What Raving does

Raving Consulting Company is a full-service, Native-owned casino and hospitality consulting firm founded in 1998 and headquartered in North Bend, Oregon. The company serves tribal and commercial gaming operators — reporting engagement with 152 Tribal Nations and 71 commercial properties — across an integrated set of service modules: data analytics, gaming operations, guest service training, host player development, marketing and loyalty clubs, leadership and HR, F&B hospitality, security and surveillance, project development and construction, entertainment, financial performance review, business optimization, and research. Clients include Little Creek Casino Resort, Pechanga Gaming Commission, Foxwoods Resort Casino, Mille Lacs Band of Ojibwe, Tesuque Casino, and Morongo Casino Resort & Spa.

Raving's proprietary technology asset is Raving On-Demand, a customized online casino training platform developed by operators for operators, which extends the firm's training business beyond on-site workshops. The company also publishes TG&H (Tribal Gaming and Hospitality) Magazine and operates the annual Casino Marketing & Technology Conference and Host Player Development Conference (next iteration scheduled July 14–16, 2026, at Pechanga Resort Casino), creating an owned content-and-event channel alongside weekly industry reports, Raving On Air video interviews, and webinars.

The firm generates revenue through four primary streams: (i) consulting and tailored training engagements delivered on-site or remotely, (ii) managed services for casino operations spanning project development, construction management, financial performance review, and technology implementation, (iii) conferences and events, and (iv) TG&H Magazine publication revenue. Pricing is quote-based and project-driven with no public pricing disclosure. Distribution is via direct enterprise sales to casino operators, channel relationships with the four major tribal gaming associations (NIGA, OIGA, CNIGA, WIGA), strategic partners (Lean Revisions, Finley & Cook, Encompass Design Develop Construct), and the aforementioned content-and-conference engine. CEO is Deana Scott.

Name

Raving

Legal name

Raving Consulting Company

Website

https://betravingknows.com

Company type

Private

Founded year

1998

Operating status

Operating

Headcount range

1–10 employees

Short description

Raving Consulting Company is a full-service, Native-owned casino and hospitality consulting firm founded in 1998, serving 152 Tribal Nations and 71 commercial gaming properties with consulting, training, managed services, owned conferences, and TG&H Magazine.

Ownership category

akta.pro rank

Product category

Casino and Hospitality Consulting

NAICS

Marketing Consulting Services (541613), Professional, Scientific, and Technical Services (54)

SIC

Services-Management Consulting Services (8742)

akta.pro primary industry

iCasino Player Support & Operations Outsourcing (CX, VIP, Retention) (MPAEABAO)

akta.pro secondary industries

VIP/Junket & High-Roller Casino Programs (MPAEAAAH), Data Platforms, BI/Reporting & Player Analytics (CDP/Attribution) (MPAEAKAI)

Keywords

• Casino consulting services
• Hospitality consulting
• Tribal gaming advisory
• Casino training programs
• Gaming operations advisory

Headquarters

HQ city

Reno

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Marketing or Sales, Operations, Technology or R&D, Others

Revenue model

1. Consulting Services: Professional consulting services including data analytics, guest service training, host player development, leadership development, marketing and loyalty programs, business optimization, hospitality consulting, security and surveillance, compliance and audit, and gaming operations advisory services.
2. Training Programs: Custom training programs and tailored workshops for casino and hospitality operators, delivered through both on-site and online Raving On Demand platform.
3. Managed Services: Ongoing managed services for casino operations including project development, construction management, financial performance review, and technology implementation.
4. Conferences and Events: Casino Marketing & Technology Conference and Host Player Development Conferences held annually at venues like Pechanga Resort Casino.

Go-to-market motion2 records

Distribution channels4 records

Marketing channels7 records

Core offering

Raving is a full-service, Native-owned casino and hospitality consulting firm that delivers custom training, managed services, and tailored workshops to tribal and commercial gaming operators. Its core product is Raving On-Demand, a customized online casino training platform developed by operators, for operators, complemented by an integrated suite of consulting service modules spanning gaming operations, marketing and loyalty, guest service, security and surveillance, F&B hospitality, leadership and HR, project development, financial performance review, business optimization, research, and data analytics. The firm also publishes TG&H Magazine and hosts annual industry conferences.

