OurMoneyMarket
OurMoneyMarket is an Adelaide-based Australian digital consumer lender offering fixed-rate unsecured and secured personal loans of $5,000 to $100,000 across ~14 purpose-specific products, serving Australian consumer borrowers via a 100% online application with broker and affiliate distribution partners.
- Company typePrivate
- Founded2017
- HeadquartersAdelaide, Australia
- Headcount11–50
- GTM typeB2C
- OfferingServices
What OurMoneyMarket does
OurMoneyMarket is an Australian consumer lending platform headquartered in Adelaide, providing fixed-rate unsecured and secured personal loans of $5,000 to $100,000 over 1-7 year terms (up to 10 years for Green Loans). The company serves Australian individuals aged 18 and older with at least $25,000 in annual after-tax income, addressing a broad set of use cases including home renovation, debt consolidation, vehicle and boat purchases, weddings, medical procedures, education, holidays, and sustainability investments. Distribution is delivered exclusively through digital channels: a 100% online application portal that yields conditional approval within minutes, complemented by broker and affiliate partner channels that originate volume for fixed commissions.
The underlying platform combines a proprietary credit grade scorecard (A++ through D) with integrations to three Australian credit bureaus (Equifax, Experian, and Illion/Dun & Bradstreet), Illion Open Data Solutions for read-only electronic bank statement retrieval, and the government-operated Document Verification Service for identity verification. Loan products carry fixed interest rates of 5.95%-18.99% p.a., determined by the borrower's credit grade, with a representative rate of 9.99% p.a. Revenue is generated through interest income on originated loans, an establishment fee of 0%-6% of the loan principal, and a defined schedule of non-standard transaction fees (Loan Variation, Document Production, Loan Cancellation, Late Payment, Direct Debit Dishonour). The business holds Australian Credit Licence 488228 and operates via a group structure under OurMoneyMarket Holdings Pty Ltd with multiple wholly-owned operating subsidiaries and DBA brands including Handy Finance Lending, Handy Finance Services, and Handypay.
The company is privately held and founder-led, with Adam Sutherland (Founder & CEO), Bruce Sutherland (Co-Founder & Director), and Crystal Anderson (Co-Founder & COO/CFO) as principals, supported by Chairman Steve Lambert (ex-NAB EGM of Capital Finance) and CTO Roger Lee (17 years building award-winning systems at NAB). Headcount is reported at 11-50 employees, and there is no evidence of external venture capital or private equity ownership. Marketing is digital-first (content, SEO, social, and affiliate), and the business has accumulated repeated third-party award recognition from Canstar, Mozo, RateCity, and ProductReview.
OurMoneyMarket firmographics
Firmographics- Name
- OurMoneyMarket
- Legal name
- OurMoneyMarket Lending Pty Ltd
- Website
- https://ourmoneymarket.com
- Company type
- Private
- Founded year
- 2017
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- OurMoneyMarket is an Adelaide-based Australian digital consumer lender offering fixed-rate unsecured and secured personal loans of $5,000 to $100,000 across ~14 purpose-specific products, serving Australian consumer borrowers via a 100% online application with broker and affiliate distribution partners.
- Ownership category
- akta.pro rank
OurMoneyMarket industry classification
Industry- Product category
- Consumer Lending / Personal Loans
- NAICS
- Nondepository Credit Intermediation (5222)
- SIC
- Personal Credit Institutions (6141)
- akta.pro primary industry
- Large Purchase & Lifestyle Personal Loans (Unsecured Installment) (FSAKAAAG)
Keywords
Where OurMoneyMarket is headquartered
LocationHeadquarters
- HQ city
- Adelaide
- HQ country
- Australia
- HQ region
- Oceania
Offices2 records
Markets served
OurMoneyMarket business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Personnel, Technology or R&D, Operations, Marketing or Sales, Infrastructure
Revenue model
- Interest Income: OurMoneyMarket earns interest income on personal loans at fixed rates ranging from 5.95% p.a. to 18.99% p.a., determined by the borrower's credit grade. Interest is accrued daily but reflected as accumulated charges on statements at each payment point.
