinguishers, and fire suppression systems (including kitchen hood systems) for commercial customers.
- Security System Services: Revenue from installation and maintenance of video surveillance, access control, keyless entry, intrusion detection (burglar alarms), perimeter security, and mobile surveillance units for commercial customers.
- Alarm Monitoring (Recurring): Monthly or annual recurring revenue from UL-listed 24/7 alarm monitoring services covering fire alarms, video surveillance, access control, and intrusion detection systems. Monitoring services provide automatic emergency dispatch and system health checks.
- Acquisition Integration (M&A): Revenue growth through acquisition of existing fire safety and security businesses. The company acquires owner-operated companies, integrating them into the RapidFire platform to expand service footprint and recurring revenue base.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Other | Monthly | Custom commercial solutions — pricing provided via quote |
Go-to-market motion2 records
Distribution channels3 records
Marketing channels7 records
RapidFire Safety & Security product offering
Product offeringCore offering
RapidFire Safety & Security is a commercial fire protection and security services company that designs, installs, inspects, monitors, and maintains integrated fire alarm, sprinkler, suppression, and extinguisher systems alongside video surveillance, access control, and intrusion detection solutions for commercial properties. The company operates a multi-regional "Buy & Build" platform, consolidating owner-operated fire and security businesses across the Midwest, Southwest, and Western United States while providing 24/7 UL-listed alarm monitoring.
Product overview
RapidFire Safety & Security is a commercial fire and security services company offering an integrated suite of protection solutions. The portfolio spans four core service areas: Video Surveillance (with sub-services for installation, monitoring, video management software, maintenance, and mobile surveillance units), Access Control & Keyless Entry (including cloud-based management, intercom systems, and mass notification), Fire Systems & Services (covering fire alarms, sprinklers, extinguishers, suppression, and kitchen hood systems), and Intrusion Protection (burglar alarms and perimeter security). The company also resells Genetec AutoVu Cloudrunner license plate readers as a Genetec Elite Partner. Services include 24/7 emergency response, professional installation, inspection, monitoring, and maintenance. The company operates across the Midwest, Southwest, and Western United States through multiple regional office locations.
Differentiator
Problem solved
Functional benefit
Products and services
- Video Surveillance
Quantifiable outcome
- Reduced vendor complexity — single provider for all fire and security needs
- +2 more outcomes
Companies that use RapidFire Safety & Security
Customer profileNamed customers9 records
Segments3 records
Ideal customer profiles2 records
RapidFire Safety & Security technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature4 records
RapidFire Safety & Security partnerships and signals
Strategic signalPartnerships
Two partnerships are on record, tiered minor and core.
- PSA Security NetworkminorPSA Security Network is a vendor partnership program for security integrators. RapidFire's St. Louis branch has been a Vendor Partner of PSA Security Network for over 25 years.
- GeneteccoreRapidFire is a Genetec Elite Partner, offering Genetec AutoVu Cloudrunner license plate recognition (LPR) technology as part of its video surveillance solutions. Genetec AutoVu Cloudrunner uses solar-powered cameras with cellular connectivity, cloud-based plate analysis, and integrates with RapidFire's broader security ecosystem.
Scale indicators5 records
Recent moves5 records
Expansion highlights5 records
RapidFire Safety & Security competitors and assessment
Company assessmentBroad incumbents
- Cintas Fire Protection: National fire protection services provider (part of Cintas Corporation) offering inspection, testing, and maintenance of fire extinguishers, sprinklers, and alarms. Comparable in recurring compliance-driven services.
- Everon (formerly ADT Commercial): Recently rebranded commercial security and fire integrator spun out as part of a public-to-private transaction. Provides enterprise-scale benchmark for integrated fire and security services.
- Johnson Controls: Global building systems integrator with a large fire alarm, suppression, and security services arm. Co-founder Colin Harrold previously led a sector at JCI; a relevant incumbent for benchmarking services and as a potential acquirer.
