Secured Financial Network, Inc.
Secured Finance Network (SFNet) is a non-profit industry association founded in 1944 that serves ~275 secured-finance member companies and 18,000 professionals across 20 chapters in the US, Canada and Europe, through data (Deal Table), publications, certification, advocacy, and events.
- Company typePrivate
- Founded1944
- HeadquartersNew York, United States
- Headcount11–50
- GTM typeB2B
- OfferingServices
What Secured Financial Network, Inc. does
Secured Finance Network, Inc. (SFNet), originally founded in 1944 as the Commercial Finance Association and headquartered at 875 6th Ave., Suite 1802 in New York, is a non-profit industry association serving organizations and professionals who deliver and enable secured finance to businesses. It operates a membership-based community of approximately 275 lender and service-provider member companies and an 18,000-person engaged professional community, organized through 20 chapters across the United States, Canada, and Europe, and engages internationally through the United Nations and World Bank.
SFNet's product platform is anchored by the Secured Finance Deal Table and Deal Dashboard, a daily-refresh database tracking 5,930+ ABL, factoring, and senior secured transactions sourced from member lenders, non-member banks and transaction participants, with CSV export up to 1,300 deals and 2020-2025 historical coverage. Adjacent offerings include The Secured Lender magazine, TSL Express daily news, the SFCP professional certification program, mentoring, the Compendium of Secured Finance Law, and an AI-based member assistant called 'Alfred.' The association runs a flagship Annual Convention (82nd edition scheduled for November 10-11, 2026 in Chicago under the theme 'Harnessing the Winds of Change'), plus chapter events, an AI & Automation conference, Supply Chain Finance Convergence, International Lending, Women in Secured Finance, and Emerging Leaders Summit programming.
SFNet monetizes through annual membership dues (separate lender and service-provider tiers, repriced effective January 1, 2026), event registrations and certification fees (with non-member pricing markedly higher), publication subscriptions, advertising/media kits in The Secured Lender, and deal-data export services. Go-to-market is community-led and direct: outbound through a Business Development Director, member referrals via the member directory, regional chapters, and digital engagement through the ams.sfnet.com member portal, LinkedIn and Instagram. Robert Meyers is the Association President.
Secured Financial Network, Inc. firmographics
Firmographics- Name
- Secured Financial Network, Inc.
- Legal name
- Secured Finance Network
- Website
- https://sfnet.com
- Company type
- Private
- Founded year
- 1944
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Secured Finance Network (SFNet) is a non-profit industry association founded in 1944 that serves ~275 secured-finance member companies and 18,000 professionals across 20 chapters in the US, Canada and Europe, through data (Deal Table), publications, certification, advocacy, and events.
- Ownership category
- akta.pro rank
Where Secured Financial Network, Inc. is headquartered
LocationHeadquarters
- HQ city
- New York
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
Secured Financial Network, Inc. business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Operations, Marketing or Sales, Technology or R&D, Infrastructure, Others
Revenue model
- Membership Dues: Annual dues for lenders and service providers, effective January 1, 2026, with different pricing tiers. Membership includes unlimited on-demand education courses, free webinar series, forums, subscriptions to The Secured Lender magazine, and discounted event participation.
- Event Fees: Revenue from Annual Conventions (82nd Annual Convention in Chicago), chapter events, webinars, certification programs, and education courses. Non-member pricing is significantly higher than member pricing.
- Publication Subscriptions: Subscriptions to The Secured Lender magazine and TSL Express daily articles and news. Deal table export services available up to 1300 deals per export.
- Advertising: Revenue from advertising in publications and media kits for The Secured Lender magazine.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Annual | Lender/Servicer Membership - company-level annual dues |
| Subscription | Annual | Service Provider Membership - company-level annual dues |
| Usage-based | Pay-as-you-go | Deal Table Export |
Go-to-market motion1 record
Distribution channels4 records
Marketing channels6 records
Secured Financial Network, Inc. product offering
Product offeringCore offering
Secured Finance Network (SFNet), formerly the Commercial Finance Association, is a nonprofit industry association serving organizations and professionals who deliver and enable secured finance to businesses. SFNet operates a membership-based platform offering industry publications (The Secured Lender, TSL Express), a transaction data platform (Secured Finance Deal Table tracking 5,930+ deals), professional certification (SFCP), annual conventions, chapter events, webinars, and regulatory advocacy.
Product overview
Secured Finance Network (SFNet) operates as a membership-based industry association and platform providing secured finance transaction data, professional education, and industry advocacy. The organization offers a portfolio of interconnected products and services centered on its data platform (Secured Finance Deal Table and Deal Dashboard), publications (The Secured Lender magazine, TSL Express daily news), professional certification (SFCP), and industry events (Annual Convention, webinars, chapter events). The Deal Table serves as the core data product, sourcing ABL and factoring transactions from member lenders and non-member institutions, while publications and education programs support professional development for the secured finance industry.
Differentiator
Problem solved
Functional benefit
Products and services
- The Secured Lender (TSL) Magazine
- TSL Express Daily news and articles service providing real-time updates on secured finance transactions and industry developments, distributed to members and subscribers.
- Secured Finance Deal Table and Deal Dashboard Comprehensive database and interactive dashboard of ABL, Factoring, and senior secured transaction information sourced from SFNet member lenders, non-member banks, and news wire services; refreshed daily with CSV export capability (up to 1,300 deals per download).
- Secured Finance Certified Professional (SFCP) Professional certification program designed to elevate the standing of secured finance professionals in the industry.
- SFNet Annual Convention The premier annual gathering of secured finance professionals, featuring networking, education, and industry insights; 82nd edition scheduled for November 10-11, 2026 in Chicago.
- SFNet Member Directory Searchable directory of SFNet member companies providing financing services, available to members and non-members seeking lender contacts.
