What Wettermark Keith does

Wettermark Keith is a privately held plaintiff-side law firm founded in 2003 in Birmingham, Alabama by personal injury attorneys Chris Keith and James Wettermark. The firm represents individuals and families across the Southeast in three core practice areas: personal injury (motor vehicle, medical malpractice, workers' compensation, mass torts, FELA railroad claims), Social Security Disability (SSDI/SSI denials and reconsiderations), and Veterans Disability (VA claims for Agent Orange, burn pits, PTSD, and other service-connected conditions). Services are delivered exclusively on a contingency-fee basis, with no upfront cost to clients and fees collected only from case winnings, which removes financial barriers for claimants and aligns firm revenue with case outcomes.

The firm operates from seven offices across Alabama (Birmingham HQ, Montgomery, Dothan, Huntsville), Tennessee (Chattanooga, Knoxville), and Florida (Panama City Beach), with stated service reach extending into Kentucky, Georgia, and Mississippi. Underlying capability is built on legal expertise, accident reconstruction, evidence gathering, expert witness coordination, and medical professional networks rather than on proprietary technology or AI systems. The firm discloses cumulative recoveries of $1.5B+ across 100K+ cases, with headline results including a $34.5M railroad accident verdict, $10M motorcycle, $8M auto, $6.2M medical malpractice, and $3.2M product liability matters. Combined team experience is reported at 50+ years, with 15+ years of Super Lawyers recognition across members.

Customer acquisition runs through a multi-channel mix of television and billboard advertising, Google Ads and paid search, owned website and SEO, YouTube educational video content, organic social (Facebook, Instagram, LinkedIn, X), and a client referral network. Lead intake is driven by free, no-obligation case evaluations via phone and online forms, with case-type-specific phone numbers. The firm reports no parent company, no subsidiaries, no funding rounds, no M&A activity, and no disclosed revenue or headcount data; ownership is partner-operated and the entity remains private after more than two decades of operation.

Name

Wettermark Keith

Legal name

Wettermark Keith

Website

https://wkfirm.com

Company type

Private

Founded year

2003

Operating status

Operating

Headcount range

51–100 employees

Short description

Wettermark Keith is a private plaintiff-side law firm founded in 2003 in Birmingham, Alabama, representing individuals across the Southeast on a contingency-fee basis in personal injury, Social Security Disability, and Veterans Disability matters, operating from seven offices in Alabama, Tennessee, and Florida.

Ownership category

akta.pro rank

Product category

Personal Injury Law Services

NAICS

Legal Services (5411), Other Legal Services (54119)

SIC

Services-Legal Services (8111)

akta.pro primary industry

Personal Injury & Insurance Defense (BPAHAAAM)

akta.pro secondary industry

Claims Advocacy & Loss Recovery Services (FSAEADAH)

Keywords

• Personal injury law
• Legal representation services
• Social security disability
• Veterans disability benefits
• Workers compensation claims

Headquarters

HQ city

Birmingham

HQ country

United States

HQ region

North America

Offices7 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Marketing or Sales, Operations, Infrastructure

Revenue model

1. Contingency Fee Legal Services: Wettermark Keith operates exclusively on a contingency fee basis for personal injury cases. Clients pay nothing upfront or out of pocket. Legal fees and associated costs are collected from case winnings at the conclusion. If the firm does not obtain a verdict or settlement, clients are not charged. This model removes financial barriers for clients seeking legal representation.

Pricing tiers

Go-to-market motion1 record

Distribution channels4 records

Marketing channels10 records

Core offering

Wettermark Keith is a contingency-fee personal injury and disability law firm that represents individuals and families across the U.S. Southeast in personal injury claims (motor vehicle accidents, medical malpractice, workplace injuries, product liability, wrongful death, mass torts), Social Security Disability (SSDI/SSI) claims and appeals, and Veterans Disability (VA) claims. Clients pay nothing upfront; the firm is compensated as a percentage of any settlement or verdict, and owes clients nothing if no recovery is obtained.

Product overview

Wettermark Keith Personal Injury & Disability Lawyers operates as a unified legal services practice offering three core service areas: Personal Injury legal representation, Social Security Disability Insurance (SSDI) legal services, and Veterans Disability legal services. The firm provides specialized sub-practice areas including Motor Vehicle Accidents (encompassing Car, Truck, Motorcycle, Aviation, Bicycle, Boat, Bus, and Commercial Vehicle Accidents), Medical Malpractice, Workers' Compensation, and Mass Torts. The firm operates on a contingency fee basis, meaning clients pay nothing unless the firm wins their case. Services are delivered through seven offices across Alabama (Birmingham, Montgomery, Dothan, Huntsville), Tennessee (Chattanooga, Knoxville), and Florida (Panama City).

