Name

PR Hacker

Legal name

PR Hacker

Website

https://prhacker.com

Company type

Private

Founded year

2013

Operating status

Operating

Headcount range

11–50 employees

Ownership category

akta.pro rank

Product category

Public Relations Services

NAICS

Public Relations Agencies (541820), Advertising, Public Relations, and Related Services (5418)

SIC

Services-Advertising (7310), Services-Advertising Agencies (7311)

akta.pro primary industry

Digital PR & Social Media Communications (MPAAADAJ)

akta.pro secondary industries

Consumer & Lifestyle PR (MPAAADAB), Social Media & Community Management (PR-led) (BPAFADAM), PR, Reputation Management & Earned Media Platforms (BPAMALAO)

Keywords

• Public relations services
• Digital marketing agency
• Media relations
• Influencer marketing
• Brand strategy

Headquarters

HQ city

San Francisco

HQ country

United States

HQ region

North America

Offices20 records

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D, Infrastructure

Revenue model

1. Integrated Marketing Services Retainers: Full-service agency retainer model providing ongoing PR, digital marketing, social media, video production, and branding services. Services include public relations, influencer marketing, experiential events, SEO, crisis communications, media planning, web design, and market research. Primarily B2B professional services with custom engagement scopes based on client size and needs.

Go-to-market motion1 record

Distribution channels3 records

Marketing channels7 records

Core offering

PR Hacker is a data-driven PR and digital marketing agency that sells integrated marketing service retainers to enterprise and startup clients. Its core services include PR & Media Relations, Social Media Marketing, SEO, Video Production, Brand Strategy, Experiential Events, Influencer Marketing, CSR, Market Research, Digital Marketing, Web Design, Media Planning, and Crisis Communications, all powered by proprietary A/B and multivariate testing methodology and a 350,000+ media contact CRM.

Product overview

PR Hacker is a data-driven PR and digital marketing agency offering an integrated suite of marketing services. The core offering centers on PR & Media Relations (leveraging 27 story blueprints and a 350,000+ media contact CRM), supplemented by Social Media Marketing (multichannel storytelling and growth hacking), SEO, Video Production, Brand Strategy, Experiential Events, Influencer Marketing, Corporate Social Responsibility, Market Research, Digital Marketing, Web Design, Media Planning, and Crisis Communications. Services are delivered across 20 North American office locations with an emphasis on A/B and multivariate testing, viral optimization, and real-time ROI tracking. The agency operates on a data-driven methodology combining creative content creation with scientific marketing approaches.

Differentiator

Problem solved

Functional benefit

Brands

• PRH Hub: Newsletter/insights platform for PR Hacker's daily inbox alerts featuring insights, tutorials, and trending content.

Products and services

• PR & Media Relations Public relations and media relations service applying 27 story blueprints, precision journalist targeting via social ads, A/B tested pitch headlines, and an in-house media CRM covering 350,000+ media contacts. Targeted at enterprise brands and startups seeking measurable earned media coverage.
• Social Media Marketing Multichannel social media storytelling service across Facebook, Instagram, Twitter, YouTube, Snapchat, and Pinterest, including content creation, community management, and growth hacking tactics such as Competitor Conquest, Lookalike Outreach, and Inception Targeting.
• SEO (Search Engine Optimization) Search engine optimization service combining competitor landscape surveys, authoritative link-building partnerships, and UX prioritization for improved organic rankings.
• Video Production Rapid in-house video production service creating platform-optimized content (Facebook, Twitter, YouTube) with attention-grabbing hooks within 3-5 seconds and built-in video SEO optimization.
• Brand Strategy Brand development service using an 'Outside > In' four-factor discovery process covering Reality, Audience, Promise, and Brand Story, followed by systematic visual and voice identity development.
• Experiential Events Event marketing service creating consumer-first brand experiences with content capture capabilities and extending event impact through pre-event media pitches, real-time social posting, and post-event follow-up.
• Influencer Marketing Organic, earned-value influencer marketing leveraging a network of bloggers and social media stars, focusing on up-and-coming influencers with engaged audiences, using a proprietary CRM for relationship cultivation.
• Corporate Social Responsibility (CSR) CSR campaign development focused on awareness building, story-driven video content, and leveraging brand strengths for community and global impact.
• Market Research Rapid consumer insights service using mobile-first polling of hundreds of millions of consumers worldwide, delivering visual reports with charts, graphs, and infographics.
• Digital Marketing Full-service digital marketing combining SEO, social media, content marketing, and influencer marketing with an in-house team for writing, social, video production, and PR disciplines.
• Web Design Custom website development and design with a KPI-focused approach, strategy-first methodology, and metrics-driven success measurement.
• Media Planning Media strategy and buying service across television, press, radio, and digital platforms with psychological persona-based audience building and brand-aligned media mix.
• Crisis Communications Real-time crisis response service with diplomatic ally mobilization and geo-targeted local and national messaging for reputation management.

