Sit Mutual Funds
Sit Mutual Funds is a Minneapolis-based, employee-owned investment management firm offering 14 mutual funds and retirement accounts across equity, fixed income, and ESG strategies, serving institutional and individual investors with $16.9 billion in AUM.
- Company typePrivate
- Founded1981
- HeadquartersMinneapolis, United States
- Headcount51–100
- GTM typeB2B and B2C
- OfferingServices
What Sit Mutual Funds does
Sit Mutual Funds is the retail fund complex managed by Sit Investment Associates, Inc., a Minneapolis-based, employee-owned investment management firm founded in 1981 by Eugene C. Sit. The firm manages $16.9 billion in assets for institutional and individual investors as of 2024, and is one of the largest independent, minority-owned investment firms in the United States. It is led by second-generation CEO and Global CIO Roger J. Sit and operates through a wholly-owned fixed income subsidiary (Sit Investment Fixed Income Advisors) established in 1984.
The firm offers 14 mutual funds spanning growth equity (large, mid, small cap), dividend growth (U.S. and global), international and developing markets equity, ESG equity, balanced, and fixed income (investment-grade quality, U.S. government, and municipal/tax-free) strategies. Investment management is active and fundamentally driven, combining global growth equity and fixed income capabilities — including historical Pacific Basin expertise established via a 1989 joint venture — into custom portfolios for institutional and retail clients. The firm also administers Traditional, Roth, SEP, and SIMPLE IRAs as well as Coverdell and UGMA/UTMA education savings accounts, and offers private investment funds and collective investment trust (CIT) products for institutional and qualified investors.
Sit generates revenue through recurring investment management and advisory fees on assets under management, distributed via a hybrid go-to-market: a dedicated institutional sales team serving corporate, government, and Taft-Hartley pension plans, foundations, endowments, insurance companies, and HNW families, alongside broker/dealer and advisor channels and a direct-to-consumer mutual fund and retirement account business. The firm employs 51–100 people, including approximately 34 investment professionals across equity and fixed income teams, the majority of whom hold CFA designations.
Sit Mutual Funds firmographics
Firmographics- Name
- Sit Mutual Funds
- Legal name
- Sit Investment Associates, Inc.
- Website
- https://sitfunds.com
- Company type
- Private
- Founded year
- 1981
- Operating status
- Operating
- Headcount range
- 51–100 employees
- Short description
- Sit Mutual Funds is a Minneapolis-based, employee-owned investment management firm offering 14 mutual funds and retirement accounts across equity, fixed income, and ESG strategies, serving institutional and individual investors with $16.9 billion in AUM.
- Ownership category
- akta.pro rank
Sit Mutual Funds industry classification
Industry- Product category
- Asset Management
- NAICS
- Open-End Investment Funds (52591), Portfolio Management and Investment Advice (523940), Funds, Trusts, and Other Financial Vehicles (525)
- SIC
- Investment Advice (6282)
- akta.pro primary industry
- Equity Mutual Funds (Active) (FSAAAEAA)
- akta.pro secondary industries
- Fixed Income Mutual Funds (FSAAAEAB), Sector & Thematic Mutual Funds (FSAAAEAJ), Alternative Investments for Private Wealth (Hedge Funds, PE/VC Access, Private Credit) (FSAAABAI)
Keywords
Where Sit Mutual Funds is headquartered
LocationHeadquarters
- HQ city
- Minneapolis
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
Sit Mutual Funds business model
Business model- GTM type
- B2B and B2C
- Offering type
- Services
- Cost components
- Personnel, Operations, Marketing or Sales, Technology or R&D, Infrastructure
Revenue model
- Investment Management Fees: Revenue generated through investment advisory and management fees charged on assets under management across mutual funds, private investment funds, and collective investment trusts.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Annual | Traditional IRA and Roth IRA share overall contribution limits based on age and earned income. |
| Subscription | Annual | Roth IRA custodial fee structure based on account balance. |
| Subscription | Monthly | IRA Transfer Services |
Go-to-market motion2 records
Distribution channels4 records
Marketing channels3 records
Sit Mutual Funds product offering
Product offeringCore offering
Sit Mutual Funds, managed by Sit Investment Associates, is an investment management firm that offers 14 mutual funds spanning equity strategies (growth, dividend growth, ESG, international, small/mid/large cap), municipal and taxable fixed income, and balanced portfolios. The firm also administers retirement accounts (Traditional, Roth, SEP, SIMPLE IRAs) and education savings accounts (Coverdell, UGMA/UTMA), and serves institutional clients through separate private investment funds and collective investment trusts.