- Establishment Fee: A simple once-off establishment fee ranging from 0% to 6% of the loan amount, based on the borrower's credit score. This fee is added to the loan amount and included in scheduled repayments.
- Non-Standard Fees: Fees for specific services including Loan Variation Fee ($35), Document Production Fee ($25), Loan Cancellation Fee ($150), Late Payment Fee ($35), and Direct Debit Dishonour Fee ($25).
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Unit Pricing | Monthly | Unsecured Personal Loans: $5,000 to $75,000, 1-7 year terms |
| Unit Pricing | Monthly | Secured Personal Loans (Home Improvement & Motor Vehicles): $5,000 to $100,000, 1-7 year terms |
| Unit Pricing | Monthly | Green Loans: $5,000 to $75,000, 1-10 year terms |
Go-to-market motion2 records
Distribution channels3 records
Marketing channels5 records
OurMoneyMarket product offering
Product offeringCore offering
OurMoneyMarket provides unsecured and secured fixed-rate personal loans to Australian citizens and permanent residents aged 18+ earning at least $25,000 per annum after-tax. Loan amounts range from $5,000 to $100,000 with terms of 1-7 years (up to 10 years for Green Loans) and are available for purposes including home renovation, debt consolidation, vehicle purchase, weddings, medical/cosmetic procedures, holidays, education, and green/sustainability investments. The 100% online application delivers conditional approval within minutes, with funds typically available within 24 hours of settlement, supported by credit-grade-based personalized pricing between 5.95% p.a. and 18.99% p.a.
Product overview
OurMoneyMarket is an Australian personal lending platform offering a portfolio of fixed-rate personal loans. The core offering includes unsecured and secured personal loans ranging from $5,000 to $100,000 (with different maximums by purpose: up to $100,000 for home improvements and motor vehicles, $75,000 for other purposes). Specialized loan products include Debt Consolidation Loans, Home Renovation Loans, Car/Vehicle Loans (covering cars, caravans, boats, motorbikes), Green Loans, Wedding Loans, Medical/Dental Loans, Holiday Loans, Education Loans, Pool and Spa Loans, and Refinance Personal Loans. The platform also offers a Pre-Approval Service enabling borrowers to check eligibility without impacting credit scores. All loans feature fixed interest rates with flexible weekly, fortnightly, or monthly repayments over 1-7 year terms (up to 10 years for Green Loans). The company emphasizes its use of credit assessment technology for personalized rates based on borrower credit history.
Differentiator
Problem solved
Functional benefit
Products and services
- Personal Loans Unsecured and secured fixed-rate personal loans ranging from $5,000 to $75,000 (or up to $100,000 for home improvement and motor vehicles) with 1-7 year repayment terms, available to Australian citizens and permanent residents aged 18+ earning at least $25,000 per annum after tax.
- Debt Consolidation Loans Personal loans up to $75,000 for consolidating multiple debts (such as credit cards and small loans) into a single low-interest fixed-rate loan with weekly, fortnightly, or monthly repayments.
- Home Renovation Loans Unsecured and secured home improvement loans from $5,000 to $100,000 with fixed interest rates and 1-7 year loan terms, designed to fund renovation projects for Australian homeowners.
- Car/Vehicle Loans Secured loans for new or used vehicles — cars, caravans, boats, jet-skis, and motorbikes — up to $100,000 with no vehicle age limit and fixed rates, with 1-7 year repayment terms.
- Caravan Loans Secured personal loans up to $100,000 for purchasing caravans, motorhomes, or camping trailers with fixed interest rates and flexible repayment options.
- Boat Loans Secured loans up to $75,000 for new or used boats up to 10 years old with fixed interest rates and 1-7 year repayment terms.
