Agromillora

What Agromillora does

Agromillora Catalana, SAU is a privately-held multinational plant propagation company headquartered in Subirats, Barcelona, Spain, that develops and commercializes genetically certified plant material for commercial horticultural producers. Founded in 1990, the company pioneered the Super High Density (SHD) hedge row agricultural model over 30+ years, enabling planting densities above 1,500 plants per hectare with mechanized harvesting across olives, almonds, citrus, and stone fruits. Its proprietary technology stack centers on micropropagation, a dedicated Genetics Platform backed by breeding partnerships with the Universities of Córdoba, Bari, and Florence, and an in-house QA Lab providing pathogen diagnostics, genetic characterization, and full traceability from mother plant to delivery. Core genetics assets include the Smarttree plant brand, the Rootpac dwarfing rootstock family (Rootpac 20, Rootpac 40, Rootpac R), and the GiSelA cherry rootstock line (GiSelA 5/6), along with protected olive cultivars (Arbequina, Arbosana, Lecciana, Coriana, Sikitita, Sikitita 2, Todolivo I15).

Name

Agromillora

Legal name

AGROMILLORA CATALANA, SAU

Website

https://agromillora.com

Company type

Private

Founded year

1990

Operating status

Operating

Headcount range

501–1,000 employees

Short description

Agromillora is a privately-held Spanish multinational plant propagator that develops and distributes genetically certified plant material and proprietary dwarfing rootstocks for super high density orchards serving commercial olive, almond, citrus, and stone fruit growers across four continents.

Ownership category

akta.pro rank

Product category

Horticultural Plant Propagation & Nursery Production

NAICS

Nursery and Floriculture Production (11142), Nursery and Tree Production (111421)

SIC

Agricultural Services (700)

akta.pro primary industry

Nursery Stock & Propagule Production (Cuttings, Rootstocks, Grafts) (AFAGAIAO)

akta.pro secondary industry

Fruit & Nut Planting Stock (Rootstocks, Nursery Trees, Vines) (AFABAFAF)

Keywords

• Plant propagation services
• Horticultural nursery production
• Super high density planting
• Fruit tree rootstocks
• Micropropagation technology

Headquarters

HQ city

Subirats

HQ country

Spain

HQ region

Europe

Offices8 records

Markets served

GTM type

B2B

Offering type

Hardware or Manufacturing

Cost components

Operations, Supply Chain, Personnel, Technology or R&D, Marketing or Sales, Infrastructure

Revenue model

1. Plant Material Sales: Sale of propagated plant material including olives, almonds, citrus, stone fruits, berries, nuts, prunes, ornamental plants, and rootstocks to commercial growers.
2. Licensed Varieties: Propagation and sale of proprietary and protected olive varieties including Arbequina, Arbosana, Lecciana, Coriana, and others developed through partnerships with universities (Cordoba, Bari, Florence) and breeding programs like Todolivo.

Go-to-market motion1 record

Distribution channels1 record

Marketing channels7 records

Core offering

Agromillora is a multinational plant propagator that produces and sells certified, genetically characterized plant material — including olives, almonds, citrus, stone fruits, berries, nuts, prunes, ornamentals, and proprietary rootstocks — to commercial horticultural growers worldwide. Its plants are specifically adapted for the Super High Density (hedge-row) cultivation system, enabling mechanized harvesting and reduced labor dependency. The company also licenses protected olive varieties developed through partnerships with leading universities and breeding programs.

Product overview

Agromillora is a leading multinational plant propagator serving the commercial horticultural production industry. The company operates a comprehensive portfolio of plant products including Berries, Citrus, Nuts (almonds/pistachios), Olives, Ornamental Plants, Prunes, and Rootstocks (dwarfing and semi-dwarfing for multiple fruit species). Central to their innovation is the Super High Density System (Hedge Row Model) — a revolutionary agronomic system developed over 30+ years enabling >1,500 plants/hectare density with mechanized harvesting. The company offers supporting technology platforms including a Genetics Platform for proprietary plant breeding, an Agribusiness Platform, and quality services such as Micropropagation Technology, Traceability Systems, and QA Lab Services. The Smarttree sub-brand denotes plants adapted for hedge row systems. Additional offerings include Olint, a knowledge-sharing content platform with blog, video, and training resources.