Differentiator

Problem solved

Functional benefit

Products and services

• Personal Injury Legal Services Contingency-fee legal representation for individuals and families facing life-changing injuries, including motor vehicle accidents, medical malpractice, workplace injuries, product liability, wrongful death, and mass torts. For injured consumers and families seeking compensation from at-fault parties and insurers.
• Social Security Disability Insurance (SSDI/SSI) Legal Services Legal representation for Social Security Disability Insurance and Supplemental Security Income claims, including denials, reconsiderations, administrative law judge hearings, child disability SSI claims, and disabled adult child claims. For disabled individuals appealing benefit denials or pursuing initial claims.
• Veterans Disability Legal Services Legal representation for veterans seeking VA disability benefits, including claims for Agent Orange exposure, burn pits, Camp Lejeune contamination, Gulf War Syndrome, PTSD, tinnitus, sleep apnea, and other service-connected conditions. For veterans whose VA disability claims have been denied or rated too low.
• Motor Vehicle Accident Legal Services Contingency-fee legal representation for victims of motor vehicle crashes including car, truck, motorcycle, aviation, bicycle, boat, bus, and commercial vehicle accidents. For individuals injured in vehicle collisions across Alabama, Tennessee, and Florida.
• Medical Malpractice Legal Services Legal representation for victims of medical negligence, including burn injuries, child injuries, dangerous drugs, defective products, nursing home abuse, and toxic baby formula cases. For patients and families harmed by medical or product-related negligence.
• Workers' Compensation Legal Services Legal representation for workplace injuries including construction accidents, premises liability, slip and fall, spinal cord injury, wrongful death, mass torts, FELA railroad accidents, and Railroad Retirement Board claims. For injured workers and railroad employees.
• Mass Torts Legal Services Legal representation for mass tort cases including defective products and Exactech implants, allowing groups of injured parties to pursue collective legal action. For individuals harmed by large-scale product defects seeking group litigation.

Quantifiable outcome

• $1.5B+ recovered for clients across 100K+ cases
• +1 more outcomes

Named customers10 records

Segments5 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Scale indicators12 records

Recent moves6 records

Expansion highlights5 records

Direct peers

• Morgan & Morgan: Morgan & Morgan is the largest U.S. personal injury plaintiff firm with a heavy Southeast and Florida presence and a contingency-fee model that closely mirrors Wettermark Keith's mass-market plaintiff practice across auto accidents, mass torts, and disability claims.
• The Law Offices of Anidjar & Levine: Florida-based contingency-fee personal injury firm with multi-office Southeast coverage, similar TV/billboard-driven acquisition strategy, and overlapping auto accident, slip and fall, and mass tort practice areas.
• Morris Bart, LLC: Gulf Coast personal injury firm with offices in Louisiana, Mississippi, Alabama, and Florida, operating on contingency fee with heavy broadcast advertising, comparable to Wettermark Keith in case mix and target demographics.
• The Needham Firm: Alabama-headquartered personal injury firm with offices across the state, directly overlapping Wettermark Keith's Birmingham, Huntsville, Montgomery, and Dothan territory and matching plaintiff-side auto accident and wrongful death focus.
• Allen & Allen: Virginia-based regional personal injury firm with multiple offices, contingency-fee model, and broadcast-led marketing approach, comparable in operating model and mid-sized regional plaintiffs structure to Wettermark Keith.
• Jacoby & Meyers: Long-established multi-office personal injury firm with contingency-fee model and broad broadcast advertising footprint, comparable to Wettermark Keith in scale and plaintiff-side service model across auto and general PI matters.
• Binder & Binder (now Disability Advocates Group): Nationally known Social Security Disability representation firm with contingency-fee model and high-volume SSDI/SSI practice, directly comparable to Wettermark Keith's disability segment of the business.

Regional players

• Cellino Law: Prominent Northeast (NY/GA) personal injury firm with strong TV advertising presence and contingency-fee model; comparable in operating approach but competes in a different geographic footprint than Wettermark Keith.
• Bachus & Schanker, LLC: Colorado-based personal injury and SSDI firm with contingency-fee model and broadcast marketing, comparable in case mix including disability claims, but operating primarily in a different geography.
• Hill & Moin LLP: New York City-based contingency-fee personal injury firm with SSDI practice, comparable to Wettermark Keith in plaintiff-side service model but operating in a separate regional market.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat4 records

Key risks5 records

Key highlights7 records

Customer concentration

• Xx.com/WettermarkKeith
• YouTubeyoutube.com/channel/UCU9uuBNPcgBpaTON97GJWZA
• Facebookfacebook.com/WettermarkKeith
• LinkedInlinkedin.com/company/wettermark-keith
• Instagraminstagram.com/wettermarkkeith

Revenue estimate

Valuation estimate

Number of profiles

Profiles2 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Wettermark Keith