- Green Loans Fixed-rate sustainability loans up to $75,000 for solar panels, rainwater tanks, electric vehicle charging stations, and energy-efficient renovations, with extended 1-10 year terms.
- Wedding Loans Unsecured personal loans up to $75,000 for wedding expenses with 1-7 year unsecured loan terms and fixed interest rates.
- Medical/Dental/Cosmetic Loans Unsecured personal loans up to $75,000 for medical procedures including general surgery, dental surgery, plastic surgery, and cardiology, with fixed interest rates.
- Holiday Loans Unsecured personal loans up to $75,000 for travel and holiday expenses with fixed interest rates and 1-7 year terms.
- Education Loans Personal loans up to $75,000 for education expenses including Masters degrees, management courses, and higher education, with fixed rates and flexible repayment options.
- Motorbike Loans Secured personal loans up to $100,000 for new or used motorcycles, from learner-approved through to heavy motorbikes, with 1-7 year terms and fixed rates.
- Pool and Spa Loans Secured and unsecured personal loans up to $100,000 for pool and spa installation with fixed interest rates and flexible repayment options.
- Refinance Personal Loans Refinancing loans up to $75,000 to replace existing personal loans, with the goal of securing potentially lower interest rates or extended repayment terms.
- Pre-Approval Service No-obligation pre-approval service allowing borrowers to understand borrowing power and receive conditional loan offers (up to $100,000 for vehicles/home, $75,000 otherwise) valid for 1 month without impacting credit score.
Quantifiable outcome
- Conditional approval within minutes of completing application
- +2 more outcomes
Companies that use OurMoneyMarket
Customer profileSegments2 records
Ideal customer profiles3 records
OurMoneyMarket technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration6 records
AI capability1 record
Feature3 records
OurMoneyMarket partnerships and signals
Strategic signalPartnerships
Seven partnerships are on record, tiered core and supporting.
- Distribution Partners (Brokers)coreBrokers can leverage OurMoneyMarket as an additional income stream by offering OMM loans to their existing clients. Reach out to [email protected].
- Affiliate PartnerssupportingAffiliates can refer OurMoneyMarket directly to their clients and receive fixed commissions when new customers settle with the company. Reach out to [email protected].
- Illion (Open Data Solutions)coreSecure third-party service provider for electronic bank statement retrieval. Illion provides read-only access to bank statements to assist in credit assessment process. OurMoneyMarket receives 3 months of bank statements electronically through this secure gateway.
- EquifaxcoreCredit reporting body used by OurMoneyMarket to obtain credit reports and assess borrower creditworthiness. Equifax provides consumer credit information for loan assessment.
- Experian Australia Credit ServicescoreCredit reporting body used by OurMoneyMarket to obtain credit reports and assess borrower creditworthiness. Experian provides consumer credit information for loan assessment.
- Illion (illion Australia Pty Limited and related parties)coreCredit reporting body used by OurMoneyMarket for credit information. Part of the Illion group including Dun & Bradstreet (Australia) Pty Limited and DBCC Pty Limited.
- Document Verification Service (DVS)supportingGovernment-operated document verification service used by OurMoneyMarket to verify borrower identity by checking government-issued documents (passport, driver's licence, Medicare card) against issuing agency records.
Scale indicators1 record
Recent moves6 records
Expansion highlights5 records
OurMoneyMarket competitors and assessment
Company assessmentDirect peers
- Wisr Limited: ASX-listed Australian fintech focused on credit-building personal loans and credit-score improvement products. Direct peer in Australian digital personal lending with comparable unsecured-loan product set.
- MoneyMe: ASX-listed Australian digital lender providing personal loans, auto loans, and credit products through automated underwriting. Direct competitor using similar proprietary credit decisioning technology to serve Australian consumers online.
- SocietyOne: Australian peer-to-peer style personal loan lender offering unsecured loans with risk-based pricing to prime borrowers. Direct peer in the same Australian prime-borrower personal loan segment with similar credit-grade approach.