Differentiator

Problem solved

Functional benefit

Brands

• Smarttree®: Proprietary plant material brand for hedge row planting systems
• Rootpac®
• GiSelA®
• Olint
• North American Plants

Products and services

• Olive plants (protected varieties) Olive plant material (Arbequina, Arbosana, Coriana, Koroneiki, Lecciana, Manzanilla Cacereña, Oliana, Sikitita, Sikitita 2, Todolivo I15) for super high density hedge-row cultivation, including proprietary and licensed varieties adapted to mechanized harvesting.
• Citrus plants Citrus plant material grafted onto dwarfing rootstocks, adapted for super high density hedge-row production systems and addressing citrus greening (HLB) challenges.
• Nut trees (almonds, pistachios) Almond and pistachio trees adapted for super high density hedge-row production with mechanized harvesting, with SHD almond plantings exceeding 18,250 acres worldwide.
• Berry plants

Quantifiable outcome

• Super high density almond plantings span 18,250+ acres globally
• +1 more outcomes

Segments2 records

Ideal customer profiles2 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature5 records

Partnerships

Two partnerships are on record, tiered core.

• Universities of Córdoba, Bari, and FlorencecoreStrategic or Co-development PartnerAcademic partnerships for olive variety development and genetic improvement programs. Agromillora has selected clones and varieties as well as new materials from these universities' breeding programs for their protected olive cultivars.
• TodolivocoreStrategic or Co-development PartnerPartnership for development and licensing of Todolivo I15 olive variety included in Agromillora's protected cultivar portfolio.

Scale indicators3 records

Recent moves6 records

Expansion highlights5 records

Direct peers

• Fall Creek Farm & Nursery: Leading global blueberry and berry plant propagator with proprietary genetics and a global network of licensed nurseries. Directly comparable to Agromillora in plant propagation business model, IP-driven genetics, and multi-country nursery footprint.
• Driscoll's: Berry genetics and nursery operations arm that breeds and propagates proprietary berry varieties for licensed growers worldwide. Comparable to Agromillora as a genetics-plus-propagation platform serving commercial horticultural producers.
• Dümmen Orange: Global leader in ornamental flower and plant breeding/propagation with a worldwide network of production sites. Comparable to Agromillora in breeding proprietary varieties, micropropagation at scale, and selling rooted young plants to commercial growers.
• Ball Horticultural Company: Major breeder and producer of ornamental plant seed and vegetative material with global distribution. Comparable to Agromillora in proprietary genetics, multi-country propagation and sales to commercial growers.
• Sierra Gold Nurseries: California-based wholesale nursery specializing in almond, walnut, pistachio and stone fruit trees for commercial orchard establishment. Closely comparable to Agromillora's nut and stone fruit propagation business in North America.
• Vivai Fratelli Zanzi: Italian nursery specializing in fruit tree propagation (pear, apple, stone fruit, berry) with international sales. Comparable to Agromillora in Mediterranean fruit tree nursery operations and rootstock-led propagation.
• Burchell Nursery: US-based wholesale fruit and nut tree nursery (almonds, walnuts, stone fruit, citrus) supplying commercial orchardists. Comparable to Agromillora's North American propagation and orchard establishment offering.

Broad incumbents

• Syngenta (Syngenta Flowers / Vegetable Seeds): Global ag input giant with vegetable seed and flower genetics businesses. Overlaps with Agromillora in proprietary plant genetics and global commercial horticulture distribution, but operates as a broad portfolio incumbent rather than a specialized propagation firm.
• Bayer Crop Science (Vegetable Seeds / Horticulture): Global crop science company with horticultural seed and trait platforms serving commercial growers. Comparable to Agromillora in scale and grower base, but broader in crop protection, seeds and digital farming rather than focused on propagation.

Others

• Todolivo:

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights7 records

Customer concentration

• Xx.com/Agromillora_
• YouTubeyoutube.com/channel/UC8bd2Hc6OAzBeU0eqjwqLWw
• Facebookfacebook.com/Agromillora
• LinkedInlinkedin.com/company/agromilloragroup
• Instagraminstagram.com/agromilloragroup

Revenue estimate

Valuation estimate

Number of profiles

Profiles2 records

Subsidiaries16 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Agromillora