Teamsport
TeamSport is the UK's largest indoor go-karting operator, running 38 venues serving 1M+ customers annually with electric karting, competitive racing via the BIKC, and off-track activities.
- Company typePrivate
- Founded1990
- HeadquartersFarnham, United Kingdom
- Headcount251–500
- GTM typeB2B and B2C
- OfferingServices
What Teamsport does
TeamSport, trading through Go Karting For Fun Ltd., is the UK's largest indoor go-karting operator, running 38 venues across England, Scotland, and Wales and serving more than 1 million customers per year. The core product is multi-level indoor electric go-karting on tracks ranging from 350m to 1000m, using the Biz EcoVolt GT fleet (45mph adult karts, with junior and Baby Volt variants), supplemented by gamified Combat Karts at five locations, a Mini Racers programme for ages 4-7, and structured Race Academy lessons for ages 8-15. The business has built a competitive racing ecosystem around the British Indoor Karting Championship (BIKC) in partnership with Motorsport UK, the Motorsport UK Girls Karting Academy, and a 200,000+ member community spanning Social, Club, Elite, and Race Academy tiers. Revenue is generated from per-session race bookings (Ultimate Race Experience from £49.90 in London), corporate team-building packages, birthday and stag/hen events, gift vouchers (£20-£100), annual memberships (20-25% discount), on-site food and beverage (licensed bar at every venue), and a growing set of off-track adjacencies including ten-pin bowling (Brent Cross), Laser Combat, Putt Club mini-golf, Sixes Social Cricket, and Sim Racing. Go-to-market is direct-to-consumer via the website, iOS and Android apps, phone, live chat, and a dedicated corporate sales team, with no third-party distribution.
Teamsport firmographics
Firmographics- Name
- Teamsport
- Legal name
- Go Karting For Fun Ltd.
- Website
- https://www.team-sport.co.uk/
- Company type
- Private
- Founded year
- 1990
- Operating status
- Operating
- Headcount range
- 251–500 employees
- Short description
- TeamSport is the UK's largest indoor go-karting operator, running 38 venues serving 1M+ customers annually with electric karting, competitive racing via the BIKC, and off-track activities.
- Ownership category
- akta.pro rank
Teamsport industry classification
Industry- Product category
- Indoor go-karting and entertainment venues
- NAICS
- Amusement Parks and Arcades (7131), Racetracks (711212), Fitness and Recreational Sports Centers (713940)
- SIC
- Services-Racing, Including Track Operation (7948), Services-Amusement & Recreation Services (7900), Services-Membership Sports & Recreation Clubs (7997)
- akta.pro primary industry
- Mini Golf & Attractions Centers (Mini Golf, Go-Karts, Laser Tag Complexes) (THAJAEAK)
- akta.pro secondary industry
- Motorsports Tracks & Racing Facilities (MPAKAEAC)
Keywords
Where Teamsport is headquartered
LocationHeadquarters
- HQ city
- Farnham
- HQ country
- United Kingdom
- HQ region
- Europe
Offices36 records
Markets served
Teamsport business model
Business model- GTM type
- B2B and B2C
- Offering type
- Services
- Cost components
- Operations, Personnel, Infrastructure, Marketing or Sales, Supply Chain, Technology or R&D
Revenue model
- Go Karting Sessions: Core revenue from go-karting race experiences. Customers pay per session with multiple race formats available (Ultimate Race Experience, Grand Prix, 50 Lap Race). Pre-booking required with online discount available.
- Food and Beverage: On-site cafes with full licensed bars at all venues. Food includes burgers, pizzas, hot dogs, waffles. Buffet packages available for groups of 8+. Alcohol served after karting only.
- Gift Vouchers: E-gift cards sold in denominations of £20, £40, £60, £100. Race Experience Vouchers at £49 (1 driver) and £90 (2 drivers). Valid for 12 months.
- Membership Subscriptions: Annual membership tiers (Social, Club, Elite, Race Academy) with benefits including 20-25% discounts, free birthday race, loyalty points, and exclusive events. Race Academy membership includes training and competition access.
- Corporate Events: Bespoke corporate packages for team building, work parties, client events. Includes multiple race formats, catering options, podium presentations. Carbon offset add-on available.
