Outbox

What Outbox does

Outbox (legal entity Outbox CRB Inc.) is a privately held, Montreal-headquartered B2B ticketing technology company founded in 2005 by Jean-Francoys Brousseau, who previously founded Microflex in 1981 (acquired by Ticketmaster in 2000). Outbox operates a cloud-based, white-label ticketing platform sold enterprise-to-enterprise to venues, professional sports teams, cultural festivals, museums, and event promoters across 28 countries and 25 languages. The platform processes over $1 billion in annual ticket sales and has facilitated more than 500 million tickets cumulatively, anchored by a 20-plus-year relationship with Cirque du Soleil (Mystère, JOYÀ, Drawn to Life at Walt Disney World) and other marquee clients including the Centre Bell / Canadiens de Montréal, CF Montréal, Les Alouettes de Montréal, Osheaga, the O2 Arena, Staples Center, Juste pour rire, and evenko. The company operates a wholly-owned European subsidiary (Outbox Europe LTD., UK) and runs 51-100 employees from its Montreal headquarters.

The platform is built on Python, ReactJS, JavaScript, TypeScript, HTML, and CSS, organized around solution pillars branded Out-Think, Out-Do, Out-Perform, Reach Out, Stand Out, and Sell Out. Differentiating components include the patented Waiting Room™ virtual queueing technology for high-demand on-sales, 2D and 3D interactive seat maps with view-from-seat visualization, integrated CRM with exclusive client data ownership, Apple Wallet and Google Pay integration, RFID access control, and complementary products such as timed-entry ticketing (15- and 30-minute slots), Event N3 thermal-and-barcode scanner hardware, and web streaming delivered through the consumer-facing EventShopper application. Outbox monetizes primarily through per-transaction fees on ticket sales processed on its platform, supplemented by hardware sales and web-streaming revenue. GTM is consultative enterprise field sales with multi-year contract pricing tailored per client; no public pricing page exists. The company has received no disclosed institutional funding and has operated independently since founding.

Recent strategic activity centers on consolidation of the Quebec cultural-festival ecosystem (Multicolore partnership, November 2025; Corporation des Événements de Trois-Rivières long-term renewal, December 2025) and geographic expansion into Mexican luxury entertainment (Vidanta, October 2025). Co-founder Constance Raymond serves as Vice-President with responsibility for administration and talent; founder Jean-Francoys Brousseau remains President; Jean-Philippe Samson serves as Data Protection Officer. The company holds one disclosed patent (Waiting Room™) and one industry award (Ernst & Young Entrepreneur of the Year, 2013, Technology and Communications category, awarded to founders Brousseau and Raymond).

Name

Outbox

Legal name

Outbox CRB Inc.

Website

https://outbox.com

Company type

Private

Founded year

2005

Operating status

Operating

Headcount range

51–100 employees

Short description

Outbox (Outbox CRB Inc.) is a Montreal-based private B2B ticketing technology company that sells a cloud-based, white-label enterprise ticketing platform to venues, sports teams, and event promoters across 28 countries, processing $1B+ in annual ticket sales.

Ownership category

akta.pro rank

Product category

Enterprise Ticketing Software

NAICS

Promoters of Performing Arts, Sports, and Similar Events with Facilities (71131), Promoters of Performing Arts, Sports, and Similar Events with Facilities (711310)

SIC

Services-Amusement & Recreation Services (7900), Services-Miscellaneous Amusement & Recreation (7990)

akta.pro primary industry

Primary Ticketing Platforms & Box Office Systems (MPAGAJAA)

akta.pro secondary industries

Ticketing Technology & Integrations (APIs, Plugins, Webhooks) (MPAGAJAF), Ticketing, Registration & Event Technology (Badging, Apps) (BPAFAGAL)

Keywords

• Enterprise ticketing platform
• White-label ticketing software
• Event box office solutions
• Venue management software
• Cloud ticketing technology

Headquarters

HQ city

Montréal

HQ country

Canada

HQ region

North America

Offices2 records

Markets served

GTM type

B2B

Offering type

Software

Cost components

Technology or R&D, Personnel, Infrastructure, Operations, Marketing or Sales

Revenue model

1. Ticketing Transaction Fees: Outbox processes ticket sales on behalf of venues and promoters through its white-label platform, generating revenue on a per-transaction basis. The platform manages over $1 billion in annual ticket sales across 20+ countries, suggesting significant transaction fee revenue.
2. Web Streaming Services: Outbox offers integrated web streaming capabilities through EventShopper™, enabling clients to sell digital content, live streams, and virtual events. Revenue may be generated through content sales and virtual event ticketing.
3. Hardware Sales (Event N3 Scanners): Outbox sells specialized hardware including Event N3 thermal and barcode scanners, Bluetooth thermal readers, and related access control equipment to venue clients.

