Energized Health

What Energized Health does

Energized Health is a privately held, founder-owned holistic health and wellness company headquartered in Brentwood, Tennessee, founded in 1998 by John Jubilee following his discovery of an intracellular hydration protocol. The company's core offering is an 88-day transformation program centered on a patent-pending protocol that, per company materials, transforms cells from "hard (marble-like) to soft (sponge-like)" to improve hydration absorption, drive out toxins and reduce inflammation. The program combines personal coaching by master-level certified coaches, a 2-week preparation phase, daily training videos, weekly live Q&A and celebration Zoom calls with the founders, a recipe and meal-planning library, and a private Facebook community for post-sale engagement. A Transformation Toolbox includes a medical device for body composition and cellular hydration tracking, paired with a Personal Dashboard that logs customer results.

The business is operated as a direct-to-consumer model. Customers enter the funnel through organic social channels (Facebook, YouTube, Instagram, Twitter) and testimonial-driven content, book a free breakthrough consultation with a master-level coach via a LeadConnector widget, and purchase the program after receiving an access code through either an online checkout or a call to 888-444-8895. Pricing is not publicly disclosed and contracts are described as multi-year, with the company relying heavily on word-of-mouth and customer outcome testimonials (including endorsements from named physicians Dr. Bryan Taylor, Dr. Ron Derr and Dr. Sean Silvernagle) to drive conversion. The customer base is individual consumers segmented by health persona: people with weight issues and chronic health conditions, health-conscious adults seeking lifestyle transformation, holistic wellness seekers, and individuals with specific named conditions (diabetes, MS, kidney disease, Long COVID, arthritis, autoimmune disease, and others). Energized Health operates with a 1-10 person team, holds a BBB accreditation, and was ranked on the Inc. 5000 list of fastest-growing private companies in both 2024 and 2025, signaling consecutive-year top-line growth.

Name

Energized Health

Legal name

Energized Health

Website

https://energizedhealth.com

Company type

Private

Founded year

1998

Operating status

Operating

Headcount range

11–50 employees

Short description

Energized Health is a private, founder-owned D2C wellness company that sells an 88-day cellular hydration transformation program, pairing master-level coaching, a hardware tracking device and a private community for individual consumers seeking weight loss and chronic condition reversal.

Ownership category

akta.pro rank

Headquarters

HQ city

Franklin

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Marketing or Sales, Operations, Technology or R&D

Revenue model

1. 88-Day Transformation Program: Comprehensive wellness program sold as an 88-day transformation experience with coaching, online portal access, weekly Q&A calls, private Facebook community, daily training videos, recipes, and personal dashboard tracking. Requires an access code (8888) obtained via phone call to 888-444-8895

Pricing tiers

Go-to-market motion1 record

Distribution channels3 records

Marketing channels7 records

Core offering

Energized Health delivers an 88-day transformation program built around a patent-pending intracellular hydration protocol that combines targeted supplementation with nutritional guidance. The program pairs the protocol with daily training videos, a recipe program, weekly Q&A calls, and dedicated personal coaching to help clients achieve weight loss, increased energy, and reduced reliance on medications. Enrollment is conducted via free wellness consultations with health coaches who recommend personalized multi-year program packages.

Product overview

Energized Health is a wellness company that offers a comprehensive 88-day health transformation protocol built around a patent-pending intracellular hydration system. The core offering is the 88 Day Health Protocol, which is supported by multiple integrated modules including Personal Touch Coaching (certified coach support), Success Tools (digital resource center with Masterplan, videos, and meal plans), Transformation Toolbox (includes a medical device for tracking cellular hydration and fat loss), Personal Dashboard (body composition tracking technology), Daily Training Videos, Weekly Q&A Calls via Zoom, a Recipe Program, and a Private Community Facebook group. The company was founded by John and Chelsea Jubilee and has been recognized on the Inc. 5000 list for two consecutive years.

Differentiator

Problem solved

Functional benefit

Products and services

• 88 Day Health Protocol An 88-day structured transformation program built around a patent-pending intracellular hydration protocol, combining supplementation, nutrition guidance, daily training videos, weekly Q&A calls, recipes, and coaching. Designed for individual consumers seeking weight loss, increased energy, and reduced reliance on medications.
• Personal Touch Coaching One-on-one health coaching delivered by Energized Health coaches who guide individual clients through the protocol, provide accountability, and tailor the program to personal goals such as weight loss, energy restoration, and medication reduction.

Quantifiable outcome

• Customer testimonials report weight loss of 50-75 lbs and 19-41 inches in 88 days
• +4 more outcomes

Named customers16 records

Segments4 records

Ideal customer profiles1 record

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration2 records

Feature3 records

Scale indicators2 records

Recent moves6 records

Expansion highlights5 records

Emerging players

• DrinkLMNT: DrinkLMNT is a D2C hydration-electrolyte brand with a science-forward narrative on cellular hydration. Directly comparable to Energized Health's core intracellular-hydration thesis, though delivered as a packaged CPG rather than a coaching program.
• Liquid IV: Liquid IV is a D2C and retail hydration brand built on cellular transport technology (CTT). Comparable on hydration-mechanism narrative and target consumer, but operates as a single-product CPG without a coaching layer.

Direct peers

• Optavia: Optavia operates a coach-led D2C weight-loss and metabolic health program with multi-month subscription plans and Habits of Health community ecosystem. Direct overlap with Energized Health on model, customer, and category.
• Beachbody (BODi): Beachbody combines structured fitness/nutrition programs (e.g., P90X — referenced by an Energized Health testimonial) with streaming content, community, and supplements. Overlaps on the transformation program, content, and community stack.
• Medifast: Medifast sells structured, coach-supported weight-loss and metabolic-health programs with multi-month protocols. Comparable to Energized Health's 88-day transformation framework and DTC go-to-market.

Broad incumbents

• Herbalife: Herbalife is a global nutrition and weight-management company with a coach/distributor-led sales motion. Comparable business model and category, though structured as MLM rather than pure DTC.
• WW (Weight Watchers): WW is a category-defining subscription weight-management brand with coaching, content, and community. Comparable on customer (weight-loss seekers) and recurring-revenue model, but operates at vastly larger scale and broader portfolio.
• Isagenix: Isagenix sells structured nutrition and weight-loss systems through a coach/associate network with multi-step transformation programs. Overlaps with Energized Health on product architecture and coaching-led GTM.
• Arbonne: Arbonne is a multi-category wellness brand with nutrition, skincare, and holistic health positioned through independent consultants. Comparable on the holistic-wellness positioning and consultant-led sales motion.

Others

• Thrive Market: Thrive Market is a subscription-based online retailer for health, wellness, and natural products. Adjacent comparable on DTC subscription GTM and health-conscious consumer base, though not a coaching program.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat5 records

Key risks6 records

Key highlights6 records

Customer concentration

• Xtwitter.com/johnjubilee
• YouTubeyoutube.com/@johnjubileetv
• Facebookfacebook.com/energizedhealth
• Instagraminstagram.com/energized.health
• LinkedInlinkedin.com/company/energizedhealth

Compliance1 record

Revenue estimate

Valuation estimate

Number of profiles

Profiles2 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Energized Health