Eco Market

What Eco Market does

Eco Market (operating as ecomarket.com) is a direct-to-consumer e-commerce retailer founded in 2023 by Francesco Gastel and headquartered in Italy, specialising in curated vegan footwear, backpacks, and fashion accessories. The platform runs on Shopify and aggregates a tightly vetted catalog of 184+ products across seven partner brands — 8000Kicks, COG, Grand Step Shoes, NAE, SOLARI MILANO, ZETA, and ekn — each required to meet a proprietary vetting standard covering PETA approval, material disclosure, supply chain transparency, and certifications such as OEKO-TEX, bluesign, and REACH. Pricing spans €52 for accessories up to €289 for premium dress shoes, with free shipping above €150 and a 15-day return policy.

The business is bootstrapped and founder-owned, with no institutional funding, no parent company, and no disclosed headcount. It serves conscious fashion consumers across nine European countries (Italy, France, Spain, Portugal, Germany, Netherlands, Belgium, Austria, Denmark) and the United States, with a multi-language storefront (English, Italian, Spanish, German, French) and duty-paid shipping. Go-to-market relies on owned channels — Instagram (@ecomarketofficial with 2K+ followers), an editorial blog on vegan materials and certifications, an email newsletter with a subscriber free-shipping perk, and an affiliate program.

Revenue is generated entirely through one-time unit sales of curated multi-brand SKUs; there is no subscription, marketplace fee, or advertising line item disclosed. The company has no proprietary technology stack, no app, no public API, and no disclosed AI/ML capabilities. Distribution is a single owned DTC storefront, with no wholesale, retail, or marketplace presence.

Name

Eco Market

Legal name

ecomarket.com

Website

https://ecomarket.com

Company type

Private

Founded year

2023

Operating status

Operating

Headcount range

1–10 employees

Short description

Eco Market is a bootstrapped Italian DTC e-commerce retailer founded in 2023, curating vegan footwear, backpacks, and accessories from seven vetted partner brands for conscious fashion consumers across the EU and US.

Ownership category

akta.pro rank

Product category

Vegan Footwear E-commerce

NAICS

Shoe Retailers (458210)

SIC

Retail-Shoe Stores (5661)

akta.pro primary industry

Sustainable & Eco-Friendly Footwear (CRAAACAH)

akta.pro secondary industries

Outdoor, Hiking & Trail Footwear Retail (CRAAADAE), Outdoor Clothing & Footwear Retail (Camping/Hiking/Climbing) (CRAMAMAK)

Keywords

• Vegan footwear
• Cruelty-free fashion
• Vegan accessories
• Sustainable shoes
• Online retail

Headquarters

HQ city

London

HQ country

United Kingdom

HQ region

Europe

Offices1 record

Markets served

GTM type

B2C

Offering type

Digital Commerce or Content

Cost components

Supply Chain, Operations, Marketing or Sales, Technology or R&D, Personnel

Revenue model

1. Direct Product Sales: Eco Market generates revenue through direct e-commerce sales of vegan footwear, backpacks, and accessories. Products are sold at fixed price points with one-time purchase transactions. The company offers products across multiple price tiers from €89 to €289.

Pricing tiers

Go-to-market motion1 record

Distribution channels1 record

Marketing channels4 records

Core offering

Eco Market is a direct-to-consumer e-commerce store that curates and resells vegan footwear, backpacks, and fashion accessories from seven vetted independent brands. Products are sold at fixed price points ranging from approximately $52 for accessories to $289 for premium dress shoes, with free shipping over €150 and a 15-day return policy. The company ships to customers across the EU and the United States with duty paid.

Product overview

Eco Market is a curated e-commerce platform that serves as a vegan footwear store, offering a selected edit of vegan shoes, backpacks, and fashion accessories. The company partners with seven carefully vetted brands (8000Kicks, COG, Grand Step Shoes, NAE, SOLARI MILANO, and ZÉTA) to provide cruelty-free footwear across categories including sneakers, dress shoes, boots, sandals, and accessories. The platform operates as a Shopify-powered online store with EU and US shipping, 15-day returns, and focuses on transparency about materials and manufacturing. Product pricing ranges from approximately $52 for accessories up to $289 for premium dress shoes.