Pricing tiers

Go-to-market motion1 record

Distribution channels3 records

Marketing channels5 records

Core offering

Outbox sells a cloud-based, white-label enterprise ticketing platform that enables venues, promoters, sports organizations, and event producers to sell and manage tickets under their own brand. The platform supports general admission, reserved seating with 2D/3D seat maps, inventory management, payment and mobile wallet delivery, real-time analytics, an integrated CRM, timed entry, and web streaming for virtual events, and is delivered alongside complementary hardware (Event N3 scanners) for on-site access control.

Product overview

Outbox is an enterprise ticketing technology company offering a white-label cloud platform with multiple integrated modules. The core Outbox Ticketing Platform serves as the foundation, with EventShopper as the consumer-facing web/mobile application for ticket purchasing. The platform includes specialized solution modules (Out-Think, Out-Do, Out-Perform, Reach Out, Stand Out, Sell Out) addressing different aspects of ticketing operations. Key product features include the patented Waiting Room for high-demand sales, integrated CRM for customer data ownership, 3D seat maps with view-from-seat visualization, web streaming capabilities, timed entry ticketing, and Event N3 thermal scanner hardware. The platform is designed to be white-label, multi-lingual, multi-currency, and flexible/secure, with over 500 million tickets sold globally.

Differentiator

Problem solved

Functional benefit

Products and services

• Outbox Ticketing Platform Cloud-based, white-label enterprise ticketing platform enabling venues, promoters, sports organizations, and event producers to sell and manage tickets under their own brand with full control over data and revenue. Supports general admission, reserved seating, 2D/3D seat maps, inventory management, distribution control, real-time reporting, CRM, mobile wallet delivery, timed entry, and web streaming across 28 countries and 25 languages.
• Event N3 Thermal and Barcode Scanner Wireless handheld hardware device combining barcode ticket scanning with contactless thermal temperature measurement for venue entry, recording data in real time to Outbox's ticketing system for access control and event-day reporting. Sold to enterprise venue clients as complementary access-control equipment.

Quantifiable outcome

• Over 500 million tickets sold globally
• +5 more outcomes

Named customers19 records

Segments5 records

Ideal customer profiles4 records

Technology focussed Yes

API detail

Has API

Yes

API docs

API detail

Core technology

AI maturity

App detail

Integration2 records

Feature10 records

Partnerships

Twelve partnerships are on record, tiered core, flagship and minor.

• Corporation des Événements de Trois-RivièrescoreStrategic or Co-development Partner · 2 December 2025Outbox and the Corporation des Événements de Trois-Rivières signed a long-term agreement consolidating a collaboration begun in 2016. The partnership covers ticketing management for shows at the Amphithéâtre Cogeco and the Les Délices d'automne agri-food event, with both organizations sharing a vision of delivering smooth, engaging cultural experiences to audiences.
• MulticoloreflagshipStrategic or Co-development Partner · 7 November 2025Outbox and Multicolore, creator of iconic Quebec events including Igloofest, Piknic Électronik, Village au Pied-du-Courant, and Palomosa, announced a strategic 100% Quebec partnership. Ticketing for Multicolore events is now handled by Outbox, reflecting Multicolore's commitment to working with local partners while enhancing the festivalgoer experience with more fluid, faster ticket purchasing.
• VidantaflagshipStrategic or Co-development Partner · 23 October 2025Outbox serves as the official ticketing partner for Vidanta's world-class shows JOYÀ in Riviera Maya and LUDÕ in Nuevo Vallarta, Mexico. The partnership launched in summer 2025, bringing together two organizations committed to innovation and luxury entertainment experiences. Outbox provides a fully integrated white-label ticketing solution tailored to Vidanta's brand and guest experience, from purchase to venue access, while Vidanta maintains full ownership of its data and customer relationships.
• Vignobles de Niagara-on-the-Lake (WONOTL)minorStrategic or Co-development Partner · 1 February 2022Outbox partnered with Vignobles de Niagara-on-the-Lake to provide timed-entry ticketing for 16 Ontario wineries, enabling reservation-based culinary and wine experiences. The EventShopper platform supports timed slots and visitor capacity management for wine tourism experiences.
• Juste pour rirecoreStrategic or Co-development Partner · 15 April 2021Outbox and Juste pour rire (Just for Laughs) renewed their long-standing partnership for international comedy festival ticketing, touring events, and digital marketing efforts. Juste pour rire cited Outbox's Quebec origins and quality alignment as key factors in the continued relationship.
• Disney / Cirque du Soleil (Drawn to Life)flagshipStrategic or Co-development Partner · 25 February 2020Outbox was selected by Walt Disney World to power ticketing for the Drawn to Life show, a Cirque du Soleil production at an Orlando amphitheater with 1,580 seats. The show ran 10 times per week starting March 20, 2020, representing Outbox's entry into the Disney entertainment ecosystem.
• Tandem ExpositionsminorStrategic or Co-development Partner · 19 December 2019Outbox partnered with Tandem Expositions for the Imagine Van Gogh immersive exhibition at Arsenal art contemporain Montréal. More than 42,000 tickets were sold before the exhibition even opened. Outbox provided timed entry ticketing for the immersive art experience.
• Le DiamantcoreStrategic or Co-development Partner · 12 August 2019Le Diamant, Robert Lepage's new multidisciplinary performance venue in Old Quebec City with 642 seats, entrusted its ticketing services to Outbox. The venue opened in August 2019, with Outbox handling all ticketing operations for performances blending drama and wrestling.
• Les Alouettes de MontréalcoreStrategic or Co-development Partner · 18 July 2019Les Alouettes de Montréal (CFL football team) partnered with Outbox for ticketing at Percival-Molson Stadium, a venue with 25,012 seats. The partnership was framed as a strategic alignment between two Montreal institutions serving the city's sports fans.
• CF Montréal (Impact de Montréal)coreStrategic or Co-development Partner · 18 September 2018CF Montréal (formerly Impact de Montréal) selected Outbox as its ticketing platform starting the 2019 season. The partnership included interactive 3D seating plans, a new online account management portal (IMFC), ticket printing and transfer capabilities, new payment plans, and ticket resale options.
• Théâtre du Nouveau Monde (TNM)coreStrategic or Co-development Partner · 18 January 2017Le Théâtre du Nouveau Monde, one of the most important French-language theatrical institutions in North America, selected Outbox for all its ticketing needs. The partnership leverages Outbox's technology to support the TNM's national and international productions.
• Cirque du SoleilflagshipStrategic or Co-development PartnerLong-standing partnership spanning over 20 years with Cirque du Soleil for ticketing technology. Outbox has supported Mystère in Las Vegas (14,000+ shows), JOYÀ, Drawn to Life at Walt Disney World, and other productions. The partnership is cited as foundational to Outbox's reputation in the live entertainment industry.

