PropertyRate

What PropertyRate does

PropertyRate is a nationwide residential real estate Appraisal Management Company (AMC) headquartered in Orange, California, founded in April 2004 by Dexter Go. The firm operates as an intermediary between mortgage lenders, brokers, and a panel of licensed residential appraisers across all 50 U.S. states and Washington DC, managing the full appraisal lifecycle — order intake, appraiser assignment, fee negotiation, scheduling, quality control, compliance validation, and report delivery — so that lender and broker clients can focus on loan origination. PropertyRate's primary customer segments are lenders and mortgage brokers (business-to-business) with a secondary network of licensed appraisers receiving assignments through the platform.

The company's core asset is the proprietary "PropertyRate Operations Management and Integrated Service Execution Platform," described as built from-the-ground-up for appraisal management and protected as a trade secret. The platform integrates with 28+ Loan Origination Systems (Encompass, Cotality, MeridianLink, Mercury Network, AppraisalPort/FNC, RealEC, Reggora, Calyx Point, LendingPad, Black Knight FS, Simplenexus, Origence, Byte, GlobalDMS, Closing Corp, Valuepad, and others), government compliance portals (UCDP, EAD, HUD, Appraisal Subcommittee, SAM/GSA, OFAC), and a wide ecosystem of data, payment, and infrastructure providers (Veros, Zillow, Clearcapital, Asteroom, Melissa Data, Stripe, Plaid, AWS, Google Cloud). PropertyRate offers 100+ appraisal product SKUs spanning Conventional (1004, 1073, 1025, 1004C, Desktop, Homestyle), FHA and FHA 203K, USDA, Jumbo, Reverse Mortgage (Equity Elite, EquityIQ, EquityPower, Homesafe, Platinum, Jumbo Reverse, HomeForLife), AVM and AVM+PCR, ACE+PDR (Freddie Mac), Value Acceptance+PDC, Broker Price Opinions, Commercial, Short-Term Rental analysis, and Disaster Area Inspection Reports.

Revenue is generated on a transaction-fee basis — per appraisal order — with pricing not publicly disclosed and quotes provided through a sales-led and self-serve hybrid GTM motion. Distribution runs through a 24/7 online self-serve portal at propertyrate.com plus a live customer service department (7 AM–7 PM PT Mon–Fri) at 877-777-7283 with dedicated sales, order status, QC, and compliance extensions. PropertyRate LLC is a privately held, founder-owned LLC with no institutional venture capital or private equity backing disclosed in the source data; no funding rounds, M&A activity, or leadership changes outside the founder are documented. The brand "PropertyRate®" is a registered trademark and the firm holds AICPA, AIR HVCC, UCDP, and Promise Platform affiliations per website footer logos.

Name

PropertyRate

Legal name

PropertyRate LLC

Website

https://propertyrate.com

Company type

Private

Founded year

2004

Operating status

Operating

Headcount range

51–100 employees

Short description

PropertyRate is a privately held, nationwide residential Appraisal Management Company (AMC) that manages the full appraisal lifecycle — order intake, appraiser assignment, QC, and compliance — for mortgage lenders, brokers, and licensed appraisers across all 50 U.S. states plus DC, generating revenue on a transaction-fee basis through its proprietary Operations Management platform.

Ownership category

akta.pro rank

Product category

Residential Appraisal Management Services

NAICS

Offices of Real Estate Appraisers (53132)

SIC

Real Estate Agents & Managers (For Others) (6531)

akta.pro primary industry

Property Valuation: Appraisal Management (AMC) & Appraiser Networks (FSALALAI)

akta.pro secondary industries

Residential Property Appraisal (BPAJAKAA), Real Estate Valuation & Appraisal (commercial/residential) (FSAEAHAJ)

Keywords

• Appraisal management services
• Residential real estate valuations
• Loan origination integrations
• Amc compliance solutions
• Appraiser network platform

Headquarters

HQ city

Orange

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Technology or R&D, Operations, Marketing or Sales, Infrastructure, Supply Chain

Revenue model

1. Appraisal Management Services: PropertyRate operates as an Appraisal Management Company (AMC) providing turn-key appraisal management and residential property valuation solutions to lenders and brokers. Revenue is generated through transaction fees on appraisal orders placed by lenders and brokers.

Pricing tiers

Go-to-market motion2 records

Distribution channels3 records

Marketing channels2 records

Core offering

PropertyRate operates as a nationwide residential real estate Appraisal Management Company (AMC), providing turn-key appraisal management services to lenders, mortgage brokers and loan officers across all 50 US states and DC. The company manages the entire appraisal lifecycle—appraiser assignment, scheduling, fee negotiation, quality control, compliance monitoring, and report delivery—through a proprietary Operations Management and Integrated Service Execution Platform with 28+ Loan Origination System integrations and direct government compliance portal connections.

Product overview

PropertyRate is an appraisal management company offering a proprietary Operations Management and Integrated Service Execution Platform that serves as a centralized hub for managing residential real estate appraisals. The product portfolio encompasses over 100 distinct appraisal products organized across multiple loan type categories: Conventional products (1004 Single Family, 1073 Condo, 1004C Manufactured Home, 1025 Multifamily, Homestyle Renovation, Desktop, AIV/ARV variants); FHA products (single-family, condo, manufactured home, 203K renovation); USDA products; and Jumbo and Reverse Mortgage specialty products. Add-on modules include Automated Valuation Models (AVM), Broker Price Opinions (BPO), Desk and Field Reviews for quality control, and specialized inspection reports (Disaster Area, Occupancy, Compliance). The platform integrates with major LOS/LMS systems and government GSE portals for compliant data submission, serving lenders and appraisers nationwide.

