Zone 4
Zone 4 provides turnkey mechanical and electrical installation services for warehouse automation systems including robotics, ASRS, conveyor, and racking. The firm partners with systems integrators and OEMs to serve enterprise retail, grocery, e-commerce, logistics, and industrial clients.
- Company typePrivate
- Founded2006
- HeadquartersOrange, United States
- Headcount11–50
- GTM typeB2B
- OfferingServices
What Zone 4 does
Zone 4 is a US-based turnkey installation services provider for warehouse automation systems, founded in 2006 by Steve Martinez and Doug Dragovich and headquartered in Orange, California with regional offices in Cincinnati, Ohio and Charlotte, North Carolina. The company delivers comprehensive mechanical and electrical installation services for robotics, automated storage and retrieval systems (ASRS), conveyor systems, Very Narrow Aisle (VNA) racking, control panel infrastructure, and IO checkouts, operating through a 400+ field professional workforce that supports nationwide project mobilization. Zone 4 serves as the execution partner of choice for systems integrators (SIs) and original equipment manufacturers (OEMs), and its end customers are blue-chip enterprise operators across retail, grocery, e-commerce, third-party logistics, pharmaceutical, industrial, and parcel sectors.
The company's core offering combines mechanical installation (robotic equipment placement, racking, multi-level pick modules), electrical installation (control panels, automation connectivity, commissioning support), and project execution services (pre-job preparation, trade coordination, QA/QC, safety oversight) under a single turnkey delivery model. Zone 4 emphasizes fast mobilization, zero-incident safety execution (supported by an Avetta Premier Member certification and an Injury and Illness Prevention Program), and millimetric precision in complex environments such as sub-zero freezers, multi-temperature zones, and active operational facilities. Pricing is custom and project-based, determined by scope, complexity, labor, and timeline, with engagements structured as multi-year contracts rather than transactional work.
Zone 4 distributes exclusively through direct enterprise relationships and channel partnerships with SIs and OEMs including Kardex, Swisslog, Exotec, and Plug Power, several of which have formally requested Zone 4 for all future projects following successful deliveries. Revenue mechanics are entirely project-based professional services, with no software, SaaS, or recurring subscription component. The company is privately held, founder-influenced (co-founder Steve Martinez transitioned to Chief Growth Officer in early 2026), and led by CEO Mitch Hayes, who joined from Kardex Solutions North America in January 2026 alongside a refreshed executive bench including COO Adi Hadziahmetovic and CRO Drew Forte.
Zone 4 firmographics
Firmographics- Name
- Zone 4
- Legal name
- Zone 4
- Website
- https://zone4mhs.com
- Company type
- Private
- Founded year
- 2006
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Zone 4 provides turnkey mechanical and electrical installation services for warehouse automation systems including robotics, ASRS, conveyor, and racking. The firm partners with systems integrators and OEMs to serve enterprise retail, grocery, e-commerce, logistics, and industrial clients.
- Ownership category
- akta.pro rank
Zone 4 industry classification
Industry- Product category
- Warehouse Installation Services
- NAICS
- Other Commercial and Industrial Machinery and Equipment Rental and Leasing (53249), General Warehousing and Storage (493110)
- SIC
- Industrial Trucks, Tractors, Trailors & Stackers (3537)
- akta.pro primary industry
- Warehouse Automation Systems (AS/RS, Shuttle Systems, Vertical Lift Modules) (IMAHABAK)
- akta.pro secondary industry
- Industrial & Cleanroom Fit-Out (Factories, Warehouses, Controlled Environments) (IMAFANAF)
Keywords
Where Zone 4 is headquartered
LocationHeadquarters
- HQ city
- Orange
- HQ country
- United States
- HQ region
- North America
Offices3 records
Markets served
Zone 4 business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Operations, Supply Chain, Infrastructure, Marketing or Sales
Revenue model
- Installation Services: Project-based professional services revenue generated from turnkey mechanical and electrical installation of warehouse automation systems. Services include robotics integration, ASRS deployment, conveyor installation, racking systems, and electrical infrastructure work. Revenue is earned through discrete project engagements with systems integrators, OEMs, and facility operators.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Other | Multi-year contract | Custom project-based pricing for turnkey installation services |
Go-to-market motion3 records
Distribution channels4 records
Marketing channels7 records
Zone 4 product offering
Product offeringCore offering
Zone 4 provides turnkey mechanical and electrical installation services for warehouse automation systems, including automation robotics, IO checkouts, and VNA and ASRS racking systems. The company partners with systems integrators and OEMs to deliver complex, high-stakes installations across retail, grocery, e-commerce, logistics, pharmaceutical, industrial, and parcel sectors, mobilizing crews nationwide to execute installations from project planning through commissioning.
Product overview
Zone 4 offers a unified suite of turnkey installation services for warehouse automation and material handling systems, not a modular software platform. The offering combines Mechanical Installation Solutions (robotic equipment, racking systems, material flow systems), Electrical Installation Services (control panels, automation connectivity, commissioning support), Automation & Robotics Support (conveyors, ASRS, robotic cells, goods-to-person), and Project Execution & Site Coordination. All services integrate under a single turnkey delivery model where Zone 4 manages mechanical and electrical installation together from mobilization through commissioning, including IO checkouts and VNA/ASRS racking systems. The company partners with systems integrators and OEMs rather than selling standalone products.
