Dashdot
Dashdot was an Australian property buyer's agency that helped 1,104+ individual investors build multi-property portfolios using a proprietary ML-powered suburb selection and forecasting platform, charging upfront acquisition fees and an ongoing portfolio performance subscription.
- Company typePrivate
- Founded2018
- HeadquartersBondi, Australia
- Headcount51–100
- GTM typeB2C
- OfferingServices
What Dashdot does
Dashdot Pty Ltd was an Australian property buyer's agency and property portfolio advisory firm headquartered in Bondi, New South Wales, that helped individual investors build multi-property portfolios through a high-tech, high-touch service model. The company served aspiring individual investors — first-time buyers, couples, families, SMSF investors, and people seeking retirement or financial freedom — underwriting acquisitions using proprietary machine-learning software that aggregated data from 16 sources (including State Police crime statistics, ABS building approvals, CoreLogic market data, and RBA interest rates) into a Suburb Selection Dashboard processing 2.6 billion data points monthly, alongside price and rent forecasting models that used 60 macro/micro indicators and produced 151,812 separate suburb-level forecasts validated over three years. Service delivery was consultative: a 15-minute discovery call, a 45-minute strategy session, and a 12-step acquisition methodology culminating in dedicated account management, building and pest inspection coordination, conveyancing, and settlement support, with 99.9% of clients reportedly completing purchases without physical inspection thanks to national virtual delivery.
Revenue was generated primarily through upfront one-time fees for the end-to-end Strategic Acquisition Service plus optional recurring income from a Portfolio Performance Subscription (twice-yearly valuations, rental appraisals, and buy/hold/sell recommendations) and an in-house Property Portfolio Planner sold standalone or bundled. Cross-sell bundles included Strategic Portfolio Bundle, Portfolio Partnership (with a 15% saving on repeat acquisitions within 12 months), and Multi-Portfolio Partnership; prospective clients were funnelled through free calculators and research reports such as the Rentvesting Calculator, Suburb Scoring Tool, "8 Property Hotspots Poised to Soar in 2026," and the Dashdot Insider podcast. Lifetime scale claimed was 1,104+ clients served and 2,908 properties acquired totalling over $1.97B in transaction value, supported by 51–100 employees and domestic Australia-only operations across all states.
Despite Deloitte Tech Fast 50 and Australian Business Awards recognition in 2022–2023, the founder attributed the company's May 28, 2026 entry into voluntary liquidation to deteriorating trading conditions, post-federal-budget property-tax-policy uncertainty, and sharply rising customer acquisition costs through Meta advertising; liquidators identified 700+ creditors holding approximately $14M in unsecured claims — including 695 customers owed a combined $10.6M for prepaid services — against only $71,000 in estimated realizable assets.
Dashdot firmographics
Firmographics- Name
- Dashdot
- Legal name
- Dashdot Pty Ltd
- Website
- https://dashdot.com.au
- Company type
- Private
- Founded year
- 2018
- Operating status
- Closed
- Headcount range
- 51–100 employees
- Short description
- Dashdot was an Australian property buyer's agency that helped 1,104+ individual investors build multi-property portfolios using a proprietary ML-powered suburb selection and forecasting platform, charging upfront acquisition fees and an ongoing portfolio performance subscription.
- Ownership category
- akta.pro rank
Dashdot industry classification
Industry- Product category
- Real estate investment advisory (buyer's agency)
- NAICS
- Portfolio Management and Investment Advice (523940)
- SIC
- Real Estate Agents & Managers (For Others) (6531), Investment Advice (6282)
- akta.pro primary industry
- Real Estate Advisory & Consulting (Strategy, Portfolio & Location) (FSAEAJAH)
- akta.pro secondary industry
- Real Estate Transaction Advisory & Due Diligence (FSAEAJAJ)
Keywords
Where Dashdot is headquartered
LocationHeadquarters
- HQ city
- Bondi
- HQ country
- Australia
- HQ region
- Oceania
Offices1 record
Markets served
Dashdot business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Personnel, Marketing or Sales, Technology or R&D, Operations, Infrastructure
Revenue model
- Strategic Acquisition Service: One-time fee for end-to-end property acquisition service including strategy development, property sourcing, due diligence, negotiation, and settlement support. Fee is charged upfront as most work is completed before property presentation.
- Portfolio Performance Subscription: Ongoing subscription providing twice-yearly performance reviews, valuation updates, rental appraisals, and buy/hold/sell recommendations. Access to proprietary suburb analysis technology.
- Property Portfolio Plan: Standalone service for creating personalized portfolio growth plans with access to proprietary software for 12 months.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Other | Annual | Bundle options available including strategic portfolio bundle, portfolio partnership, and multi-portfolio partnership with savings on multiple acquisitions. |
Go-to-market motion1 record
Distribution channels2 records
Marketing channels7 records
Dashdot product offering
Product offeringCore offering
Dashdot is an Australian property investment consulting and buyer's agency that helps individuals build scalable property portfolios through an end-to-end service covering strategy, property sourcing, due diligence, negotiation, and settlement, backed by proprietary data, machine learning, and forecasting technology. It sells paid services (Strategic Acquisition Service, Property Portfolio Plan, Portfolio Performance Subscription) and provides clients access to proprietary software tools for suburb selection, portfolio planning, and 30-year property performance modeling.