Differentiator

Problem solved

Functional benefit

Products and services

• Residential Appraisal Management Services
• Conventional Appraisal Products (1004, 1073, 1004C, 1025)
• FHA Appraisal Products (1004, 1073, 1004C, 1025, 203K)
• USDA Appraisal Products (1004, 1073, 1025)
• Jumbo Loan Appraisal Products
• Broker Price Opinion (BPO) Services
• Desktop and Field Review Services
• Commercial Appraisal Services
• PropertyRate Operations Management and Integrated Service Execution Platform

Segments2 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration69 records

Feature4 records

Partnerships

21 partnerships are on record, tiered core.

• EncompasscoreTechnology or IntegrationLoan Origination System integration partner enabling seamless appraisal order transmission between Encompass and PropertyRate platform
• CotalitycoreTechnology or IntegrationLoan Origination System integration partner for appraisal order management
• Mercury NetworkcoreTechnology or IntegrationAppraisal management platform integration for order and report management
• AppraisalPort / FNCcoreTechnology or IntegrationAppraisal technology platform integration for appraisal ordering and delivery
• RealEC ExchangecoreTechnology or IntegrationElectronic exchange integration for appraisal data and document transmission
• ReggoracoreTechnology or IntegrationAppraisal management platform integration partner
• MeridianLinkcoreTechnology or IntegrationLoan origination system integration for appraisal workflow automation
• ValuelinkcoreTechnology or IntegrationIntegration partner for valuation and appraisal order management
• LenderXcoreTechnology or IntegrationLOS integration for lender appraisal ordering
• Uniform Collateral Data Portal (UCDP)coreTechnology or IntegrationGovernment partner for submitting appraisal data to Fannie Mae and Freddie Mac through the UCDP
• Electronic Appraisal Delivery (EAD)coreTechnology or IntegrationGovernment integration for electronic appraisal delivery and compliance
• US HUDcoreTechnology or IntegrationGovernment partnership for FHA appraisal compliance and reporting
• Appraisal SubcommitteecoreTechnology or IntegrationGovernment partner for appraiser licensing database validation (ASC)
• VeroscoreTechnology or IntegrationProperty valuation data and analytics partner for enhanced appraisal accuracy
• ZillowcoreTechnology or IntegrationData services partner providing property data and comparables for valuations
• ClearcapitalcoreTechnology or IntegrationReal estate data and analytics partner for property valuation support
• Amazon Web Services (AWS)coreTechnology or IntegrationCloud infrastructure provider for PropertyRate's operations platform
• Google CloudcoreTechnology or IntegrationCloud services partner including Google Cloud Vision, Google Maps, and Azure Maps for property imaging and location services
• StripecoreTechnology or IntegrationPayment processing partner for financial transactions
• Wells FargocoreTechnology or IntegrationFinancial partner and jumbo loan product integration for reverse mortgages and jumbo products
• Hubspot CRMcoreTechnology or IntegrationCRM integration for customer relationship management (in-progress)

Scale indicators2 records

Recent moves6 records

Expansion highlights6 records

Emerging players

• Veros: Provider of automated valuation technology and collateral risk analytics used by lenders and AMCs (and integrated by PropertyRate). Emerging competitor/partner in AVM-driven valuation workflows that could displace traditional appraisals.

Direct peers

• Clear Capital: Residential and commercial valuation provider offering appraisal management, AVMs, and BPOs. Directly competes with PropertyRate's residential appraisal and AVM product lines for lender business.
• Property Science: Residential AMC serving lenders with appraisal management services nationwide. Smaller, similarly-positioned direct competitor with comparable product breadth (conventional, FHA, USDA, VA, jumbo).
• AMC Bridge (a la mode): Appraisal management company affiliated with a la mode, a long-standing appraisal technology vendor. Directly comparable AMC competitor with similar lender relationships and nationwide order management.
• Reggora: Modern, API-driven appraisal management platform serving lenders and AMCs. Competes with PropertyRate on technology-forward appraisal order management and integrations, though more software-platform than pure AMC.
• Solidifi (a Stewart company): National residential appraisal management company owned by Stewart Information Services. Competes head-to-head with PropertyRate for lender appraisal orders with similar LOS integrations and nationwide coverage.
• Class Valuation: One of the largest U.S. residential appraisal management companies, serving lenders and AMCs nationwide. Directly comparable to PropertyRate in core AMC service, nationwide coverage, and lender-focused GTM.

Broad incumbents

• ICE Mortgage Technology (formerly Black Knight): Major mortgage technology provider (Encompass LOS, Empower LOS) that competes indirectly by offering integrated valuation and appraisal workflow capabilities inside lender LOS, influencing PropertyRate's integration partners and potentially disintermediating AMCs.
• Cotality (formerly CoreLogic): Large property data, analytics, and valuation workflow provider that competes broadly with PropertyRate in appraisal ordering, valuation, and collateral risk, especially with lenders seeking bundled data-plus-AMC offerings.
• Mercury Network (a la mode): Appraisal management and vendor management platform used across the mortgage industry. Provides the underlying technology many AMCs (including PropertyRate) integrate with, and offers competing AMC services to lenders.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat5 records

Key risks6 records

Key highlights6 records

Customer concentration

• Xx.com/propertyrate

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about PropertyRate