Puttshack
Puttshack operates 24 tech-infused indoor mini golf venues (19 U.S., 4 U.K., plus Columbus opening May 2026) combining proprietary Trackaball ball-tracking with full-service dining, serving consumers, families, and corporate event clients.
- Company typePrivate
- Founded2018
- HeadquartersChicago, United States
- Headcount1,001–5,000
- GTM typeB2C
- OfferingServices
Puttshack firmographics
Firmographics- Name
- Puttshack
- Legal name
- Puttshack USA Inc.
- Website
- https://puttshack.com
- Company type
- Private
- Founded year
- 2018
- Operating status
- Operating
- Headcount range
- 1,001–5,000 employees
- Short description
- Puttshack operates 24 tech-infused indoor mini golf venues (19 U.S., 4 U.K., plus Columbus opening May 2026) combining proprietary Trackaball ball-tracking with full-service dining, serving consumers, families, and corporate event clients.
- Ownership category
- akta.pro rank
Puttshack industry classification
Industry- Product category
- Social Entertainment Venue
- NAICS
- Amusement Arcades (71312), Drinking Places (Alcoholic Beverages) (722410)
- SIC
- Services-Amusement & Recreation Services (7900), Retail-Eating & Drinking Places (5810)
- akta.pro primary industry
- Mini Golf & Attractions Centers (Mini Golf, Go-Karts, Laser Tag Complexes) (THAJAEAK)
Keywords
Where Puttshack is headquartered
LocationHeadquarters
- HQ city
- Chicago
- HQ country
- United States
- HQ region
- North America
Offices20 records
Markets served
Puttshack business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Personnel, Operations, Marketing or Sales, Infrastructure, Technology or R&D, Supply Chain
Revenue model
- Mini Golf Game Fees: Revenue from 9-hole and 18-hole mini golf gameplay. Players pay per round with pricing varying by age group and time of day. Weekday and weekend promotions available.
- Food and Beverage Sales: Full-service restaurant and bar with over 50 food and beverage options including wings, burgers, nachos, cocktails, craft beer, wine, and zero-proof options. Includes weekday happy hour specials.
- Private Event Bookings: Revenue from corporate events, birthday parties, bachelor/bachelorette parties, and other private celebrations. Packages start at $25 per person for kids birthday parties and $36 per person for general events. Challenge Hole suite rentals available at $50-150 depending on duration and suite count.
- Field Trip Programs: STEM-certified educational field trip programs for school groups. Fundamentals Package at $9 per student and Extra Credit Package at $15 per student, both including gameplay and lesson plans.
- Puttshack Perks Loyalty Program: Loyalty program offering free birthday games, exclusive rewards, and early access to promotions. Members receive points and special offers that drive repeat visits.
- Gift Card Sales: Digital and physical gift cards sold directly through the website and at venues for gifting occasions.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Unit Pricing | Pay-as-you-go | 9-Hole Mini Golf - Adults 21+ |
| Unit Pricing | Pay-as-you-go | 9-Hole Mini Golf - Young Adults (13-20) |
| Unit Pricing | Pay-as-you-go | 9-Hole Mini Golf - Juniors (12 & under) |
| Subscription | Pay-as-you-go | All You Can Putt Sunday-Friday |
| Unit Pricing | Pay-as-you-go | Challenge Hole - 1 Suite (up to 6 players) |
| Unit Pricing | Pay-as-you-go | Challenge Hole - 2 Suites (7-12 players) |
| Unit Pricing | Pay-as-you-go | Challenge Hole - 3+ Suites |
| Unit Pricing | Pay-as-you-go | Kids Birthday Party - Par-Tee Package |
| Unit Pricing | Pay-as-you-go | Kids Birthday Party - Par-Tee Plus Package |
| Unit Pricing | Pay-as-you-go | Kids Birthday Party - Major Flex Package |
| Unit Pricing | Pay-as-you-go | Field Trip - Fundamentals Package |
| Unit Pricing | Pay-as-you-go | Field Trip - Extra Credit Package |
Go-to-market motion3 records
Distribution channels6 records
Marketing channels12 records
Puttshack product offering
Product offeringCore offering
Puttshack operates upscale indoor entertainment venues that combine tech-infused mini golf—powered by its proprietary Trackaball™ automatic ball-tracking and scoring technology—with full-service bars and restaurants offering 50+ food and beverage items. Each location features two nine-hole mini golf courses, Challenge Hole private suites for competitive group play, dedicated event spaces, and STEM-certified educational field trip programming, generating revenue through per-round game fees, food and beverage sales, private event bookings, field trips, and gift cards.