Product overview
Dashdot operates as a 'property portfolio growth partners' platform offering a combination of service-based offerings and proprietary technology tools. The core service layer includes the Strategic Acquisition Service (end-to-end property buying support with dedicated account management), Property Portfolio Plan (strategic planning tool), and Portfolio Performance Subscription (ongoing portfolio monitoring). These are available individually or as bundled packages (Strategic Portfolio Bundle, Portfolio Partnership, Multi Portfolio Partnership). The technology layer consists of proprietary software including the Property Portfolio Planner (planning tool), Suburb Selection Dashboard (machine learning-powered location analysis), APEX Report (30-year property financial analysis), and Price & Rent Forecasting Models. Dashdot also provides free educational resources and tools including a Rentvesting Calculator, Suburb Scoring Tool, Portfolio Tracker, and various research reports on property hotspots and investment strategies. The company aggregates over 40 steps of property investment into a single service point for clients.
Differentiator
Problem solved
Functional benefit
Products and services
- Strategic Acquisition Service
Quantifiable outcome
- 46.6% average growth rate over first 24 months
- +5 more outcomes
Companies that use Dashdot
Customer profileNamed customers2 records
Segments3 records
Ideal customer profiles2 records
Dashdot technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature4 records
Dashdot partnerships and signals
Strategic signalPartnerships
One partnership is on record.
- Recommended Service Providers (Brokers, Conveyancers, Property Managers, Accountants)minorDashdot provides recommendations for accountants, brokers, property managers, lawyers, and tax agents as part of their service offering. These are vetted partners integrated into the property acquisition process.
Scale indicators10 records
Recent moves7 records
Expansion highlights6 records
Dashdot competitors and assessment
Company assessmentDirect peers
- Metropole Property Strategists: Australian property investment advisory that helps clients build wealth through strategic property acquisition. Direct competitor to Dashdot's Strategic Acquisition Service and Property Portfolio Plan offerings, operating in the same niche of high-touch portfolio-building for individual investors.
- Propertybuyer: Long-established Australian buyer's agency specializing in representing property purchasers, with full-service acquisition, negotiation, and due diligence support. Closely comparable to Dashdot's end-to-end Strategic Acquisition Service for individual investors.
- National Property Buyers: Australia-wide buyer's agency offering end-to-end property purchase services including sourcing, due diligence, and negotiation. Operates in the same buyer's agency category as Dashdot with comparable target customers and service model.
- CohenHandler Buying Agents: Australian buyer's agency providing bespoke property acquisition and advisory services to investors and homeowners. Comparable service scope (sourcing, due diligence, negotiation) and similar premium positioning to Dashdot.
- Hot Property Buyers Agency: Australian buyer's agency representing residential and investment purchasers nationwide. Closely mirrors Dashdot's national, virtual-delivery model of full-service property acquisition for individual investors.
Regional players
- OpenAgent: Australian real estate agent comparison and matching platform that helps consumers find and engage selling agents. Overlaps with Dashdot in the property services intermediary space and shares the Australia-only geographic footprint, though focused on selling-side rather than buying-side representation.
Broad incumbents
- Domain Holdings / Domain Group: One of Australia's two leading residential property portals, with media, data, and adjacent property services. A broader incumbent whose property data and audience reach could compete with Dashdot's proprietary suburb analytics.
- REA Group (realestate.com.au): Parent of Australia's dominant residential property portal realestate.com.au, with adjacent property data and financial services products. Represents the broader incumbent whose scale and data assets establish the competitive context for tech-enabled property advisory players like Dashdot.
Market position
Strengths2 records
Weaknesses5 records
Competitive moat4 records
Key risks5 records
Key highlights5 records
Customer concentration
Dashdot social profiles
Digital presenceDashdot financial estimates
Financial estimateRevenue estimate
Valuation estimate
Dashdot leadership team
Management profileNumber of profiles
Profiles4 records
Dashdot funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Dashdot M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Dashdot
What does Dashdot do?
Dashdot is an Australian property investment consulting and buyer's agency that helps individuals build scalable property portfolios through an end-to-end service covering strategy, property sourcing, due diligence, negotiation, and settlement, backed by proprietary data, machine learning, and forecasting technology. It sells paid services (Strategic Acquisition Service, Property Portfolio Plan, Portfolio Performance Subscription) and provides clients access to proprietary software tools for suburb selection, portfolio planning, and 30-year property performance modeling.
Is Dashdot a public or private company?
Dashdot is a private company. It is classified as founder individual operated bootstrapped and is currently closed.
When was Dashdot founded?
Dashdot was founded in 2018. It employs 51 to 100 people.
Where is Dashdot based?
Dashdot is headquartered in Bondi, Australia, in the Oceania region.
How does Dashdot make money?
Three revenue lines are on record. Strategic Acquisition Service is the primary driver. The others are portfolio Performance Subscription and property Portfolio Plan.
Who are Dashdot's main competitors?
Direct peers on record are Metropole Property Strategists, Propertybuyer, National Property Buyers, CohenHandler Buying Agents and Hot Property Buyers Agency. OpenAgent is listed as a regional player. Broad incumbents are Domain Holdings / Domain Group and REA Group (realestate.com.au).
Does Dashdot have an API?
No public API is recorded for Dashdot.
What industry is Dashdot in?
Dashdot's product category is Real estate investment advisory (buyer's agency). Its primary akta.pro industry code is FSAEAJAH, Real Estate Advisory & Consulting (Strategy, Portfolio & Location), with a secondary code of FSAEAJAJ, Real Estate Transaction Advisory & Due Diligence. Its NAICS code is 523940 and its SIC code is 6531.