Scale indicators7 records

Recent moves6 records

Expansion highlights6 records

Broad incumbents

• Ticketmaster (Live Nation Entertainment): Dominant incumbent in primary ticketing globally and the direct alternative Outbox positions against. Both serve arenas, sports teams, and concert promoters, but Ticketmaster bundles ticketing with Live Nation's concert promotion, making it a much larger but vendor-controlled platform.
• Eventbrite: Public, consumer-facing ticketing marketplace with growing enterprise/self-serve event tools. Operates in adjacent but different segment (SMB to mid-market), yet competes for the same end event-organizer wallet, especially for music and cultural events.

Emerging players

• Vendini: Cloud-based ticketing and event management platform for mid-sized venues, theaters, and live entertainment operators in North America. Overlaps with Outbox's smaller-end customer segment and feature parity (box office, marketing, access control).
• Universe (by Live Nation): Self-serve ticketing platform owned by Live Nation, targeting smaller venues and promoters. While smaller and less white-label than Outbox, it represents Live Nation's downstream expansion into the mid-market segment.

Direct peers

• AXS (AEG): Direct white-label and primary ticketing peer serving arenas and sports teams (including Staples Center, an Outbox client). Both target large venues and promoters seeking brand control; AXS bundles with AEG-owned venues, giving it captive demand.
• TixTrack: Niche white-label ticketing SaaS serving performing arts centers, museums, and cultural attractions in North America. Closest peer in terms of vertical focus (museums/cultural institutions) and platform-based delivery model.
• Tessitura Network: Enterprise CRM + ticketing platform for performing arts, cultural institutions, and arts organizations—the same verticals Outbox serves (Théâtre du Nouveau Monde, Le Diamant). Comparable scale, target buyer (arts administrators), and integrated CRM/ticketing value proposition.
• See Tickets: International ticketing platform serving European and North American venues, promoters, and festivals with primary and resale ticketing. Comparable international reach and white-label flexibility, particularly relevant for Outbox's UK/European client base.
• Secutix: European-headquartered white-label ticketing platform serving sports clubs, cultural venues, and event organizers. Comparable feature set (CRM, access control, omnichannel sales) and similar mid-market to enterprise positioning.
• AudienceView: Direct SaaS ticketing competitor serving performing arts venues, sports, and live entertainment worldwide. Overlap with Outbox in target buyer, white-label approach, and feature set (CRM, online sales, access control).

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights6 records

Customer concentration

• Facebookfacebook.com/127579550673259

Revenue estimate

Valuation estimate

Number of profiles

Profiles3 records

Subsidiaries1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Outbox