GIE Media

Name

GIE Media

Legal name

GIE Media, Inc.

Website

https://giemedia.com

Company type

Private

Founded year

1980

Operating status

Operating

Headcount range

101–250 employees

Ownership category

akta.pro rank

Product category

Business-to-Business Trade Media

NAICS

Newspaper, Periodical, Book, and Directory Publishers (5131)

SIC

Miscellaneous Publishing (2741)

akta.pro primary industry

Business, Finance & Industry Trade Magazines (MPAJAEAM)

akta.pro secondary industry

B2B / Industrial Market Research (MPAAALAA)

Keywords

• Trade publications
• B2b media
• Industry conferences
• Custom publishing
• Trade magazines

Headquarters

HQ city

Valley City

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D, Others

Revenue model

1. Print and Digital Advertising: GIE Media publishes trade magazines and digital media serving various industries, generating revenue through advertising placements. Publications include Lawn & Landscape, Golf Course Industry, Greenhouse Management, Produce Grower, Nursery Management, Garden Center, Recycling Today, Waste Today, Construction & Demolition Recycling, Aerospace Manufacturing & Design, Today's Medical Developments, Defense and Munitions, and Pest Control Technology.
2. Conferences and Events: Company produces industry conferences and trade shows including the Lawn & Landscape Technology Conference, Battery and Critical Metals Recycling Conference, Paper & Plastics Recycling Conference, Scrap Expo, MRF Operations Forum, Waste Today Corporate Growth Conference, Garden Center Conference & Expo, and various other industry events.
3. Bookstore and Publications Sales: GIE Media operates an online bookstore selling technical reference books, training manuals, and guides for various industries including pest control, turf management, and snow removal.
4. Custom Publishing and Research: Services include advertorials, case studies, article reprints, and custom research for industry suppliers and advertisers.

Pricing tiers

Go-to-market motion2 records

Distribution channels4 records

Marketing channels8 records

Core offering

GIE Media is a B2B media company that publishes industry-specific trade magazines, websites, e-newsletters, and produces industry conferences and events. The company also sells technical reference books through an online bookstore and offers custom publishing, custom research, and digital communication services for advertisers across 17-18 vertical industries including horticulture, pest control, landscaping, recycling, aerospace, medical manufacturing, and defense.

Product overview

GIE Media is a business-to-business media company operating as a multi-brand publishing platform with magazines, digital media, conferences, custom publishing, research services, and an online bookstore. The company's portfolio includes over 17 industry-specific publications (Lawn & Landscape, Golf Course Industry, Garden Center, Greenhouse Management, Nursery Management, Produce Grower, Pest Control Technology, Recycling Today, Waste Today, Construction & Demolition Recycling, Today's Medical Developments, Aerospace Manufacturing and Design, Defense and Munitions), multiple annual conferences (Lawn & Landscape Technology Conference, Business Builders Summit, Garden Center Conference & Expo, Battery and Critical Metals Recycling Conference, Scrap Expo, MRF Operations Forum, Paper & Plastics Recycling Conference, Waste Today Corporate Growth Conference), custom publishing and research services, eCommunication offerings (eNewsletters, Podcasts, Webcasts, Apps), Target Market Intelligence databases, and an Online Bookstore offering technical reference books and training materials for various industries.

Differentiator

Problem solved

Functional benefit

Brands

• Recycling Today Media Group: Media division serving the environmental services industry including Recycling Today, Waste Today, and Construction & Demolition Recycling publications.
• Horticulture Group
• PCT Media Group

