Beach Ford

What Beach Ford does

Beach Ford Inc is a privately held Ford franchise dealership founded in 1978 and headquartered at 2717 Virginia Beach Boulevard in Virginia Beach, Virginia, serving Virginia Beach, Chesapeake, Suffolk, Hampton, and Portsmouth in Southeastern Virginia. The company operates as a full-service automotive retailer offering new Ford vehicles (F-150, Super Duty, Bronco, Explorer, Mustang, Mustang Mach-E, F-150 Lightning), pre-owned inventory, certified pre-owned under the Ford Blue Advantage program, and specialty upfits including Barton Off-Road off-road builds and Roush performance variants. A dedicated commercial vehicle platform at beachford.worktrucksolutions.com supports fleet and work truck sales.

The service backbone includes a factory-trained technician service department, mobile tire installation, Ford pickup & delivery, FordPro Elite commercial service, and on-site Caliber Collision body repair. Customer-facing technology comprises online inventory search, custom build/price tools, KBB Instant Cash Offer trade-in valuation, Sunbit service financing, FordPass connected vehicle platform integration, EV charging for Ford EVs, and digital service scheduling. Sales channels combine a single physical dealership with phone sales, online inventory browsing, and a distinct e-commerce portal for commercial vehicles.

Revenue is generated from one-time new and used vehicle sales (MSRP-based, subject to incentives and markup), service and parts operations, financing and lease arrangements through Ford Credit and third-party lenders (F&I income), trade-in acquisition and reconditioning resold as used inventory, and ancillary service streams including mobile tire, pickup & delivery, and collision. Marketing leverage combines Google Ads and Analytics, FordDirect advertising support, email communications, and local community involvement including the Beach Ford All-American Scholarship and All American 5K Run sponsorship. The dealership has been recognized as a 12-time Ford President's Award winner, 17-time Top 100 Ford Dealer, and 2026 J.D. Power Brand Award recipient.

Name

Beach Ford

Legal name

Beach Ford Inc

Website

https://beachford.com

Company type

Private

Founded year

1978

Operating status

Operating

Headcount range

101–250 employees

Short description

Beach Ford Inc is a privately held Ford franchise dealership founded in 1978 in Virginia Beach, Virginia, serving Southeastern Virginia with new and used Ford vehicle sales, certified pre-owned, specialty upfits, commercial work truck solutions, and factory-certified service including mobile and pickup-and-delivery options.

Ownership category

akta.pro rank

Product category

Automotive Dealership

NAICS

New Car Dealers (44111), Used Car Dealers (44112)

SIC

Services-Automotive Repair, Services & Parking (7500)

akta.pro primary industry

Fleet Management Services (Lifecycle, Compliance, Safety, Driver Programs) (TLABAHAJ)

Keywords

• New vehicle sales
• Used car dealership
• Vehicle service center
• Commercial truck sales
• Automotive financing

Headquarters

HQ city

Virginia Beach

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Supply Chain, Marketing or Sales, Infrastructure

Revenue model

1. Vehicle Sales (New): Sales of new Ford vehicles including cars, trucks, SUVs, and electric vehicles. Revenue generated from MSRP pricing with potential markups or discounts based on market conditions and dealer incentives.
2. Vehicle Sales (Used): Sales of pre-owned vehicles including certified pre-owned, trade-ins, and specialty vehicles. Revenue from competitive pricing on used inventory.
3. Service and Parts: Maintenance, repairs, and genuine Ford parts sales. Includes mobile service, pickup & delivery, collision service through Caliber Collision, and routine maintenance.
4. Financing and Leasing: Arrangement of vehicle financing through Ford Credit and third-party lenders. Lease arrangements for new vehicles. Revenue through financing markups and lease residual management.
5. Trade-in Vehicles: Purchase of customer vehicles as trade-ins, which are then reconditioned and sold as used inventory.

Pricing tiers

Go-to-market motion1 record

Distribution channels3 records

Marketing channels5 records

Core offering

Beach Ford is a Ford franchise dealership in Virginia Beach, VA selling new Ford vehicles (trucks, SUVs, cars, EVs), used and certified pre-owned vehicles, and specialty upfitted vehicles. The dealership provides factory-trained vehicle service and maintenance, parts, financing and leasing through Ford Credit and other lenders, trade-in valuations, mobile service, and a dedicated commercial/work truck operation with FordPro Elite Service for fleet customers.