Differentiator
Problem solved
Functional benefit
Products and services
- Mechanical Installation Solutions Comprehensive mechanical installation services for warehouse automation environments, covering robotic and automated equipment placement, racking and storage systems installation (pallet racking, shelving, mezzanines, rack-supported structures), and material flow systems including multi-level pick modules. Designed for systems integrators, OEMs, and end-user facility operators executing large-scale distribution center deployments.
- Electrical Installation Services Full electrical installation for automation and material-handling environments, including control panel installation and distribution, robot arm automation connectivity (power and signal wiring), and commissioning team support with changes, retests, and adjustments. Targeted at automation integrators and OEMs requiring turnkey electrical scope alongside mechanical work.
- Automation & Robotics Support Installation and support services for conveyor systems (high-speed sorters, tilt trays, cross-belt systems), ASRS systems (mini-load, tote-based, pallet), robotic cells, and goods-to-person systems, with availability during commissioning for adjustments and retests. Built for OEMs and end users deploying high-throughput fulfillment automation.
- Project Execution & Site Coordination End-to-end project management including pre-job preparation (plan review, site condition assessment), trade coordination with general contractors and vendors, and quality and safety oversight from walk-through to final sign-off. Delivered as a turnkey engagement for systems integrators, OEMs, and enterprise end users.
- IO Checkouts Input/output validation and checkout services for automation systems, ensuring proper integration and functionality before commissioning. Performed as part of turnkey installation engagements across conveyor, ASRS, and robotic deployments.
- VNA and ASRS Racking Systems Specialized installation of Very Narrow Aisle (VNA) and Automated Storage and Retrieval System (ASRS) racking, including structural modifications and preconditioning protocols. Supports cold storage, high-density storage, and automated fulfillment environments for retail, grocery, e-commerce, and logistics clients.
Quantifiable outcome
- Completed projects exceeding $1 billion across major distribution and logistics networks
- +4 more outcomes
Companies that use Zone 4
Customer profileNamed customers3 records
Segments7 records
Ideal customer profiles5 records
Zone 4 technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature4 records
Zone 4 partnerships and signals
Strategic signalPartnerships
Five partnerships are on record, tiered core, supporting and major.
- KardexcoreKardex, a leading AutoStore integrator and automation provider, partners with Zone 4 for turnkey installation services. Zone 4 has been formally requested for all future Kardex projects following successful delivery. The partnership combines Kardex's world-class automation expertise with Zone 4's project execution capabilities, working as one team from early project planning to on-site implementation.
- DimalantasupportingDimalanta, a Cincinnati-based brand marketing consulting firm, partnered with Zone 4 to execute a comprehensive brand relaunch including a modernized visual identity and new tagline 'Challenge Accepted.' Dimalanta led the brand development work to reflect Zone 4's expanded capabilities and growing presence in warehouse automation.
- Plug PowermajorZone 4 partnered with Plug Power and a Fortune 500 partner to decommission hydrogen storage systems across six active facilities. The successful multi-site decommissioning—completed ahead of schedule with zero operational disruptions and zero incidents—led to an expanded partnership and future mission-critical work.
- SwisslogcoreSwisslog partnered with Zone 4 for a dual-zone AutoStore fulfillment center installation in Pittsburgh for a Fortune 500 regional supermarket chain. Swisslog's confidence in Zone 4's work marked the start of a long-term partnership, unlocking future opportunities for collaboration on complex, high-impact installations.
- ExoteccoreExotec, a warehouse automation solutions company, partnered with Zone 4 for their North America Demo Center installation in Atlanta. Zone 4 mobilized in just two weeks and completed the high-visibility demo center installation one day early. This first U.S. install for Exotec opened the door to even bigger opportunities and a growing partnership built on precision, communication, and results.
Scale indicators6 records
Recent moves7 records
Expansion highlights5 records
Zone 4 competitors and assessment
Company assessmentMarket position
Competitive moat4 records
Customer concentration
Zone 4 social profiles
Digital presenceZone 4 compliance and trust
Trust signalCompliance1 record
Zone 4 financial estimates
Financial estimateRevenue estimate
Valuation estimate
Zone 4 leadership team
Management profileNumber of profiles
Profiles6 records
Zone 4 funding detail
Funding detailFunding overview
Funding rounds1 record
Investors1 record
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Zone 4 M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Zone 4
What does Zone 4 do?
Zone 4 provides turnkey mechanical and electrical installation services for warehouse automation systems, including automation robotics, IO checkouts, and VNA and ASRS racking systems. The company partners with systems integrators and OEMs to deliver complex, high-stakes installations across retail, grocery, e-commerce, logistics, pharmaceutical, industrial, and parcel sectors, mobilizing crews nationwide to execute installations from project planning through commissioning.
Is Zone 4 a public or private company?
Zone 4 is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Zone 4 founded?
Zone 4 was founded in 2006. It employs 11 to 50 people.
Where is Zone 4 based?
Zone 4 is headquartered in Orange, United States, in the North America region.
How does Zone 4 make money?
One revenue line is on record: installation Services.
Does Zone 4 have an API?
No public API is recorded for Zone 4.
What industry is Zone 4 in?
Zone 4's product category is Warehouse Installation Services. Its primary akta.pro industry code is IMAHABAK, Warehouse Automation Systems (AS/RS, Shuttle Systems, Vertical Lift Modules), with a secondary code of IMAFANAF, Industrial & Cleanroom Fit-Out (Factories, Warehouses, Controlled Environments). Its NAICS code is 53249 and its SIC code is 3537.