Products and services

• Lawn & Landscape Leading monthly trade publication serving the professional landscape contracting industry, providing business management information and industry research for the $52 billion landscape and lawn care market.
• Golf Course Industry Trade publication serving the golf course maintenance industry, reporting on business management, course maintenance, and the broader golf course management industry.
• Garden Center Leading trade publication serving independent garden center retailers in North America with quarterly print and robust digital presence, focusing on management, marketing, trends, and merchandising.
• Greenhouse Management Leading trade publication serving greenhouse growers with information about production, marketing, and business management for efficient and profitable operations.
• Nursery Management Leading trade publication serving wholesale nursery growers, providing the latest production, marketing, and business management tips to help growers increase profits.
• Produce Grower Leading magazine serving produce growers with information about production, marketing and business management for commercial growers using controlled environment agriculture.
• Pest Control Technology (PCT) Trade publication serving the pest management industry with technical resources, product information, and industry news.
• Recycling Today Leading media outlet serving the recycling and scrap industry, providing news, market data, and industry analysis across North America and globally.
• Waste Today Publication providing timely coverage of legislation, regulation, technology, markets and contracting trends impacting the waste management industry.
• Construction & Demolition Recycling Publication serving professionals in the construction and demolition recycling industry, covering material processing and marketing of recovered materials.
• Today's Medical Developments Publication serving manufacturers and design professionals in the medical sector, featuring products, services and techniques to improve manufacturing processes.
• Aerospace Manufacturing and Design Publication providing timely information on manufacturing processes and design parameters involved in the machining and assembly of aerospace components.
• Defense and Munitions Publication providing current information about the latest manufacturing processes, design innovations, best practices, and regulatory requirements for the defense and munitions industry.
• Lawn & Landscape Technology Conference The green industry's only conference dedicated solely to technology for landscape contractors, lawn care professionals and industry decision-makers. Features a robust educational program and tradeshow floor.
• Lawn & Landscape Business Builders Summit Event for landscapers with a growth mindset to network with and learn from like-minded executives, featuring education and connections with funding sources.
• Garden Center Conference & Expo Industry-wide event for independent garden center executives featuring education sessions, roundtable discussions, garden center tours, and networking opportunities.
• Battery and Critical Metals Recycling Conference Conference focusing on battery recovery and recycling of critical metals such as lithium, cobalt, nickel and aluminum, serving professionals across waste management, EV, and electronics sectors.
• Scrap Expo Event designed for scrap metal dealers, processors, auto dismantlers and others handling ferrous and nonferrous scrap materials.
• MRF Operations Forum Forum for those seeking to optimize operations of materials recovery facilities, providing unique insights for plant operations.
• Paper & Plastics Recycling Conference Annual conference bringing together collection and processing operators, paper mills and plastics consumers, equipment vendors, and recycling officials.
• Waste Today Corporate Growth Conference Event designed for operators and investors across the environmental services industry including waste management, specialty waste, recycling, and waste cleaning services.
• CDRA Conference & Tradeshow The construction materials and demolition debris industry's leading annual conference and exhibition bringing together the C&D recycling community.
• Organics Recycling Conference Conference where industry leaders and decision-makers discover innovative methods for diverting organic waste from landfills.
• Custom Publishing Marketing services including advertorials, case studies, and article reprints developed by the editorial team for industry suppliers.
• Custom Research Primary and secondary research services including brand loyalty studies, purchasing habit analysis, regional market studies, and customer satisfaction surveys.
• eCommunication Digital communication offerings including E-Newsletters, Podcasts, Webcasts, and Apps to reach decision-makers across platforms.
• Target Market Intelligence (TMI) Database solution providing target market circulation and business demographic databases through a secure online Web portal for identifying and targeting customers.
• Online Bookstore Online bookstore providing industry-specific business management and technical resources, including reference books and digital products for industry professionals.
• PCT Technicians Handbook, 4th Edition 340-page handbook providing pest management professionals with identification and management information for 100 commonly encountered pests, including chapters on IPM, inspection, identification, control, equipment, and safety.
• Mallis Handbook of Pest Control, 10th Ed. Industry standard reference in pest control education for over 65 years, providing 1,600 pages of scientific guide and practical aid covering biology, behavior and control of structural pests with 24 chapters.
• Rodent Control: A Practical Guide for Pest Management Professionals Comprehensive guide to commensal rodent biology, behavior and multiple control approaches, written by industry consultant Bobby Corrigan with hundreds of color photos.
• Turfgrass Ecology & Management Book explaining why turf managers do what they do and providing a framework for developing management programs, with four-color graphs and photos throughout.
• Lawn & Landscape Technician's Handbook Field guide to turf and ornamental insect identification and management providing information on biology, behavior and physical characteristics of more than 60 commonly encountered insect pests.
• PCT Guide to Commercial Pest Management Handbook on various commercial account types encountered in pest management service, from apartments to food processing and hotels to zoos.
• Managing Snow & Ice, 2nd Edition Comprehensive guide to the business of snow and ice removal from pricing to plowing, covering marketing techniques, technology, equipment and deicing agents.
• Service Technician Training Materials Series of training manuals and companion study guides for pest control service technicians covering inspection, identification, application, equipment, and field operations.

