TEG Analytics

What TEG Analytics does

TEG Analytics is a data-science-as-a-service company founded in 2008 by Arvind Nagpal, headquartered in Westport, Connecticut, with global delivery operations centered in Bangalore, India through wholly-owned subsidiary TEG Business Solutions Pvt Ltd. The firm delivers custom analytics solutions at the intersection of business, technology, and applied mathematics to enterprise clients, employing 101-250 staff with a talent pipeline drawn from Indian Institutes of Technology (IITs).

Its product portfolio is anchored by two proprietary platforms: HealthWorks, a Medicare Advantage analytics solution analyzing 5,000+ variables across plan costs, benefits, market factors, and regulatory changes to forecast nationwide enrollment within 48 hours of CMS data release; and IntellMix, a marketing analytics platform that combines machine learning, automation, and storytelling dashboards for CPG/Retail marketers. These products are complemented by professional services in healthcare analytics, customer segmentation, sales forecasting, market mix modeling, loyalty analytics, and promotions optimization.

TEG Analytics generates revenue through enterprise analytics consulting engagements, SaaS/product licensing (HealthWorks, with self-serve cloud-based activation in as little as two days), and CPG/Retail analytics services. Go-to-market is direct enterprise field sales targeting Fortune 500 companies (Clorox, Nike, Amway, FedEx, Kellogg's, Levi's) and major health plans (Blue Cross Blue Shield companies, Johns Hopkins, Priority Health). The company is bootstrapped and founder-owned, with no external funding rounds disclosed.

Name

TEG Analytics

Legal name

TEG Analytics

Website

https://teganalytics.com

Company type

Private

Founded year

2008

Operating status

Operating

Headcount range

51–100 employees

Short description

TEG Analytics is a bootstrapped data-science-as-a-service firm offering custom analytics alongside the HealthWorks Medicare Advantage platform and the IntellMix marketing analytics tool to Fortune 500 enterprises and major US health plans.

Ownership category

akta.pro rank

Headquarters

HQ city

Westport

HQ country

United States

HQ region

North America

Offices2 records

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Technology or R&D, Marketing or Sales

Revenue model

1. Analytics Consulting Services: Custom data science and analytics consulting services delivered through a global delivery model. Provides tailored solutions to clients' unique business problems at the intersection of business, technology, and applied mathematics.
2. HealthWorks SaaS/Product Licensing: Self-serve cloud-based analytics solution for Healthcare/Medicare Advantage market. Predictive algorithms that forecast enrolment of each plan in the entire nation, delivered through a cloud-based platform.
3. Market Mix Modeling & Analytics Services: Analytics services for CPG & Retail including customer segmentation, sales forecasting, market basket analysis, promotions optimization, and dashboard development.

Go-to-market motion1 record

Distribution channels3 records

Marketing channels5 records

Core offering

TEG Analytics is a data-science-as-a-services company that helps organizations make better decisions at the intersection of business, technology, and applied mathematics. They deliver custom analytics consulting through a global delivery model (US and India) and have pivoted to a Product First strategy with proprietary platforms including HealthWorks (Medicare Advantage healthcare analytics) and IntellMix (marketing analytics for CPG/Retail). Their solutions serve Fortune 500 enterprises and major health plans with explainable AI analytics.

Product overview

TEG Analytics is a data-science-as-a-services company that pivoted from services to a Product-First strategy. Their portfolio includes HealthWorks, a healthcare analytics product for Medicare Advantage plan design and enrollment prediction, and IntellMix, a marketing analytics platform combining machine learning and storytelling capabilities. These are complemented by industry-specific service offerings in Healthcare and CPG & Retail sectors. The company also offers additional services including Customer Segmentation, Sales Forecast Models, Market Mix Modeling, Loyalty Analytics, and Promotions Lift Simulation.