Differentiator

Problem solved

Functional benefit

Products and services

• Vegan Shoes Main collection of vegan footwear including sneakers, dress shoes, boots, sandals, and flats made without animal-derived materials such as leather, suede, wool, fur, silk, or animal-based glues. Targeted at conscious consumers seeking cruelty-free shoes across everyday and formal use cases.
• Vegan Sneakers Curated collection of vegan sneakers including canvas, walking, high top, retro, white, and black styles, made from cotton, canvas, hemp, rubber, polyurethane, recycled polyester, cactus leather, pineapple fibers, and grape-based materials.
• Vegan Dress Shoes Formal vegan footwear collection including vegan Oxford shoes, Derby designs, loafers, and brogues for women and men, suited to work, events, and tailored dressing.
• Vegan Boots Vegan boots collection including ankle boots, Chelsea boots, mountain boots, and mid-calf styles for women and men.
• Vegan Sandals Vegan sandals and warm-weather footwear made without animal-derived materials.
• Vegan Backpacks Vegan backpacks and bags made from hemp and other sustainable materials without animal-derived components.
• Vegan Fashion Accessories Vegan accessories including wallets, belts, and hats made without animal-derived materials. Wallets may use cork, hemp, recycled canvas, or synthetic microfibers; belts may use bio-based leathers, cotton webbing, or recycled polyester.
• 8000Kicks Brand Collection Doggy shoppable brand collection featuring hemp-based vegan sneakers, backpacks, rolltop rucksacks, and baseball caps from 8000Kicks, focused on breathable, strong hemp materials.
• COG Brand Collection Shoppable brand collection of sustainable vegan sneakers using recycled, vegetable, and synthetic materials including grape marc, cork, organic cotton, recycled rubber, recycled plastics, PET, polyester, and water-based PU.
• Grand Step Shoes Brand Collection Shoppable brand collection of organic vegan sneakers and sustainable footwear including knitted Hemp and Tencel sneakers, high-top hemp sneakers, espadrilles, and natural rubber vegan boots.
• NAE Vegan Shoes Brand Collection Shoppable brand collection from NAE offering plant-based and recycled materials including AppleSkin, cork, corn-based materials, organic cotton, recycled PET, Piñatex, and microfiber across sneakers, boots, sandals, and accessories.
• SOLARI MILANO Brand Collection Shoppable brand collection of Italian-made vegan footwear including Oxford shoes, loafers, monk strap shoes, Derby designs, and sneakers using corn-based uppers, organic cotton laces, recycled rubber outsoles, bamboo lining, and microfiber materials.
• ZÉTA Brand Collection Shoppable brand collection of recycled and vegan sneakers offering grape-based and corn-based models with component-level transparency, including recycled mesh lining, recycled plastic laces, recycled foam or cork insoles, and recycled synthetic rubber outsoles.

Named customers4 records

Segments4 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

Seven partnerships are on record, tiered core.

• 8000KickscoreChannel Partner/ Reseller/ DistributorHemp-based vegan footwear and accessory brand. Specializes in hemp-based sneakers, backpacks, and accessories. Products feature no animal by-products and use breathable, strong hemp materials.
• COGcoreChannel Partner/ Reseller/ DistributorSustainable vegan sneaker brand using recycled, vegetable, and synthetic materials. Discloses materials including grape marc, cork, organic cotton, recycled rubber, recycled plastics, PET, polyester, and water-based PU.
• Grand Step ShoescoreChannel Partner/ Reseller/ DistributorOrganic vegan sneakers and sustainable footwear brand. Products feature Hemp & Tencel Edition sneakers and organic cotton espadrilles.
• NAE Vegan ShoescoreChannel Partner/ Reseller/ DistributorPortuguese vegan footwear brand using AppleSkin, cork, corn-based materials, organic cotton, recycled PET, Piñatex, and microfiber. Offers sneakers, boots, sandals, and accessories.
• SOLARI MILANOcoreChannel Partner/ Reseller/ DistributorItalian-made vegan shoes with corn-based uppers, organic cotton laces, recycled rubber outsoles, and bamboo lining. Focus on vegan dress shoes and formal footwear.
• ZÉTAcoreChannel Partner/ Reseller/ DistributorRecycled and vegan sneaker brand offering grape-based and corn-based models. Discloses component-level details including recycled mesh lining, recycled plastic laces, recycled foam or cork insoles, recycled synthetic rubber outsoles, and latex-based glue.
• ekncoreChannel Partner/ Reseller/ DistributorVegan footwear brand featured in Eco Market's partner portfolio.

Scale indicators5 records

Recent moves6 records

Expansion highlights5 records

Broad incumbents

• Allbirds: Established sustainable footwear DTC brand with global retail footprint and proprietary natural-material innovations. Targets the same conscious-consumer shopper as Eco Market but at vastly larger scale and with owned IP.
• Veja: Major sustainable sneaker brand with global distribution, transparent sourcing, and a strong ethical-fashion narrative. Competes with Eco Market's sneaker assortment for the same eco-conscious buyer.

Direct peers

• Po-Zu: DTC sustainable and vegan footwear brand selling sneakers, boots, and casual shoes with transparent material sourcing. Comparable to Eco Market in targeting vegan-conscious consumers and emphasizing natural and plant-based materials.
• Ahimsa: Brazilian-origin DTC vegan footwear brand with EU presence, selling sneakers, dress shoes, and boots using plant-based materials. Comparable in product range, vegan certification emphasis, and cross-border online retail model.
• Bourgeois Boheme: Premium DTC vegan footwear brand focused on dress shoes and boots for women and men. Direct competitor in the vegan formal-footwear subcategory where Eco Market also positions through SOLARI MILANO.
• Will's Vegan Shoes: UK-based DTC vegan footwear brand and retailer covering sneakers, boots, and dress shoes. Direct competitor to Eco Market in the curated vegan footwear category across Europe, with overlapping target audience of conscious fashion consumers.
• MATT & NAT: DTC vegan accessories and footwear brand selling bags, wallets, shoes, and belts with a strong sustainability positioning. Comparable to Eco Market's accessory and vegan-craft positioning with broader category reach.
• Brave GentleMan: Vegan men's footwear and accessories DTC brand emphasizing ethical sourcing and transparency. Overlaps with Eco Market's men's segment, particularly in vegan dress shoes and casual footwear.

Emerging players

• Thousand Fell: DTC sustainable sneaker brand emphasizing circularity and recyclable materials. Adjacent competitor to Eco Market's sneaker category, focused on a similar eco-conscious Gen Z/Millennial buyer.
• Nothing New: Recycled-material sneaker DTC brand with sustainability positioning and a circular take-back program. Emerging player in the ethical-footwear niche that overlaps with Eco Market's vegan sneaker assortment.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat3 records

Key risks5 records

Key highlights5 records

Customer concentration

• Instagraminstagram.com/ecomarketofficial/?hl=en
• LinkedInlinkedin.com/company/ecomarket-com

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds4 records

Investors1 record

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Eco Market