- Now Finance: Australian specialist personal loan lender offering secured and unsecured loans with similar loan-size range and fixed-rate structure. Direct competitor targeting similar Australian consumer credit use cases.
- Plenti Group: ASX-listed Australian fintech offering automotive, renewable energy, and personal loans via a digital platform. Closest direct peer in business model, technology-led origination, and Australian consumer credit focus, though Plenti is auto-loan-anchored and larger.
- Harmoney Corp: Australian/NZ marketplace and balance-sheet personal lender operating digitally. Direct peer in unsecured personal loan category with similar credit-score-based pricing and online origination.
Emerging players
- Alex Bank: Australian digital neobank offering personal loans and savings products. Comparable as a digital-first Australian lender, though Alex focuses on deposits as well, and is smaller-scale.
- Nano (formerly Nano Home Loans): Australian digital lender expanding into personal loans alongside its core mortgage business. Comparable in digital-first origination and credit decisioning, though primarily mortgage-anchored.
Broad incumbents
- Latitude Financial Services: Major Australian non-bank consumer lender offering personal loans, credit cards, and instalment products. Comparable as a direct competitor in the same Australian personal-loan category, but materially larger with broader product portfolio and balance-sheet scale.
- Commonwealth Bank of Australia (CommBank): Largest Australian bank offering personal loans alongside full retail-banking services. Represents the incumbent competitive benchmark OMM must beat on rate, speed, and user experience to win share.
Market position
Strengths1 record
Weaknesses1 record
Competitive moat5 records
Key risks6 records
Key highlights7 records
Customer concentration
OurMoneyMarket social profiles
Digital presenceOurMoneyMarket compliance and trust
Trust signalCompliance6 records
OurMoneyMarket financial estimates
Financial estimateRevenue estimate
Valuation estimate
OurMoneyMarket leadership team
Management profileNumber of profiles
Profiles6 records
OurMoneyMarket subsidiaries and ownership
Company hierarchySubsidiaries4 records
OurMoneyMarket funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
OurMoneyMarket M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about OurMoneyMarket
What does OurMoneyMarket do?
OurMoneyMarket provides unsecured and secured fixed-rate personal loans to Australian citizens and permanent residents aged 18+ earning at least $25,000 per annum after-tax. Loan amounts range from $5,000 to $100,000 with terms of 1-7 years (up to 10 years for Green Loans) and are available for purposes including home renovation, debt consolidation, vehicle purchase, weddings, medical/cosmetic procedures, holidays, education, and green/sustainability investments. The 100% online application delivers conditional approval within minutes, with funds typically available within 24 hours of settlement, supported by credit-grade-based personalized pricing between 5.95% p.a. and 18.99% p.a.
Is OurMoneyMarket a public or private company?
OurMoneyMarket is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was OurMoneyMarket founded?
OurMoneyMarket was founded in 2017. It employs 11 to 50 people.
Where is OurMoneyMarket based?
OurMoneyMarket is headquartered in Adelaide, Australia, in the Oceania region.
How does OurMoneyMarket make money?
Three revenue lines are on record. Interest Income is the primary driver. The others are establishment Fee and non-Standard Fees.
Who are OurMoneyMarket's main competitors?
Direct peers on record are Wisr Limited, MoneyMe, SocietyOne, Now Finance, Plenti Group and Harmoney Corp. Emerging players are Alex Bank and Nano (formerly Nano Home Loans). Broad incumbents are Latitude Financial Services and Commonwealth Bank of Australia (CommBank).
Does OurMoneyMarket have an API?
No public API is recorded for OurMoneyMarket.
What industry is OurMoneyMarket in?
OurMoneyMarket's product category is Consumer Lending / Personal Loans. Its primary akta.pro industry code is FSAKAAAG, Large Purchase & Lifestyle Personal Loans (Unsecured Installment). Its NAICS code is 5222 and its SIC code is 6141.