Movesense
Movesense is a Finnish medical technology company that designs and manufactures EU MDR Class IIa-certified Bluetooth wearable sensors for ECG, HRV, and motion measurement, sold as OEM components, developer kits, and the CardioRTHM medical monitoring solution to med-tech and sports-tech customers globally.
- Company typePrivate
- Founded2015
- HeadquartersVantaa, Finland
- Headcount1–10
- GTM typeB2B
- OfferingHardware or Manufacturing
What Movesense does
Movesense is a Finnish medical technology company that designs and manufactures Bluetooth-enabled wearable sensor hardware for ECG, heart rate, heart rate variability (HRV), and 9-axis motion measurement. Founded in 2015 as a business unit within Suunto (owned by Amer Sports), the company became an independent entity (Movesense Ltd) on September 30, 2021 and is headquartered in Vantaa, Finland, with in-house R&D, testing, logistics, and production facilities. Its product portfolio includes the Movesense MD medical-grade sensor (EU MDR Class IIa certified, FDA registered), the Movesense Sport line (HR+, HR2, Flash models) for fitness and research, and the CardioRTHM complete medical ECG monitoring solution launched in February 2025. The platform is built on the Nordic Semiconductor nRF52832 processor and exposes an open C++ Device API for firmware customization, supporting OEM/white-label deployments.
The business model is fundamentally OEM/embedded hardware with four revenue streams: unit sensor sales (€99-€349 per unit with volume discounts at 50+ units), developer kit sales (€269-€399), OEM/white-label licensing for medical device companies embedding Movesense hardware, and enterprise B2B contracts. Go-to-market combines a direct e-commerce storefront (movesense.com/shop), B2B direct sales, regional channel partner Kaasa Solution in Central Europe, and active participation in MEDICA, ISPO Munich, and sports technology conferences. The company targets three primary segments: med-tech companies and healthcare providers requiring MDR-cleared components, sports technology and fitness firms integrating sensors into branded products, and academic/research institutions (e.g., Aalto University, Ca' Foscari University of Venice).
Notable customers include HUS (Helsinki University Hospital) and a documented ecosystem of 20+ integration partners (Kubios, Labfront, NeuralCloud, Kaasa, Neurobit, Heart2Save, Good Boost, Ephion Health, and others). The company holds ISO 13485:2016 quality system certification (September 2022), CE medical certification under MDD 93/42/EEC (December 2020), and EU MDR Class IIa certification (April 2023). Revenue figures are not publicly disclosed, no external funding rounds are reported, and the company operates with 1-10 employees as a privately held, management-controlled entity.
Movesense firmographics
Firmographics- Name
- Movesense
- Legal name
- Movesense Ltd
- Website
- https://movesense.com
- Company type
- Private
- Founded year
- 2015
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- Movesense is a Finnish medical technology company that designs and manufactures EU MDR Class IIa-certified Bluetooth wearable sensors for ECG, HRV, and motion measurement, sold as OEM components, developer kits, and the CardioRTHM medical monitoring solution to med-tech and sports-tech customers globally.
- Ownership category
- akta.pro rank
Movesense industry classification
Industry- Product category
- Medical Wearable Sensors
- NAICS
- Electromedical and Electrotherapeutic Apparatus Manufacturing (334510), Navigational, Measuring, Electromedical, and Control Instruments Manufacturing (33451)
- SIC
- Electromedical & Electrotherapeutic Apparatus (3845), Surgical & Medical Instruments & Apparatus (3841)
- akta.pro primary industry
- Connected Medical Devices & Wearables (Sensors, Patches, Implantables) (HLACAPAB)
- akta.pro secondary industries
- Clinical-Grade Vital Signs Monitoring (ECG, SpO2, BP, Temp, Respiration) (HLACAPAI), Consumer Health Wearables & Fitness Trackers (Wellness Monitoring) (HLAHACAJ), ECG/EKG & Heart Rhythm Monitors (Consumer) (CRACAQAC), Smart Fitness & Training Devices (Connected Fitness Sensors, Smart Jump Ropes, etc.) (CRACAQAH)
Keywords
Where Movesense is headquartered
LocationHeadquarters
- HQ city
- Vantaa
- HQ country
- Finland
- HQ region
- Europe
Offices1 record
Markets served
Movesense business model
Business model- GTM type
- B2B
- Offering type
- Hardware or Manufacturing
- Cost components
- Technology or R&D, Operations, Personnel, Marketing or Sales, Infrastructure
Revenue model
- Hardware Sensor Sales: Movesense generates primary revenue through direct sales of its wearable sensor hardware including HR+, HR2, Flash, and MD sensor models. Pricing is tiered by volume with discounts for larger orders. Sensors are sold directly through e-commerce and via B2B sales for enterprise customers.
- Developer Kit Sales: Sale of development kits (MD Developer Kit, HR+ Developer Kit, Flash Developer Kit) containing sensors, accessories, documentation, and software tools for third-party developers and OEMs building products on the Movesense platform.
