Year On

What Year On does

Year On (firmographic header) is paired in the source material with a detailed operational record for Atom.com (formerly Squadhelp), a premium domain name marketplace and AI-powered brand naming platform. Per the aggregated source data, Atom operates a three-tier marketplace: a Premium Domain Marketplace with 400,000+ curated brandable domains, an Ultra Premium Marketplace with flagship domains valued at millions (e.g., Mind.ai at $2.75M, Nova.ai at $5.0M), and a Sapphire Marketplace focused on one-word modern-extension domains (.ai, .io, .xyz). The platform supports 71+ domain extensions, domain registration, transfer, and scheduling services, and integrates complementary tools such as Domain Appraisal, WHOIS Lookup, and Logo Design.

Underlying the marketplace is a stack of AI capabilities — generative AI naming, NLP-based audience testing, semantic search and recommendation, and AI-powered valuation — exposed to end users through free tools and to partners via the Atom Connect ecosystem (Distribution Network API, MCP Server, White Label Marketplace). The revenue model is diversified: one-time premium domain sales (typical range $500–$50,000, ultra-premium up to millions), recurring lease-to-own financing (6–24 month installments), subscription-based AI naming services, transaction-based broker fees, professional services (logo design, trademark filing), and B2B licensing revenue through Atom Connect.

The customer base spans startups and entrepreneurs, enterprise companies, marketing/advertising agencies, and small business owners, served globally through a self-serve product-led funnel at the SMB tier and dedicated domain transfer specialists for ultra-premium enterprise transactions. The company maintains a 4.6/5 Trustpilot rating on 967 reviews. Note: the firmographic header describes Year On as a 1–10 employee education management platform, which is inconsistent with the scale and product surface detailed in the source's operational data; this analysis is grounded in the operational data.

Atom is private, headquartered in San Francisco per the firmographic record (with US-based operations inferred from a 847 area code contact number), and was founded in 2017.

Name

Year On

Legal name

Atom.com

Website

https://yearon.com

Company type

Private

Founded year

2017

Operating status

Operating

Headcount range

1–10 employees

Short description

Year On (operating as Atom, formerly Squadhelp) is a premium domain marketplace and AI-powered naming platform offering 400,000+ brandable domains across 71+ TLDs, serving startups, enterprises, agencies, and SMBs via self-serve tools, lease-to-own financing, and partner APIs.

Ownership category

akta.pro rank

Product category

Education Management Platform

akta.pro primary industry

Youth-to-Adult Transition & Life Skills (Independent Living, Soft Skills) (EDAAAFAN)

akta.pro secondary industries

Leadership, Character Education & Values Development (EDAMAIAG), First-Year Experience & Transition Programs (EDALABAE)

Keywords

• Education management platform
• Youth development programs
• High school transition support
• Student confidence training
• Personal development services

Headquarters

HQ city

San Francisco

HQ country

United States

HQ region

North America

Markets served

GTM type

B2C

Offering type

Software

Revenue model

1. Premium Domain Sales: Atom earns revenue by selling premium domain names at markup prices. Domains range from hundreds to millions of dollars. The company facilitates transactions between domain sellers and buyers, taking a commission or operating as the seller of record.
2. Lease-to-Own Financing: For many domains, Atom offers lease-to-own plans where customers pay monthly installments over 6-24 months. This generates interest/financing revenue and makes higher-priced domains accessible.
3. AI Naming Services: AI-powered naming contests and business name generation tools for branding purposes. Customers pay for access to naming contests and premium name suggestions.
4. Professional Services: Additional services including logo design, trademark filing assistance, tagline creation, and audience testing are offered as paid add-ons.
5. Domain Broker Services: Broker services for negotiating and facilitating premium domain transfers, including dedicated transfer specialists.
6. Atom Connect Partner Program: Distribution Network API, MCP Server access, and White Label Marketplace offerings for partners to integrate Atom's domain inventory.

Pricing tiers

Go-to-market motion4 records

Distribution channels5 records

Marketing channels6 records

Core offering

Year On is an education management platform that aims to give confidence, grit, and self-reliance to bridge the gap between high school. It is a small private for-profit organization headquartered in San Francisco, United States, founded in 2017 with 1-10 employees.

Product overview

Atom is a domain marketplace and naming platform (formerly Squadhelp) offering a portfolio of interconnected products centered around premium domain sales and AI-powered brand naming services. The core platform consists of three marketplace tiers: the Premium Domain Marketplace (400,000+ brandable domains), the Ultra Premium Marketplace (flagship domains valued at millions), and the Sapphire Marketplace (modern extensions like .ai, .io, .xyz). Supporting the marketplace are AI-powered naming tools including AI Naming Contest, AI Audience Testing, and Business Name Generator. The platform also offers developer-facing products through Atom Connect including a Distribution Network API, MCP Server for programmatic access, and White Label Marketplace solutions for partners. Additional services include Domain Broker, AtomPay for transactions, Smart Transfer, Domain Auction, Logo Design, and Brand Naming Agency services.

Differentiator

Problem solved

Functional benefit

Quantifiable outcome

• Premium domains can boost click-through rates and search rankings
• +1 more outcomes

Segments4 records

Ideal customer profiles1 record

Technology focussed Yes

API detail

Has API

Yes

API docs

API detail

Core technology

AI maturity

App detail

AI capability5 records

Feature5 records

Partnerships

One partnership is on record.

• Atom Connect PartnerscoreChannel Partner/ Reseller/ DistributorAtom Connect is the company's partner ecosystem program that includes Distribution Network API, MCP Server access, and White Label Marketplace solutions. Partners can integrate Atom's premium domain inventory into their own platforms and offer branded domain marketplaces to their customers.

Scale indicators5 records

Recent moves6 records

Expansion highlights5 records

Broad incumbents

• Naviance (PowerSchool): Naviance is the dominant college, career, and life-readiness platform used by high schools to guide students through the postsecondary transition — the exact gap Year On targets. Strong incumbent with entrenched district penetration.
• EVERFI (Discovery Education): Now part of Discovery Education, EVERFI delivers K–12 SEL, life-skills, and character-education content at district scale. Comparable as a more mature, scaled version of Year On's SEL/character curriculum play, but with much broader content breadth and established district contracts.
• AVID Center: AVID delivers college-readiness and student-success programming to high schools with a focus on first-generation students transitioning to higher education. Comparable mission of bridging high-school-to-postsecondary outcomes for similar student populations.

Direct peers

• Leader in Me (FranklinCovey): Leader in Me is a K–12 leadership and character-development program operating inside schools, with curriculum centered on habits, self-reliance, and personal effectiveness — strongly aligned with Year On's "confidence, grit, self-reliance" positioning.
• Panorama Education: Panorama provides K–12 SEL measurement, instruction, and practice tools used by districts to track student well-being and life skills. Comparable as a SEL-focused platform play in the same buyer segment as Year On.
• Character Strong: Character Strong sells K–12 SEL and character-development curricula and professional development focused on confidence, belonging, and grit — a near-exact thematic overlap with Year On's stated outcomes. Direct competitor in the character-education niche.

Emerging players

• Rustic Pathways: Rustic Pathways runs structured gap-year and service-learning programs for high-school graduates, addressing the same transition moment Year On targets but through experiential travel rather than a software platform.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat4 records

Key risks5 records

Key highlights5 records

Customer concentration

• Xx.com/_year_on
• Facebookfacebook.com/yearonprograms
• LinkedInlinkedin.com/company/year-on

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds1 record

Investors1 record

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Year On