Product overview

Beach Ford Inc is a Ford franchise dealership offering a comprehensive automotive sales and service ecosystem. The core offering centers on new Ford vehicles (trucks, SUVs, cars, and electric vehicles), complemented by used vehicle inventory and certified pre-owned programs. The portfolio includes specialty vehicle upfitters (Barton Off-Road for off-road builds, Roush for performance vehicles) and commercial/work truck solutions. Service offerings include traditional maintenance/repair, mobile tire service, pickup & delivery, and FordPro Elite commercial service. Additional services encompass vehicle financing, trade-ins, FordPass connected vehicle platform, and EV charging. The company operates primarily as a retail automotive dealership with digital integration for inventory browsing, custom ordering, and service scheduling.

Differentiator

Problem solved

Functional benefit

Products and services

• New Ford Vehicles
• Used Vehicle Inventory
• Certified Pre-Owned (CPO) Vehicles
• Work Trucks and Commercial Vehicles
• Barton Off-Road (BOR) Vehicles
• Roush Performance Vehicles
• Ford Vehicle Service and Maintenance
• FordPro Elite Commercial Service
• Vehicle Financing and Leasing
• Vehicle Trade-In

Quantifiable outcome

• Top 100 Ford Dealers in USA
• +1 more outcomes

Named customers3 records

Segments3 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration8 records

Feature3 records

Partnerships

Six partnerships are on record, tiered core and minor.

• Ford Motor CompanycoreStrategic or Co-development PartnerFranchise dealership agreement for Ford brand vehicles. Access to new inventory, manufacturer incentives, Ford Credit financing programs, FordPass, Ford Power Promise, and Ford manufacturer marketing support through FordDirect platform.
• FordDirectcoreGTM or Marketing PartnerFord-provided digital advertising and analytics platform. Provides tracking technologies, advertising deployment, and data analytics for website optimization and targeted marketing campaigns.
• Caliber CollisionminorChannel Partner/ Reseller/ DistributorOn-site collision repair services through Caliber Collision for customer vehicle accident repairs and body work needs.
• Barton Off-Road (BOR)minorStrategic or Co-development PartnerSpecialty vehicle partnership offering outfitted off-road trucks for tough mudders, boulder climbers, and trailblazers. BOR upfit packages on F-150, F-250, and other models.
• Roush PerformanceminorStrategic or Co-development PartnerRoush series vehicles inspired by Jack Roush featuring enhanced performance F-150 and Mustang models. Roush upfit and performance packages.
• GooglecoreGTM or Marketing PartnerDigital advertising and web analytics partnership. Google Analytics for website traffic analysis, Google Ads for paid search and remarketing campaigns, interest-based advertising targeting.

Scale indicators5 records

Recent moves6 records

Expansion highlights5 records

Broad incumbents

• AutoNation: Largest automotive retailer in the US with hundreds of franchise stores across multiple brands. Directly comparable to Beach Ford as a franchised new/used vehicle dealer, though at vastly greater scale and geographic diversification.
• Lithia Motors: One of the largest US dealer groups with extensive franchise operations. Comparable in core activity (new/used vehicle retail, F&I, service), though operates at a much larger national scale than Beach Ford's single-location footprint.
• Asbury Automotive Group: Major US franchised automotive retailer with stores across Sunbelt markets. Competes directly with Beach Ford's franchise dealership business model and serves overlapping customer segments including commercial fleet.
• Hendrick Automotive Group: Largest privately-held US dealer group. Operates franchised dealerships with the same new/used sales, service, and parts model as Beach Ford and frequently competes in similar coastal/Sunbelt markets.
• Group 1 Automotive: US and UK franchised automotive retailer. Competes in the same franchise dealership space with overlapping reliance on OEM relationships, F&I income, and service operations as Beach Ford.
• Sonic Automotive: Franchised automotive retailer with EchoPark used-vehicle standalone stores alongside traditional dealerships. Directly comparable as a multi-franchise dealer with similar revenue mix of new, used, F&I, and service.

Emerging players

• CarMax: Largest US used vehicle retailer with a no-haggle model and growing omnichannel presence. Overlaps with Beach Ford's used vehicle and certified pre-owned business, though CarMax lacks new vehicle franchise operations.
• Carvana: Online-focused used vehicle retailer with vending machine pickup model. Represents a direct competitive threat to Beach Ford's used vehicle and trade-in business, particularly among younger digital-native buyers.

Regional players

• Hall Automotive Group: Virginia-based franchised dealership group with stores in Hampton Roads. Direct regional competitor to Beach Ford for new vehicle sales, service, and commercial fleet business in the same Virginia Beach market.
• Priority Automotive Group: Mid-Atlantic regional dealer group with multiple franchise stores in Virginia and surrounding states. Closest geographic peer to Beach Ford, competing for the same Hampton Roads customer base with similar franchise offerings.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat3 records

Key risks5 records

Key highlights6 records

Customer concentration

• Xx.com/beachfordva
• Facebookfacebook.com/beachford
• LinkedInlinkedin.com/company/beach-ford

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Beach Ford