- OEM/White-Label Licensing: Revenue from medical device companies and technology firms that embed Movesense sensors into their own branded products and solutions. Includes firmware customization and integration support services.
- Enterprise B2B Sales: Direct enterprise sales to healthcare providers, hospitals, and sports organizations requiring custom configurations, volume pricing, and dedicated support.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Unit Pricing | Pay-as-you-go | Movesense HR+ Sensor - Base unit pricing |
| Unit Pricing | Pay-as-you-go | Movesense HR+ Developer Kit |
| Unit Pricing | Pay-as-you-go | Movesense MD Sensor - Medical grade |
| Unit Pricing | Pay-as-you-go | Movesense MD Developer Kit |
| Unit Pricing | Pay-as-you-go | Movesense Flash Sensor |
| Unit Pricing | Pay-as-you-go | Movesense Flash Developer Kit |
| Unit Pricing | Pay-as-you-go | Movesense HR2 Sensor |
| Unit Pricing | Pay-as-you-go | Movesense ECG Heart Rate Monitor Bundle |
Go-to-market motion4 records
Distribution channels4 records
Marketing channels6 records
Movesense product offering
Product offeringCore offering
Movesense designs, manufactures, and sells Bluetooth-enabled wearable sensors that capture single-channel ECG, heart rate, heart rate variability (HRV), and 9-axis motion data. Its product line includes medical-grade sensors (Movesense MD, CardioRTHM), consumer/fitness sensors (HR+, HR2, Flash), developer kits, and OEM/white-label integration services, all accessible through an open C++ Device API and supported by MDR Class IIa and FDA regulatory clearances for clinical applications.
Product overview
Movesense is a medical technology company providing wearable medical solutions specializing in ECG, Heart Rate, Heart Rate Variability, and motion measurement. The product portfolio consists of the Movesense Medical (MD) line for clinical and medical applications (Class IIa MDR certified), the Movesense Sport/Sensor line for fitness and wellness (HR+, HR2, Flash models), and CardioRTHM as a complete medical ECG monitoring solution. The ecosystem includes developer kits for each sensor variant, the free Movesense ECG Recorder mobile app, OEM white-label services, and integration with third-party analysis platforms like Kubios HRV Premium and Labfront. All sensors are developed, designed, and manufactured in Finland with Bluetooth connectivity and open APIs for customization.
Differentiator
Problem solved
Functional benefit
Brands
- Movesense Medical: Medical-grade wearable device for measuring ECG, Heart Rate, and Movement. Class IIa MDR certified medical device.
- Movesense Sport
- CardioRTHM
Products and services
- Movesense MD (Medical) Bluetooth-equipped medical-grade single-channel ECG, heart rate, HRV, and movement sensor certified as an EU MDR Class IIa medical device and FDA-registered for at-home/clinic ECG measurement, tele-health, and remote patient monitoring.
- CardioRTHM Medical ECG monitoring solution for short- and long-term monitoring in clinical and remote settings, designed for professional and individual use to detect hard-to-find arrhythmias and support remote patient care with instant data sharing.
- Movesense HR+
Quantifiable outcome
- Validated accuracy through multiple peer-reviewed scientific studies
- +3 more outcomes
Companies that use Movesense
Customer profileNamed customers4 records
Segments4 records
Ideal customer profiles3 records
Movesense technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- Yes
- API docs
- API detail
Core technology
AI maturity
App detail
Integration5 records
AI capability4 records
Feature9 records
Movesense partnerships and signals
Strategic signalPartnerships
Four partnerships are on record, tiered core and minor.
- NeuralCloud Solutions Inc.coreAI/ML Innovations Inc. subsidiary NeuralCloud Solutions signed a non-binding agreement with Movesense on February 11, 2026 to jointly develop AI-powered ECG and Holter monitoring technology using Movesense MD sensors for advanced cardiac analysis.
- LabfrontcoreLabfront partnered with Movesense to bring advanced IMU/ECG devices to health researchers, providing an integrated platform for academic and clinical research applications.
- Kaasa SolutioncoreKaasa Solution serves as a software development partner and channel partner for Movesense in Central Europe, providing local sales, integration, and support services.
- Aalto UniversityminorAalto University conducts academic research collaborations with Movesense in sports science, health technology, and biomedical engineering using Movesense sensors for research projects.
Scale indicators3 records
Recent moves8 records
Expansion highlights6 records
Movesense competitors and assessment
Company assessmentOthers
- Suunto: Suunto is Movesense's former parent (Amer Sports) and remains the original creator of the Movesense platform. Both share Finnish heritage, sports-tech DNA, and target athletes/outdoor users, though Suunto sells finished consumer watches while Movesense focuses on OEM sensor modules.
Broad incumbents
- iRhythm Technologies: iRhythm's Zio long-term ECG monitor is a clinical cardiac-monitoring wearable that competes with CardioRTHM in the ambulatory ECG segment. Both serve arrhythmia detection use cases via small wearable ECG patches, though iRhythm is a much larger US-listed incumbent with a vertically integrated service offering.