Quantifiable outcome

• GIE Media Horticulture Group earned 8 national industry awards in 2025 (5 TOCA awards + 3 Azbee awards)
• +1 more outcomes

Named customers4 records

Segments5 records

Ideal customer profiles5 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

Five partnerships are on record, tiered minor and core.

• KennametalminorGTM or Marketing Partner · 23 February 2026Kennametal was a sponsor of the GIE Media Manufacturing Group webinar 'Forecasting 2026' covering aerospace, medical, and defense manufacturing industries.
• HAIMER USAminorGTM or Marketing Partner · 23 February 2026HAIMER USA was a sponsor of the GIE Media Manufacturing Group webinar 'Forecasting 2026' covering aerospace, medical, and defense manufacturing industries.
• IMTS 2026minorGTM or Marketing Partner · 23 February 2026IMTS 2026 was a sponsor of the GIE Media Manufacturing Group webinar 'Forecasting 2026' covering aerospace, medical, and defense manufacturing industries.
• Amphenol-CITminorGTM or Marketing Partner · 23 February 2026Amphenol-CIT was a sponsor of the GIE Media Manufacturing Group webinar 'Forecasting 2026' covering aerospace, medical, and defense manufacturing industries.
• Endeavour Business Media LLCcoreStrategic or Co-development Partner · 3 August 2023GIE Media acquired MSW Management brand assets from Endeavour Business Media LLC effective July 31, 2023. MSW Management was integrated into the Waste Today brand, expanding GIE Media's coverage of the solid waste management industry.

Scale indicators6 records

Recent moves6 records

Expansion highlights5 records

Direct peers

• AC Business Media: Private B2B media company operating trade publications, events, and digital media across industrial verticals including construction, logistics, and manufacturing. Direct comparable to GIE Media in operating multi-brand B2B trade media portfolios with strong conference businesses.
• Scranton Gillette Communications: Family-owned B2B media company producing trade magazines, websites, and events for infrastructure, water, and construction industries. Closely matches GIE Media's family-controlled structure, vertical-specialization approach, and trade magazine + events business model.
• Trade Press Media Group: Family-owned B2B media company producing trade magazines, digital content, and events for facility management, commercial cleaning, and security industries. Direct comparable in family-controlled structure, niche vertical focus, and trade magazine + events monetization model.
• Endeavor Business Media: Private B2B media company that sold MSW Management to GIE Media in 2023. Operates a similar portfolio of trade magazines, events, and digital media across multiple industrial and professional verticals, making it a direct comparable in business model and acquisition activity.
• Randall-Reilly Publishing: Private B2B media company serving trucking, construction, and industrial markets with trade publications, events, and data products. Highly comparable to GIE Media in targeting niche B2B verticals with multi-product media portfolios and conference-led community engagement.
• B2B Media (BNP Media): Private B2B media company serving mechanical, electrical, plumbing, architectural, and industrial design markets with trade publications, events, and research. Highly comparable in B2B trade publishing model, multi-vertical portfolio, and event-led community engagement.

Broad incumbents

• Informa plc: Global B2B events, digital services, and academic publishing company. While much larger and broader than GIE Media, Informa's B2B Media and B2B Events divisions directly compete for advertising, sponsorship, and event dollars in many of the same industrial verticals.
• Relx/Elsevier (B2B division): Global information and analytics company with significant B2B media, events, and data products businesses. While much larger and more diversified than GIE Media, its B2B events and exhibitions business competes in adjacent industrial verticals.

Emerging players

• Northstar Travel Group: B2B media company focused on travel, hospitality, and meetings industries with publications, events, and digital media. Comparable in business model (multi-vertical trade publications + events) but serves different verticals than GIE Media.
• Cannabis Business Times: B2B trade publication serving the cannabis industry, with overlapping leadership connections to GIE Media (Michelle Simakis previously at Cannabis Business Times). Comparable in serving a niche regulated industry with B2B media products but smaller and focused on a single vertical.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks5 records

Key highlights6 records

Customer concentration

• Facebookfacebook.com/gie-media-inc-234321716766423
• LinkedInlinkedin.com/company/gie-media-inc.

Revenue estimate

Valuation estimate

Number of profiles

Profiles16 records

Subsidiaries1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about GIE Media