Nationwide Custom Homes
Nationwide Custom Homes (now Cavco - Martinsville) is a Virginia-based modular home manufacturer founded in 1959, producing 66+ factory-built home models sold through authorized retail partners across six southeastern US states, serving individual homebuyers and community development programs.
- Company typePrivate
- Founded1959
- HeadquartersMartinsville, United States
- Headcount101–250
- GTM typeB2C
- OfferingHardware or Manufacturing
What Nationwide Custom Homes does
Nationwide Custom Homes, now operating as Cavco - Martinsville following a 2025 brand unification, is a modular home manufacturer founded in 1959 and headquartered in Martinsville, Virginia. The company builds factory-constructed modular homes in a covered, climate-controlled facility, producing 66+ floor plan models ranging from an entry-level 840 sqft Appalachian Cabin to a 2,394 sqft Boone Cape multi-story home, with primary configurations spanning the Mainstreet Elite series, Homest series, cabins, and duplex units. Core technology is the modular construction process itself: prefabricated modules are built indoors to protect materials from weather and theft, then transported to and assembled on customer sites. The company also offers a Digital Home Design Center powered by Focus360 that allows buyers to customize flooring, cabinets, countertops, lighting, and exterior options in real time before purchase.
The business model is factory-direct sales through a network of authorized retail partners across six southeastern states: Georgia, North Carolina, South Carolina, Tennessee, Virginia, and West Virginia. Revenue is generated from hardware sales of modular home structures, with pricing determined per floor plan, square footage, and customization options, and actual prices quoted through retail partners rather than published. The primary customer segments are individual homebuyers and homeowners seeking affordable, faster-to-build alternatives to site-built construction, with a secondary segment of government and community development organizations using modular homes for affordable housing initiatives (e.g., the Five Points Neighborhood Initiative in Martinsville). Cavco - Martinsville operates as a branded division of Cavco Industries, Inc. (NASDAQ: CVCO), a publicly traded manufactured and modular home builder; the division maintains its Martinsville manufacturing facility and retail partner network while benefiting from the parent's broader brand, capital, and operational resources. Distribution is supported by a multi-channel digital marketing presence across Facebook, Instagram, YouTube, and Flickr, with a digital design center serving as the mid-funnel engagement tool.
Nationwide Custom Homes firmographics
Firmographics- Name
- Nationwide Custom Homes
- Legal name
- Cavco Industries, Inc.
- Website
- https://nationwide-homes.com
- Company type
- Private
- Founded year
- 1959
- Operating status
- Operating
- Headcount range
- 101–250 employees
- Short description
- Nationwide Custom Homes (now Cavco - Martinsville) is a Virginia-based modular home manufacturer founded in 1959, producing 66+ factory-built home models sold through authorized retail partners across six southeastern US states, serving individual homebuyers and community development programs.
- Ownership category
- akta.pro rank
Nationwide Custom Homes industry classification
Industry- Product category
- Modular Home Construction
- NAICS
- Manufactured Home (Mobile Home) Manufacturing (321991)
- SIC
- Prefabricated Wood Bldgs & Components (2452)
- akta.pro primary industry
- Residential Modular & Prefabricated Home Construction (IMAFABAF)
Keywords
Where Nationwide Custom Homes is headquartered
LocationHeadquarters
- HQ city
- Martinsville
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
Nationwide Custom Homes business model
Business model- GTM type
- B2C
- Offering type
- Hardware or Manufacturing
- Cost components
- Supply Chain, Personnel, Operations, Infrastructure, Marketing or Sales
Revenue model
- Modular Home Sales: Sale of factory-built modular homes delivered to customers through retail partner network. Homes are priced based on floor plan, square footage, and customization options. Revenue generated from the sale of the physical modular home structure.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Other | Multi-year contract | Quote-based pricing through retail partners |
Go-to-market motion1 record
Distribution channels1 record
Marketing channels6 records
Nationwide Custom Homes product offering
Product offeringCore offering
Nationwide Custom Homes (now operating as Cavco - Martinsville) designs, manufactures, and distributes factory-built modular homes through a network of authorized retail partners in six southeastern states. The company constructs home modules in a climate-controlled manufacturing facility in Martinsville, Virginia, offering a portfolio of approximately 66 floor plan models and a Digital Home Design Center for real-time customization of flooring, cabinetry, countertops, lighting, and exterior options.
Product overview
Nationwide Custom Homes (now operating as Cavco - Martinsville) offers a portfolio of factory-built modular homes sold through a network of authorized retail partners across Georgia, North Carolina, South Carolina, Tennessee, Virginia, and West Virginia. The company provides 66+ modular home models ranging from entry-level cabins (Appalachian Cabin at 840 sqft) to multi-story family homes (Boone Cape at 2,394 sqft), along with duplex configurations for multi-family use. The product line includes the Mainstreet Elite series (Aspen Ranch, Bayview Ranch, Blue Ridge Cape, Boone Cape, Brookdale Ranch, Chatham I Two Story), the Homest series (Camilla Ranch), and cabin-style models. The core offering is modular construction in a controlled factory environment, which the company markets as delivering higher quality, faster build times, and lower utility costs compared to traditional on-site construction. The company also offers a Digital Home Design Center powered by Focus360 for customers to visualize and customize interior and exterior options.
Differentiator
Problem solved
Functional benefit
Products and services
- Appalachian Cabin Single bedroom, single bathroom cabin-style modular home with 840 sqft, part of the entry-level cabin series from Cavco - Martinsville.
- Aspen Ranch Three bedroom, two bathroom ranch-style modular home with 1,344 sqft, part of the Mainstreet Elite series.
- Bayview Ranch Three bedroom, two bathroom ranch-style modular home with 1,456 sqft, part of the Mainstreet Elite series.