- Garmin: Garmin dominates the sport/fitness wearable category with heart-rate, ECG, and advanced running dynamics sensors across many product lines. Overlaps with Movesense in sports-tech OEM-style integration (Garmin Connect IQ, ANT+/BLE HR profile) and competes on the consumer side, but operates a far broader portfolio including navigation, marine, and aviation.
Direct peers
- Empatica: Empatica builds medical-grade wearable sensors (EpiMonitor, Embrace) with FDA clearance for epilepsy detection and offers an SDK/platform for researchers and clinical developers. Closely comparable to Movesense MD on the medical-grade sensor platform business model, regulatory positioning, and developer-ecosystem GTM.
- Shimmer Research: Shimmer provides wearable wireless sensor modules (ECG, EMG, IMU, GSR) with developer kits and OEM/embedded sales to research and clinical markets. Very similar go-to-market to Movesense, including academic and clinical research customers, multi-sensor configurations, and SDK customization, though with less focus on medical-device certification.
- Polar Electro: Polar manufactures wearable heart rate and sports performance sensors (H10 chest strap, OH1 optical HR, Verity Sense) used by athletes, researchers, and OEMs. Highly comparable to Movesense's HR+/HR2/Flash line on functionality, target customer (sports tech integrators, researchers), and Bluetooth-LE connectivity, although Polar sells mostly through branded channels rather than OEM-embedded.
- AliveCor: AliveCor's KardiaMobile and KardiaBand are FDA-cleared single-lead ECG devices sold to clinicians and consumers, plus a developer platform (KardiaCloud). Directly comparable to Movesense's CardioRTHM consumer/clinical ECG monitor and to the open-API developer model.
- ActiGraph: ActiGraph manufactures research-grade wearable activity, sleep, and heart-rate monitors (CentrePoint, wGT3X) widely used in academic and clinical trials. Directly comparable to Movesense on the academic-research and clinical-trial customer segment, IMU/HR sensing, and data-export focus.
Emerging players
- VitalConnect: VitalConnect makes the FDA-cleared VitalPatch biosensor for continuous cardiac and respiratory monitoring in hospital and remote patient monitoring. Comparable to Movesense MD in clinical-grade wearable ECG/adhesive-patch use cases, though focused on multi-parameter hospital RPM rather than OEM licensing.
- Firstbeat (Garmin): Firstbeat provides HRV, recovery, and stress analytics software used by sports watches and wearables (now owned by Garmin). Comparable to the Kubios + Movesense integration story — analytics layer on top of raw sensor data — and a partial competitor to Movesense's HRV-based value proposition for sport-tech partners.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat5 records
Key risks6 records
Key highlights7 records
Customer concentration
Movesense social profiles
Digital presenceMovesense compliance and trust
Trust signalCompliance4 records
Movesense financial estimates
Financial estimateRevenue estimate
Valuation estimate
Movesense leadership team
Management profileNumber of profiles
Profiles3 records
Movesense funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Movesense M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Movesense
What does Movesense do?
Movesense designs, manufactures, and sells Bluetooth-enabled wearable sensors that capture single-channel ECG, heart rate, heart rate variability (HRV), and 9-axis motion data. Its product line includes medical-grade sensors (Movesense MD, CardioRTHM), consumer/fitness sensors (HR+, HR2, Flash), developer kits, and OEM/white-label integration services, all accessible through an open C++ Device API and supported by MDR Class IIa and FDA regulatory clearances for clinical applications.
Is Movesense a public or private company?
Movesense is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Movesense founded?
Movesense was founded in 2015. It employs 1 to 10 people.
Where is Movesense based?
Movesense is headquartered in Vantaa, Finland, in the Europe region.
How does Movesense make money?
Four revenue lines are on record. Hardware Sensor Sales are the primary driver. The others are developer Kit Sales, OEM/White-Label Licensing and enterprise B2B Sales.
Who are Movesense's main competitors?
Suunto is listed as an others. Broad incumbents are iRhythm Technologies and Garmin. Direct peers are Empatica, Shimmer Research, Polar Electro, AliveCor and ActiGraph. Emerging players are VitalConnect and Firstbeat (Garmin).
Does Movesense have an API?
Yes. Movesense provides an Open API for firmware customization and development. The system uses the Whiteboard protocol as the default communication method between sensor and mobile. MDSLIB is a wrapper library for low-level Whiteboard communication provided for iOS and Android platforms. Developers can build custom applications using the Movesense Device API (C++), with sample code available on Bitbucket. The sensor supports wireless firmware updates via BLE. Developer documentation is at www.movesense.com/docs/mobile/mobile_sw_overview.
What industry is Movesense in?
Movesense's product category is Medical Wearable Sensors. Its primary akta.pro industry code is HLACAPAB, Connected Medical Devices & Wearables (Sensors, Patches, Implantables), with a secondary code of HLACAPAI, Clinical-Grade Vital Signs Monitoring (ECG, SpO2, BP, Temp, Respiration). Its NAICS code is 334510 and its SIC code is 3845.