Product overview
Puttshack is a social entertainment concept combining tech-infused mini golf with full-service dining. The core product is its 9-hole mini golf experience powered by proprietary Trackaball™ technology that automatically tracks ball movement and scoring. The company operates two nine-hole courses at each location using smart balls that track every stroke, hazard, and bonus point. Add-on offerings include Challenge Hole private suites with competitive mini golf games (Pinpoint, Sitting Duck, Oscillator, Survival, Block Breaker, Tug of War), full food and beverage service with chef-driven dining and craft cocktails, and event services for birthdays, corporate events, and networking. The Puttshack Perks loyalty program provides rewards and free birthday games. Educational programming includes ACE the Course STEM-certified field trip program.
Differentiator
Problem solved
Functional benefit
Products and services
- 9-Hole Mini Golf Experience
Quantifiable outcome
- Donated $23,359 to local charity partners through Tailpipe menu sales (year-to-date as of November 2023)
- +3 more outcomes
Companies that use Puttshack
Customer profileSegments6 records
Ideal customer profiles4 records
Puttshack technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration4 records
AI capability2 records
Feature3 records
Puttshack partnerships and signals
Strategic signalPartnerships
Five partnerships are on record, tiered supporting.
- DinovasupportingDinova expanded its business dining program to include Puttshack alongside PopStroke, offering companies access to immersive mini golf experiences for team events and holiday celebrations. Partnership provides rebates and app-based rewards tracking for corporate customers.
- Level AccesssupportingLevel Access provides digital accessibility platform with 25 years of experience to help Puttshack achieve and sustain conformity with WCAG 2.1 AA accessibility standards. Partnership includes evaluation, testing, and ongoing monitoring of digital properties.
- KultureCitysupportingKultureCity is a nonprofit focused on sensory accessibility and acceptance. All Puttshack U.S. venues are certified Sensory Inclusive by KultureCity, with sensory bags, pre-visit resources, and associate training. During Autism Acceptance Month 2026, 20% of 9-hole profits donated to the organization.
- SAVI iQsupportingSAVI iQ deployed its AV and lighting control platform at Puttshack's Minneapolis venue (19,000sqft), centralizing management of audio, video, digital signage, and lighting. System manages 101 lighting zones and 588 loads with full-spectrum RGBWW color control.
- St. Jude Children's HospitalsupportingAt the Columbus opening, Puttshack committed to donate $1 to St. Jude's Children's Hospital for every order of Churro Dippers sold. This charitable partnership extends to all 19 U.S. locations during Autism Acceptance Month 2026.
Scale indicators8 records
Recent moves6 records
Expansion highlights6 records
Puttshack competitors and assessment
Company assessmentDirect peers
- Topgolf: Topgolf operates tech-infused golf entertainment venues with food, beverage, and event programming. It is the most direct competitor to Puttshack in the eatertainment golf category, although at larger scale and with driving-range rather than mini-golf focus.
- PopStroke: PopStroke is a tech-infused mini golf entertainment concept co-owned by Tiger Woods that combines mini golf with full F&B service. It competes directly with Puttshack in the U.S. market and is even mentioned alongside Puttshack in the Dinova business dining partnership.