Quantifiable outcome

• 234M impressions generating $2.5M PR Value for Del Monte
• +6 more outcomes

Named customers17 records

Segments8 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature5 records

Scale indicators8 records

Recent moves6 records

Expansion highlights4 records

Direct peers

• Walker Sands: Walker Sands is a mid-sized B2B PR and integrated marketing agency with a strong tech and startup client base. Directly comparable to PR Hacker in serving Y Combinator-adjacent and growth-stage tech clients with PR, content, and digital services.
• 5W Public Relations: 5W Public Relations is a mid-sized US PR agency known for integrated consumer, digital, and influencer marketing services. Directly comparable to PR Hacker in targeting CPG, tech, and consumer brands with full-service agency offerings.
• SourceCode Communications: SourceCode Communications is a boutique NYC PR agency focused on tech and B2B clients with integrated services spanning PR, content, and social. Comparable to PR Hacker's startup-and-tech segment with similar integrated, data-aware positioning.
• RH Strategic: RH Strategic is a boutique public affairs and PR firm with deep tech sector relationships, particularly with policy and enterprise audiences. Comparable to PR Hacker in serving tech clients with targeted, results-oriented PR engagements.
• MikeWorldWide: MikeWorldWide (MWW) is a mid-sized independent PR and integrated marketing agency with strong consumer and tech practices. Comparable to PR Hacker in serving mid-to-large brands with integrated earned media, digital, and influencer services.

Broad incumbents

• FleishmanHillard: FleishmanHillard is a global Omnicom-owned PR and communications agency with strong consumer and healthcare practices. Comparable to PR Hacker in serving CPG and tech clients with integrated PR, digital, and content services at significantly larger scale.
• Edelman: Edelman is the world's largest independent PR firm with full-service communications, digital, and brand strategy capabilities serving global Fortune 500 clients. Directly comparable to PR Hacker's integrated marketing services and enterprise client base, but at vastly greater scale with global offices.
• Golin: Golin is an Interpublic-owned global PR agency known for integrated, earned-first communications with proprietary analytics frameworks. Competes with PR Hacker for consumer and corporate clients with an emphasis on measurement and gFour methodology — conceptually adjacent to PR Hacker's data-driven approach.
• Ketchum: Ketchum is an Omnicom-owned global communications agency offering PR, brand marketing, and digital services. Comparable to PR Hacker across consumer and tech client work, with established measurement and analytics capabilities that overlap with PR Hacker's data-driven positioning.
• Weber Shandwick: Weber Shandwick is a top-five global PR and communications agency within the Interpublic Group, offering integrated services across consumer marketing, corporate communications, and digital. Competes for the same Fortune 500 AOR mandates as PR Hacker, with deeper international reach.

Market position

Strengths4 records

Competitive moat5 records

Key risks6 records

Key highlights7 records

Customer concentration

• Xx.com/PRhacking
• Facebookfacebook.com/prhacking
• LinkedInlinkedin.com/company/3009647

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about PR Hacker