Product overview

Raving is a full-service, Native-owned casino and hospitality consulting company offering a comprehensive portfolio of professional services and training solutions. The core product is Raving On-Demand, a customized online casino training platform developed by operators for operators. The company provides an integrated suite of consulting services organized into service modules covering gaming operations, data analytics, guest service, host player development, marketing and loyalty, leadership/HR, F&B hospitality, security and surveillance, project development, entertainment, financial performance review, business optimization, and research. Additionally, Raving publishes TG&H Magazine (Tribal Gaming and Hospitality) and hosts the annual Casino Marketing & Technology Conference. The service modules work together to provide casino and hospitality properties with end-to-end operational support from strategic planning through execution and performance measurement.

Differentiator

Problem solved

Functional benefit

Brands

• TG&H Magazine: Tribal Gaming and Hospitality Magazine - a publication covering tribal gaming and hospitality industry news.
• Casino Marketing & Technology Conference
• Host Player Development Conference
• Raving On-Demand

Products and services

• Raving On-Demand Customized online casino training platform developed by operators, for operators, providing training programs and managed services for casino and hospitality staff.
• Data Analytics Services Consulting services for analyzing casino and hospitality data to drive business decisions and performance improvements.
• Gaming Operations Consulting Expert guidance on casino floor operations including slot management, table games, sports betting, Internet gaming, and emerging technology adoption.
• Guest Service Training Training programs focused on enhancing customer service standards and guest experience at casino and hospitality properties.
• Host Player Development Services to develop and optimize casino host programs and player development strategies for customer retention and revenue growth.
• Marketing and Loyalty Clubs Consulting for casino marketing strategies, loyalty program development, and promotional campaign optimization.
• Leadership and Human Resources Executive leadership development, HR strategy, and organizational effectiveness services for casino properties.
• F&B Hospitality Food and beverage consulting services including restaurant operations, menu development, and hospitality experience optimization.
• Security and Surveillance Casino security consulting, surveillance system optimization, and compliance with gaming regulations.
• Project Development and Construction Comprehensive support for casino construction and renovation projects including design, strategic planning, feasibility studies, and project management.
• Entertainment Services Casino entertainment program strategy including talent buying, venue development, and entertainment contract evaluation.
• Financial Performance Review Comprehensive financial analysis services including 360° Strategic Report Card, accounting, budgeting, and CFO services.
• Business Optimization Strategic consulting to improve operational efficiency and maximize profitability across casino properties.
• Research Services Market research and competitive analysis for casino and hospitality properties.
• TG&H Magazine Tribal Gaming and Hospitality Magazine — industry publication covering gaming, hospitality, and tribal casino news.
• Raving 360° Strategic Report Card Comprehensive operations structure analysis and competitive review creating a roadmap for success using quantitative review, qualitative analysis, and experiential evaluation.
• Casino Marketing & Technology Conference Annual industry conference focused on casino marketing and technology, held at Pechanga Resort Casino in Temecula, CA, hosted alongside the Host Player Development Conference.

Named customers6 records

Segments2 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature1 record

Partnerships

Eleven partnerships are on record, tiered core and minor.