Differentiator

Problem solved

Functional benefit

Brands

• HealthWorks: A comprehensive healthcare analytics solution for Medicare Advantage plans that compares 5000+ variables across plan costs, benefits, market factors, and regulatory changes to help health plans identify competitiveness attributes and predict enrollments.
• IntellMix

Products and services

• HealthWorks HealthWorks is a comprehensive healthcare analytics solution that mimics consumer choice in Medicare Advantage by comparing over 5,000+ variables across plan costs, plan benefits, market factors, and regulatory changes. It helps Health Plans identify top attributes for competitiveness, predict enrollments, design better products by simulating benefit design, and create winning plans. Delivered through a self-serve cloud-based solution that can be activated in as little as two days, with predictive algorithms forecasting enrollment of each plan nationally within 48 hours of CMS data release.
• IntellMix IntellMix is a marketing analytics platform that helps marketers and analytics professionals deal with challenges of reduced budget constraints and increased ROI targets. It brings together Technology, Machine Learning, and Storytelling capabilities to drive faster insights through automation and orchestrated workflows, with state-of-the-art simulation and planning coupled with intuitive story-based dashboards.
• Healthcare Analytics Solutions A suite of Healthcare Data Analytics solutions that helps clients make better business decisions using data science and advanced analytics, covering Medicare Advantage plan analytics, enrollment prediction, and benefit design simulation.
• CPG & Retail Analytics Solutions A complete suite of Omni-Channel Strategies and Tactics for Retail and CPG Analytics to help drive revenue, traffic, profitability, and loyalty, including customer segmentation, sales forecasting, market mix modeling, market basket analysis, promotions optimization, loyalty analytics, promotions lift simulation, Tableau Dashboard development, and market research services.

Quantifiable outcome

• HealthWorks predictive algorithm forecasts enrollment of each plan in the entire nation within 48 hours of CMS data release
• +1 more outcomes

Named customers9 records

Segments3 records

Ideal customer profiles3 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

AI capability1 record

Feature2 records

Scale indicators4 records

Recent moves5 records

Expansion highlights4 records

Direct peers

• Fractal Analytics: India-founded, US-headquartered AI and analytics services firm serving F500 enterprises across CPG, healthcare, and retail - direct comp on services-led model with vertical depth and large Fortune 500 client base.
• Tiger Analytics: Data science and AI consulting firm with strong healthcare payer/provider and CPG/Retail practices; competes for the same enterprise analytics RFPs and runs a similar global delivery model out of India and the US.
• LatentView Analytics: India-based analytics services company serving global CPG/Retail and BFSI; similar outsourced delivery model, comparable Fortune 500 buyer profile, and a recent trajectory toward productized offerings.
• Mu Sigma: Large India-anchored analytics services firm with US presence; competes with TEG on outsourced data science for F500 enterprises using an offshore delivery model.
• AbsolutData Analytics: Mid-sized AI and analytics services company serving CPG/Retail and consumer verticals; comparable firm size, similar product-plus-services GTM, and overlapping buyer profiles to TEG.
• Algonomy (formerly Manthan): Retail/CPG-focused analytics and decisioning platform; competes directly with TEG's IntellMix marketing analytics offering and TEG's CPG/Retail practice.
• Inovalon Holdings: Healthcare analytics platform with deep Medicare Advantage focus; the most direct product-side competitor to TEG's HealthWorks on MA plan competitiveness and enrollment analytics for US health plans.
• Tredence: Bengaluru-based analytics services and AI firm serving US enterprises in CPG, retail, and healthcare; analogous size, delivery model, and target buyer profile to TEG.

Broad incumbents

• Optum (UnitedHealth) - Analytics: Scale incumbent in healthcare data, analytics and MA insights with vastly larger resources; competes with TEG HealthWorks for MA/health plan analytics contracts from a much broader portfolio.
• Accenture - Data & AI Practice: Global consulting giant that delivers the same enterprise analytics and AI services TEG sells; competes in CPG/Retail and healthcare analytics RFPs with much larger bench and brand.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

• Xtwitter.com/teganalytics
• Facebookfacebook.com/teg-analytics-1123751717703109
• LinkedInlinkedin.com/company/teg-analytics
• Instagraminstagram.com/teg_analytics

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Subsidiaries1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about TEG Analytics