- Puttery: Puttery is an indoor mini golf and bar concept operated by Drive Shack, offering tech-infused courses paired with craft cocktails and food. It directly competes with Puttshack in the upscale tech-driven mini golf space.
- Swingers: Swingers is a London and NYC-based crazy golf and cocktail bar concept combining mini golf with street food and cocktails. It is Puttshack's most direct competitor in the UK market and shares the upscale eatertainment positioning.
Emerging players
- Five Iron Golf: Five Iron Golf operates indoor golf simulators paired with full bars, food, and event programming. While focused on full-swing simulators rather than mini golf, it competes for similar corporate events and adult social entertainment spend.
- Big Swing Golf: Big Swing Golf operates indoor tech-infused golf entertainment venues with food and beverage. It is a smaller-scale direct competitor sharing the tech-driven golf entertainment concept with Puttshack.
Regional players
- Junkyard Golf Club: Junkyard Golf Club is a UK-based themed crazy golf venue with cocktails and food. It competes with Puttshack's UK venues in the casual-but-upscale mini golf entertainment segment.
- Birdies: Birdies is a UK-based crazy golf and cocktail bar concept operating in cities including London and Birmingham. It directly competes with Puttshack's UK venues for the upscale mini golf + nightlife occasion.
Broad incumbents
- Dave & Buster's: Dave & Buster's is a publicly traded eatertainment chain combining arcade games, sports viewing, and full F&B service. It competes with Puttshack for group outings, corporate events, and family entertainment spend at larger scale.
- Bowlero: Bowlero is a publicly traded bowling entertainment chain with full F&B, events, and arcades. It is a broader eatertainment competitor targeting the same group event and family entertainment occasions as Puttshack.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat3 records
Key risks6 records
Key highlights7 records
Customer concentration
Puttshack social profiles
Digital presencePuttshack compliance and trust
Trust signalCompliance2 records
Puttshack financial estimates
Financial estimateRevenue estimate
Valuation estimate
Puttshack leadership team
Management profileNumber of profiles
Profiles6 records
Puttshack funding detail
Funding detailFunding overview
Funding rounds7 records
Investors3 records
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Puttshack M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Puttshack
What does Puttshack do?
Puttshack operates upscale indoor entertainment venues that combine tech-infused mini golf—powered by its proprietary Trackaball™ automatic ball-tracking and scoring technology—with full-service bars and restaurants offering 50+ food and beverage items. Each location features two nine-hole mini golf courses, Challenge Hole private suites for competitive group play, dedicated event spaces, and STEM-certified educational field trip programming, generating revenue through per-round game fees, food and beverage sales, private event bookings, field trips, and gift cards.
Is Puttshack a public or private company?
Puttshack is a private company. It is classified as venture growth investor backed and is currently operating.
When was Puttshack founded?
Puttshack was founded in 2018. It employs 1,001 to 5,000 people.
Where is Puttshack based?
Puttshack is headquartered in Chicago, United States, in the North America region.
How does Puttshack make money?
Six revenue lines are on record. Mini Golf Game Fees are the primary driver. The others are food and Beverage Sales, private Event Bookings, field Trip Programs, puttshack Perks Loyalty Program and gift Card Sales.
Who are Puttshack's main competitors?
Direct peers on record are Topgolf, PopStroke, Puttery and Swingers. Emerging players are Five Iron Golf and Big Swing Golf. Regional players are Junkyard Golf Club and Birdies. Broad incumbents are Dave & Buster's and Bowlero.
Does Puttshack have an API?
No public API is recorded for Puttshack.
What industry is Puttshack in?
Puttshack's product category is Social Entertainment Venue. Its primary akta.pro industry code is THAJAEAK, Mini Golf & Attractions Centers (Mini Golf, Go-Karts, Laser Tag Complexes). Its NAICS code is 71312 and its SIC code is 7900.