- Tenpin Bowling: Ten-pin bowling at Brent Cross venue with 8 modern lanes. Multi-activity packages combining bowling with karting. Birthday party packages available.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Unit Pricing | Pay-as-you-go | Ultimate Race Experience - Individual go-karting sessions |
| Unit Pricing | Pay-as-you-go | Gift Vouchers - E-gift cards |
| Unit Pricing | Pay-as-you-go | Race Experience Vouchers |
| Transaction based/ take rate | Multi-year contract | Corporate Team Building Packages |
| Subscription | Annual | Social Membership |
| Subscription | Annual | Race Academy Membership |
Go-to-market motion3 records
Distribution channels6 records
Marketing channels7 records
Teamsport product offering
Product offeringCore offering
TeamSport operates 38 indoor go-karting venues across the UK, selling go-karting race experiences, corporate and group event packages, kids' birthday parties, stag and hen dos, food and beverage, gift vouchers, and a tiered annual membership programme. Core sessions include the Ultimate Race Experience, Grand Prix, 50 Lap Race, Rookie Racers, Mini Racers, and the gamified Combat Karts, complemented by youth development programmes (Race Academy, Girls Karting Academy) and the British Indoor Karting Championship (BIKC).
Product overview
TeamSport operates as a multi-venue entertainment platform offering indoor go-karting as its core product across 38 UK venues, complemented by structured racing programmes, off-track activities, and event hosting services. The core product portfolio centres on go-karting experiences ranging from beginner-friendly Ultimate Race Experience and Rookie Racers to competitive Grand Prix formats and the gamified Combat Karts. Youth development is served through Race Academy lessons (ages 8-15) and the Motorsport UK Girls Karting Academy, with progression pathways to the British Indoor Karting Championship (BIKC). Additional revenue streams include bowling, laser combat, mini golf, and cricket at select venues, while corporate packages, birthday parties, and stag/hen events serve group bookings. Food and beverage services, gift vouchers, and a tiered membership programme (Social, Club, Elite, Race Academy) provide ancillary revenue with discounts up to 25% and exclusive event access.
Differentiator
Problem solved
Functional benefit
Products and services
- Ultimate Race Experience
- Grand Prix
- 50 Lap Race
- Rookie Racers
- Combat Karts
- Mini Racers
- Race Academy
- Motorsport UK Girls Karting Academy
- British Indoor Karting Championship (BIKC)
- Ten-Pin Bowling
- Laser Combat
- Putt Club Mini Golf
- Sixes Social Cricket
- Sim Racing
- Corporate Events Package
- Kids Birthday Parties
- Stag & Hen Do Packages
- Food and Beverage
- Gift Vouchers
- Membership Programme
- E-Karting
Quantifiable outcome
- 4.3/5 average customer rating from 10,000+ reviews
- +3 more outcomes
Companies that use Teamsport
Customer profileNamed customers8 records
Ideal customer profiles4 records
Teamsport technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration1 record
Feature3 records
Teamsport partnerships and signals
Strategic signalPartnerships
Four partnerships are on record, tiered core and flagship.
- Motorsport UKcorePartnership between TeamSport and Motorsport UK to create the British Indoor Karting Championship (BIKC). BIKC aims to create accessible and affordable grassroots racing events. TeamSport serves as official host venue for championship races.
- Club100flagshipHeadline sponsor of BIKC for 7th consecutive year. Club100 is regarded as pinnacle of arrive-and-drive kart racing in UK. From 2026, Club100 racers can qualify for Rotax Racing Club International Finals competing against top racers worldwide.
- Motorsport UK Girls Karting AcademycoreNational programme to support and develop young female karters aged 8-15. TeamSport provides venues and Chief Instructors trained by Motorsport UK. Programme includes taster days, club events, and progression to BIKC.
- Brent Cross Shopping CentrecorePremium retail location partnership. TeamSport Brent Cross operates within the shopping centre with free parking, easy access via lift, and connection to shopping amenities. Free customer parking all year round.
Scale indicators7 records
Recent moves6 records
Expansion highlights6 records
Teamsport competitors and assessment
Company assessmentDirect peers
- Daytona Motorsport: Daytona is one of the UK's largest indoor karting chains, operating multiple UK venues with similar multi-level tracks, electric and petrol karts, and group/corporate event offerings that directly compete with TeamSport for the same customers and corporate accounts.