Product overview
Sit Mutual Funds is an investment management company offering a comprehensive suite of mutual fund products and retirement account services. The company provides 14 distinct mutual funds spanning equity strategies (Balanced, Developing Markets Growth, Dividend Growth, ESG Growth, Global Dividend Growth, International Growth, Large Cap Growth, Mid Cap Growth, Small Cap Dividend Growth, and Small Cap Growth), fixed income strategies (Quality Income, Tax-Free Income, Minnesota Tax-Free Income, and U.S. Government Securities), plus retirement account administration for Traditional IRA, Roth IRA, SEP IRA, and SIMPLE IRA, along with education savings accounts (Coverdell ESA and UGMA/UTMA). The funds are managed by Sit Investment Associates, an employee-owned firm managing $16.9 billion in assets.
Differentiator
Problem solved
Functional benefit
Brands
- Sit Balanced Fund: Balanced fund combining equity and fixed income strategies
- Sit Developing Markets Growth Fund
- Sit Dividend Growth Fund
- Sit ESG Growth Fund
- Sit Global Dividend Growth Fund
- Sit International Growth Fund
- Sit Large Cap Growth Fund
- Sit Mid Cap Growth Fund
- Sit Minnesota Tax-Free Income Fund
- Sit Quality Income Fund
- Sit Small Cap Dividend Growth Fund
- Sit Small Cap Growth Fund
- Sit Tax-Free Income Fund
- Sit U.S. Government Securities Fund
Products and services
- Sit Balanced Fund A balanced mutual fund combining equity and fixed income strategies to provide investors with diversification across asset classes.
- Sit Developing Markets Growth Fund An equity fund focused on growth companies in developing/emerging markets, offering exposure to international growth opportunities.
- Sit Dividend Growth Fund An equity fund investing in dividend-paying, growth-oriented companies to provide long-term capital appreciation and income. Strategy introduced in 2003.
- Sit ESG Growth Fund A growth equity fund that invests in companies with strong environmental, social, and corporate governance (ESG) practices. Fund added in 2016.
- Sit Global Dividend Growth Fund A global equity fund combining dividend growth and global investment growth strategies for international income and growth exposure. Created in 2008.
- Sit International Growth Fund An international equity fund offering exposure to growth companies outside the United States, with special capabilities in Pacific Basin countries.
- Sit Large Cap Growth Fund A domestic equity fund focused on large capitalization growth stocks for investors seeking exposure to established growth companies.
- Sit Mid Cap Growth Fund A domestic equity fund investing in mid capitalization growth companies, offering exposure to emerging growth opportunities.
- Sit Minnesota Tax-Free Income Fund A municipal bond fund providing tax-free income through investments in Minnesota state and local government securities.
- Sit Quality Income Fund A fixed income fund emphasizing a high level of interest income and stability of principal using investment-grade securities.
- Sit Small Cap Dividend Growth Fund A small capitalization equity fund investing in dividend-paying growth stocks for long-term capital appreciation and income. Created in 2015.
- Sit Small Cap Growth Fund A small capitalization domestic growth equity fund offering exposure to smaller, emerging growth companies. Strategy introduced in 1994.
- Sit Tax-Free Income Fund A municipal bond fund providing tax-exempt income through investments in municipal securities.
- Sit U.S. Government Securities Fund A fixed income fund investing in U.S. government securities for stability and income.
- Traditional IRA A Traditional Individual Retirement Account that may offer tax-deductible contributions with distributions taxed as ordinary income. Minimum initial investment of $2,000 per fund.
- Roth IRA A Roth Individual Retirement Account where contributions are not tax deductible but distributions are tax free after age 59½ with a five-year account history. Annual custodial fee of $15 waived for balances of $10,000 or more.
- SEP IRA A Simplified Employee Pension IRA designed for self-employed individuals and small business owners to save for retirement.
- SIMPLE IRA A Savings Incentive Match Plan for Employees IRA offering a retirement savings option for small businesses with lower contribution limits.
- Coverdell Education Savings Account An education savings account allowing after-tax contributions for qualified education expenses.
- UGMA/UTMA Uniform Gifts/Transfers to Minors Act accounts allowing transfers of assets to minors for educational purposes.
- Private Investment Funds and Collective Investment Trusts Private investment funds and collective investment trust (CIT) products offered for institutional and qualified investors alongside the retail mutual fund complex.