- Blue Ridge Cape Three bedroom, two and a half bathroom cape-style modular home with 1,996 sqft, part of the Mainstreet Elite series.
- Boone Cape Three bedroom, three bathroom cape-style modular home with 2,394 sqft, featuring a great room and loft in the Mainstreet Elite series.
- Bridgewater Duplex Two bedroom, two bathroom duplex modular home with 1,456 sqft, designed for multi-family or income property configurations.
- Brookdale Ranch Three bedroom, two bathroom ranch-style modular home with 1,484 sqft, part of the Mainstreet Elite series.
- Camilla Ranch Three bedroom, two bathroom ranch-style modular home with 1,512 sqft, part of the Homest series.
- Chatham I Two Story Three bedroom, three bathroom two-story modular home with 1,736 sqft, part of the Mainstreet Elite series.
Companies that use Nationwide Custom Homes
Customer profileNamed customers2 records
Segments2 records
Ideal customer profiles2 records
Nationwide Custom Homes technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration1 record
Feature2 records
Nationwide Custom Homes partnerships and signals
Strategic signalPartnerships
One partnership is on record.
- Cavco IndustriescoreNationwide Homes has been fully integrated into Cavco Industries' family of builders and rebranded as Cavco - Martinsville. This is part of Cavco's brand unification strategy to simplify the homebuying process for customers. The partnership provides access to Cavco's broader resources, brand recognition, and manufacturing capabilities while maintaining local operations.
Scale indicators2 records
Recent moves6 records
Expansion highlights8 records
Nationwide Custom Homes competitors and assessment
Company assessmentDirect peers
- Adventure Homes: Manufactured home builder producing single-section and multi-section factory-built homes sold through regional dealer networks; comparable in product type, channel model, and entry-level buyer focus to Cavco - Martinsville.
- Skyline Champion: Public manufactured and modular home builder (NYSE: SKY) formed by combining Champion Home Builders and Skyline, with brands including Champion, Skyline, and Dutch Housing; directly competes with Cavco - Martinsville across dealer-sold modular floor plans in overlapping southeastern US markets.
- Clayton Homes: Berkshire Hathaway-owned manufactured and modular home builder and the largest player in the category; operates an extensive factory and retail network and competes head-to-head with Cavco - Martinsville on factory-built single-family product, dealer economics, and affordable housing financing.
- Fleetwood Homes: Manufactured and modular home builder under the Cavco Industries family, producing off-site built homes sold through dealer networks; comparable product mix, distribution approach, and operational model to Cavco - Martinsville.
- Palm Harbor Homes: Manufactured and modular home producer (also part of the Cavco Industries family) offering site-built and factory-built homes across multiple US regions; directly comparable in factory-built product categories, dealer model, and buyer segments served.
- Deer Valley Homebuilders: Manufactured and modular home producer focused on affordable housing across the southern US; competes in overlapping dealer-served segments with Cavco - Martinsville in the Southeast.
Emerging players
- Boxabl: Emerging factory-built housing startup known for foldable, code-compliant residential units; competes for narrative leadership in modern modular housing and represents a differentiated emerging approach to off-site residential construction.
- Plant Prefab: Custom modular home manufacturer focused on design-forward, sustainably built factory housing; an emerging player intersecting with the modular category and competing for design-conscious buyers looking at factory-built alternatives.
Broad incumbents
- D.R. Horton: Largest US homebuilder by volume, offering entry-level to move-up site-built homes nationwide; broad incumbent competing against modular options for first-time and affordable housing demand that drives much of Cavco - Martinsville's funnel.
- Lennar Corporation: Major US homebuilder including a growing factory-built housing effort (Millrose); broad incumbent competing in residential housing broadly and a potential long-term consolidator or adjacency in modular and panelized construction.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat3 records
Key risks6 records
Key highlights6 records
Customer concentration
Nationwide Custom Homes social profiles
Digital presenceNationwide Custom Homes financial estimates
Financial estimateRevenue estimate
Valuation estimate
Nationwide Custom Homes leadership team
Management profileNumber of profiles
Nationwide Custom Homes funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Nationwide Custom Homes M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Nationwide Custom Homes
What does Nationwide Custom Homes do?
Nationwide Custom Homes (now operating as Cavco - Martinsville) designs, manufactures, and distributes factory-built modular homes through a network of authorized retail partners in six southeastern states. The company constructs home modules in a climate-controlled manufacturing facility in Martinsville, Virginia, offering a portfolio of approximately 66 floor plan models and a Digital Home Design Center for real-time customization of flooring, cabinetry, countertops, lighting, and exterior options.
Is Nationwide Custom Homes a public or private company?
Nationwide Custom Homes is a private company. It is classified as corporate owned and is currently operating.
When was Nationwide Custom Homes founded?
Nationwide Custom Homes was founded in 1959. It employs 101 to 250 people.
Where is Nationwide Custom Homes based?
Nationwide Custom Homes is headquartered in Martinsville, United States, in the North America region.
How does Nationwide Custom Homes make money?
One revenue line is on record: modular Home Sales.
Who are Nationwide Custom Homes's main competitors?
Direct peers on record are Adventure Homes, Skyline Champion, Clayton Homes, Fleetwood Homes, Palm Harbor Homes and Deer Valley Homebuilders. Emerging players are Boxabl and Plant Prefab. Broad incumbents are D.R. Horton and Lennar Corporation.
Does Nationwide Custom Homes have an API?
No public API is recorded for Nationwide Custom Homes.
What industry is Nationwide Custom Homes in?
Nationwide Custom Homes's product category is Modular Home Construction. Its primary akta.pro industry code is IMAFABAF, Residential Modular & Prefabricated Home Construction. Its NAICS code is 321991 and its SIC code is 2452.