- Club100: Club100 operates arrive-and-drive karting events across UK circuits and is the headline BIKC sponsor partnering with TeamSport. It competes for the same competitive-racing enthusiast customer and overlaps with TeamSport's Race Academy and championship offerings.
- Mr Mulligan's: Mr Mulligan's operates UK indoor family entertainment centres combining go-karting, mini golf, bowling, and laser tag. It is one of the closest multi-activity competitors to TeamSport's Brent Cross model and competes for similar group, family, and party occasions.
- Capital Karts: Capital Karts is a London indoor karting operator with similar multi-level tracks, electric karts, and corporate event offerings. It competes directly with TeamSport's six London venues for the same local and corporate customer base.
Broad incumbents
- Hollywood Bowl: Hollywood Bowl is the UK's largest ten-pin bowling operator with family entertainment centres including amusement arcades and food and beverage. It is comparable to TeamSport's Brent Cross bowling and multi-activity venue model and competes for the same family/group outing spend.
- Tenpin: Tenpin is a UK family entertainment centre chain combining bowling, laser tag, escape rooms, and food and beverage under one roof. It directly overlaps with TeamSport's Brent Cross multi-activity model and competes for similar group, family, and corporate bookings.
Emerging players
- Puttshack: Puttshack is a tech-enabled mini golf and social entertainment operator with UK venues. It competes with TeamSport's Putt Club offering for the same social, family, and group entertainment occasions and uses a similar venue-plus-F&B model.
- Flip Out: Flip Out is a UK trampoline and active entertainment park chain. It overlaps with TeamSport in the indoor family activity centre segment and competes for birthday party, family, and group discretionary leisure spend.
Others
- Sixes Cricket: Sixes Cricket is a UK social cricket entertainment concept. TeamSport already hosts Sixes Cricket as an off-track activity at select venues, making it both a partner and an adjacent concept that competes for the same social group-outing occasions.
Regional players
- Karting Nation: Karting Nation is a UK karting directory and operator platform representing multiple regional indoor karting tracks. It aggregates demand from TeamSport's competitor set and competes indirectly for the same consumer and corporate booking flow.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat6 records
Key risks5 records
Key highlights7 records
Customer concentration
Teamsport social profiles
Digital presenceTeamsport financial estimates
Financial estimateRevenue estimate
Valuation estimate
Teamsport leadership team
Management profileNumber of profiles
Profiles3 records
Teamsport funding detail
Funding detailFunding overview
Funding rounds1 record
Investors2 records
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Teamsport M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Teamsport
What does Teamsport do?
TeamSport operates 38 indoor go-karting venues across the UK, selling go-karting race experiences, corporate and group event packages, kids' birthday parties, stag and hen dos, food and beverage, gift vouchers, and a tiered annual membership programme. Core sessions include the Ultimate Race Experience, Grand Prix, 50 Lap Race, Rookie Racers, Mini Racers, and the gamified Combat Karts, complemented by youth development programmes (Race Academy, Girls Karting Academy) and the British Indoor Karting Championship (BIKC).
Is Teamsport a public or private company?
Teamsport is a private company. It is classified as unknown and is currently operating.
When was Teamsport founded?
Teamsport was founded in 1990. It employs 251 to 500 people.
Where is Teamsport based?
Teamsport is headquartered in Farnham, United Kingdom, in the Europe region.
How does Teamsport make money?
Six revenue lines are on record. Go Karting Sessions are the primary driver. The others are food and Beverage, gift Vouchers, membership Subscriptions, corporate Events and tenpin Bowling.
Who are Teamsport's main competitors?
Direct peers on record are Daytona Motorsport, Club100, Mr Mulligan's and Capital Karts. Broad incumbents are Hollywood Bowl and Tenpin. Emerging players are Puttshack and Flip Out. Sixes Cricket is listed as an others. Karting Nation is listed as a regional player.
Does Teamsport have an API?
No public API is recorded for Teamsport.
What industry is Teamsport in?
Teamsport's product category is Indoor go-karting and entertainment venues. Its primary akta.pro industry code is THAJAEAK, Mini Golf & Attractions Centers (Mini Golf, Go-Karts, Laser Tag Complexes), with a secondary code of MPAKAEAC, Motorsports Tracks & Racing Facilities. Its NAICS code is 7131 and its SIC code is 7948.