Quantifiable outcome
- $16.9 billion in assets under management
- +1 more outcomes
Companies that use Sit Mutual Funds
Customer profileNamed customers8 records
Segments2 records
Ideal customer profiles2 records
Sit Mutual Funds technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature6 records
Sit Mutual Funds partnerships and signals
Strategic signalScale indicators6 records
Recent moves14 records
Expansion highlights5 records
Sit Mutual Funds competitors and assessment
Company assessmentDirect peers
- Baron Capital Group: Independent, founder-influenced active asset manager with concentrated growth and dividend-oriented mutual fund strategies overlapping with Sit's Large Cap Growth, Mid Cap, and Dividend Growth funds. Similar mid-sized private firm profile.
- Ariel Investments: Independent, minority-owned employee-owned active asset manager offering actively-managed mutual funds to institutional and individual investors. Closely comparable ownership structure, governance ethos, and mid-sized scale to Sit.
- Manning & Napier: Mid-sized, employee-influenced active asset manager offering mutual funds and SMA/CIT vehicles to institutional and individual investors. Similar scale and multi-channel distribution model to Sit Investment Associates.
- Calamos Investments: Active asset manager offering a comprehensive suite of mutual funds across growth, dividend, fixed income, and convertible strategies, closely mirroring Sit's product breadth and distribution model. Comparable AUM scale and multi-strategy mutual fund focus.
- Royce Investment Partners: Mid-sized active asset manager specializing in small-cap and small-cap dividend equity mutual funds, with very similar product overlap including Sit's Small Cap Growth and Small Cap Dividend Growth funds. Comparable AUM scale and actively-managed mutual fund distribution approach.
- Thornburg Investment Management: Mid-sized active asset manager offering equity (growth, international, dividend) and fixed income mutual funds and institutional separate accounts. Comparable AUM scale and multi-strategy product line to Sit Mutual Funds.
- Dodge & Cox: Employee-owned, San Francisco-based active manager running equity and fixed income mutual funds with similar long-term, fundamental research-driven approach and multi-channel distribution to advisors and institutions. A directly comparable mid-sized active mutual fund complex.
Broad incumbents
- American Century Investments: Established active mutual fund manager with comparable product breadth across domestic and international equity and fixed income strategies, including dividend-oriented funds and retirement account administration. Significantly larger AUM but overlapping business model.
- T. Rowe Price Group: Larger actively-managed mutual fund complex with comparable product breadth across equity and fixed income mutual funds, retirement accounts, and institutional mandates. Significantly larger scale but the most directly comparable business model to Sit Mutual Funds within the active long-only mutual fund space.
- Pioneer Investments / Amundi US: Large active asset manager offering growth equity, dividend, and fixed income mutual funds with comparable product categories to Sit, including ESG and dividend-oriented strategies. Different scale but overlapping mutual fund product set.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat5 records
Key risks5 records
Key highlights6 records
Customer concentration
Sit Mutual Funds financial estimates
Financial estimateRevenue estimate
Valuation estimate
Sit Mutual Funds leadership team
Management profileNumber of profiles
Profiles5 records
Sit Mutual Funds subsidiaries and ownership
Company hierarchySubsidiaries1 record
Sit Mutual Funds funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Sit Mutual Funds M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Sit Mutual Funds
What does Sit Mutual Funds do?
Sit Mutual Funds, managed by Sit Investment Associates, is an investment management firm that offers 14 mutual funds spanning equity strategies (growth, dividend growth, ESG, international, small/mid/large cap), municipal and taxable fixed income, and balanced portfolios. The firm also administers retirement accounts (Traditional, Roth, SEP, SIMPLE IRAs) and education savings accounts (Coverdell, UGMA/UTMA), and serves institutional clients through separate private investment funds and collective investment trusts.
Is Sit Mutual Funds a public or private company?
Sit Mutual Funds is a private company. It is classified as management employee owned and is currently operating.
When was Sit Mutual Funds founded?
Sit Mutual Funds was founded in 1981. It employs 51 to 100 people.
Where is Sit Mutual Funds based?
Sit Mutual Funds is headquartered in Minneapolis, United States, in the North America region.
How does Sit Mutual Funds make money?
One revenue line is on record: investment Management Fees.
Who are Sit Mutual Funds's main competitors?
Direct peers on record are Baron Capital Group, Ariel Investments, Manning & Napier, Calamos Investments, Royce Investment Partners, Thornburg Investment Management and Dodge & Cox. Broad incumbents are American Century Investments, T. Rowe Price Group and Pioneer Investments / Amundi US.
Does Sit Mutual Funds have an API?
No public API is recorded for Sit Mutual Funds.
What industry is Sit Mutual Funds in?
Sit Mutual Funds's product category is Asset Management. Its primary akta.pro industry code is FSAAAEAA, Equity Mutual Funds (Active), with a secondary code of FSAAAEAB, Fixed Income Mutual Funds. Its NAICS code is 52591 and its SIC code is 6282.