- APi Group: Public safety, security, and specialty services conglomerate with significant fire protection and security services exposure. Provides a template for what RapidFire could become at scale and a likely strategic acquirer.
- ADT (commercial division): Major incumbent in monitored commercial and residential security, with growing commercial fire and integrated systems offerings. Benchmark for the recurring monitoring model RapidFire is scaling.
Direct peers
- Pye-Barker Fire & Safety: PE-backed fire and life safety consolidator pursuing an aggressive buy-and-build strategy across the U.S. Closest direct competitor to RapidFire, with a similar integrated fire protection + security model and multiple state operations.
- Convergint Technologies: Large-scale security integrator offering fire alarm, video surveillance, access control, and monitoring for commercial and enterprise customers. Comparable in service breadth and tier of customers served.
- Koorsen Fire & Security: Family-rooted, multi-region fire protection and security services provider serving commercial customers across the Midwest and beyond. Direct comparable in service mix and regional consolidation model.
- Interface Security Systems: Multi-site managed network, fire, and security services provider where RapidFire's CEO (18 years) and CFO (27 years) previously led. Highly comparable in service model and customer profile.
Emerging players
- Fire & Life Safety America (APi): Fire protection services provider with national footprint, part of APi Group. Comparable in core fire alarm, sprinkler, and suppression services for commercial customers.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks6 records
Key highlights7 records
Customer concentration
RapidFire Safety & Security social profiles
Digital presenceRapidFire Safety & Security compliance and trust
Trust signalCompliance1 record
RapidFire Safety & Security financial estimates
Financial estimateRevenue estimate
Valuation estimate
RapidFire Safety & Security leadership team
Management profileNumber of profiles
Profiles7 records
RapidFire Safety & Security subsidiaries and ownership
Company hierarchySubsidiaries8 records
RapidFire Safety & Security funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
RapidFire Safety & Security M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about RapidFire Safety & Security
What does RapidFire Safety & Security do?
RapidFire Safety & Security is a commercial fire protection and security services company that designs, installs, inspects, monitors, and maintains integrated fire alarm, sprinkler, suppression, and extinguisher systems alongside video surveillance, access control, and intrusion detection solutions for commercial properties. The company operates a multi-regional "Buy & Build" platform, consolidating owner-operated fire and security businesses across the Midwest, Southwest, and Western United States while providing 24/7 UL-listed alarm monitoring.
Is RapidFire Safety & Security a public or private company?
RapidFire Safety & Security is a private company. It is classified as private equity controlled and is currently operating.
When was RapidFire Safety & Security founded?
RapidFire Safety & Security was founded in 2022. It employs 1 to 10 people.
Where is RapidFire Safety & Security based?
RapidFire Safety & Security is headquartered in St Louis, United States, in the North America region.
How does RapidFire Safety & Security make money?
Four revenue lines are on record. Fire Protection Services are the primary driver. The others are security System Services, alarm Monitoring (Recurring) and acquisition Integration (M&A).
Who are RapidFire Safety & Security's main competitors?
Broad incumbents on record are Cintas Fire Protection, Everon (formerly ADT Commercial), Johnson Controls, APi Group and ADT (commercial division). Direct peers are Pye-Barker Fire & Safety, Convergint Technologies, Koorsen Fire & Security and Interface Security Systems. Fire & Life Safety America (APi) is listed as an emerging player.
Does RapidFire Safety & Security have an API?
No public API is recorded for RapidFire Safety & Security.
What industry is RapidFire Safety & Security in?
RapidFire Safety & Security's product category is Commercial Fire Protection and Security Services. Its primary akta.pro industry code is IMAIAJAC, Fire Alarm Systems (Inspection/Testing/Monitoring/Service), with a secondary code of BPAKAFAC, Fire Alarm Monitoring & Dispatch. Its NAICS code is 561621 and its SIC code is 7381.