• Notah Begay III Foundation (NB3F)coreStrategic or Co-development PartnerRaving supports the Notah Begay III Foundation's mission to ensure Native children achieve their full potential by advancing cultures of Native American community health. This partnership demonstrates Raving's commitment to Native American communities beyond consulting services.
• National Indian Gaming Association (NIGA)coreStrategic or Co-development PartnerIndustry association partnership supporting the tribal gaming industry through thought leadership, events, and advocacy.
• Overseas Indians Gaming Association (OIGA)coreStrategic or Co-development PartnerIndustry association partnership supporting Indian gaming operators through networking, education, and advocacy.
• California Nations Indian Gaming Association (CNIGA)coreStrategic or Co-development PartnerRegional tribal gaming association partnership serving California Indian gaming operations.
• Washington Indian Gaming Association (WIGA)coreStrategic or Co-development PartnerRegional tribal gaming association partnership serving Washington State Indian gaming operations.
• Face Rock EnterprisesminorStrategic or Co-development PartnerStrategic partner referenced in Raving's network, operating in the tribal business development space.
• Lean RevisionsminorStrategic or Co-development PartnerAdded as strategic partner to Raving's Business Optimization team, bringing process improvement expertise to casino operations consulting.
• Encompass Design Develop ConstructminorStrategic or Co-development PartnerProject development partner for construction and renovation projects, working with Raving on casino and hospitality development projects including Tropicana LeMerigot Hotel refresh and Eola Hotel restoration.
• Finley & CookminorImplementation/ SI/ Consulting PartnerAccounting firm partner providing financial performance review and advisory services, with Kevin Huddleston as a Raving Partner specializing in financial consulting for casinos.
• University of PhoenixminorOthersEducational institution partnership supporting workforce development and training initiatives in the gaming industry.
• Pechanga Resort CasinocoreGTM or Marketing PartnerHost venue for Raving's annual Casino Marketing & Technology Conference and Host Player Development Conferences.

Scale indicators3 records

Recent moves6 records

Expansion highlights5 records

Direct peers

• Spectrum Gaming Group: Spectrum Gaming Group is a long-standing gaming-industry research, policy, and consulting firm serving regulators and operators. It is the closest direct competitor to Raving in independent gaming advisory services.
• Innovation Group: Innovation Group provides casino and hospitality strategy, feasibility, and operations consulting globally. It directly competes with Raving across the casino strategy, operations optimization, and feasibility advisory stack.
• HVS: HVS (Hospitality Valuation Services) is a global hospitality and gaming consulting, valuation, and feasibility firm. It overlaps with Raving's hospitality, F&B, and project-development consulting offerings for casino operators.
• Global Market Advisors (GMA): Global Market Advisors is a Las Vegas-based gaming and hospitality consultancy offering operations, marketing, and advisory services. It directly competes with Raving in commercial and tribal casino consulting engagements.
• Gaming Capital Group: Gaming Capital Group is a specialized gaming M&A and financial advisory firm serving tribal and commercial operators. It overlaps with Raving's financial performance review, project development, and strategic advisory services.
• Hotel & Leisure Advisors: Hotel & Leisure Advisors provides hospitality consulting, valuation, and asset management services for hotels and casino-resorts. It competes with Raving in the F&B, hospitality, and project-development service lines.

Emerging players

• C3 Gaming: C3 Gaming is a niche gaming regulatory, compliance, and surveillance consultancy. It overlaps with Raving's security & surveillance and compliance/audit service modules from a more specialized angle.
• NewGen Strategic Advisors: NewGen Strategic Advisors is a boutique advisory firm focused on tribal gaming and Native American enterprise strategy. It directly overlaps with Raving's tribal gaming and strategic advisory offerings.

Broad incumbents

• BDO USA (Gaming & Hospitality practice): BDO operates a sizable gaming and hospitality advisory and assurance practice serving casino operators. It competes for larger financial-performance and strategic engagements that overlap with Raving's full-service stack.
• Deloitte (Gaming & Hospitality practice): Deloitte's gaming and hospitality practice serves major commercial operators and tribal enterprises globally. It competes for large, complex transformation and analytics engagements that partially overlap with Raving's services.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights7 records

Customer concentration

• Facebookfacebook.com/betravingknows
• LinkedInlinkedin.com/company/raving-consulting
• Instagraminstagram.com/ravingconsulting
• YouTubeyoutube.com/c/RavingConsulting
• Xx.com/ravingconsult

Revenue estimate

Valuation estimate

Number of profiles

Profiles9 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Raving