- Market Sizing Study Industry research providing market sizing data and impact studies for the secured finance sector, available to members and the broader market.
- SFNet Webinars and On-Demand Education Online educational sessions including the Crucial Conversations Webinar Series available free to members, plus on-demand education courses for industry professionals.
- SFNet Membership (Lender/Servicer and Service Provider Tiers) Company-level annual membership in two tiers (Lender/Servicer and Service Provider) that includes unlimited on-demand education courses, free webinar series, forums, subscriptions to The Secured Lender magazine, and discounted event participation.
Quantifiable outcome
- Nearly 275 member companies served
- +3 more outcomes
Companies that use Secured Financial Network, Inc.
Customer profileNamed customers1 record
Segments3 records
Ideal customer profiles3 records
Secured Financial Network, Inc. technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature2 records
Secured Financial Network, Inc. partnerships and signals
Strategic signalPartnerships
Three partnerships are on record, tiered core and minor.
- Equipment Leasing & Finance Association (ELFA)coreSFNet and ELFA submitted joint comment letters to Federal bank regulatory agencies (Federal Reserve, OCC, and FDIC) urging changes to the proposed Basel III rulemaking that would preserve asset-based lending. The associations specifically addressed credit conversion factors for commitments, the definition of 'commitment,' and recognition of non-financial collateral value in determining capital requirements. They argued these changes are critical for maintaining working capital financing to U.S. small and medium-sized businesses.
- United NationsminorSFNet engages with the international community through active work with the United Nations.
- World BankminorSFNet engages with the international community through active work with the World Bank.
Scale indicators5 records
Recent moves6 records
Expansion highlights6 records
Secured Financial Network, Inc. competitors and assessment
Company assessmentDirect peers
- Risk Management Association: Long-standing US trade association serving banking and financial institution risk professionals. Operates a similar membership, education, and data-driven model serving lenders — directly comparable in scale and value proposition to SFNet.
- Loan Syndications and Trading Association: Trade association for the syndicated loan market, providing advocacy, market data, and education to participants in leveraged loans and SFTs. Closely comparable to SFNet in the SFT/secured lending space with similar regulatory advocacy focus.
- Equipment Leasing and Finance Association: Trade association serving equipment finance professionals — an existing SFNet advocacy partner (joint Basel III comment letters). Comparable model targeting adjacent secured finance verticals.
- Commercial Real Estate Finance Council: Trade association for the commercial real estate finance industry, offering member networking, education, advocacy, and market data. Operates a parallel association model for secured lenders in real estate.
- Association for Finance Professionals: Major US association for treasury and finance professionals, providing certification, education, events, and advocacy. Comparable membership association model serving financial decision-makers across industries.
- International Factoring Association: Trade association specifically serving the factoring industry — a direct sub-vertical of SFNet's secured finance focus. Comparable membership, education, and advocacy model in an adjacent niche.
- National Association of SBIC Small Business Investment Companies: Trade association representing Small Business Investment Companies licensed by the SBA. Comparable membership association model with parallel advocacy, education, and networking services in a related alternative finance vertical.
Broad incumbents
- American Bankers Association: The largest US banking trade association, representing banks of all sizes with advocacy, education, and data services. Represents a much larger but broader incumbent operating parallel functions to SFNet at industry-wide scale.
- Securities Industry and Financial Markets Association: Large trade association for broker-dealers, banks, and asset managers operating in the US and global securities markets. Overlaps with SFNet on capital markets advocacy, SFTs, and regulatory engagement at a broader scale.
Regional players
- British Factors and Discounters Association: UK-based trade association for the factoring and invoice discounting industry, providing representation, education, and standards. Functions as the regional British counterpart to SFNet's North American factoring community.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks6 records
Key highlights6 records
Customer concentration
Secured Financial Network, Inc. social profiles
Digital presenceSecured Financial Network, Inc. financial estimates
Financial estimateRevenue estimate
Valuation estimate
Secured Financial Network, Inc. leadership team
Management profileNumber of profiles
Profiles1 record
Secured Financial Network, Inc. funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Secured Financial Network, Inc. M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Secured Financial Network, Inc.
What does Secured Financial Network, Inc. do?
Secured Finance Network (SFNet), formerly the Commercial Finance Association, is a nonprofit industry association serving organizations and professionals who deliver and enable secured finance to businesses. SFNet operates a membership-based platform offering industry publications (The Secured Lender, TSL Express), a transaction data platform (Secured Finance Deal Table tracking 5,930+ deals), professional certification (SFCP), annual conventions, chapter events, webinars, and regulatory advocacy.
Is Secured Financial Network, Inc. a public or private company?
Secured Financial Network, Inc. is a private company. It is classified as nonprofit foundation owned and is currently operating.
When was Secured Financial Network, Inc. founded?
Secured Financial Network, Inc. was founded in 1944. It employs 11 to 50 people.
Where is Secured Financial Network, Inc. based?
Secured Financial Network, Inc. is headquartered in New York, United States, in the North America region.
How does Secured Financial Network, Inc. make money?
Four revenue lines are on record. Membership Dues are the primary driver. The others are event Fees, publication Subscriptions and advertising.
Who are Secured Financial Network, Inc.'s main competitors?
Direct peers on record are Risk Management Association, Loan Syndications and Trading Association, Equipment Leasing and Finance Association, Commercial Real Estate Finance Council, Association for Finance Professionals, International Factoring Association and National Association of SBIC Small Business Investment Companies. Broad incumbents are American Bankers Association and Securities Industry and Financial Markets Association. British Factors and Discounters Association is listed as a regional player.
Does Secured Financial Network, Inc. have an API?
No public API is recorded for Secured Financial Network, Inc..